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At a Glance
HubSpot Marketing Hub
HubSpot Marketing Hub
Star Rating
(14,294)4.5 out of 5
Market Segments
Small-Business (51.6% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plans
User.com
User.com
Star Rating
(49)4.3 out of 5
Market Segments
Small-Business (79.2% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about User.com
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that HubSpot Marketing Hub excels in its email marketing capabilities, particularly in building and personalizing emails with a score of 8.8, while User.com shines in sending outbound emails with a slightly higher score of 9.0. Reviewers mention that HubSpot's user-friendly interface makes it easier to create visually appealing emails.
  • Reviewers mention that User.com offers superior mobile optimization features, scoring 9.7 compared to HubSpot's 8.2. Users on G2 appreciate the seamless experience on mobile devices, which is crucial for reaching customers on the go.
  • G2 users highlight HubSpot's strong marketing ROI analytics with a score of 9.7, indicating that it provides comprehensive insights into campaign performance. In contrast, User.com, while effective, scores lower in this area, which some users feel limits their ability to measure success accurately.
  • Users report that HubSpot's lead management features, particularly in lead nurturing (8.5), are robust, but User.com outperforms in lead scoring and grading with a score of 8.9. Reviewers mention that User.com’s scoring system is more intuitive and helps prioritize leads effectively.
  • Reviewers mention that HubSpot's customer support is highly rated with a score of 8.7, providing users with reliable assistance. In contrast, User.com also scores 8.7 but users report that HubSpot's support is more responsive and helpful in resolving issues quickly.
  • Users on G2 highlight that HubSpot's campaign management tools are more comprehensive, scoring 8.2, while User.com offers a more streamlined approach with a score of 8.5. Reviewers say that User.com’s simplicity can be beneficial for smaller teams looking for quick execution without the complexity.
Pricing
Entry-Level Pricing
HubSpot Marketing Hub
Marketing Hub Free
$0.00
Browse all 4 pricing plans
User.com
No pricing available
Free Trial
HubSpot Marketing Hub
Free Trial is available
User.com
Free Trial is available
Ratings
Meets Requirements
8.5
9,607
8.2
40
Ease of Use
8.6
11,286
8.5
40
Ease of Setup
8.1
7,005
8.5
19
Ease of Admin
8.5
4,956
9.2
17
Quality of Support
8.7
9,088
8.7
38
Has the product been a good partner in doing business?
8.7
4,874
8.3
17
Product Direction (% positive)
8.8
9,244
8.7
36
Features by Category
Not enough data
7.8
12
Sales Force Automation
Not enough data
6.9
8
|
Verified
Not enough data
Feature Not Available
Not enough data
8.1
8
|
Verified
Not enough data
8.5
8
|
Verified
Not enough data
Not enough data
Not enough data
8.6
6
|
Verified
Not enough data
6.4
6
|
Verified
Not enough data
6.7
5
|
Verified
Not enough data
7.2
6
|
Verified
Marketing Automation
Not enough data
8.6
7
|
Verified
Not enough data
8.3
8
|
Verified
Not enough data
9.0
8
|
Verified
Not enough data
9.7
5
|
Verified
Customer Support
Not enough data
7.5
8
|
Verified
Not enough data
9.0
8
|
Verified
Not enough data
8.3
9
|
Verified
Not enough data
7.2
6
|
Verified
Not enough data
