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Compare HubSpot Marketing Hub and Unbounce Landing Pages 
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At a Glance
Market Segments
Small-Business (51.6% of reviews)
Small-Business (59.7% of reviews)
Entry-Level Pricing
$0.00
$74.00 Per Month
HubSpot Marketing Hub
Star Rating
(14,327)4.5 out of 5
Market Segments
Small-Business (51.6% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansUnbounce Landing Pages
Star Rating
(384)4.3 out of 5
Market Segments
Small-Business (59.7% of reviews)
Pros & Cons
Entry-Level Pricing
$74.00 Per Month
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that HubSpot Marketing Hub excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Unbounce Landing Pages. Users appreciate its comprehensive features, with one reviewer noting it "connects all the aspects of our business with a seamless experience."
- Users say that HubSpot Marketing Hub's implementation process is intuitive and efficient, making it easier for teams to get started. Recent feedback highlights its ability to assist with data management and email sequencing, which enhances productivity right from the start.
- Reviewers mention that while Unbounce Landing Pages offers a flexible drag-and-drop editor that simplifies landing page creation, it falls short in overall satisfaction compared to HubSpot. Users have praised Unbounce for its quick setup and ease of use, but the lack of recent reviews suggests a potential decline in user engagement.
- According to verified reviews, HubSpot Marketing Hub provides superior support quality, with users rating it highly for responsiveness and helpfulness. One user highlighted the platform's ability to expand as needed, indicating strong ongoing support and adaptability.
- G2 reviewers note that Unbounce Landing Pages shines in its A/B testing capabilities, receiving positive feedback for its performance in optimizing landing pages. However, this strength is overshadowed by HubSpot's overall higher ratings in user satisfaction and feature richness.
- Users report that HubSpot Marketing Hub's extensive library of features, including email marketing integrations and analytics, significantly enhances their marketing efforts. In contrast, while Unbounce is appreciated for its specific landing page functionalities, it lacks the broader marketing tools that HubSpot offers, which can limit its effectiveness for comprehensive campaigns.
Pricing
Entry-Level Pricing
HubSpot Marketing Hub
Marketing Hub Free
$0.00
For business owners and marketers who want to start generating website leads and tracking contact activity — for free.
- Forms
- Contact activity
- Contact management
Unbounce Landing Pages
Build
$74.00
Per Month
Easily build and launch high-converting landing pages for any campaign
- Landing page builder
- Unlimited landing pages, popups, and sticky bars
- Form builder
Free Trial
HubSpot Marketing Hub
Free Trial is available
Unbounce Landing Pages
Free Trial is available
Ratings
Meets Requirements
8.5
9,630
8.5
325
Ease of Use
8.6
11,309
8.6
325
Ease of Setup
8.1
7,028
8.7
186
Ease of Admin
8.5
4,966
8.6
174
Quality of Support
8.7
9,111
8.4
287
Has the product been a good partner in doing business?
