Compare HubSpot Marketing Hub and Unbounce Landing Pages

At a Glance
HubSpot Marketing Hub
HubSpot Marketing Hub
Star Rating
(14,581)4.4 out of 5
Market Segments
Small-Business (51.5% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plans
Unbounce Landing Pages
Unbounce Landing Pages
Star Rating
(385)4.3 out of 5
Market Segments
Small-Business (59.8% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$22.00 Per Month
Free Trial is available
Browse all 5 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that HubSpot Marketing Hub excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Unbounce Landing Pages. Users appreciate its intuitive interface and strong automation capabilities, making it easier to create effective marketing campaigns.
  • Users say that HubSpot Marketing Hub's drag-and-drop builder is a standout feature, allowing for easy customization of landing pages and emails. This user-friendly design is often highlighted as a major advantage over Unbounce, which, while also offering a drag-and-drop editor, does not match the same level of overall satisfaction.
  • Reviewers mention that HubSpot Marketing Hub provides a more comprehensive set of tools for marketers, including analytics and reporting features that help track campaign performance effectively. In contrast, while Unbounce focuses on landing page creation, it lacks some of the broader marketing functionalities that HubSpot offers.
  • According to verified reviews, Unbounce Landing Pages shines in its speed and performance for landing page creation. Users appreciate how quickly they can set up pages and integrations, which is crucial for time-sensitive marketing efforts. However, this speed does not compensate for the overall lower satisfaction ratings compared to HubSpot.
  • Users highlight that HubSpot Marketing Hub's support quality is generally rated higher, with many praising the responsive customer service and helpful resources available. In contrast, Unbounce's support, while adequate, does not receive the same level of acclaim, which can be a deciding factor for users needing assistance.
  • Reviewers note that both platforms offer a good level of ease in setup and use, but HubSpot Marketing Hub edges out with a more intuitive onboarding process. Users find it easier to get started without extensive technical knowledge, while Unbounce, despite its ease of use, may require a bit more familiarity to fully leverage its features.
Pricing
Entry-Level Pricing
HubSpot Marketing Hub
Marketing Hub Free
$0.00
Browse all 4 pricing plans
Unbounce Landing Pages
Starter
$22.00
Per Month
Browse all 5 pricing plans
Free Trial
HubSpot Marketing Hub
Free Trial is available
Unbounce Landing Pages
Free Trial is available
Ratings
Meets Requirements
8.5
9,785
8.5
326
Ease of Use
8.6
11,468
8.6
326
Ease of Setup
8.1
7,171
8.7
187
Ease of Admin
8.5
5,020
8.6
175
Quality of Support
8.7
9,252
8.4
288
Has the product been a good partner in doing business?
8.7
4,938
8.8
172
Product Direction (% positive)
8.9
9,423
8.4
307
Features by Category
8.0
6,808
Not enough data
Email Marketing
8.8
5598
|
Verified
Not enough data
8.9
5447
|
Verified
Not enough data
8.6
5407
|
Verified
Not enough data
8.8
5132
|
Verified
Not enough data
Online Marketing
8.5
5288
|
Verified
Not enough data
8.2
4576
|
Verified
Not enough data
8.1
4299
|
Verified
Not enough data
8.1
4813
|
Verified
Not enough data
8.1
4456
|
Verified
Not enough data
Lead Management
8.5
5037
|
Verified
Not enough data
8.1
4742
|
Verified
Not enough data
8.4
4862
|
Verified
Not enough data
8.0
4367
|
Verified
Not enough data
8.4
4816
|
Verified
Not enough data
8.2
4531
|
Verified
Not enough data
8.4
4502
|
Verified
Not enough data
8.4
4548
|
Verified
Not enough data
Campaign Management
8.2
4110
|
Verified
Not enough data
7.9
3687
|
Verified
Not enough data
7.9
3632
|
Verified
Not enough data
7.2
2774
|
Verified
Not enough data
Social
7.7
3732
|
Verified
Not enough data
8.1
