--- title: Captello Reviews meta_title: 'Captello Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 175 reviews by the users' company size, role or industry to find out how Captello works for a business like yours. aggregate_rating: rating_value: 4.8 review_count: 175 scale: '5' date_modified: '2026-07-13' parent_category: name: Lead Generation url: https://www.g2.com/categories/lead-generation --- # Captello Reviews **Vendor:** Captello **Category:** [Lead Capture Software](https://www.g2.com/categories/lead-capture) **Average Rating:** 4.8/5.0 **Total Reviews:** 175 ## About Captello Captello is the only event-to-revenue intelligence platform, the lead capture system of record for enterprise event programs. Events don't have an ROI problem. They have a memory problem. Captello is the system of record that ties every lead, meeting, and conversation to closed pipeline. It captures every interaction across trade shows, conferences, and field programs, enriches each one, and routes it to your CRM in real time, so Sales, Marketing, and Events work from the same record and can prove the revenue an event creates. Four core pillars, plus an Event Operations track that runs the floor: • Lead Capture: capture and enrich every lead into your CRM as attributable pipeline. • Meeting Management: book and run executive meetings, and attribute each one to pipeline. • Activations and Engagement: capture and score engagement, so sales works the buyers most likely to become revenue first. • Event Revenue Intelligence: attribute event-sourced pipeline to closed-won revenue, the proof a CFO trusts. • Event Operations (parallel track): on-site execution for show organizers and for corporate teams running their own events. Captello is trusted by enterprise teams including AT&T, IBM, Amazon, GE, Philips, and Thomson Reuters. Security and governance are enterprise-grade: SOC 2 Type 2, ISO 27001, HIPAA, and GDPR. ## Captello Pros & Cons **What users like:** - Users appreciate the **ease of use** of Captello, with intuitive UI and excellent support for seamless onboarding. (77 reviews) - Users highlight the **seamless lead capture** capabilities of Captello, enhancing efficiency and customization in lead management. (47 reviews) - Users appreciate the **user-friendly interface** of Captello, highlighting its reliability and seamless event management capabilities. (41 reviews) - Users value the **customizability** of Captello, allowing for tailored lead capture and seamless integration with other systems. (40 reviews) - Users appreciate the **seamless lead generation** capabilities of Captello, enhancing efficiency and data accuracy post-events. (36 reviews) - Users praise the **easy setup** of Captello, ensuring quick adoption and seamless lead capture at events. (35 reviews) - Users value the **responsive customer support** from Captello, enhancing their experience with effective onboarding and training. (32 reviews) - Features (32 reviews) - Intuitive (32 reviews) - Event Management (28 reviews) **What users dislike:** - Users find the **learning curve challenging** , requiring extensive setup time and additional support for onboarding and API integration. (20 reviews) - Users experience **lead management issues** with complex setups and integration challenges, impacting the overall efficiency of the system. (11 reviews) - Users find the **steep learning curve** of Captello challenging, impacting their ability to utilize all features effectively. (9 reviews) - Users face **integration issues** with Captello, requiring additional support and causing complications during the initial setup. (8 reviews) - Users find the **complexity of options** in Captello overwhelming, hindering their ability to fully utilize the platform. (7 reviews) - Event Management (7 reviews) - Inefficient Processes (7 reviews) - Users find the **initial setup to be time-consuming** , requiring additional support and extensive training to navigate effectively. (7 reviews) - Difficult Navigation (6 reviews) - Limited Customization (6 reviews) ## Captello Reviews ### 1. All Pros, No Cons! **Rating:** 5.0/5.0 stars **Reviewed by:** Dana M. | Vice President Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** September 26, 2024 **What do you like best about Captello?** Customization! As a company with numerous product lines and varied audiences and shows it is life changing to be able to create each show as a separate event and tailor the content accordingly. **What do you dislike about Captello?** Can be tricky getting the Dev Kits from Lead Services but that's not Captellos fault. **What problems is Captello solving and how is that benefiting you?** Streamlining the leads process. The data from each show can go directly into our CRM software without having to do multiple steps or wait for the excel file from Lead Services from each tradeshow. ### 2. Partner company who found a great supplier **Rating:** 4.5/5.0 stars **Reviewed by:** Charlie W. | Mid-Market (51-1000 emp.) **Reviewed Date:** January 31, 2025 **What do you like best about Captello?** I think the software interface for building options for clients is expetionally easy to use and modifiy **What do you dislike about Captello?** Certain aspects (building actions as an example) seem overly cumbersome and hard to find **What problems is Captello solving and how is that benefiting you?** We had a proprietary platform for 10 years and Captello provided an easy off ramp to use a world class option for our clients ### 3. Performs Well and Great Support **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** November 07, 2024 **What do you like best about Captello?** Captello does everything we need it to do in capturing leads at trade shows with some intuative features built in and lots of customization to make it easy to capture leads. The support was also quite responsive and detailed. **What do you dislike about Captello?** It's pretty expensive when you first sign up with setup fees etc. The ongoing fees aren't too expensive unless you are integrating a CRM which adds a fair bit onto your anual fees. **What problems is Captello solving and how is that benefiting you?** Captello allows us to capture leads on the go when we are at trade shows while also automatically importing the leads into our CRM. ### 4. Trade Shows **Rating:** 5.0/5.0 stars **Reviewed by:** Michael S. | Mid-Market (51-1000 emp.) **Reviewed Date:** January 24, 2025 **What do you like best about Captello?** The software is very user friendly and especially helpful in qualifying leads at trade shows, making notes, and conducting short surveys. **What do you dislike about Captello?