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At a Glance
Drift
Drift
Star Rating
(1,254)4.4 out of 5
Market Segments
Mid-Market (51.7% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Starting at $2,500.00 Per Month
Browse all 3 pricing plans
Simplified
Simplified
Star Rating
(4,987)4.6 out of 5
Market Segments
Small-Business (94.5% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Starting at $29.00 1 Seat Per Month
Browse all 3 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Drift excels in live chat functionality, with a score of 9.1, making it a preferred choice for businesses that prioritize real-time customer engagement. In contrast, Simplified's live chat feature, while still strong, scores slightly lower at 8.9.
  • Reviewers mention that Simplified shines in content creation tools, achieving a score of 9.0, which includes robust features for content management and template creation. Drift, while effective, does not focus as heavily on these aspects, scoring lower in content creation capabilities.
  • G2 users highlight that Simplified offers a more affordable entry-level price starting at $29.99, making it accessible for small businesses. Drift's starting price of $2,500.00 is a significant investment, which may deter smaller companies from adopting it.
  • Reviewers say that Simplified has a higher overall G2 rating of 4.6 compared to Drift's 4.4, indicating a more favorable reception among users, particularly in the small business segment where Simplified has a strong presence.
  • Users on G2 report that Drift's ease of setup scores 8.5, while Simplified slightly outperforms it with a score of 8.7, suggesting that users find Simplified easier to implement and integrate into their existing workflows.
  • Reviewers mention that Simplified's quality of support is rated at 9.0, which is higher than Drift's 8.8, indicating that users feel more satisfied with the assistance they receive when using Simplified.
Pricing
Entry-Level Pricing
Drift
Premium
Starting at $2,500.00
Per Month
Browse all 3 pricing plans
Simplified
Simplified One
Starting at $29.00
1 Seat Per Month
Browse all 3 pricing plans
Free Trial
Drift
Free Trial is available
Simplified
Free Trial is available
Ratings
Meets Requirements
8.7
1,017
9.0
723
Ease of Use
8.7
1,030
8.9
1,145
Ease of Setup
8.4
507
8.7
587
Ease of Admin
8.5
473
9.1
210
Quality of Support
8.8
938
8.9
555
Has the product been a good partner in doing business?
8.9
472
9.1
200
Product Direction (% positive)
8.9
995
9.0
665
Features by Category
Social Media AnalyticsHide 16 FeaturesShow 16 Features
Not enough data
8.5
7
Social Analytics
Not enough data
8.7
5
Not enough data
8.0
5
Not enough data
9.3
5
Not enough data
8.3
5
Not enough data
8.0
5
Not enough data
8.7
5
Not enough data
8.7
5
Reports & Dashboards
Not enough data
9.0
5
Not enough data
8.7
5
Not enough data
8.0
5
Not enough data
Not enough data
Agentic AI - Social Media Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Core Conversational Capabilities - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data
Not enough data
Not enough data
Not enough data
Not enough data
Interaction
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Task & Flow Management - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Learning
Not enough data
Not enough data
Not enough data
Not enough data
Deployment & Embedding - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Content Generation
Not enough data
Not enough data
Not enough data
Not enough data
Admin & Configuration - AI Chatbots
Not enough data
Not enough data
System
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Chatbots
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring & Improvement - AI Chatbots
Not enough data
Not enough data
Reliability & Safety - AI Chatbots
Not enough data
Not enough data
Not enough data
8.8
162
Template Creation
Not enough data
9.0
116
Not enough data
8.7
110
Not enough data
8.9
117
Not enough data
8.8
108
Design & Editing
Not enough data
8.8
107
Not enough data