8.7
4,884
8.8
171
Product Direction (% positive)
8.8
9,267
8.4
306
Features by Category
Email Marketing
8.8
5542
|
Verified
Not enough data
8.9
5403
|
Verified
Not enough data
8.6
5388
|
Verified
Not enough data
8.8
5092
|
Verified
Not enough data
Online Marketing
8.5
5242
|
Verified
Not enough data
8.2
4561
|
Verified
Not enough data
8.1
4285
|
Verified
Not enough data
8.1
4806
|
Verified
Not enough data
8.1
4447
|
Verified
Not enough data
Lead Management
8.5
5001
|
Verified
Not enough data
8.1
4730
|
Verified
Not enough data
8.4
4841
|
Verified
Not enough data
8.0
4346
|
Verified
Not enough data
8.4
4785
|
Verified
Not enough data
8.2
4515
|
Verified
Not enough data
8.4
4490
|
Verified
Not enough data
8.4
4502
|
Verified
Not enough data
Campaign Management
8.2
4087
|
Verified
Not enough data
7.9
3674
|
Verified
Not enough data
7.9
3624
|
Verified
Not enough data
7.2
2769
|
Verified
Not enough data
Social
7.7
3728
|
Verified
Not enough data
8.1
4133
|
Verified
Not enough data
8.1
4100
|
Verified
Not enough data
8.0
3979
|
Verified
Not enough data
7.7
3200
|
Verified
Not enough data
Reporting & Analytics
8.3
5160
|
Verified
Not enough data
8.0
4813
|
Verified
Not enough data
7.6
3964
|
Verified
Not enough data
7.5
3647
|
Verified
Not enough data
7.7
4062
|
Verified
Not enough data
Platform
8.0
3504
|
Verified
Not enough data
8.5
3534
|
Verified
Not enough data
8.7
3487
|
Verified
Not enough data
8.0
2466
|
Verified
Not enough data
7.4
2365
|
Verified
Not enough data
8.6
3322
|
Verified
Not enough data
7.9
2538
|
Verified
Not enough data
Agentic AI - Marketing Automation
6.8
290
Not enough data
6.8
286
Not enough data
6.8
286
Not enough data
6.6
287
Not enough data
6.7
286
Not enough data
6.7
288
Not enough data
Integration
8.4
3511
|
Verified
Not enough data
8.0
3197
|
Verified
Not enough data
8.1
2983
|
Verified
Not enough data
Lead Intelligence
7.8
1155
|
Verified
Not enough data
7.9
1190
Not enough data
8.1
1239
Not enough data
Lead Management
8.3
1330
Not enough data
7.5
1156
Not enough data
8.0
1211
Not enough data
Marketing Campaigns
7.9
1175
Not enough data
7.4
1063
Not enough data
7.5
1119
Not enough data
7.8
1105
|
Verified
Not enough data
8.1
1266
Not enough data
Campaign Execution
7.8
1155
Not enough data
7.8
1089
Not enough data
7.7
1033
Not enough data
8.7
1404
Not enough data
Agentic AI - Account Data Management
6.4
91
Not enough data
6.7
91
Not enough data
6.6
90
Not enough data
6.7
91
Not enough data
6.5
91
Not enough data
Messenger
8.0
1215
|
Verified
Not enough data
7.4
1043
|
Verified
Not enough data
7.9
1257
|
Verified
Not enough data
7.8
1181
|
Verified
Not enough data
Channels
8.0
1442
|
Verified
Not enough data
8.1
1420
|
Verified
Not enough data
7.1
840
Not enough data
6.8
738
|
Verified
Not enough data
7.4
797
|
Verified
Not enough data
Customers
8.2
1487
|
Verified
Not enough data
8.2
1474
|
Verified
Not enough data
8.3
1619
|
Verified
Not enough data
8.4
1569
|
Verified
Not enough data
8.2
1475
|
Verified
Not enough data
Agentic AI - Conversational Marketing
6.6
68
Not enough data
6.5
67
Not enough data
6.6
68
Not enough data
6.4
68
Not enough data
6.5
67
Not enough data
6.6
68
Not enough data
6.6
69
Not enough data
Design and Customization
6.8
85
7.6
21
7.5
82
7.7
24
7.7
84
8.3
24
7.7
83
7.7
25
Campaigns
7.4
80
7.4
16
7.5
79
7.6
13
7.5
78
8.5
21
7.6
76
7.1
21
Integrations
8.0
79
8.0
23
7.1
74
6.7
11
6.9
68
6.9
14
7.5
76
7.2
13
Generative AI
6.4
75
Not enough data
Agentic AI - Vulnerability Scanner
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Attribution Modeling
8.0
282
Not enough data
7.7
275
Not enough data
7.2
255
Not enough data
7.3
249
Not enough data
6.9
246
Not enough data
7.4
259
Not enough data
Agentic AI - Attribution
6.0
37
Not enough data
6.2
36
Not enough data
6.0
37
Not enough data
5.8
38
Not enough data
Marketing
7.8
254