** It's easy to enter in notes about each lead that stops by the booth. **What problems is Captello solving and how is that benefiting you?** Sometimes it's a little tricky standing at a booth, trying to give them your attention, while taking notes at the same time. ### 5. Our experience with Captello has been great! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.) **Reviewed Date:** February 18, 2025 **What do you like best about Captello?** Our Client Success Manager has been awesome to work with, as well as the Project Manager helping us get set up for our annual event. Our sponsors that use the lead capture tool have been satisfied which is what is most important to us. **What do you dislike about Captello?** We haven't run into any downsides yet - every year has gotten better with new enhancements and easy-to-use tools. **What problems is Captello solving and how is that benefiting you?** We use Captello for sponsors at our annual event to capture leads in an easy and streamlined way. ### 6. Glad we found Captello! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Electrical/Electronic Manufacturing | Enterprise (> 1000 emp.) **Reviewed Date:** February 13, 2025 **What do you like best about Captello?** It's simple but effective, the support is excellent too. **What do you dislike about Captello?** To be honest I really don't have anything to dislike right now. **What problems is Captello solving and how is that benefiting you?** The UX is very good, this is a postive change from the past. It's also helping to speed up our process. ### 7. Seamless integration to our event program **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** February 28, 2025 **What do you like best about Captello?** Although we did not use the capture software system, we used the gaming technology to draw in attendees to increase engagement **What do you dislike about Captello?** There were a few bugs with icon sizing and the ability to hold the QR code score image on the screen longer than 5 seconds. Icon adjustment was a quick fix. There were no solutions for the short term score fix currently **What problems is Captello solving and how is that benefiting you?** Providing a different experience to attendees at trade shows. ### 8. The software that we've been hoping to find for years! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Telecommunications | Enterprise (> 1000 emp.) **Reviewed Date:** December 18, 2024 **What do you like best about Captello?** Captello provides us the flexibility to use this software and capture leads at any event around the globe. With the API integration options and business card scanning, it has us covered. **What do you dislike about Captello?** If I'm being picky, I would like to be able to customize a template for the manual lead report download, but that is only when we are not using the integration with our database. Otherwise, I haven't really found anything to dislike that is worth mentioning. **What problems is Captello solving and how is that benefiting you?** It has allowed us to have a truly global lead solution that provides consistent data for lead capture and collect opt ins to be compliant with privacy laws. ### 9. Simple onsite, powerful on the back end **Rating:** 4.5/5.0 stars **Reviewed by:** Adam T. | Event Production Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** December 10, 2024 **What do you like best about Captello?** Dynamic reporting that allows cross-referencing multiple events to track touchpoints over time, and integrations to a wide array of CRMs. The app is very easy to use onsite and both the voice notes and card transcription functions are very effective. **What do you dislike about Captello?** Coming from an events background, the interface and terminology is very CRM-y, but it's not terribly **What problems is Captello solving and how is that benefiting you?** Universal lead capture across all events/activities throughout the year, comprehensive database of all capture ### 10. Captello has been a very easy and user friendly program to use. **Rating:** 5.0/5.0 stars **Reviewed by:** Cecilia C. | Marketing Events Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** October 25, 2024 **What do you like best about Captello?** We love being able to access leads immediately and make edits previously captured leads. **What do you dislike about Captello?** I wish there was an easy way to add links to an asset library instead of pdfs. **What problems is Captello solving and how is that benefiting you?** Our main issue was user friendliness. This has helped solve our problem as our associates have left good reviews about the platform. ### 11. Great tool to capture sales leads at exhibitions **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Medical Devices | Small-Business (50 or fewer emp.) **Reviewed Date:** December 10, 2024 **What do you like best about Captello?** Easy to use, this tool allows us to have complete visibility on the contacts collected during an event. Furthermore, its integration with our CRM platforms greatly facilitates the follow-up of these prospects. **What do you dislike about Captello?** I would like to get more support onto the trackability of the invite sent out to the group users for each event . How can we be certain they have recieved and opened it ? **What problems is Captello solving and how is that benefiting you?** Direct transfer of the data collected to my company CRM for promt follow up Solution available on smartphones which prevents us from renting iPads and paying for a wifi connection ### 12. Captello success for trade shows! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Chemicals | Mid-Market (51-1000 emp.) **Reviewed Date:** December 18, 2024 **What do you like best about Captello?** We really like the easy to use interface and app that most trade show staff find easy to navigate **What do you dislike about Captello?** Manual entires if the show doesn't offer an API kit. **What problems is Captello solving and how is that benefiting you?** Not having to worry about buying licenses through the show. Same platform for l trade shows. This makes it easier for the lead team and staff ### 13. Captello is Amazing **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** December 20, 2024 **What do you like best about Captello?** Jessica Couture is amazing. Captello has helped us caputre scans for both industry and internal events. **What do you dislike about Captello?** The one thing I would ask Captello to improve on its notes section of the form and integrating that back to Salesforce. **What problems is Captello solving and how is that benefiting you?** Quick capture of leads. No need to have sales to manually input their interactions in Salesforce. ### 14. Reliable and convenient platform! