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Compare Qualtrics Strategy & Research and Sprinklr Insights 
Featured Products
At a Glance
Market Segments
Enterprise (44.9% of reviews)
Enterprise (48.5% of reviews)
Entry-Level Pricing
No pricing available
Contact Us 1 Seat/Per month (billed annually) Per Year
Qualtrics Strategy & Research
Star Rating
(2,988)4.4 out of 5
Market Segments
Enterprise (44.9% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Qualtrics Strategy & ResearchSprinklr Insights
Star Rating
(105)4.3 out of 5
Market Segments
Enterprise (48.5% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us 1 Seat/Per month (billed annually) Per Year
Learn more about Sprinklr InsightsSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Qualtrics Strategy & Research excels in user satisfaction, boasting a higher overall score compared to Sprinklr Insights. Users appreciate its powerful survey design and analytics tools, which make creating complex surveys straightforward and effective for gathering both qualitative and quantitative feedback.
- According to verified reviews, Qualtrics has a significant advantage in the number of user reviews, with nearly 2,900 compared to Sprinklr's 100. This larger volume of feedback suggests a more reliable understanding of user experiences, with many praising Qualtrics for its intuitive reporting features that help spot trends quickly.
- Users say that the implementation process for Qualtrics is notably smooth, with many highlighting the intuitive onboarding wizard that simplifies setup. In contrast, Sprinklr Insights, while praised for its customizable dashboards, has received feedback indicating that its setup can be less straightforward, which may lead to a steeper learning curve for new users.
- Reviewers mention that Qualtrics Strategy & Research provides superior support quality, with users noting the responsiveness and helpfulness of the support team. This contrasts with Sprinklr Insights, where users have expressed a desire for more robust support options, despite acknowledging the platform's powerful analytics capabilities.
- According to recent user feedback, Qualtrics is recognized for its advanced question logic and branching features, which allow for a targeted flow of questionnaires. This level of customization is less emphasized in Sprinklr Insights, where users appreciate the platform's social listening capabilities but may find it less flexible in survey design.
- Users highlight that while both platforms offer valuable insights, Qualtrics Strategy & Research stands out for its comprehensive approach to research and monitoring, making it a preferred choice for organizations looking to enhance their output metrics. Sprinklr Insights, on the other hand, is noted for its effective data gathering across multiple channels, but may not match the depth of analysis offered by Qualtrics.
Pricing
Entry-Level Pricing
Qualtrics Strategy & Research
No pricing availableSprinklr Insights
Sprinklr Insights Enterprise
Contact Us
1 Seat/Per month (billed annually) Per Year
- Best data coverage across the web, social and digital channels
- Product and location Insights
- Visual and content insights
Free Trial
Qualtrics Strategy & Research
Free Trial is available
Sprinklr Insights
Free Trial is available
Ratings
Meets Requirements
8.9
2,498
8.5
80
Ease of Use
8.5
2,502
7.7
79
Ease of Setup
8.3
1,052
7.0
43
Ease of Admin
8.4
1,024
7.5
38
Quality of Support
8.7
2,178
8.3
77
Has the product been a good partner in doing business?