4137
|
Verified
Not enough data
8.1
4119
|
Verified
Not enough data
8.0
3985
|
Verified
Not enough data
7.7
3204
|
Verified
Not enough data
Reporting & Analytics
8.3
5214
|
Verified
Not enough data
8.0
4826
|
Verified
Not enough data
7.6
3978
|
Verified
Not enough data
7.5
3664
|
Verified
Not enough data
7.7
4070
|
Verified
Not enough data
Platform
7.9
3531
|
Verified
Not enough data
8.5
3577
|
Verified
Not enough data
8.7
3494
|
Verified
Not enough data
8.0
2469
|
Verified
Not enough data
7.4
2369
|
Verified
Not enough data
8.6
3328
|
Verified
Not enough data
7.9
2543
|
Verified
Not enough data
Agentic AI - Marketing Automation
6.8
295
Not enough data
6.8
287
Not enough data
6.8
290
Not enough data
6.6
289
Not enough data
6.6
288
Not enough data
6.7
292
Not enough data
Integration
8.4
3522
|
Verified
Not enough data
8.0
3206
|
Verified
Not enough data
8.1
2992
|
Verified
Not enough data
Account Data ManagementHide 20 FeaturesShow 20 Features
7.5
1,624
Not enough data
Lead Intelligence
7.7
1153
|
Verified
Not enough data
7.9
1189
Not enough data
8.1
1243
Not enough data
Lead Management
8.3
1331
Not enough data
7.5
1154
Not enough data
8.0
1209
Not enough data
Marketing Campaigns
7.9
1175
Not enough data
7.3
1061
Not enough data
7.5
1117
Not enough data
7.8
1103
|
Verified
Not enough data
8.1
1266
Not enough data
Campaign Execution
7.8
1153
Not enough data
7.8
1088
Not enough data
7.7
1031
Not enough data
8.7
1404
Not enough data
Agentic AI - Account Data Management
6.3
89
Not enough data
6.7
89
Not enough data
6.5
88
Not enough data
6.7
89
Not enough data
6.4
89
Not enough data
Conversational MarketingHide 21 FeaturesShow 21 Features
7.4
2,059
Not enough data
Messenger
8.0
1214
|
Verified
Not enough data
7.4
1042
|
Verified
Not enough data
7.9
1257
|
Verified
Not enough data
7.8
1180
|
Verified
Not enough data
Channels
8.0
1443
|
Verified
Not enough data
8.2
1420
|
Verified
Not enough data
7.1
839
Not enough data
6.8
737
|
Verified
Not enough data
7.4
796
|
Verified
Not enough data
Customers
8.2
1486
|
Verified
Not enough data
8.2
1473
|
Verified
Not enough data
8.3
1618
|
Verified
Not enough data
8.4
1570
|
Verified
Not enough data
8.2
1474
|
Verified
Not enough data
Agentic AI - Conversational Marketing
6.6
67
Not enough data
6.5
66
Not enough data
6.6
67
Not enough data
6.4
67
Not enough data
6.5
66
Not enough data
6.6
67
Not enough data
6.6
68
Not enough data
7.4
94
7.6
27
Design and Customization
6.8
85
7.6
21
7.6
83
7.7
24
7.8
85
8.3
24
7.7
83
7.7
25
Campaigns
7.4
80
7.4
16
7.5
79
7.6
13
7.6
80
8.5
21
7.6
77
7.1
21
Integrations
8.0
81
8.0
23
7.1
74
6.7
11
6.9
68
6.9
14
7.5
76
7.2
13
Generative AI
6.4
75
Not enough data
Agentic AI - Vulnerability Scanner
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.3
341
Not enough data
Attribution Modeling
8.0
283
Not enough data
7.7
276
Not enough data
7.2
255
Not enough data
7.3
249
Not enough data
6.9
246
Not enough data
7.4
259
Not enough data
Agentic AI - Attribution
6.0
37
Not enough data
6.2
36
Not enough data
6.0
37
Not enough data
5.8
38
Not enough data
Marketing
7.8
255
Not enough data
7.2
236
Not enough data
8.2
282
Not enough data
8.3
289
Not enough data
Reporting
8.4
310
Not enough data
8.3
295
Not enough data
8.1
301
Not enough data
Account-Based Orchestration PlatformsHide 15 FeaturesShow 15 Features
7.6
312
Not enough data
Platform Basics
8.5
241
Not enough data
8.5
241
Not enough data
8.4
241
Not enough data
8.1
25
Not enough data
8.0
24
Not enough data
Platform Data
8.2
236
Not enough data
7.9
231
Not enough data
Platform Additional Functionality
8.3
257
Not enough data
Agentic AI - Account-Based Orchestration Platforms
7.0
27
Not enough data
7.2
27
Not enough data
6.9
26
Not enough data
6.5
26
Not enough data
6.9
26
Not enough data
Artificial Intelligence
6.9
24
Not enough data
7.4
24
Not enough data
Account-Based Web and Content ExperiencesHide 4 FeaturesShow 4 Features
8.5
773
Not enough data
Platform Basics
8.2
