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At a Glance
SE Ranking
SE Ranking
Star Rating
(1,421)4.8 out of 5
Market Segments
Small-Business (89.6% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Starting at $65.00
Free Trial is available
Browse all 3 pricing plans
Semrush
Semrush
Star Rating
(3,143)4.5 out of 5
Market Segments
Small-Business (64.7% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that Semrush excels in providing a comprehensive suite of tools for SEO, with users highlighting its robust keyword research and competitor analysis features. One user mentioned, "I mainly use it for keyword research, competitor analysis, and tracking rankings, and it makes those tasks much easier and faster."
  • Users say SE Ranking stands out for its user-friendly interface and intuitive design, making it accessible for those new to SEO. Reviewers appreciate the clear dashboards and the all-in-one nature of the platform, stating, "It gives me everything I need in one place—rank tracking, website audits, competitive research, backlink analysis, and excellent reporting tools."
  • According to verified reviews, Semrush has a significantly higher overall satisfaction score, reflecting its strong market presence and extensive feature set. Users describe it as a "powerhouse of data" and a reliable go-to for SEO tasks, which contributes to its higher G2 Score compared to SE Ranking.
  • Reviewers mention that while Semrush offers a wealth of features, some users find it can be overwhelming, especially for small businesses. In contrast, SE Ranking's straightforward approach is praised for helping users tackle SEO challenges without unnecessary complexity, making it a preferred choice for those seeking simplicity.
  • G2 reviewers highlight the quality of support provided by SE Ranking, with many users noting the responsiveness and helpfulness of the support team. This is a key differentiator, as Semrush, while powerful, has received mixed feedback regarding its support services.
  • Users report that Semrush's pricing is on the higher side, which may deter some small businesses, especially when compared to SE Ranking's more affordable starting price. However, many Semrush users feel that the investment is justified by the depth of features and data available, stating it is worth every penny for serious SEO efforts.
Pricing
Entry-Level Pricing
SE Ranking
ESSENTIAL
Starting at $65.00
Browse all 3 pricing plans
Semrush
Pro
$139.94
Per Month
Browse all 5 pricing plans
Free Trial
SE Ranking
Free Trial is available
Semrush
Free Trial is available
Ratings
Meets Requirements
9.2
1,086
8.8
2,531
Ease of Use
9.2
1,094
8.3
2,557
Ease of Setup
9.3
796
8.6
1,759
Ease of Admin
9.2
758
8.6
1,307
Quality of Support
9.4
1,037
8.6
2,222
Has the product been a good partner in doing business?
9.4
740
8.7
1,288
Product Direction (% positive)
9.5
1,028
8.8
2,440
Features by Category
Not enough data
7.7
504
Metrics
Not enough data
8.4
439
Not enough data
8.3
433
Not enough data
7.9
415
Not enough data
7.7
389
Not enough data
7.4
378
Not enough data
7.5
372
Not enough data
7.4
375
Not enough data
7.5
385
Not enough data
7.2
370
Reporting
Not enough data
8.0
426
Not enough data
8.2
417
Not enough data
7.8
401
Not enough data
7.7
401
Not enough data
7.9
396
Not enough data
7.6
376
Not enough data
8.0
410
Other
Not enough data
7.7
388