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Biotechnology | Enterprise (> 1000 emp.) **Reviewed Date:** December 10, 2024 **What do you like best about Captello?** It's user friendly interface and amazing support team! Always quick to respond with accurate solutions. **What do you dislike about Captello?** Nothing! I think Captello is great. Hope to use it more in the future. **What problems is Captello solving and how is that benefiting you?** I work within the sales organization and Captello has been amazing in smoothing out processes between marketing events and sales events. Its been a massive helo to our organization. ### 15. Excited for the breadth and depth of Captello features **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.) **Reviewed Date:** December 16, 2024 **What do you like best about Captello?** The flexibility and customizations available make it possible to seamlessly fit into our existing (sometimes complicated) process. There are many forms of lead capture avaialbe with Captello, so we believe it will allow us to have one process for all shows large and small. **What do you dislike about Captello?** Just getting started, but nothing yet... **What problems is Captello solving and how is that benefiting you?** We currently have a disjointed process that allows leads to slip through the cracks and does not encourage tracking back to shows. We beleive Captello will allow us to increase the amount of leads collected and better prove ROI for our events ### 16. Great product for Lead Capture **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Mid-Market (51-1000 emp.) **Reviewed Date:** February 12, 2025 **What do you like best about Captello?** This has helped our company replace using 3rd party conference specific Lead Capture devices. We use this for large and small confrences. It integrates with our CRM also. **What do you dislike about Captello?** Nothing so far seems to work well. Sometimes the OCR funtionality doesnt read badges correctly but that is a small thing. **What problems is Captello solving and how is that benefiting you?** It has helped us replace using conference specific lead capture devices. ### 17. So far exactly what we needed **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care **Reviewed Date:** March 17, 2025 **What do you like best about Captello?** The onboarding is great, the team has made is a seamless experience to implement **What do you dislike about Captello?** not applicable at this moment, still in initial phases **What problems is Captello solving and how is that benefiting you?** Having an integrated lead capture software that we can use at trade shows and our proprietary conference ### 18. Best LeadCapture Software on the market! **Rating:** 5.0/5.0 stars **Reviewed by:** Mallory N. | Senior Manager, Marketing Events, Mid-Market (51-1000 emp.) **Reviewed Date:** May 21, 2024 **What do you like best about Captello?** What is most useful about using the Captello software is the automation and consistency of our lead capture data. Our sales and marketing teams can easily scan badges or manually input lead information and it effortlessly integrates with our marketing CRM and Salesforce. We no longer have wait times manually adding leads to Hubspot/Salesforce, which is a major win! **What do you dislike about Captello?** There are no downsides to using Captello. With any leadcapture software you have to purchase the API dev kits to use the badge scan feature, which can sometimes be costly. **What problems is Captello solving and how is that benefiting you?** Captello is immensly helping with lead automation and is allowing for leads to be immediately actionable following an event. We can also train the sales team on the app one time, instead of having a different leadcapture app at each show with the qualifer questions most relevant to us and our business. This leads to consistant adoption, consistant lead automation and quicker lead follow up post-events. ### 19. Great experience all around. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Veterinary | Mid-Market (51-1000 emp.) **Reviewed Date:** November 25, 2024 **What do you like best about Captello?** Captello is a very powerful lead capture platform that allows us to grow. The people I speak with at Captello are very responsive to customer feedback and come up with solutions. Captello offers a whole suite of products if you want to expand beyond lead capture. **What do you dislike about Captello?** I do not have any complaints about Captello at this time. **What problems is Captello solving and how is that benefiting you?** Captello Lead Capture Software is solving our need for gamification inside our Event App. It allows our attendees to have access to fun games and prizes, which increases engagement and participation. ### 20. The Captello software and team are excellent **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Education Management | Mid-Market (51-1000 emp.) **Reviewed Date:** November 27, 2024 **What do you like best about Captello?** There are so many features and functionality within the tool. It solves all of our needs for a lead capture tool plus more. The gamification feature is a huge hit at conferences. Plus, the customer support is top tier. Their response times are great. **What do you dislike about Captello?** The web platform can be a bit difficult to navigate until you get familiar with where everything lives. **What problems is Captello solving and how is that benefiting you?** The need to purchase lead scanners for each person at each show. The lack of integration from show provided lead scanners to our CRM. ### 21. Our Captello integration has been working great. It is a great tool for lead capture. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Mid-Market (51-1000 emp.) **Reviewed Date:** December 16, 2024 **What do you like best about Captello?** The setup and mapping was straightforward and easy. **What do you dislike about Captello?** Honestly i have not come across any 'dislikes' yet. **What problems is Captello solving and how is that benefiting you?** Captello is allowing us to easily capture leads at our tradeshow events and effectively capture lead details and map back to Salesforce. ### 22. Captello makes it easy **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Mid-Market (51-1000 emp.) **Reviewed Date:** July 03, 2024 **What do you like best about Captello?** Captello's interface is easy to use for the non-technical person. The app is user-friendly and very intuitive for users of all levels and backgrounds. The data collected is far more than I think I could use, but available if I need it. Captello is very customizable. I was able to work with customer support to get my HubSpot and Captello integration just right. The app is easy to use and implement. **What do you dislike about Captello?