7.6
7
|
Verified
Reporting & Analytics
Not enough data
7.1
8
|
Verified
Not enough data
7.6
9
|
Verified
Not enough data
7.4
7
|
Verified
Mobile & Social
Not enough data
7.8
6
Not enough data
7.5
6
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
9.3
5
|
Verified
Not enough data
9.4
6
|
Verified
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.2
6
|
Verified
Not enough data
Not enough data
Integration
Not enough data
8.6
6
|
Verified
Not enough data
7.8
6
|
Verified
Not enough data
7.2
6
|
Verified
Generative AI
Not enough data
Not enough data
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.0
6,632
8.6
13
Email Marketing
8.8
5529
|
Verified
9.0
10
|
Verified
8.9
5394
|
Verified
8.8
8
|
Verified
8.6
5387
|
Verified
8.5
9
|
Verified
8.8
5092
|
Verified
8.3
8
|
Verified
Online Marketing
8.5
5235
|
Verified
9.2
6
|
Verified
8.2
4560
|
Verified
8.9
6
|
Verified
8.1
4285
|
Verified
8.9
6
|
Verified
8.1
4806
|
Verified
9.2
6
|
Verified
8.1
4448
|
Verified
8.9
6
Lead Management
8.5
4998
|
Verified
9.2
6
|
Verified
8.1
4729
|
Verified
9.3
5
|
Verified
8.4
4841
|
Verified
8.1
7
|
Verified
8.0
4343
|
Verified
8.1
6
|
Verified
8.4
4781
|
Verified
8.5
8
|
Verified
8.2
4515
|
Verified
9.2
6
|
Verified
8.4
4488
|
Verified
9.7
5
|
Verified
8.4
4496
|
Verified
9.2
8
|
Verified
Campaign Management
8.2
4085
|
Verified
8.1
8
|
Verified
7.9
3674
|
Verified
7.1
7
7.9
3624
|
Verified
7.9
8
|
Verified
7.2
2770
|
Verified
6.7
6
Social
7.7
3728
|
Verified
8.6
7
8.1
4133
|
Verified
8.3
8
|
Verified
8.1
4099
|
Verified
9.2
8
|
Verified
8.0
3980
|
Verified
8.8
8
|
Verified
7.7
3201
|
Verified
8.8
7
Reporting & Analytics
8.3
5149
|
Verified
7.7
8
|
Verified
8.0
4813
|
Verified
9.0
8
|
Verified
7.6
3963
|
Verified
9.4
6
|
Verified
7.5
3646
|
Verified
9.4
6
|
Verified
7.7
4064
|
Verified
8.7
5
Platform
8.0
3499
|
Verified
Not enough data
8.5
3529
|
Verified
9.0
5
|
Verified
8.7
3486
|
Verified
9.3
5
|
Verified
8.0
2466
|
Verified
Not enough data
7.4
2365
|
Verified
Not enough data
8.6
3316
|
Verified
Not enough data
7.9
2538
|
Verified
Not enough data
Agentic AI - Marketing Automation
6.8
290
Not enough data
6.8
288
Not enough data
6.8
287
Not enough data
6.6
289
Not enough data
6.6
287
Not enough data
6.7
289
Not enough data
Integration
8.4
3511
|
Verified
7.8
6
|
Verified
8.0
3195
|
Verified
7.5
6
|
Verified
8.1
2981
|
Verified
8.0
5
|
Verified
Account Data ManagementHide 20 FeaturesShow 20 Features
7.6
1,613
Not enough data
Lead Intelligence
7.8
1156
|
Verified
Not enough data
7.9
1189
Not enough data
8.1
1237
Not enough data
Lead Management
8.3
1328
Not enough data
7.5
1155
Not enough data
8.0
1211
Not enough data
Marketing Campaigns
7.9
1175
Not enough data
7.4
1063
Not enough data
7.5
1120
Not enough data
7.8
1104
|
Verified
Not enough data
8.1
1266
Not enough data
Campaign Execution
7.8
1155
Not enough data
7.8
1088
Not enough data
7.7
1033
Not enough data
8.7
1405
Not enough data
Agentic AI - Account Data Management
6.4
91
Not enough data
6.7
91
Not enough data
6.6
90
Not enough data
6.8
92
Not enough data
6.5
91
Not enough data
Conversational MarketingHide 21 FeaturesShow 21 Features
7.4
2,057
Not enough data
Messenger
8.0
1215
|
Verified
Not enough data
7.4
1043
|
Verified
Not enough data
7.9
1257
|
Verified
Not enough data
7.8
1181
|
Verified
Not enough data
Channels
8.0
1442
|
Verified
Not enough data
8.1
1420
|
Verified