558
Not enough data
8.5
640
Not enough data
Platform Reporting
8.4
656
Not enough data
8.6
699
Not enough data
Social Media ManagementHide 20 FeaturesShow 20 Features
7.8
2,903
Not enough data
Content & Collaboration
8.3
1276
Not enough data
8.3
1331
Not enough data
8.1
1020
Not enough data
8.3
1095
Not enough data
8.7
1409
Not enough data
8.3
969
Not enough data
Social Management
8.2
2196
Not enough data
8.6
2372
Not enough data
8.4
2106
Not enough data
8.3
2253
Not enough data
8.0
1675
Not enough data
8.2
955
Not enough data
7.3
326
Not enough data
Agentic AI - Social Media Management
6.7
74
Not enough data
6.9
70
Not enough data
7.0
72
Not enough data
6.8
69
Not enough data
7.0
72
Not enough data
7.0
72
Not enough data
6.9
74
Not enough data
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
7.7
527
Not enough data
Platform Basics
8.1
430
Not enough data
8.0
441
Not enough data
Platform Data
8.0
438
Not enough data
7.9
436
Not enough data
8.5
488
Not enough data
8.2
440
Not enough data
Platform Additional Functionality
8.0
424
Not enough data
8.2
444
Not enough data
8.2
440
Not enough data
Agentic AI - Customer Journey Analytics
6.6
86
Not enough data
6.8
85
Not enough data
6.7
86
Not enough data
6.8
86
Not enough data
Social Media AdvertisingHide 34 FeaturesShow 34 Features
8.0
1,710
Not enough data
Platform Interoperability
8.0
593
Not enough data
Agentic AI - Social Media Advertising
7.0
62
Not enough data
7.1
61
Not enough data
6.9
58
Not enough data
7.0
62
Not enough data
7.0
62
Not enough data
7.4
69
Not enough data
Social Functionality
8.1
1311
Not enough data
Campaign Management
8.3
1330
Not enough data
8.2
1265
Not enough data
8.2
1190
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
1085
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
1117
Not enough data
8.0
1067
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Targeting
8.3
1193
Not enough data
8.2
1110
Not enough data
8.0
1006
Not enough data
8.0
983
Not enough data
Platform
8.3
1162
Not enough data
8.2
1309
Not enough data
8.8
1336
Not enough data
8.7
1359
Not enough data
8.6
1183
Not enough data
8.3
1309
Not enough data
8.6
1348
Not enough data
8.4
1054
Not enough data
8.4
1249
Not enough data
AI Agents For Business OperationsHide 17 FeaturesShow 17 Features
8.0
27
Not enough data
Responses
9.0
23
Not enough data
8.9
22
Not enough data
8.0
22
Not enough data
Automation - AI Agents
7.8
23
Not enough data
7.4
24
Not enough data
8.0
23
Not enough data
Feature Not Available
Not enough data
7.6
24
Not enough data
Platform
8.2
23
Not enough data
8.9
23
Not enough data
8.0
22
Not enough data
Autonomy - AI Agents
Feature Not Available
Not enough data
7.1
23
Not enough data
7.5
23
Not enough data
Feature Not Available
Not enough data
Generative AI
8.3
24
Not enough data
7.9
24
Not enough data
7.9
1,617
7.7
77
Page Customization
8.4
1359
|
Verified
8.8
70
|
Verified
7.9
1398
|
Verified
7.7
69
|
Verified
7.8
1281
|
Verified
7.4
67
|
Verified
8.1
1319
|
Verified
7.7
62
|
Verified
Page Optimization
8.1
1186
|
Verified
8.9
67
|
Verified
8.0
1293
|
Verified
8.0
70
|
Verified
8.2
1333
|
Verified
7.6
62
|
Verified
7.8
1222
|
Verified
6.4
57
|
Verified
Integrations
7.4
756
|
Verified
7.1
34
|
Verified
8.7
1249
|
Verified
7.9
50
|
Verified
8.5
1246
|
Verified
8.6
66
|
Verified
Generative AI
7.1
349
5.8
12
Agentic AI - Landing Page Builders
6.5
85
Not enough data
Not enough data
7.5
31
Computing
Not enough data
7.8
22
Not enough data
6.9
15
Not enough data
8.1
27
Experimental Design
Not enough data
8.0
23
Not enough data
7.8
23
Not enough data
8.1
24
Analytics
Not enough data
7.1
25
Not enough data
5.9
15
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Account-Based AnalyticsHide 17 FeaturesShow 17 Features
7.7
1,120
Not enough data
Agentic AI - Account-Based Analytics
6.9
77
Not enough data
7.2
77
Not enough data
6.9
77
Not enough data
7.1
78
Not enough data
7.1
77
Not enough data
Lead Intelligence
8.0
793