Not enough data
8.1
401
Not enough data
7.7
390
Not enough data
8.0
392
Not enough data
7.4
357
Not enough data
7.0
336
Not enough data
7.6
356
Agentic AI - Digital Analytics
Not enough data
6.6
45
Not enough data
7.2
45
Not enough data
6.9
45
Not enough data
6.9
43
Administration
Not enough data
7.7
367
Not enough data
7.4
354
Not enough data
8.5
408
Not enough data
8.3
397
Social Media AnalyticsHide 16 FeaturesShow 16 Features
Not enough data
8.2
332
Social Analytics
Not enough data
8.8
295
Not enough data
8.5
275
Not enough data
8.7
281
Not enough data
8.2
248
Not enough data
Feature Not Available
Not enough data
8.1
218
Not enough data
8.0
214
Reports & Dashboards
Not enough data
8.4
278
Not enough data
8.8
286
Not enough data
8.7
272
Not enough data
7.9
211
Agentic AI - Social Media Analytics
Not enough data
7.3
22
Not enough data
7.2
22
Not enough data
7.7
22
Not enough data
8.0
22
Not enough data
7.9
22
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Local Listing ManagementHide 6 FeaturesShow 6 Features
Not enough data
8.5
289
Listing Management
Not enough data
8.6
244
|
Verified
Not enough data
8.2
240
|
Verified
Not enough data
8.5
243
|
Verified
Not enough data
8.6
255
|
Verified
Performance
Not enough data
8.3
262
|
Verified
Not enough data
8.8
268
|
Verified
8.7
382
8.5
657
Local Search Optimization
9.4
341
|
Verified
8.9
601
|
Verified
8.7
170
8.4
551
|
Verified
8.5
177
8.4
524
|
Verified
Feature Not Available
8.3
536
|
Verified
7.9
233
|
Verified
7.9
520
|
Verified
9.1
333
|
Verified
8.8
583
|
Verified
Competitive IntelligenceHide 9 FeaturesShow 9 Features
8.5
146
8.0
678
Platform Basics
9.0
139
8.5
573
9.1
137
8.5
579
Agentic AI - Competitive Intelligence
8.0
11
7.0
75
Platform Data
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.1
535
Platform Content
8.0
111
7.3
473
Platform Reporting
8.3
127
8.0
547
Feature Not Available
8.3
555
Not enough data
7.9
143
Platform Basics
Not enough data
8.5
108
Not enough data
8.2
105
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
97
Not enough data
8.4
108
Content Planning
Not enough data
Feature Not Available
Not enough data
8.2
101
Not enough data
8.7
111
Marketing Campaign Performance
Not enough data
8.5
83
Not enough data
8.7
84
Agentic AI - Marketing Calendar
Not enough data
7.3
13
Not enough data
7.3
13
Not enough data
6.7
13
Not enough data
6.9
13
Other Features
Not enough data
8.4
109
Not enough data
8.8
95
8.3
888
7.8
1,793
SEO Auditing & Monitoring
8.7
411
8.7
1027
9.3
335
9.0
927
9.3
314
8.8
865
9.0
327
8.8
891
Agentic AI - SEO Tools
7.4
24
6.6
181
7.5
24
6.7
182
7.8
24
6.7
183
7.2
24
6.7
179
7.2
24
6.5
179
7.4
24
6.6
174
7.7
24
6.8
177
SEO Content & Rankings
8.2
692
8.2
1509
8.8
778
9.1
1651
9.3
765
8.8
1559
8.7
400
8.2
933
8.4
283
8.5
873
SEO Reporting
9.0
749
8.9
1617
9.0
463
8.6
1018
8.7
418
8.3
979
8.8
342
7.8
846
Generative AI
7.6
139
6.8
410
7.7
136
6.8
401
Social Media ManagementHide 20 FeaturesShow 20 Features
Not enough data
8.2
267
Content & Collaboration
Not enough data
8.8
194
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
182
Not enough data
Feature Not Available
Not enough data
8.2
165
Social Management
Not enough data
8.7
237
Not enough data
8.8
231
Not enough data
Feature Not Available
Not enough data
8.5
229
Not enough data
7.9
204
Not enough data
8.0
179
Not enough data
7.8
150
Agentic AI - Social Media Management