** In my use so far, there has not been too much that I have not been able to do. Any time I have had an issue, support was there to walk me through the process. **What problems is Captello solving and how is that benefiting you?** We are able to get our Leads and event information quickly and into HubSpot. ### 23. Excellent tool, with top notch service **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Chemicals | Mid-Market (51-1000 emp.) **Reviewed Date:** January 28, 2025 **What do you like best about Captello?** With an intuitive platform, Captello simplifies what can be a complicated process of capturing leads! **What do you dislike about Captello?** At times, there can be sales "pushback", though with coaching, this can be eliminated. **What problems is Captello solving and how is that benefiting you?** Creating a singular app for our sales team to utilize for leads, rather than learning multiple apps, or getting familiar with the show provided scanners. ### 24. Amazing hands-on team with a great platform! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** December 09, 2024 **What do you like best about Captello?** Not only do you get a great software which can do everything you need, you have the Captello team behind you for support, even 24/7. The platform also has the ability to be customised to suit our needs. **What do you dislike about Captello?** Can't think of anything! I thought the software worked great - especially after some training. **What problems is Captello solving and how is that benefiting you?** Our mobile app does not have lead capture software so Captello solved this problem for us while also being integrated with our registration system ### 25. Captello Impact on Lead entry. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** December 07, 2024 **What do you like best about Captello?** The integration directly to Salesforce is the most important element for us. **What do you dislike about Captello?** I wish the platform was easier to use and more intuitive. **What problems is Captello solving and how is that benefiting you?** getting leads into SF quickly and automated email follow up ### 26. Captello Onboarding **Rating:** 5.0/5.0 stars **Reviewed by:** Brian C. | Project Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** October 21, 2024 **What do you like best about Captello?** We were under a bit of a rush to kick off but had a great support team with Captello that made the first event a sucess! **What do you dislike about Captello?** Being able to update fields in event has made any challenges non existant. **What problems is Captello solving and how is that benefiting you?** It has provided us with a streamlined solution for all of our shows. ### 27. Awesome Lead Capture Tool! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 08, 2024 **What do you like best about Captello?** Captello makes it easy to capture leads, they have so many different ways for capturing them AND their app is fantastic. There are a ton of great features that previous tools have not offered and all of our reps love it **What do you dislike about Captello?** The backend is more complicated than other tools we have used but now that we have been using it for a bit we are pros! It just took a second to learn. **What problems is Captello solving and how is that benefiting you?** We struggled to get reps to add their leads while they are at conferences and Captello has helped us get more participation ### 28. Robust lead capture tool **Rating:** 5.0/5.0 stars **Reviewed by:** Angelina V. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 03, 2024 **What do you like best about Captello?** Ease of use for exporting leads from each show we attend, which greatly helps us to save time sorting out our leads post-show. **What do you dislike about Captello?** There is a bit of a learning curve when coming on board and setting up the first campaign. There are many features, which is great! But it can be a little overwhelming at first. Captello's onboarding and support teams are top-notch and they were very helpful and patient with us. **What problems is Captello solving and how is that benefiting you?** Captello Lead Capture has greatly helped us save time organizing and assigning captured leads post-show. Before using Captello, we were losing leads due to the time it was taking us to get the leads assigned in a timely manner. **Official Response from Brad Froese:** > We're overjoyed to receive your 10/10 review! It's fantastic to hear how the ease of exporting leads with Captello is making a significant difference for you post-show, saving valuable time and streamlining your lead management process. We understand that getting acquainted with all the features can be a bit overwhelming initially. We're so glad to hear that our onboarding and support teams were able to guide you through setting up your first campaign and make the process smoother. Our team prides itself on providing top-notch support and patience to ensure our clients can make the most out of Captello. Hearing that Captello has not only saved you time but also prevented lead loss is incredibly rewarding for us. Our goal is to ensure that our software not only meets but exceeds your expectations in making lead management as efficient as possible. Thank you for choosing Captello and for your kind words. We look forward to continuing to support your success at future shows and beyond. ### 29. Great support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 15, 2024 **What do you like best about Captello?** it is simple to setup , and easy to capture leads at the show site **What do you dislike about Captello?** some shows do not acept Captello as their lead capture system **What problems is Captello solving and how is that benefiting you?** quick data transfer to our system **Official Response from Brad Froese:** > Thank you so much for your wonderful review and for choosing Captello Lead Capture Software! We are thrilled to hear that you found our system easy to set up and effective in capturing leads quickly and seamlessly. Regarding your comment about some shows not accepting Captello as their lead capture system, we appreciate you bringing this to light. It’s important to clarify that this typically occurs because certain shows do not provide the necessary developer kits that enable 3rd party lead capture systems to integrate with their registration system. We actively work to ensure compatibility wherever possible and appreciate your understanding of these limitations. To assist our exhibitors further, we recommend discussing and confirming the availability of a developer kit when signing contracts with shows for upcoming years. This proactive approach can help ensure that you have access to the best tools, like Captello, to enhance your lead capture process at these events. Thank you once again for your feedback and for helping us spread the word about how Captello can streamline event lead management. We look forward to supporting your future events and bringing continued ease and efficiency to your lead capture efforts! ### 30. More efficient lead capture at our fingertips. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.) **Reviewed Date:** November 21, 2024 **What do you like best about Captello?** The ease of form replication for multiple shows. **What do you dislike about Captello?** Getting an understanding of all of it's features. **What problems is Captello solving and how is that benefiting you?** It is reducing the amount of time for show lead retrieval. ### 31. Captello is a great partner providing my client's exhibitors a user-friendly, affordable LR option. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Hospitality | Small-Business (50 or fewer emp.) **Reviewed Date:** February 13, 2025 **What do you like best about Captello?** Captello's software is extremely user-friendly! **What do you dislike about Captello?** I have no negetive feedback on Captello. **What problems is Captello solving and how is that benefiting you?** It's helping our exhibitors capture leads real-time at our events. ### 32. Great and easy to use **Rating:** 4.5/5.0 stars **Reviewed by:** christian s. | Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** October 17, 2024 **What do you like best about Captello?** Very easy to capture business card data. **What do you dislike about Captello?** Unable to get badge capture as most conferences only offer their own solution. **What problems is Captello solving and how is that benefiting you?** Keeps all of our leads and lead conversations in one place that is easy to export. ### 33. I have had amazing customer support throughout my time using captello. **Rating:** 5.0/5.0 stars **Reviewed by:** Nicholas M. | Director of Customer Engagement, Enterprise (> 1000 emp.) **Reviewed Date:** October 02, 2024 **What do you like best about Captello?** I like the simplicity and user friendly interface of Captello. **What do you dislike about Captello?** I would like Captello to have the capability to integrate with more CRMS. **What problems is Captello solving and how is that benefiting you?** Captelo helps us see which current customers we engage with at shows and events, as well as new potential customers. ### 34. A fantastic lead capture solution **Rating:** 5.0/5.0 stars **Reviewed by:** Evelyn F. | Community Engagement Supervisor, Mid-Market (51-1000 emp.) **Reviewed Date:** July 17, 2024 **What do you like best about Captello?** Captello has been a game-changer for our lead capture process! It has significantly improved our efficiency, allowing us to capture leads seamlessly. The activations are fantastic and consistently draw traffic to our booth, making our presence at events more impactful. Highly recommend for anyone looking to enhance their lead capture and booth engagement! **What do you dislike about Captello?** Activations require internet access making it less effective when attending rural events. **What problems is Captello solving and how is that benefiting you?** Captello's tracking capabilities have been invaluable in monitoring productivity and ensuring timely follow-ups with leads. ### 35. Cost-Effective and Efficient **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Broadcast Media | Mid-Market (51-1000 emp.) **Reviewed Date:** May 16, 2024 **What do you like best about Captello?** Vizrt aimed to reduce lead capture costs at tradeshows while empowering our staff to capture customer interactions both onsite and at surrounding events. Captello has surpassed our expectations. Captello significantly reduced our lead capture costs, allowing us to allocate resources more efficiently and maximize ROI. The user-friendly interface enables our staff to effortlessly capture leads in various settings, ensuring no opportunities are missed. Captello's scalability offers exciting expansion options, promising continued value as our needs evolve. **What do you dislike about Captello?** Some team members found the initial setup and learning process to be a bit challenging however they do offer comprehensive onboarding or tutorial resources. **What problems is Captello solving and how is that benefiting you?** lead capture costs at tradeshows ### 36. Great Products + Great People = happy customers **Rating:** 5.0/5.0 stars **Reviewed by:** Josh D. | EVP - Evangelism , Mid-Market (51-1000 emp.) **Reviewed Date:** May 24, 2024 **What do you like best about Captello?** Easy to use, connects to all our data sources, brings a higher level of adherence to teams entering good clean data into our CRM. **What do you dislike about Captello?** I guess if I had to say one thing it would be that its not free...? **What problems is Captello solving and how is that benefiting you?** Allows our boots on the ground teams to quickly and easily capture all the info needed to advance sales leads. ### 37. The customer support was fantastic. **Rating:** 4.5/5.0 stars **Reviewed by:** Courtney O. | Trade Show Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 27, 2024 **What do you like best about Captello?** I like all the various options and flexability. Gamifiaction, lead retieval and so much more. **What do you dislike about Captello?** Because of all of the options and flexability it was sometimes overwhelming to use but their customer service was so helpful. **What problems is Captello solving and how is that benefiting you?** Interactive gamification ### 38. Captello Lead Capture Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.) **Reviewed Date:** November 28, 2024 **What do you like best about Captello?** It is easy to use, and the support is exceptional **What do you dislike about Captello?** I would like to get more training on the use of all app capabilities **What problems is Captello solving and how is that benefiting you?** cpaturing leads for all my tradeshows in an easy way to administrate ### 39. Excellent product with service levels to match **Rating:** 5.0/5.0 stars **Reviewed by:** Una K. | Enterprise (> 1000 emp.) **Reviewed Date:** November 15, 2023 **What do you like best about Captello?