Not enough data
7.1
840
Not enough data
6.8
738
|
Verified
Not enough data
7.4
797
|
Verified
Not enough data
Customers
8.2
1487
|
Verified
Not enough data
8.2
1474
|
Verified
Not enough data
8.3
1619
|
Verified
Not enough data
8.4
1569
|
Verified
Not enough data
8.2
1475
|
Verified
Not enough data
Agentic AI - Conversational Marketing
6.6
68
Not enough data
6.5
67
Not enough data
6.6
68
Not enough data
6.4
68
Not enough data
6.5
67
Not enough data
6.6
68
Not enough data
6.6
69
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.3
90
Not enough data
Design and Customization
6.8
85
Not enough data
7.5
82
Not enough data
7.7
84
Not enough data
7.7
83
Not enough data
Campaigns
7.4
80
Not enough data
7.5
79
Not enough data
7.5
78
Not enough data
7.6
76
Not enough data
Integrations
8.0
79
Not enough data
7.1
74
Not enough data
6.9
68
Not enough data
7.5
76
Not enough data
Generative AI
6.4
75
Not enough data
Agentic AI - Vulnerability Scanner
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.3
334
Not enough data
Attribution Modeling
8.0
282
Not enough data
7.7
275
Not enough data
7.2
255
Not enough data
7.3
249
Not enough data
6.9
246
Not enough data
7.4
259
Not enough data
Agentic AI - Attribution
6.0
37
Not enough data
6.2
36
Not enough data
6.0
37
Not enough data
5.8
38
Not enough data
Marketing
7.8
253
Not enough data
7.2
236
Not enough data
8.2
281
Not enough data
8.3
286
Not enough data
Reporting
8.4
309
Not enough data
8.3
295
Not enough data
8.1
298
Not enough data
Account-Based Orchestration PlatformsHide 15 FeaturesShow 15 Features
7.6
308
Not enough data
Platform Basics
8.5
240
Not enough data
8.5
240
Not enough data
8.4
240
Not enough data
8.1
25
Not enough data
8.0
24
Not enough data
Platform Data
8.2
235
Not enough data
7.9
230
Not enough data
Platform Additional Functionality
8.3
256
Not enough data
Agentic AI - Account-Based Orchestration Platforms
7.0
27
Not enough data
7.2
27
Not enough data
6.9
26
Not enough data
6.5
26
Not enough data
6.9
26
Not enough data
Artificial Intelligence
6.8
23
Not enough data
7.2
23
Not enough data
Account-Based Web and Content ExperiencesHide 4 FeaturesShow 4 Features
8.4
773
Not enough data
Platform Basics
8.2
557
Not enough data
8.5
639
Not enough data
Platform Reporting
8.4
655
Not enough data
8.6
698
Not enough data
Social Media ManagementHide 20 FeaturesShow 20 Features
7.8
2,893
Not enough data
Content & Collaboration
8.3
1274
Not enough data
8.3
1328
Not enough data
8.1
1019
Not enough data
8.3
1094
Not enough data
8.7
1405
Not enough data
8.3
966
Not enough data
Social Management
8.2
2193
Not enough data
8.6
2368
Not enough data
8.4
2104
Not enough data
8.3
2250
Not enough data
8.0
1671
Not enough data
8.2
951
Not enough data
7.3
325
Not enough data
Agentic AI - Social Media Management
6.8
72
Not enough data
7.0
69
Not enough data
7.1
71
Not enough data
6.8
69
Not enough data
7.1
71
Not enough data
7.0
71
Not enough data
7.0
73
Not enough data
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
7.7
518
Not enough data
Platform Basics
8.1
429
Not enough data
8.0
438
Not enough data
Platform Data
8.0
434
Not enough data
7.9
432
Not enough data
8.5
483
Not enough data
8.2
437
Not enough data
Platform Additional Functionality
8.0
423
Not enough data
8.2
443
Not enough data
8.2
438
Not enough data
Agentic AI - Customer Journey Analytics
6.6
85
Not enough data
6.7