Not enough data
7.8
15
Not enough data
8.0
15
Not enough data
7.7
15
Not enough data
7.6
15
Not enough data
7.8
15
Not enough data
7.7
15
Not enough data
7.9
15
Not enough data
8.0
147
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
120
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.2
106
Not enough data
8.1
98
Reporting
Not enough data
9.0
137
Not enough data
Feature Not Available
Not enough data
8.9
125
Not enough data
9.0
135
Agentic AI - Media Monitoring
Not enough data
7.2
15
Not enough data
7.7
15
Not enough data
7.2
15
Not enough data
7.2
15
Not enough data
7.2
15
Generative AI
Not enough data
8.1
23
Not enough data
8.1
24
Social Media AdvertisingHide 34 FeaturesShow 34 Features
Not enough data
8.5
125
Platform Interoperability
Not enough data
8.4
79
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.8
97
Campaign Management
Not enough data
9.0
95
Not enough data
8.7
94
Not enough data
8.7
94
Not enough data
8.6
87
Not enough data
8.6
88
Not enough data
8.5
89
Not enough data
8.5
86
Not enough data
8.4
88
Not enough data
8.3
87
Not enough data
8.5
91
Not enough data
8.4
87
Not enough data
8.0
85
Not enough data
8.3
87
Targeting
Not enough data
8.6
89
Not enough data
8.5
85
Not enough data
8.5
84
Not enough data
8.7
84
Platform
Not enough data
8.4
87
Not enough data
8.7
94
Not enough data
8.9
93
Not enough data
8.9
94
Not enough data
8.6
90
Not enough data
8.6
89
Not enough data
8.4
83
Not enough data
8.5
85
Not enough data
8.5
88
Not enough data
7.8
30
Grammar Tools
Not enough data
8.5
25
Not enough data
8.9
28
Not enough data
8.2
24
Writing Support
Not enough data
7.8
26
Not enough data
8.3
25
Not enough data
7.6
26
Not enough data
7.8
26
Software Availability
Not enough data
8.5
26
Not enough data
8.3
25
Not enough data
7.3
26
Generative AI
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Not enough data
8.0
304
Data collection
Not enough data
7.7
197
Not enough data
8.1
224
|
Verified
Not enough data
8.1
213
|
Verified
Not enough data
7.5
196
|
Verified
Not enough data
8.1
214
Segment Trending
Not enough data
8.6
246
|
Verified
Not enough data
8.1
233
|
Verified
Not enough data
8.3
239
|
Verified
Not enough data
7.3
201
Analysis
Not enough data
8.3
233
Not enough data
8.6
254
|
Verified
Not enough data
8.3
215
|
Verified
Platform
Not enough data
8.7
260
|
Verified
Not enough data
8.4
238
|
Verified
Not enough data
7.7
213
|
Verified
Not enough data
8.3
235
|
Verified
Not enough data
8.1
210
|
Verified
Not enough data
8.2
207
Agentic AI - Market Intelligence
Not enough data
7.0
32
Not enough data
6.8
32
Paid Search IntelligenceHide 8 FeaturesShow 8 Features
8.6
51
8.1
167
Not enough data
7.3
525
Planning
Not enough data
7.7
235
Publishing
Not enough data
7.7
237
Social Media
Not enough data
7.6
237
Planning
Not enough data
7.9
362
Generative AI
Not enough data
7.4
145
Not enough data
7.2
141
Not enough data
7.2
140
Not enough data
6.7
138
Not enough data
6.4
135
Agentic AI - Content Creation
Not enough data
7.2
47
Not enough data
7.0
47
Not enough data
7.2
47
Not enough data
7.1
47
Not enough data
7.2
48
Not enough data
7.3
47
Not enough data
7.3
47
Answer Engine Optimization (AEO)Hide 10 FeaturesShow 10 Features
Not enough data
7.4
87
AI Visibility & Tracking
Not enough data
7.9
70
Not enough data
7.9
79
Sentiment & Brand Analysis
Not enough data
7.9
67
Not enough data
6.4
57
Competitive Benchmarking
