1. [Home](https://www.g2.com/) 2. ... 3. [Lead Capture Software](https://www.g2.com/categories/lead-capture) 4. [Captello Discussions](https://www.g2.com/products/captello/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_ea07eb72ecae1085fbab273c8e7292b7/captello.png "Product Avatar Image") ![Reward for good Captello reviews](https://images.g2crowd.com/uploads/report_medal_translation/image/36989/medal.svg "Reward for good Captello reviews") ](/products/captello/reviews) [ Captello ](/products/captello/reviews) (180)4.8/5 Captello is the only event-to-revenue intelligence platform, the lead capture system of record for enterprise event programs. Events don't have an ROI problem. They have a memory problem. Captello is the system of record that ties every lead, meeting, and conversation to closed pipeline. It captures every interaction across trade shows, conferences, and field programs, enriches each one, and routes it to your CRM in real time, so Sales, Marketing, and Events work from the same record and can prove the revenue an event creates. Four core pillars, plus an Event Operations track that runs the floor: Lead Capture: capture and enrich every lead into your CRM as attributable pipeline. Meeting Management: book and run executive meetings, and attribute each one to pipeline. Activations and Engagement: capture and score engagement, so sales works the buyers most likely to become revenue first. Event Revenue Intelligence: attribute event-sourced pipeline to closed-won revenue, the proof a CFO trusts. Event Operations (parallel track): on-site execution for show organizers and for corporate teams running their own events. Trusted by the world’s leading enterprise organizations, Captello combines proven scale with enterprise-grade security and governance. The company has been named to the Inc. 5000 list of America’s fastest-growing private companies for three consecutive years (2024, 2025, and 2026), most recently ranking #121 among the fastest-growing private software companies in the U.S. Captello maintains SOC 2 Type 2 and ISO 27001 certifications and supports GDPR requirements. Show More * * * ### 52 Discussions ### 52 Participants ### 87.0 Nps Score Already have Captello? ### All Captello Discussions Search Most CommentedMost HelpfulCommon QuestionsNewest All DiscussionsDiscussions with CommentsCommon QuestionsDiscussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Common Questions Newest Filter by All Discussions Discussions with Comments Common Questions Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • about 3 years ago More Options - [ # What is Captello Lead Capture Software used for? ](/discussions/what-is-captello-lead-capture-software-used-for) What is Captello Lead Capture Software used for? [ Lead Retrieval Software ](https://www.g2.com/tags/lead-retrieval-software)[ Sales Engagement Software ](https://www.g2.com/tags/sales-engagement-software)[ event management platforms ](https://www.g2.com/tags/event-management-platforms)[ Event Marketing Software ](https://www.g2.com/tags/event-marketing-software) [ Sales Engagement Software Questions ](https://www.g2.com/topics/sales-engagement) Show More * * * (true)\<0\>0\>Upvotes (false) * * * 1 Comment [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Captello+questions+and+get+answers+from+expert+users+in+our+Captello+Discussions+section.&title=Captello+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcaptello%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Captello+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcaptello%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcaptello%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Captello+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcaptello%2Fdiscuss%0aAsk+Captello+questions+and+get+answers+from+expert+users+in+our+Captello+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Captello+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcaptello%2Fdiscuss%0aAsk+Captello+questions+and+get+answers+from+expert+users+in+our+Captello+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") G2 Verified User • about 2 months ago Contingent Workforce Coordinator Contingent Workforce Coordinator More Options - [ # How are you tying Captello trade show leads to closed revenue without manual matching? ](/discussions/how-are-you-tying-captello-trade-show-leads-to-closed-revenue-without-manual-matching) Captello’s post event reporting helped us move from gut feel to real numbers, like cost per lead and which booth activities drove leads that later became deals. The reporting makes booth activity clear, but tracing a lead from capture to closed revenue weeks later still took manual matching in... [Read more](/discussions/how-are-you-tying-captello-trade-show-leads-to-closed-revenue-without-manual-matching) [ Lead Capture Software ](https://www.g2.com/tags/lead-capture-software)[ Lead Retrieval Software ](https://www.g2.com/tags/lead-retrieval-software)[ Event Marketing Software ](https://www.g2.com/tags/event-marketing-software)[ Event Lead Capture Software ](https://www.g2.com/tags/event-lead-capture-software) * * * (true)\<0\>0\>Upvotes (false) * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Captello+questions+and+get+answers+from+expert+users+in+our+Captello+Discussions+section.&title=Captello+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcaptello%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Captello+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcaptello%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcaptello%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Captello+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcaptello%2Fdiscuss%0aAsk+Captello+questions+and+get+answers+from+expert+users+in+our+Captello+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Captello+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcaptello%2Fdiscuss%0aAsk+Captello+questions+and+get+answers+from+expert+users+in+our+Captello+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") G2 Verified User • 2 months ago VP of Marketing VP of Marketing More Options - [ # How did you get Captello set up smoothly for lead capture at conferences? ](/discussions/how-did-you-get-captello-set-up-smoothly-for-lead-capture-at-conferences) Captello makes it easy to capture leads at live conferences, scan badges, manually add prospect details, and pass everything to marketing for follow-up and campaign lists. The biggest challenge for me was the initial setup, since there are a lot of features that can feel confusing at first, even... [Read more](/discussions/how-did-you-get-captello-set-up-smoothly-for-lead-capture-at-conferences) [ Lead Capture Software ](https://www.g2.com/tags/lead-capture-software)[ Lead Retrieval Software ](https://www.g2.com/tags/lead-retrieval-software)[ Event Lead Capture Software ](https://www.g2.com/tags/event-lead-capture-software) * * * (true)\<0\>0\>Upvotes (false) * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Captello+questions+and+get+answers+from+expert+users+in+our+Captello+Discussions+section.&title=Captello+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcaptello%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Captello+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcaptello%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcaptello%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Captello+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fcaptello%2Fdiscuss%0aAsk+Captello+questions+and+get+answers+from+expert+users+in+our+Captello+Discussions+section.) 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