Not enough data
8.3
826
Not enough data
8.3
844
Not enough data
Lead Management
8.4
911
Not enough data
7.7
781
Not enough data
8.1
851
Not enough data
Marketing Campaigns
8.0
813
Not enough data
7.6
719
Not enough data
7.8
779
Not enough data
8.0
775
Not enough data
8.2
889
Not enough data
8.1
830
Not enough data
Account-Based ExecutionHide 14 FeaturesShow 14 Features
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.7
3,561
Not enough data
Marketing Operations
7.7
2238
|
Verified
Not enough data
8.3
2680
|
Verified
Not enough data
8.0
2450
|
Verified
Not enough data
8.5
2478
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.3
2877
|
Verified
Not enough data
8.4
3123
|
Verified
Not enough data
7.8
2375
|
Verified
Not enough data
8.1
2563
|
Verified
Not enough data
8.0
2393
|
Verified
Not enough data
7.5
538
Not enough data
Agentic AI - Marketing Analytics
6.7
171
Not enough data
6.9
166
Not enough data
6.6
166
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
HubSpot Marketing Hub
HubSpot Marketing Hub
Unbounce Landing Pages
Unbounce Landing Pages
HubSpot Marketing Hub and Unbounce Landing Pages are categorized as Pop-Up Builder and Landing Page Builders
Reviews
Reviewers' Company Size
HubSpot Marketing Hub
HubSpot Marketing Hub
Small-Business(50 or fewer emp.)
51.5%
Mid-Market(51-1000 emp.)
42.0%
Enterprise(> 1000 emp.)
6.5%
Unbounce Landing Pages
Unbounce Landing Pages
Small-Business(50 or fewer emp.)
59.8%
Mid-Market(51-1000 emp.)
34.0%
Enterprise(> 1000 emp.)
6.2%
Reviewers' Industry
HubSpot Marketing Hub
HubSpot Marketing Hub
Computer Software
15.8%
Marketing and Advertising
12.8%
Information Technology and Services
11.7%
Financial Services
5.0%
Education Management
2.5%
Other
52.3%
Unbounce Landing Pages
Unbounce Landing Pages
Marketing and Advertising
29.8%
Computer Software
13.3%
Internet
7.2%
Information Technology and Services
6.6%
Financial Services
4.3%
Other
38.8%
Alternatives
HubSpot Marketing Hub
HubSpot Marketing Hub Alternatives
Demandbase One
Demandbase One
Add Demandbase One
ActiveCampaign
ActiveCampaign
Add ActiveCampaign
Agentforce Marketing (formerly Salesforce Marketing Cloud)
Agentforce Marketing...
Add Agentforce Marketing (formerly Salesforce Marketing Cloud)
Constant Contact Advanced Automation
Constant Contact Advanced...
Add Constant Contact Advanced Automation
Unbounce Landing Pages
Unbounce Landing Pages Alternatives
Landingi
Landingi
Add Landingi
Instapage
Instapage
Add Instapage
ClickFunnels
ClickFunnels
Add ClickFunnels
Leadpages
Leadpages
Add Leadpages
Discussions
HubSpot Marketing Hub
HubSpot Marketing Hub Discussions
What is HubSpot marketing hub?
6 Comments
Jose M B.
JB
Thorough , user-friendly CRM platform that helps businesses to introduce and implement automation , sales , social media and website management methods in...Read more
How do I easily remove all duplicated contacts?
5 Comments
Vladimir Alexander R.
VR
It is also possible to incorporate Google Contacts into your HubSpot ecosystem. By implementing this, you can then utilize mobile applications such as...Read more
What is the best way to use the workflow tool?
5 Comments
Jen S.
JS
Workflows are the most powerful (and underutilized) tool in the HubSpot marketing platform! I have so many awesome resources to share with you. Here's a...Read more
Unbounce Landing Pages
Unbounce Landing Pages Discussions
What is unbounce used for?
3 Comments
FR
Unbounce is used to build landing pages - these are web pages that can be embedded under an existing domain/website but they serve a single purpose: for the...Read more
What is Unbouncepages?
2 Comments
LF
It is a marketing tool that makes easy create, manage and measure landing pages, and is capable to connect with other tools.Read more
What’s a unique visitor?
1 Comment
Nicholas S.
NS
This is how Unbounce counts visitors: "Unbounce uses a Page Visitor cookie, named ubvs, to track page traffic. The cookie uniquely (but anonymously)...Read more