Not enough data
7.4
60
Not enough data
7.7
67
AI Content Optimization
Not enough data
7.7
62
Not enough data
7.7
63
Reporting & Alerts
Not enough data
6.8
58
Not enough data
7.6
67
8.2
130
8.0
807
Tools
Feature Not Available
Feature Not Available
Feature Not Available
8.2
669
Feature Not Available
Feature Not Available
Metrics
Feature Not Available
Feature Not Available
8.8
112
8.2
659
Feature Not Available
8.2
645
Feature Not Available
8.0
586
Feature Not Available
7.7
584
9.2
126
8.9
719
Agentic AI - Content Analytics
8.0
10
7.4
59
7.8
10
7.6
59
7.7
10
7.6
60
7.7
10
7.7
60
8.5
10
7.6
61
Not enough data
7.9
529
Marketing Operations
Not enough data
7.7
392
|
Verified
Not enough data
8.4
415
|
Verified
Not enough data
8.0
403
|
Verified
Not enough data
8.0
381
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.3
395
|
Verified
Not enough data
8.6
433
|
Verified
Not enough data
7.7
365
|
Verified
Not enough data
8.0
379
|
Verified
Not enough data
8.2
406
|
Verified
Not enough data
7.9
357
|
Verified
Agentic AI - Marketing Analytics
Not enough data
7.2
59
Not enough data
7.5
59
Not enough data
7.2
58
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reviews
Reviewers' Company Size
SE Ranking
SE Ranking
Small-Business(50 or fewer emp.)
89.6%
Mid-Market(51-1000 emp.)
9.3%
Enterprise(> 1000 emp.)
1.1%
Semrush
Semrush
Small-Business(50 or fewer emp.)
64.7%
Mid-Market(51-1000 emp.)
29.4%
Enterprise(> 1000 emp.)
5.9%
Reviewers' Industry
SE Ranking
SE Ranking
Marketing and Advertising
41.0%
Internet
7.8%
Information Technology and Services
5.8%
Computer Software
4.5%
Retail
2.5%
Other
38.5%
Semrush
Semrush
Marketing and Advertising
29.6%
Information Technology and Services
8.9%
Computer Software
8.1%
Retail
3.8%
Internet
3.7%
Other
45.9%
Alternatives
SE Ranking
SE Ranking Alternatives
Ahrefs
Ahrefs
Add Ahrefs
Similarweb
Similarweb
Add Similarweb
Serpstat
Serpstat
Add Serpstat
Seobility
Seobility
Add Seobility
Semrush
Semrush Alternatives
Ahrefs
Ahrefs
Add Ahrefs
Serpstat
Serpstat
Add Serpstat
Reputation
Reputation
Add Reputation
Similarweb
Similarweb
Add Similarweb
Discussions
SE Ranking
SE Ranking Discussions
How do I get assistance in fixing errors I cant fix.
2 Comments
Official Response from SE Ranking
Thanks Al, we are available via live-chat, e-mails and we can have a call too. We will contact you directly to know more details. Read more
How to use SEranking for finding and tracking link building prospects?
2 Comments
Official Response from SE Ranking
Hi Karthika, and thanks for a nice question, we have 2 Tools for this process - Backlink Monitor and Backlink Checker. So you can first analyze any domain,...Read more
Are there tutorials for fixing technical SEO issues?
2 Comments
Elena D.
ED
Hello. We create all sorts of educational content: how-tos, webinars, expert talks on YouTube https://www.youtube.com/c/SerankingCom, in-depth articles on...Read more
Semrush
Semrush Discussions
What is Semrush used for?
4 Comments
MT
SEMrush is like a Swiss Army knife for digital marketers. It's an all-in-one tool that helps you improve your online visibility and discover marketing...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 Comments
Hillary  M.
HM
NUCLEARPOWERLIGHTINGELECTRICALENGINEERING.COM Read more
What can SEMrush do?
3 Comments
Sayed Sayeedur R.
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more