Not enough data
7.2
236
Not enough data
8.2
281
Not enough data
8.3
286
Not enough data
Reporting
8.4
309
Not enough data
8.3
295
Not enough data
8.1
299
Not enough data
Platform Basics
8.5
241
Not enough data
8.5
240
Not enough data
8.4
240
Not enough data
8.1
25
Not enough data
8.0
24
Not enough data
Platform Data
8.2
235
Not enough data
7.9
230
Not enough data
Platform Additional Functionality
8.3
256
Not enough data
Agentic AI - Account-Based Orchestration Platforms
7.0
27
Not enough data
7.2
27
Not enough data
6.9
26
Not enough data
6.5
26
Not enough data
6.9
26
Not enough data
Artificial Intelligence
6.8
23
Not enough data
7.2
23
Not enough data
Platform Basics
8.2
557
Not enough data
8.5
639
Not enough data
Platform Reporting
8.4
655
Not enough data
8.6
698
Not enough data
Content & Collaboration
8.3(won by default)
1274
Not enough data
8.3(won by default)
1328
Not enough data
8.1(won by default)
1019
Not enough data
8.3(won by default)
1094
Not enough data
8.7(won by default)
1405
Not enough data
8.3(won by default)
966
Not enough data
Social Management
8.2(won by default)
2193
Not enough data
8.6(won by default)
2368
Not enough data
8.4(won by default)
2104
Not enough data
8.3(won by default)
2250
Not enough data
8.0(won by default)
1671
Not enough data
8.2(won by default)
951
Not enough data
7.3(won by default)
325
Not enough data
Agentic AI - Social Media Management
6.8(won by default)
72
Not enough data
7.0(won by default)
69
Not enough data
7.1(won by default)
71
Not enough data
6.8(won by default)
69
Not enough data
7.1(won by default)
71
Not enough data
7.0(won by default)
71
Not enough data
7.0(won by default)
73
Not enough data
Platform Basics
8.1
429
Not enough data
8.0
439
Not enough data
Platform Data
8.0
435
Not enough data
7.9
432
Not enough data
8.5
483
Not enough data
8.2
437
Not enough data
Platform Additional Functionality
8.0
423
Not enough data
8.2
443
Not enough data
8.2
438
Not enough data
Agentic AI - Customer Journey Analytics
6.6
85
Not enough data
6.7
84
Not enough data
6.7
85
Not enough data
6.8
85
Not enough data
Platform Interoperability
8.0
593
Not enough data
Agentic AI - Social Media Advertising
7.2
62
Not enough data
7.2
61
Not enough data
7.1
58
Not enough data
7.1
61
Not enough data
7.1
62
Not enough data
7.5
67
Not enough data
Social Functionality
8.2
1311
Not enough data
Campaign Management
8.3
1327
Not enough data
8.2
1265
Not enough data
8.2
1190
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
1085
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
1117
Not enough data
8.0
1067
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Targeting
8.3
1192
Not enough data
8.2
1110
Not enough data
8.0
1006
Not enough data
8.0
983
Not enough data
Platform
8.3
1162
Not enough data
8.2
1309
Not enough data
8.8
1336
Not enough data
8.8
1359
Not enough data
8.6
1183
Not enough data
8.3
1309
Not enough data
8.6
1348
Not enough data
8.4
1054
Not enough data
8.4
1248
Not enough data
Responses
9.0
24
Not enough data
8.9
23
Not enough data
8.0
23
Not enough data
Automation - AI Agents
7.6
24
Not enough data
7.3
25
Not enough data
8.1
24
Not enough data
Feature Not Available
Not enough data
7.6
24
Not enough data
Platform
8.2
24
Not enough data
8.7
24
Not enough data
7.8
23
Not enough data
Autonomy - AI Agents
Feature Not Available
Not enough data
7.2
24
Not enough data
7.6
24
Not enough data
Feature Not Available
Not enough data
Generative AI
8.3
24
Not enough data
7.9
24
Not enough data
Page Customization
8.4
1358
|
Verified
8.8
69
|
Verified
7.9
1396
|
Verified
7.7
69
|
Verified
7.9
1280
|
Verified
7.4
67
|
Verified
8.1
1318
|
Verified
7.7
62
|
Verified
Page Optimization
8.1
1183
|
Verified
8.9
66
|
Verified
8.0
1292
|
Verified
8.0
70
|
Verified
8.1
1331
|
Verified
7.6
62
|
Verified
7.8
1220
|
Verified
6.4
57
|
Verified
Integrations
7.4
755
