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Compare Fathom Analytics and Pendo 
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At a Glance
Market Segments
Small-Business (73.3% of reviews)
Mid-Market (62.8% of reviews)
Entry-Level Pricing
$15.00 Per Month
Free
Fathom Analytics
Star Rating
(17)4.6 out of 5
Market Segments
Small-Business (73.3% of reviews)
Pros & Cons
Entry-Level Pricing
$15.00 Per Month
Browse all 3 pricing plansPendo
Star Rating
(1,551)4.4 out of 5
Market Segments
Mid-Market (62.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plansFathom Analytics vs Pendo
- Reviewers felt that Fathom Analytics meets the needs of their business better than Pendo.
- When comparing quality of ongoing product support, reviewers felt that Fathom Analytics is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Fathom Analytics over Pendo.
Pricing
Entry-Level Pricing
Fathom Analytics
Up to 100,000 monthly pageviews
$15.00
Per Month
- 7-day free trial
Pendo
Free
Free
Try Pendo for free for up to 500 monthly active users. Includes: product analytics, in-app guides, net promoter score (NPS), roadmaps.
- Product analytics
- In-app guides
- Net Promoter Score (NPS)
Free Trial
Fathom Analytics
Free Trial is available
Pendo
Free Trial is available
Ratings
Meets Requirements
9.3
10
8.5
1,188
Ease of Use
9.7
10
8.2
1,202
Ease of Setup
9.3
5
7.9
561
Ease of Admin
Not enough data
8.5
555
Quality of Support
9.7
10
8.5
1,039
Has the product been a good partner in doing business?
Not enough data
8.9
531
Product Direction (% positive)
10.0
11
8.5
1,103
Features by Category
Metrics
9.7
5
8.7
454
10.0
5
8.7
472
9.3
5
8.4
420
8.7
5
8.8
465
9.3
5
8.5
422
Not enough data
8.2
395
Feature Not Available
8.2
359
Not enough data
8.2
335
Feature Not Available
8.3
395
Reporting
9.7
5
8.4
463
Feature Not Available
8.5
427
Not enough data
8.7
437
Not enough data
8.7
467
8.7
5
7.8
262
Not enough data
8.1
285
Not enough data
8.2
449
Other
Feature Not Available
8.7
438
Feature Not Available
8.0
307
Feature Not Available
7.5
263
Not enough data
7.9
272
Not enough data
7.3
197
Feature Not Available
8.5
339
Feature Not Available
8.2
298
Agentic AI - Digital Analytics
Not enough data
6.4
12
Not enough data
6.5
14
Not enough data
6.4
13
Not enough data
6.4
13
Administration
Not enough data
8.1
376
Feature Not Available
8.0
297
10.0
5
8.8
421
Feature Not Available
8.5
454
User Identification
Not enough data
7.9
110
Not enough data
8.6
137
Not enough data
8.0
104
Tracking & Reporting
Not enough data
8.5
126
Not enough data
8.5
132
Not enough data
8.3
109
Not enough data
8.5
142
Not enough data
8.6
134
Not enough data
8.7
138
Metrics
Not enough data
8.8
84
Not enough data
8.4
65
Not enough data
8.4
73
Not enough data
8.3
70
Not enough data
8.4
67
User Behavior
Not enough data
9.1
23
Not enough data
8.1
23
Not enough data
8.6
23
A/B Testing
Not enough data
7.5
20
Not enough data
7.2
20
Not enough data
8.8
21
Not enough data
6.9
20
Visitor Information
Not enough data
8.0
22
Not enough data
8.1
20
Agentic AI - Session Replay
Not enough data
7.7
5
User Analysis
Not enough data
8.6
343
Not enough data
8.4
389
User Support
Not enough data
8.5
388
Not enough data
7.6
207
Not enough data
8.0
294
Walkthrough Type
Not enough data
8.1
297
Not enough data
8.6
364
Platform Basics - Digital Adoption Platform
Not enough data
8.4
18
Not enough data
8.9
19
Analytics - Digital Adoption Platform
Not enough data
8.9
19
Functions - Digital Adoption Platform
Not enough data
8.6
19
Not enough data
9.0
20
Agentic AI - Digital Adoption Platform
Not enough data
6.5
11
Product Analytics
Not enough data
8.6
579
Not enough data
8.7
610
Not enough data
8.6
591
Not enough data
8.2
502
Not enough data
8.0
411
Not enough data
8.2
443
Not enough data
8.0
402
Not enough data
7.9
444
Agentic AI - Product Analytics
Not enough data
6.7
26
Not enough data
7.1
26
Not enough data
7.0
25
Not enough data
7.6
24
Communication
Not enough data
8.1
325
Not enough data
7.9
307
Not enough data
8.1
307
Planning
Not enough data
7.1
231
Not enough data
7.1
223
Not enough data
6.6
198
Not enough data
7.6
235
Not enough data
7.2
210
Workflow Management
Not enough data
7.3
243
Not enough data
7.6
251
Not enough data
6.7
198
Not enough data
7.0
210
Metrics
Not enough data
8.8
84
Not enough data
8.4
65
Not enough data
8.4
73
Not enough data
8.3
70
Not enough data
8.4
67
Variation Testing
Not enough data
8.3
54
Not enough data
7.8
55
Not enough data
8.1
59
Not enough data
8.4
66
Not enough data
8.1
63
Not enough data
7.9
56
Reporting
Not enough data
8.6
84
Not enough data
8.6
87
Personalization
Not enough data
8.6
74
Not enough data
8.7
73
Not enough data
8.9
66
Administration
Not enough data
8.0
75
Not enough data
8.1
66
Not enough data
8.5
85
Not enough data
8.6
91
Categories
Categories
Shared Categories
Fathom Analytics and Pendo are categorized as Digital Analytics
Unique Categories
Fathom Analytics has no unique categories
Pendo is categorized as Digital Adoption Platform, Product Analytics, Product Management, Mobile App Analytics, Mobile App Optimization, and Session Replay
Reviews
Reviewers' Company Size
Fathom Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Pendo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
20.0%
Computer Software
20.0%
Writing and Editing
6.7%
Program Development
6.7%
Music
6.7%
Other
40.0%
Computer Software
33.6%
Information Technology and Services
15.5%
Marketing and Advertising
7.2%
Financial Services
4.3%
Hospital & Health Care
3.0%
Other
36.5%
Discussions
Fathom Analytics has no discussions with answers
Which integrations does Pendo support?
2 Comments
SG
Hi there! My name is Stephanie and I'm a research analyst in marketing & advertising at G2. Thanks for posting this question. As of November 2019, Pendo is...Read more
How can I participate remotely in a PUG?
1 Comment
MW
Now, the PUG meetings are done remotely - just join one of the Pendomonium Slack channels as shown in the Community and join some of the PUGs! Read more
How do I change the badge for the resource center
1 Comment
RD
It depends if you are using the Classic Designer or Visual Design Studio. Here's a reference for both:...Read more
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