** Captello onboarding training was comprehensive. The implementation went smoothly . Whenever our team has any questions customer service is quick to respons and answer questions. The platform makes customization easy. We have seemless integration with all of our platforms. App works well on phones and iPad devices. My onsite team finds it easy to use. We didn't use the product frequently, just four times, but will be implementing more uses of the product for next year. **What do you dislike about Captello?** I currently have no complaints about Captello. **What problems is Captello solving and how is that benefiting you?** We wanted a platform that we were able to use across events. Captello allows us to do that so the lead capture is the same for all the tradeshows we attend. I allows us the amount of users on show site that we need without incurring an additional cost. In the end it saved us money. ### 40. Dramatic increase in data collection + simplicity! **Rating:** 5.0/5.0 stars **Reviewed by:** Jenny S. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 14, 2023 **What do you like best about Captello?** I love that it is so easy for our onsite team to collect meaningful and valuable data with one click scan of a name badge. With the addition of custom fields for our team to (optionally) fill out based on conversations, we come away from our events with rich, useful data. I am also very grateful for Sam - their customer support manager who helps me every step of the way! **What do you dislike about Captello?** While I am tremendously grateful for the IT support, I wish the process of setting up an event was more step-by-step. I do spend a few hours per event on a zoom with my account manager to get each event setup and tested. **What problems is Captello solving and how is that benefiting you?** We are able to have multiple custom fields in our "capture form" which allows us to walk away with extremely valuable information about the show attendees that we visit with. ### 41. AVer Loves Captello! **Rating:** 5.0/5.0 stars **Reviewed by:** Dayna S. | K-12 Channel Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 04, 2024 **What do you like best about Captello?** Ease of use by far! I can quickly create new event forms in minutes. **What do you dislike about Captello?** The only downside I can think of us having to purchase developer kits from tradeshows in order to use captello. **What problems is Captello solving and how is that benefiting you?** Because we use Captello lead capture for all of our major events, we dont need to train our staff over and over. Every one is familiar with the software and are able to use it to it's full potential. **Official Response from Brad Froese:** > Thank you so much for your thoughtful review, AVer! We’re thrilled to hear you find Captello easy to use and beneficial for your events. We appreciate you bringing up the concern about needing developer kits from tradeshows. We’re continuously working to enhance our software’s flexibility and have developed alternative solutions like our business card scanner and AI transcription services to ensure you can capture leads efficiently, regardless of the event setup. We're also excited about the upcoming launch of our new AI lead capture feature, which we believe will greatly simplify your experience. This cutting-edge addition will leverage artificial intelligence to intelligently capture and process lead information from various sources, even without direct API integration. This means that regardless of the conference setup, you'll have a powerful tool at your disposal to ensure no lead is missed. Your feedback is invaluable, and we're here to support you every step of the way. Thanks for being a part of the Captello community! ### 42. Customer Service and Training Has Been Excellent! **Rating:** 4.0/5.0 stars **Reviewed by:** Jennifer H. | Mid-Market (51-1000 emp.) **Reviewed Date:** January 02, 2024 **What do you like best about Captello?** We have had some issues getting up and running and their service has been excellent. They are very good with follow up, even during the holidays. Their training has been very proactive and they have been with us every step of the way in helping us move forward with the new software. **What do you dislike about Captello?** We have had some minor features that weren't working, like time zone, and needed someone to fix for us. Our event hasn't happened yet so we have not yet used it in practice. Cannot yet say how successful it is in real world use. **What problems is Captello solving and how is that benefiting you?** We hope to integrate trade show data into an attendee survey to make it easier and shorter for attendees to participate. We will also be using the software to manage attendee responses and entry at customer events. ### 43. Branded and Customizable Lead Scanning with Top Notch Support **Rating:** 5.0/5.0 stars **Reviewed by:** John V. | Manager, Web and Interactive Media, Mid-Market (51-1000 emp.) **Reviewed Date:** September 26, 2023 **What do you like best about Captello?** It's simple to create a custom branded questionnaire for lead scanning, business card scanning, or manual lead entry. On the backend, that can be hooked up to our CRM so leads get sent to my sales group within minutes of capture. **What do you dislike about Captello?** Support is limited outside of business hours. While most shows don't happen on the weekend, there have been times when I've had a question while setting up a questionnaire over the weekend and had to wait until Monday for a response. **What problems is Captello solving and how is that benefiting you?** Our requirements were a custom-branded user interface that can be utilized by our salespeople on the floor, using their own devices. In many cases the show's lead retrieval provider will offer an app, but they typically don't support custom branding, and sometimes don't support custom lead qualifiers. Captello fits the bill nicely. ### 44. Flexible Software. Excellent Support. **Rating:** 5.0/5.0 stars **Reviewed by:** Vanessa S. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 18, 2023 **What do you like best about Captello?** The platform's flexibility is a huge advantage, letting us adjust on the fly to whatever the day throws at us. And if we get stuck, the support team is on it in no time. They're quick to respond and super helpful. All in all, Captello made our lead collection at trade shows smoother and more accessible for marketing and sales and the organization as a whole. **What do you dislike about Captello?** The platform's flexibility allows for extensive personalization, which, while advantageous, can sometimes be a double-edged sword. With so many customization options, there's occasionally a learning curve to get things just right. **What problems is Captello solving and how is that benefiting you?