|
Verified
7.1
34
|
Verified
8.7
1246
|
Verified
7.9
50
|
Verified
8.5
1244
|
Verified
8.6
66
|
Verified
Generative AI
7.1
348
5.8
12
Agentic AI - Landing Page Builders
6.5
84
Not enough data
Computing
Not enough data
7.8
22
Not enough data
6.9
15
Not enough data
8.1
27
Experimental Design
Not enough data
8.0
23
Not enough data
7.8
23
Not enough data
8.1
24
Analytics
Not enough data
7.1
25
Not enough data
5.9
15
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Account-Based Analytics
7.0
78
Not enough data
7.2
77
Not enough data
7.0
78
Not enough data
7.1
79
Not enough data
7.1
78
Not enough data
Lead Intelligence
8.0
792
Not enough data
8.3
826
Not enough data
8.3
843
Not enough data
Lead Management
8.4
910
Not enough data
7.7
782
Not enough data
8.1
852
Not enough data
Marketing Campaigns
8.0
815
Not enough data
7.6
720
Not enough data
7.8
780
Not enough data
8.0
776
Not enough data
8.2
887
Not enough data
8.1
831
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
7.7
2234
|
Verified
Not enough data
8.3
2675
|
Verified
Not enough data
8.0
2444
|
Verified
Not enough data
8.5
2474
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.3
2872
|
Verified
Not enough data
8.3
3112
|
Verified
Not enough data
7.8
2373
|
Verified
Not enough data
8.1
2559
|
Verified
Not enough data
8.0
2391
|
Verified
Not enough data
7.5
535
Not enough data
Agentic AI - Marketing Analytics
6.7
170
Not enough data
6.9
163
Not enough data
6.6
165
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
HubSpot Marketing Hub and Unbounce Landing Pages are categorized as Pop-Up Builder and Landing Page Builders
Unique Categories
HubSpot Marketing Hub is categorized as Account-Based Orchestration Platforms, Conversational Marketing, Customer Journey Analytics, Account-Based Analytics, Account Data Management, Marketing Analytics, Attribution, Social Media Advertising, Social Media Management, Marketing Automation, AI Agents For Business Operations, and Account-Based Web and Content Experiences
Unbounce Landing Pages is categorized as A/B Testing
Reviews
Reviewers' Company Size
HubSpot Marketing Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Unbounce Landing Pages
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
15.8%
Marketing and Advertising
12.8%
Information Technology and Services
11.6%
Financial Services
5.0%
Education Management
2.5%
Other
52.3%
Marketing and Advertising
29.9%
Computer Software
13.1%
Internet
7.2%
Information Technology and Services
6.7%
Financial Services
4.3%
Other
38.9%
Alternatives
Discussions
What is HubSpot marketing hub?
6 Comments
JB
Thorough , user-friendly CRM platform that helps businesses to introduce and implement automation , sales , social media and website management methods in...Read more
How do I easily remove all duplicated contacts?
5 Comments
VR
It is also possible to incorporate Google Contacts into your HubSpot ecosystem. By implementing this, you can then utilize mobile applications such as...Read more
What is the best way to use the workflow tool?
5 Comments
JS
Workflows are the most powerful (and underutilized) tool in the HubSpot marketing platform! I have so many awesome resources to share with you.
Here's a...Read more
What is unbounce used for?
3 Comments
FR
Unbounce is used to build landing pages - these are web pages that can be embedded under an existing domain/website but they serve a single purpose: for the...Read more
What is Unbouncepages?
2 Comments
LF
It is a marketing tool that makes easy create, manage and measure landing pages, and is capable to connect with other tools.Read more
What’s a unique visitor?
1 Comment
NS
This is how Unbounce counts visitors: "Unbounce uses a Page Visitor cookie, named ubvs, to track page traffic. The cookie uniquely (but anonymously)...Read more
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