In a world where human tasking is slow and counter-productive in business, one of my favourite tools is Wishpond.
It is a relatively easy-to-use marketing automation software that makes drip campaigns, social media contests and lead scoring a painless process. Great for building your brand and email lists!
Compared to the other tools out there, Wishpond is very intuitive (even for non-techies) and the interface is easy on the eye — features I always hope for in any app.
The best part? It CAN be incredibly simple ... But you can ALSO go very complex and completely personalize your website for your visitors via its API. (See 'business problems solved', further below.)
The support team are also very helpful and reliable — which is another big bonus. Compared to other martech apps, they stand head and shoulders above.
Rarely, the interface can act clunky in certain sections (the same with most automation software) — although this is usually rectified quickly. If not, I just let the team know and they sort it...
There isn't much else to say here!
— Ensure you have a good developer on your side if you want the best from this product
— As with any automation software, plan ahead and don't just expect to use it perfectly from day 1
— Lean on the support team if you need anything
Wishpond is the primary tool I use to collect, engage, and convert subscribers.
The primary reason I recommend Wishpond is its flexibility — it’s extremely adaptable; the API has been complexly used on my site to personalize the entire customer journey.
While ClickFunnels and Leadpages have their strengths, Wishpond is more of a multi-purpose all-in-one tool that also accommodates the whole email automation side, too (something not typically included in other platforms at the same price level).
For this reason (plus the API), it’s a very powerful piece of kit to own.
To sum up: I love Wishpond for its scalability, adaptability, simple user interface, and its many features — often provided separately in other platforms. I like one place, one price.”