** We now have a proprietary platform to use vs having to re-educate our our sales team on the various platforms offered by conferences. ### 45. Excellent Lead Retrieval Software **Rating:** 5.0/5.0 stars **Reviewed by:** Annette O. | Manager, Conventions and Events, Mid-Market (51-1000 emp.) **Reviewed Date:** September 26, 2023 **What do you like best about Captello?** Captello is used to capture leads from various events where we exhibit. The ease of setting up each event is seamless. When support is needed, Customer Support provides easy integration for for our reps. We use the platform at over 15 events per calendar year. There are many features we are still learning about and look forward to utilizing in the future. **What do you dislike about Captello?** The one downside we are working on overcoming is the correct way to use for lead retrieval when no Developer Kit is available. As this is a rare occurence, more practice with this feature is needed. **What problems is Captello solving and how is that benefiting you?** We are able to capture leads from events so that we may migtrate them into our SalesForce program. One of our favorite functions is the live e-delivery of documents to a prospect. ### 46. This is all I was looking for and so much more. **Rating:** 5.0/5.0 stars **Reviewed by:** Jeffrey L. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 09, 2023 **What do you like best about Captello?** I first learned about Captello at a presentation at Expo, Expo 2022 in Louisville. What I liked most about their product is that it is not only a lead capture system but also integrates gamification, both things my marketing and sales teams have been looking for all in one place **What do you dislike about Captello?** The only thing negative I can say is that there is so much information and options that at first it can be a little overwhelming, but the support team has been amazing. **What problems is Captello solving and how is that benefiting you?** My company does multiple events around the country every year and in my short year and half time with them, one need that we noticed was there was no consistancy in lead retrieval. Some shows would have it, others did not so learning that Captello could be used for lead retrieval independant of whether or not show organizers offered it is going to be a game changer for us. On top of that knowing that anyone on all of the teams I support can download the app and use it at any show they exhibit at combined with the ease of intergrating the data directly to our system means that all of our lead collection will be the same and thus be better sales leads for the entire sales force ### 47. Captello **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Mid-Market (51-1000 emp.) **Reviewed Date:** November 10, 2023 **What do you like best about Captello?** Ease of use and great service. Captello makes it very easy/intuitive to create events, customize template, add users, etc. The mobile app is excellent as well. Simple and straightforward, our Sales Reps had no issues using the custom template and scanning leads at out show. Lastly, the customer service is excellent. We had a few questions arise during our show and the Captello team was both extremely responsive and helpful. **What do you dislike about Captello?** No real downsides come to mind. We had some minor hiccups getting users signed up for access to the mobile app but, at this moment, I can't say if that was a Captello issue or possibly spam filters. Regardless, they were very quick to assist. **What problems is Captello solving and how is that benefiting you?** We attend upwards of 20 shows per year and needed a permanent solution for lead-capture. Captello is now that solution. ### 48. Captello Lead Capture Software **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** March 25, 2024 **What do you like best about Captello?** The large variety of capabilities- gamification, business card scans, url tracking, etc. **What do you dislike about Captello?** The large variety of capabilities can become overwhelming! **What problems is Captello solving and how is that benefiting you?** Currently use Captello as our main lead capture tool at events whether it is business card scans or connecting to an events' lead capture software. It also allows us to hold Giveaway entries and have attendees complete a form in order to download our content. **Official Response from Brad Froese:** > Thank you for the glowing 9/10 review! 🌟 We're thrilled you love Captello's range, from gamification to URL tracking. It's great to hear how these features are boosting your events and lead capture efforts. We get it—our extensive capabilities can sometimes feel overwhelming. This is where our 24/7 support team and amazing project managers step in. They're here to help you easily navigate our features, ensuring you make the most out of Captello without the hassle. Thank you once again for your kind words and for choosing Captello. We’re here to support your event success every step of the way. ### 49. Review of Captello **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Consulting | Mid-Market (51-1000 emp.) **Reviewed Date:** April 02, 2024 **What do you like best about Captello?** I like how it imports into our CRM and has a buildable form that we can create. **What do you dislike about Captello?** It does not always work with every conference, if the conference does not provide and API kit for integration. **What problems is Captello solving and how is that benefiting you?** Captello is solving the problem of having leads from multiple conferences across different apps into one area that links right intou our CRM. **Official Response from Brad Froese:** > Thank you for taking the time to provide your honest feedback on Captello Lead Capture Software. We genuinely appreciate your positive comments about our CRM integration capabilities and our customizable form builder. Your insights help us to continually improve and better serve our clients. Regarding your concerns about compatibility with some conferences that do not offer API kits for integration, we understand how this can be a challenge. At Captello, we strive to ensure our software is as flexible and adaptable as possible to cater to a wide range of event types and technical setups. To this end, we've developed solutions to ensure you can still capture leads efficiently, even in scenarios where direct API integration is not available. One such solution is our business card scanner feature, which allows you to quickly capture lead information from business cards using just your smartphone. This tool can be