--- title: Captello Reviews meta\_title: 'Captello Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 182 reviews by the users' company size, role or industry to find out how Captello works for a business like yours. aggregate\_rating: rating\_value: 4.8 review\_count: 182 scale: '5' date\_modified: '2026-08-26' parent\_category: name: Lead Generation url: https://www.g2.com/categories/lead-generation --- # Captello Reviews & Product Details Visit Website Captello is the only event-to-revenue intelligence platform, the lead capture system of record for enterprise event programs. Events don't have an ROI problem. They have a memory problem. Captello is the system of record that ties every lead, meeting, and conversation to closed pipeline. It captures every interaction across trade shows, conferences, and field programs, enriches each one, and routes it to your CRM in real time, so Sales, Marketing, and Events work from the same record and can prove the revenue an event creates. Four core pillars, plus an Event Operations track that runs the floor: Lead Capture: capture and enrich every lead into your CRM as attributable pipeline. Meeting Management: book and run executive meetings, and attribute each one to pipeline. Activations and Engagement: capture and score engagement, so sales works the buyers most likely to become revenue first. Event Revenue Intelligence: attribute event-sourced pipeline to closed-won revenue, the proof a CFO trusts. Event Operations (parallel track): on-site execution for show organizers and for corporate teams running their own events. Trusted by the world’s leading enterprise organizations, Captello combines proven scale with enterprise-grade security and governance. The company has been named to the Inc. 5000 list of America’s fastest-growing private companies for three consecutive years (2024, 2025, and 2026), most recently ranking #121 among the fastest-growing private software companies in the U.S. Captello maintains SOC 2 Type 2 and ISO 27001 certifications and supports GDPR requirements. * * * Product Website Captello Seller [Captello](https://www.g2.com/sellers/captello) Discussions [Captello Community](https://www.g2.com/products/captello/discuss) Languages Supported Arabic, German, English, French, Italian, Japanese, Korean, Dutch, Portuguese, Spanish, Chinese (Simplified) Solution Type All-in-One Overview by Brad Froese ![AT&T](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "AT&T") Used by AT&T and 2 others ##### Featured Companies [ ![AT&T](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "AT&T") AT&T](https://www.g2.com/products/at-t/reviews)[ ![AT&T IoT Platform](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "AT&T IoT Platform") AT&T IoT Platform](https://www.g2.com/products/at-t-iot-platform/reviews)[ ![AT&T Content Delivery Network (CDN)](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "AT&T Content Delivery Network (CDN)") AT&T Content Delivery Network (CDN)](https://www.g2.com/products/at-t-content-delivery-network-cdn/reviews) Beta Show More ## Pricing Pricing provided by Captello. ### Lead Capture Software that Proves Pipeline $500.00 1 Event Licenses Per Year [ View More Pricing Information ](https://www.g2.com/products/captello/pricing) ## Captello Integrations (12) What do users say about integrations? Verified by Captello [Show More Integrations](https://www.g2.com/products/captello/integrations) GW Grace W. Event Marketing Manager Consumer Goods Mid-Market (51-1000 emp.) 8/16/2026 "Captello Boosted Booth Engagement and CRM Leads—Game Selection Takes Time" 3.5/5 What do you like best about Captello? We do handful of trade shows a year and booth traffic used to depend entirely on how good our free swag was. Adding one of Captello's booth games changed that, people came over for the game and stuck around for an actual conversation instead of grabbing a pen and walking off. Leads pull straight into our CRM the moment somone finishes, so nobody's manually typing badge info into a spreadhseet after the show ends anymore. Review collected by and hosted on G2.com. What do you dislike about Captello? Picking a game from their library took longer than expected since there's a lot of options, and a couple felt more suited to a bigger booth than what we had space for. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? Foot traffic at our booth noticeably picked up once we started running a game instead of just a table with brochures on it. The real win though was lead quality, badge scans turn into actual CRM entries instantly, so follow up starts the same day instead of a week after the event once someone finally gets around to data entry. Chossing the right game for our booth size took some trial and error, but once we found one that fit, it's been a solid part of every show since. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Dean D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dean D.") DD Dean D. Vice President of Marketing Nanotechnology Small-Business (50 or fewer emp.) 7/7/2026 "Systematic Lead Capture with Valuable Salesforce Integration" 4.5/5 What do you like best about Captello? Captello gives us a systematic, customizable and consistent way to capture leads across many different types of events, from small scientific conferences to larger trade shows. The automated Salesforce integration is especially valuable for qualifying leads and fast lead follow up. Review collected by and hosted on G2.com. What do you dislike about Captello? We have not come across any major issues with Captello. It is still relatively early in our use of the platform, so we are still building experience and measuring longer-term results such as lead-to-opportunity impact. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? Captello is solving the problem of inconsistent event lead capture and follow-up. Previously, some leads were not captured, some were entered incorrectly, and follow-up could take several days or even longer. At larger trade shows, we sometimes used separate lead retrieval systems, but that added cost and did not give us one consistent process. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic MG matheus g. VP of Marketing Small-Business (50 or fewer emp.) 8/7/2026 "Captello Makes Conference Lead Capture and Follow-Up Effortless" 4.5/5 What do you like best about Captello? Captello has made it easy for me to capture leads at live conferences. Since I attend conferences weekly, it helps me quickly collect lead details and then follow up afterward. I can either connect with them directly or pass the leads to my marketing department, which can continue communicating with them. Review collected by and hosted on G2.com. What do you dislike about Captello? When you first start using Captello, it can be a bit hard to get it working for you at conferences. The setup isn’t easy, and there are a lot of features that you might not use at first, which can be confusing. Over time, though, you start to see how useful those features are - especially the offline tools and the automated lead enrichment. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? It helps me pick up leads faster and with better quality. Since I attend conferences on a weekly basis, having Captello to scan badges, manually add prospect data, and then connect everything to my CRM makes the process much smoother so marketing can add those contacts to our campaign lists. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite FD Filip D. QA Automation Tester Enterprise (\> 1000 emp.) 8/10/2026 "Intuitive UI, Seamless Integrations, and Fast Support" 4.5/5 What do you like best about Captello? What I like most about Captello is the intuitive UI, for our new employees, it takes less time for them to learn with Captello thanks to their UI. The platform is easy to navigate. Integrations are particularly useful as they allow us to connect other tools we are working with. As it comes to performance I haven't had any issues yet. I haven't been on implementing this product so I can not say about pricing but Captello is worth every penny for us. Their support is also great and response is immediate. Review collected by and hosted on G2.com. What do you dislike about Captello? The AI features are useful but I would love to see them more advanced and expanded further and integrated into every function. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? This is easy - Captello helps us to mainly automate and streamline our event and marketing events as it reduces the amount of manual work by far compared to other Captello's competitors. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") EC Verified User in Computer Software Enterprise (\> 1000 emp.) 7/21/2026 "Seamless Microsoft Dynamics CRM Integration That Streamlines Event Lead Capture" 5/5 What do you like best about Captello? We've had a great experience using Captello for our event lead capture process. One of the biggest advantages is how seamlessly it integrates with Microsoft Dynamics CRM, which has significantly streamlined our workflow. The platform is highly customizable, allowing us to tailor lead capture forms to collect exactly the information our sales team needs at each event. The automatic upload of leads directly into our CRM has been one of the biggest time savers. Before Captello, we spent a lot of time manually downloading spreadsheets, cleaning data, and importing it into our systems. Now, leads are available almost immediately, along with real-time notes captured by our event staff. This has dramatically improved the speed and quality of follow-up from our sales team and helped us engage prospects while conversations are still fresh. Another standout is the customer support team. They're knowledgeable, responsive, and genuinely helpful whenever we've had questions or needed assistance configuring the platform. Review collected by and hosted on G2.com. What do you dislike about Captello? The biggest area for improvement is the quality of the IntelliScan data. While it's helpful when available, we've found that the contact information isn't always as complete or accurate as we'd like, which can require additional validation after events. Additionally, there are still conferences and trade shows that don't allow third-party integrations with their registration systems. In those cases, we aren't able to leverage Captello's full capabilities and have to rely on the event organizer's lead retrieval process instead. While this is largely outside of Captello's control, it's something prospective users should be aware of when planning their event strategy. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? "We eliminated hours of manual spreadsheet imports after every event." "Our sales team is able to follow up the same day because leads are automatically available in Dynamics." "The ability to capture notes in real time has improved the quality of our post-event outreach." Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Amanda E.