84
Not enough data
6.7
85
Not enough data
6.8
85
Not enough data
Social Media AdvertisingHide 34 FeaturesShow 34 Features
8.1
1,704
Not enough data
Platform Interoperability
8.0
593
Not enough data
Agentic AI - Social Media Advertising
7.2
62
Not enough data
7.2
61
Not enough data
7.1
58
Not enough data
7.1
61
Not enough data
7.1
62
Not enough data
7.5
67
Not enough data
Social Functionality
8.2
1311
Not enough data
Campaign Management
8.3
1327
Not enough data
8.2
1265
Not enough data
8.2
1190
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
1085
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
1117
Not enough data
8.0
1067
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Targeting
8.3
1192
Not enough data
8.2
1110
Not enough data
8.0
1006
Not enough data
8.0
983
Not enough data
Platform
8.3
1163
Not enough data
8.2
1310
Not enough data
8.8
1336
Not enough data
8.8
1359
Not enough data
8.6
1183
Not enough data
8.3
1309
Not enough data
8.6
1349
Not enough data
8.4
1054
Not enough data
8.4
1248
Not enough data
AI Agents For Business OperationsHide 17 FeaturesShow 17 Features
8.0
26
Not enough data
Responses
9.0
24
Not enough data
8.9
23
Not enough data
8.0
23
Not enough data
Automation - AI Agents
7.6
24
Not enough data
7.3
25
Not enough data
8.1
24
Not enough data
Feature Not Available
Not enough data
7.6
24
Not enough data
Platform
8.2
24
Not enough data
8.7
24
Not enough data
7.8
23
Not enough data
Autonomy - AI Agents
Feature Not Available
Not enough data
7.2
24
Not enough data
7.6
24
Not enough data
Feature Not Available
Not enough data
Generative AI
8.3
24
Not enough data
7.9
24
Not enough data
7.9
1,612
Not enough data
Page Customization
8.4
1358
|
Verified
Not enough data
7.9
1396
|
Verified
Not enough data
7.9
1280
|
Verified
Not enough data
8.1
1318
|
Verified
Not enough data
Page Optimization
8.1
1183
|
Verified
Not enough data
8.0
1292
|
Verified
Not enough data
8.1
1331
|
Verified
Not enough data
7.8
1220
|
Verified
Not enough data
Integrations
7.4
755
|
Verified
Not enough data
8.7
1246
|
Verified
Not enough data
8.5
1244
|
Verified
Not enough data
Generative AI
7.1
348
Not enough data
Agentic AI - Landing Page Builders
6.5
84
Not enough data
Not enough data
8.6
8
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Communication
Not enough data
9.4
6
|
Verified
Not enough data
9.4
6
|
Verified
Not enough data
8.6
7
|
Verified
Not enough data
9.7
5
|
Verified
Not enough data
Not enough data
Internal Use
Not enough data
9.3
5
|
Verified
Not enough data
8.9
6
|
Verified
Not enough data
8.1
6
|
Verified
Not enough data
7.9
7
|
Verified
Not enough data
7.5
8
|
Verified
Not enough data
7.6
7
|
Verified
Visitor IdentificationHide 1 FeatureShow 1 Feature
Not enough data
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Account-Based AnalyticsHide 17 FeaturesShow 17 Features
7.8
1,115
Not enough data
Agentic AI - Account-Based Analytics
7.0
78
Not enough data
7.2
77
Not enough data
7.0
79
Not enough data
7.2
80
Not enough data
7.1
78
Not enough data
Lead Intelligence
8.0
793
Not enough data
8.3
826
Not enough data
8.3
843
Not enough data
Lead Management
8.4
910
Not enough data
7.7
782
Not enough data
8.1
852
Not enough data
Marketing Campaigns
8.0
815
Not enough data
7.6
720
Not enough data
7.8
781
Not enough data
8.0
776
Not enough data
8.2
887
Not enough data
8.1
831
Not enough data