incredibly handy in environments where digital integration might be limited or unavailable. Another solution is our image capture with AI and Human transcription, which allows you to scan any document from a napkin with handwriting to a resume. Captello transcribes these with our exclusive AI transcription solution in just minutes. We also offer human transcription in a variety of languages. We're excited to announce that we are in the final stages of launching a new AI lead capture feature. This cutting-edge addition will leverage artificial intelligence to intelligently capture and process lead information from various sources, even without direct API integration. This means that regardless of the conference setup, you'll have a powerful tool at your disposal to ensure no lead is missed. We're committed to making Captello the most versatile and user-friendly lead capture solution on the market. Your feedback is invaluable to us as it guides our development and enhancement efforts. Please stay tuned for the official launch of our new AI feature, and do not hesitate to reach out to our support team if you have any further questions or need assistance with any of our features. Thank you again for your feedback and for choosing Captello. We look forward to continuing to support your business and help streamline your lead capture process. ### 50. High Exhibitor ROI **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Events Services | Mid-Market (51-1000 emp.) **Reviewed Date:** August 22, 2022 **What do you like best about Captello?** We implemented Captello's Waypoints & Scavenger Hunts Audience Engagement module to replace our paper Passport to Prizes. The process was seamless and our sponsors were pleased with the number of leads they captured. Now in it's third year, more exhibitors have signed up to participate because it drives decision makers to their booth and provides a captive audience to showcase their product, service or technology to solve our attendees needs. **What do you dislike about Captello?** Nothing. Easy to use and excellent customer service. **What problems is Captello solving and how is that benefiting you?** They helped us eliminate the need for paper during COVID and turned our Passport to Prizes game into a digital interaction tool. ## Captello Discussions - [What is Captello Lead Capture Software used for?](https://www.g2.com/discussions/what-is-captello-lead-capture-software-used-for) - 1 comment - [View Captello pricing details and edition comparison](https://www.g2.com/products/captello/reviews?page=3§ion=pricing&secure%5Bexpires_at%5D=2026-07-16+23%3A20%3A50+-0500&secure%5Bsession_id%5D=5ac57eca-efa7-4763-8641-b1b4ba1f5596&secure%5Btoken%5D=4431987aaf1982d053ea71e8c97ca55121e9bf8a2c73e3664a1a6fd00ff32dfc&format=llm_user) ## Captello Integrations - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - [Domo](https://www.g2.com/products/domo/reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - [Marketo-Based Systems for Growth-Driven Marketing & Sales Teams](https://www.g2.com/products/marketo-based-systems-for-growth-driven-marketing-sales-teams/reviews) - [Microsoft Dynamics 365 Connector](https://www.g2.com/products/microsoft-dynamics-365-connector/reviews) - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) - [Selligent by Marigold](https://www.g2.com/products/selligent-by-marigold/reviews) - [Swoogo](https://www.g2.com/products/swoogo/reviews) - [Zapier](https://www.g2.com/products/zapier/reviews) ## Captello Features **Registration** - Event creation - User registration process - Payment processing - Mobile check-in - On-site tickets and registration **Lead Generation** - Lead Builder - CRM Integration - Marketing Automation Integration - Social Media Integration - Data Import & Export Tools **Integrated Workflows** - Task Management - Email Tracking/Automation - Calls and Voice - Other Outreach Options - CRM Integration - Calendar - Shared Records **At-Event Tools** - Business Card Scanner - Notetaking - Device Rental **Marketing and Communications** - Lead generation and retrieval - Social media promotion - Event website creation - Email customization - Contact list management **Lead Monitoring** - Features - Performance - Identification **Agentic AI - Lead Capture** - Cross-system Integration - Proactive Assistance **Marketing and Communications** - Event website creation - Email automation - Email customization - Contact list management - Social media promotion - Lead generation and retrieval **Pre-Meeting Tools** - Templates - Scheduling - Agenda **Repeatability and Reportability** - Content Management - Workflow Management - Workflow Performance - Sales Coaching and Insights - Gamification **Post-Event Tools** - Lead Follow-Up - Lead Analysis - Interaction History **Attendee Engagement** - Social media integrations - Attendee networking - Attendee surveys-attendee engagement **Data Capture** - Mobile - Websites - Social Media - Data **Event Operations** - Hotel and transportation planning - Staff management - Session scheduling - Speaker submissions - Exhibition management **Meeting Tools** - Minutes - Notes - Digital Workspace - File Sharing **Software Offerings** - Web Portal - Mobile Application - Integrations & APIs **Registration** - Event creation - User registration process - Mobile check-in **Analytics** - Export/Import - Reporting **AI and Automation** - Lead Prioritization - Lead Scoring - Best Time of Day Scheduling - Buyer Intelligence - Machine Learning **Attendee Engagement** - Event agendas and schedules - Floor plans / maps - Social media integrations - Attendee networking - Attendee surveys **Post-Meeting Tools** - Task Delegation - Participant Email - Meeting Analytics **Customization** - Forms - Personalization - Templates - Integration **Generative AI** - AI Text Generation **Agentic AI - Lead Retrieval** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance **Platform** - Performance and reliability - Reporting and dashboards - API / integrations - Multiple event management **Agentic AI - Sales Engagement** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Meeting Management** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance **Generative AI** - AI Text Generation **Generative AI** - AI Text Generation **Agentic AI - Event Management Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration **Agentic AI - Event Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making ## Top Captello Alternatives - [Cvent Event Marketing & Management](https://www.g2.com/products/cvent-event-marketing-management/reviews) - 4.3/5.0 (2,225 reviews) - [Popl](https://www.g2.com/products/popl/reviews) - 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