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amanda E.") AE Amanda E. 5/27/2025 "Seamless, Good Assistance, Easy to Use for our sales team." 4/5 What do you like best about Captello? Pros: Easy setup and user-friendly interface Real-time lead capture and data syncing Customizable forms and automation Insightful dashboards for ROI tracking Outstanding customer support Review collected by and hosted on G2.com. What do you dislike about Captello? The only issue is one that you would have with any ULC software and that is gaining access to the dev/api kit for shows as some platforms simply do not share the info. We work around that by importing our leads post event into Captello so we can continue to have all the benefits of our lead capture in one place. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? We've deployed Captello as our universal lead capture solution across all the tradeshows we attend, and it's been a game-changer. Prior to Captello, our team struggled with inconsistent capture methods, manual processes, and limited visibility into lead performance and event ROI. Captello solved all of that. The setup was intuitive, the support team was responsive, and the software itself is incredibly flexible. We now have a centralized, streamlined system that works for both small regional shows and large national conferences. It allows our sales and marketing teams to work from the same playbook with customized forms, instant data syncing, and smart integrations into our CRM. One of the biggest wins has been the ability to generate real-time dashboards that help us clearly articulate event performance and lead quality—no more guessing or chasing down spreadsheets post-show. Review collected by and hosted on G2.com. Show More 4/23/2026 Current UserValidated ReviewerIncentivizedSource: In-app AN Verified User in Machinery 4/21/2026 "Generating Better High Quality Leads at Tradeshows." 5/5 What do you like best about Captello? Being able to customize our lead capture form to best fit our industry since it is so niche. We also had a booth challenge where people could scan QR codes around our booth to create an engaging environment and it went amazing! Overall the leads capture were 100% more qualified, easy to export our of Captello, we could customize the export to only include data that we wanted. Overall very happy! Review collected by and hosted on G2.com. What do you dislike about Captello? The only fluke that we noticed was in our booth challenge, after you'd scan a QR code, complete the question and earn the points you'd have to fully wait for the screen pop-up to run it's course to get the points. If you didn't exit out of that screen before you'd scan the next one that window would pop-up inside that first QR code window. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? Having one platform that we use for lead capture at all trade shows we attend at an affordable price and super easy to use! Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: In-app ![Bridget O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bridget O.") BO Bridget O. Event Lead, Human Cell Atlas Small-Business (50 or fewer emp.) 4/17/2026 "Amazing Captello Team Support and an Fun Platform to Gamify your Event" 5/5 What do you like best about Captello? The team at Captello was amazing to work with. They were incredibly helpful and took the time to teach us how to set everything up. The platform was easy to use, and it was genuinely fun to customize. I also really enjoyed the ability to take notes using audio. Review collected by and hosted on G2.com. What do you dislike about Captello? At times, it was a bit confusing to tell which features were included and which weren’t. Learning what the differences were between activations and experiences was the main confusion Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? Captello is helping us drive more ROI for our event and for the sponsors exhibiting and using Captello at their booths. It’s also helping us engage attendees in new, fun ways throughout the event. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") AC Verified User in Computer Software 6/29/2026 "Beyond Lead Retrieval" 5/5 What do you like best about Captello? The biggest game-changer for us has been the seamless Marketo integration. Leads captured at events flow directly into our system in real time — no manual exports, no data entry delays, no lag in follow-up. Our team can begin activating leads almost instantly, which has made a noticeable difference in our post-event conversion process. What also sets Captello apart is how customizable the platform is. We're able to tailor the experience to match each specific activation or event, which keeps things relevant and on-brand no matter where we're exhibiting. And then there are the games — a genuinely fun feature that has helped us drive booth engagement and make meaningful connections with attendees in a way that feels natural rather than forced. Review collected by and hosted on G2.com. What do you dislike about Captello? Honestly, I don't have any significant complaints. Like any software, there's always a small learning curve when onboarding new team members, but Captello's support has been helpful in getting everyone up to speed quickly. Nothing that would give me pause about recommending it. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? Before Captello, lead retrieval at events required significant manual effort — cleaning up data, adding steps, and creating delays before leads could ever be acted on. Captello eliminates all of that. Our lead capture process is now fully streamlined, and with the direct Marketo integration, every lead flows into our system automatically and is ready to be processed immediately. It has removed an entire layer of administrative work from our post-event workflow and allowed our team to focus on what actually matters — following up and converting leads faster than ever before. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: In-app ![Verified User in Entertainment](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Entertainment") UE Verified User in Entertainment Small-Business (50 or fewer emp.) 8/6/2026 "Easy, Customizable Engagement Management That Saves Time" 4/5 What do you like best about Captello? What I like most about Captello is how easy it is to manage different engagement activities in one place. The interface is pretty straightforward once you get used to it, and I like that you can customize things depending on the event or campaign. It saves a lot of time compared with trying to manage everything separately. Review collected by and hosted on G2.com. What do you dislike about Captello? So far, nothing. I’m a new user, so I don’t really have much to dislike at this point. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? Captello helps us simplify lead capture and engagement during events and campaigns. Instead of managing information across different tools, we can keep things more organized in one place and follow up with leads more efficiently. It saves time for the team and makes it easier to see which activities are actually generating engagement. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ## Questions about Captello? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Captello ](https://www.g2.com/products/captello/discussions/new) GU Guest User • Last activity over 2 years ago What is Captello Lead Capture Software used for? 0 Upvotes 1 [ Join the conversation ](https://www.g2.com/discussions/what-is-captello-lead-capture-software-used-for) [ View all Discussions ](https://www.g2.com/products/captello/discuss) ## Pricing Options Pricing provided by Captello. ### Lead Capture Software that Proves Pipeline $500.00 1 Event Licenses Per Year ### Free Event Engagement Package Contact Us 1 Single Event License With One-Time Purchase [ View More Pricing Information ](https://www.g2.com/products/captello/pricing) Captello Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_7f0ef233697006e094994460a1249a32/icapture%282%29.png "Product Avatar Image") iCapture 4.7/5(96) [ Compare Now ](https://www.g2.com/compare/captello-vs-icapture) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_975cde31ad59c38171f158826c6d01e4/prospectup.png "Product Avatar Image") ProspectUp 5/5(8) [ Compare Now ](https://www.g2.com/compare/captello-vs-prospectup) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_a73499f82b5bd075caf826714f9a047d/popl.jpg "Product Avatar Image") Popl 4.6/5(6,488) [ Compare Now ](https://www.g2.com/compare/captello-vs-popl) ##### ##### Captello Features At-Event Tools Notetaking Software Offerings Mobile Application Integrations & APIs Lead Monitoring Features Performance Identification Data Capture Mobile Websites Data [ View More Features ](https://www.g2.com/products/captello/features) ## Top-Rated Alternatives [ ![iCapture](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "iCapture") iCapture 4.7/5(96) ](https://www.g2.com/products/icapture/reviews) [ ![Popl](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Popl") Popl 4.6/5(6,488) ](https://www.g2.com/products/popl/reviews) [ ![Cvent Event Marketing & Management](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Cvent Event Marketing & Management") Cvent Event Marketing & Management 4.3/5(2,414) ](https://www.g2.com/products/cvent-event-marketing-management/reviews) [ View All Alternatives ](https://www.g2.com/products/captello/competitors/alternatives) ##### Categories on G2 [Sales Engagement](https://www.g2.com/categories/sales-engagement)[Lead Capture](https://www.g2.com/categories/lead-capture)[Lead Retrieval](https://www.g2.com/categories/lead-retrieval) [Event Marketing](https://www.g2.com/categories/event-marketing)[Event Management Platforms](https://www.g2.com/categories/event-management-platforms)[Event Lead Capture](https://www.g2.com/categories/event-lead-capture)[Meeting Management](https://www.g2.com/categories/meeting-management) [Show MoreShow Less](javascript:void(0);) ##### Explore More [Which insurance suite platforms provide the best cloud capabilities for modern insurance operations?](https://www.g2.com/discussions/which-insurance-suite-platforms-provide-the-best-cloud-capabilities-for-modern-insurance-operations)[Which aviation MRO solutions provide real-time compliance tracking for FAA-regulated maintenance tasks?](https://www.g2.com/discussions/which-aviation-mro-solutions-provide-real-time-compliance-tracking-for-faa-regulated-maintenance-tasks)[Leading provider of virtual data room software for small businesses](https://www.g2.com/discussions/leading-provider-of-virtual-data-room-software-for-small-businesses) [Top AI assistants for meeting agenda preparation](https://www.g2.com/discussions/what-are-the-top-ai-assistants-for-meeting-agenda-preparation)[Top-rated AI tools for creating training videos](https://www.g2.com/discussions/what-are-the-top-rated-ai-tools-for-creating-training-videos-for-small-businesses)[Pros and Cons Details](https://www.g2.com/products/captello/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)