Account-Based ExecutionHide 14 FeaturesShow 14 Features
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.7
3,535
Not enough data
Marketing Operations
7.7
2234
|
Verified
Not enough data
8.3
2673
|
Verified
Not enough data
8.0
2443
|
Verified
Not enough data
8.5
2474
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.3
2872
|
Verified
Not enough data
8.3
3112
|
Verified
Not enough data
7.8
2373
|
Verified
Not enough data
8.1
2559
|
Verified
Not enough data
8.0
2391
|
Verified
Not enough data
7.5
534
Not enough data
Agentic AI - Marketing Analytics
6.7
170
Not enough data
6.9
163
Not enough data
6.6
165
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reviews
Reviewers' Company Size
HubSpot Marketing Hub
HubSpot Marketing Hub
Small-Business(50 or fewer emp.)
51.6%
Mid-Market(51-1000 emp.)
42.0%
Enterprise(> 1000 emp.)
6.4%
User.com
User.com
Small-Business(50 or fewer emp.)
79.2%
Mid-Market(51-1000 emp.)
14.6%
Enterprise(> 1000 emp.)
6.3%
Reviewers' Industry
HubSpot Marketing Hub
HubSpot Marketing Hub
Computer Software
15.8%
Marketing and Advertising
12.8%
Information Technology and Services
11.6%
Financial Services
5.0%
Education Management
2.5%
Other
52.3%
User.com
User.com
Marketing and Advertising
20.8%
Information Technology and Services
12.5%
Computer Software
12.5%
Internet
8.3%
Hospitality
6.3%
Other
39.6%
Alternatives
HubSpot Marketing Hub
HubSpot Marketing Hub Alternatives
Demandbase One
Demandbase One
Add Demandbase One
ActiveCampaign
ActiveCampaign
Add ActiveCampaign
Salesforce Marketing Cloud
Salesforce Marketing Cloud
Add Salesforce Marketing Cloud
Constant Contact Advanced Automation
Constant Contact Advanced Automation
Add Constant Contact Advanced Automation
User.com
User.com Alternatives
ActiveCampaign
ActiveCampaign
Add ActiveCampaign
Fin by Intercom
Fin by Intercom
Add Fin by Intercom
SALESmanago
SALESmanago
Add SALESmanago
HubSpot Sales Hub
HubSpot Sales Hub
Add HubSpot Sales Hub
Discussions
HubSpot Marketing Hub
HubSpot Marketing Hub Discussions
What is HubSpot marketing hub?
6 Comments
Jose M B.
JB
Thorough , user-friendly CRM platform that helps businesses to introduce and implement automation , sales , social media and website management methods in...Read more
How do I easily remove all duplicated contacts?
5 Comments
Vladimir Alexander R.
VR
It is also possible to incorporate Google Contacts into your HubSpot ecosystem. By implementing this, you can then utilize mobile applications such as...Read more
What is the best way to use the workflow tool?
5 Comments
Jen S.
JS
Workflows are the most powerful (and underutilized) tool in the HubSpot marketing platform! I have so many awesome resources to share with you. Here's a...Read more
User.com
User.com Discussions
Can you help me with the setup?
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Official Response from User.com
Each new client receives 1 free Onboarding call from our support team. You can ask for help on our chat as well. If you need some extra support, check our...Read more
Is User com good?
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nani n.
NN
User.com is a customer communication and marketing automation platform with a variety of features to help businesses engage with customers, manage leads, and...Read more
What does User.Com do?
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Little P.
LP
I need more knowledge Read more