8.7
950
8.1
39
Product Direction (% positive)
8.1
2,411
9.3
80
Features by Category
Social Analytics
Not enough data
7.7(won by default)
56
Not enough data
7.7(won by default)
55
Not enough data
8.6(won by default)
58
Not enough data
7.1(won by default)
43
Not enough data
7.1(won by default)
43
Not enough data
8.0(won by default)
51
Not enough data
7.8(won by default)
54
Reports & Dashboards
Not enough data
8.2(won by default)
59
Not enough data
8.2(won by default)
57
Not enough data
8.5(won by default)
52
Not enough data
7.2(won by default)
39
Agentic AI - Social Media Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Response Methods
8.5
11
Not enough data
6.2
7
Not enough data
5.7
7
Not enough data
7.3
8
Not enough data
8.3
9
Not enough data
Participant Selection
6.9
9
Not enough data
6.9
8
Not enough data
7.5
8
Not enough data
8.1
8
Not enough data
Insights
8.8
11
Not enough data
8.0
9
Not enough data
8.8
10
Not enough data
Generative AI
6.9
7
Not enough data
Administration
8.5
9
Not enough data
8.1
9
Not enough data
9.1
9
Not enough data
Capabilities
8.1
9
Not enough data
8.5
8
Not enough data
8.5
8
Not enough data
8.3
8
Not enough data
Methodology
8.5
8
Not enough data
7.0
9
Not enough data
7.0
9
Not enough data
Generative AI
6.9
7
Not enough data
7.1
7
Not enough data
Media Channels
Not enough data
6.7
20
Not enough data
6.6
20
Not enough data
8.7
21
Geographic Coverage
Not enough data
8.1
20
Not enough data
8.3
19
Not enough data
7.8
20
Reporting
Not enough data
8.1
23
Not enough data
7.7
22
Not enough data
8.1
23
Not enough data
8.8
22
Agentic AI - Media Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
6.2
15
Not enough data
6.1
15
Analytics
8.6
7
Not enough data
9.0
7
Not enough data
8.6
7
Not enough data
7.4
7
Not enough data
Customization
8.1
6
Not enough data
7.5
6
Not enough data
8.3
6
Not enough data
8.9
6
Not enough data
Generative AI
6.0
5
Not enough data
5.7
5
Not enough data
Agentic AI - Experience Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data collection
7.1
7
Not enough data
7.4
7
Not enough data
8.1
7
Not enough data
6.9
6
Not enough data
6.9
7
Not enough data
Segment Trending
6.0
7
Not enough data
6.1
6
Not enough data
7.4
7
Not enough data
5.7
7
Not enough data
Analysis
6.9
8
Not enough data
7.7
8
Not enough data
5.8
8
Not enough data
Platform
6.7
8
Not enough data
6.9
8
Not enough data
6.5
8
Not enough data
6.0
8
Not enough data
7.1
8
Not enough data
7.1
8
Not enough data
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Survey Management
9.0
448
Not enough data
9.1
451
Not enough data
8.4
396
Not enough data
8.9
447
Not enough data
Survey Customization
8.9
431
Not enough data
8.5
393
Not enough data
8.6
359
Not enough data
8.6
312
Not enough data
Survey Insights
8.5
440
Not enough data
8.4
288
Not enough data
8.7
436
Not enough data
8.5
385
Not enough data
Agentic AI - Survey
7.7
11
Not enough data
7.9
11
Not enough data
8.3
12
Not enough data
Monitoring & Listening
Not enough data
8.8
49
Not enough data
7.5
40
Not enough data
8.5
45
Not enough data
8.4
44
Not enough data
8.4
43
Not enough data
7.7
44
Agentic AI - Social Media Listening Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management & Analysis
Not enough data
7.9
48
Not enough data
8.7
50
Not enough data
7.7
45
Not enough data
8.3
41
Brand Signals
8.8
67
8.1
31
8.2
66
6.8
29
9.0
66
7.9
34
Brand Analytics
8.8
69
8.0
33
8.7
70
8.4
32
Survey Design - Consumer Insights Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audience Access - Consumer Insights Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Collection - Consumer Insights Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics - Consumer Insights Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Collaboration - Consumer Insights Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Qualtrics Strategy & Research and Sprinklr Insights are categorized as Brand Intelligence
Unique Categories
Qualtrics Strategy & Research is categorized as Survey, Experience Management, Statistical Analysis, Market Intelligence, User Research, and Consumer Insights Platforms
Sprinklr Insights is categorized as Media Monitoring, Social Media Analytics, and Social Media Listening Tools
Reviews
Reviewers' Company Size
Qualtrics Strategy & Research
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sprinklr Insights
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Higher Education
21.1%
Education Management
11.7%
Research
7.7%
Information Technology and Services
6.6%
Market Research
4.4%
Other
48.4%
Marketing and Advertising
22.0%
Retail
6.0%
Information Technology and Services
6.0%
Market Research
5.0%
Financial Services
5.0%
Other
56.0%
Alternatives
Discussions
What would be the best way to restart on the basics, as I am having a little trouble on trying to get and start an existing project
3 Comments
MK
I highly recommend my users don't open Qualtrics until they've designed their survey/form/process "on paper." you shouldn't bother using Qualtrics until you...Read more
Is qualtrics better than SurveyMonkey?
3 Comments
RB
Yes in so many ways from the customized survey creation to the dashboards that align with them. With the ability to upload data and automate processes the...Read more
Sprinklr Insights has no discussions with answers
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