8.6
108
Not enough data
8.7
100
Ad Management
Not enough data
8.7
96
Not enough data
8.8
104
Not enough data
8.8
85
Analytics
Not enough data
8.7
59
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Conversational MarketingHide 21 FeaturesShow 21 Features
8.3
323
Not enough data
Messenger
8.5
204
|
Verified
Not enough data
8.2
202
|
Verified
Not enough data
9.1
274
|
Verified
Not enough data
8.6
251
|
Verified
Not enough data
Channels
7.9
117
|
Verified
Not enough data
8.9
250
|
Verified
Not enough data
7.7
92
|
Verified
Not enough data
7.6
82
|
Verified
Not enough data
7.8
91
|
Verified
Not enough data
Customers
8.6
225
|
Verified
Not enough data
8.4
203
|
Verified
Not enough data
8.1
242
|
Verified
Not enough data
8.7
241
|
Verified
Not enough data
8.5
245
|
Verified
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.0
355
Not enough data
Lead Facilitation
8.9
316
|
Verified
Not enough data
8.2
310
|
Verified
Not enough data
8.2
289
|
Verified
Not enough data
8.7
305
|
Verified
Not enough data
Organization
8.0
266
|
Verified
Not enough data
8.0
270
|
Verified
Not enough data
8.3
277
|
Verified
Not enough data
Performance Analysis
7.8
242
|
Verified
Not enough data
8.0
262
|
Verified
Not enough data
Sales Analysis
7.5
216
|
Verified
Not enough data
7.7
222
|
Verified
Not enough data
Generative AI
7.5
88
Not enough data
7.6
86
Not enough data
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.8
476
Grammar
Not enough data
8.9
366
Not enough data
8.8
356
Not enough data
9.0
391
Formatting
Not enough data
8.9
286
Not enough data
8.9
318
Not enough data
8.6
248
Content
Not enough data
9.0
337
Not enough data
9.1
393
Not enough data
8.9
277
Product Type
Not enough data
9.0
275
Not enough data
8.7
211
Generative AI
Not enough data
8.2
29
Not enough data
8.5
29
Not enough data
9.3
11
Platform Basics
Not enough data
9.7
6
Not enough data
9.2
6
Not enough data
9.2
6
Platform Content
Not enough data
9.2
6
Not enough data
9.4
6
Not enough data
8.9
6
Not enough data
9.4
6
Platform Additional Functionality
Not enough data
9.4
6
Not enough data
8.9
6
Not enough data
9.7
6
Generative AI
Not enough data
9.2
6
Not enough data
8.9
6
Not enough data
9.2
6
Not enough data
9.7
6
Not enough data
9.2
6
Not enough data
9.2
6
Not enough data
8.9
6
Social Media ManagementHide 20 FeaturesShow 20 Features
Not enough data
8.7
234
Content & Collaboration
Not enough data
8.8
137
Not enough data
8.7
157
Not enough data
8.2
57
Not enough data
8.7
113
Not enough data
8.7
119
Not enough data
9.0
185
Social Management
Not enough data
8.7
127
Not enough data
9.0
155
Not enough data
Feature Not Available
Not enough data
8.7
141
Not enough data
8.7
135
Not enough data
8.8
121
Not enough data
8.2
14
Agentic AI - Social Media Management
Not enough data
9.0
5
Not enough data
8.3
5
Not enough data
8.7
5
Not enough data
8.7
5
Not enough data
9.0
5
Not enough data
9.0
5
Not enough data
8.3
5
Not enough data
Not enough data
Voice
Not enough data
Not enough data
Not enough data
Not enough data
Transcription
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Editing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Transcription
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.2
332
Not enough data
Responses
8.2
281
Not enough data
8.3
269
Not enough data
8.5
304
Not enough data
8.1
274
Not enough data
8.0
229
Not enough data
Platform
8.9
310
Not enough data
8.4
292
Not enough data
8.4
276
Not enough data
8.1
282
Not enough data
7.9
241
Not enough data
8.4
262
Not enough data
8.2
287
Not enough data
Generative AI
7.7
85
Not enough data
7.7
83
Not enough data
Conversational SupportHide 10 FeaturesShow 10 Features
8.4
198
Not enough data
Conversational Platform
8.6
168
Not enough data
8.4
118
Not enough data
8.7
129
Not enough data
8.6
93
Not enough data
Support Automation
Feature Not Available
Not enough data
8.4
148
Not enough data
8.8
139
Not enough data
8.5
93
Not enough data
Generative AI
8.0
32
Not enough data
7.8
32
Not enough data
8.0
101
Not enough data
Integrations
7.4
92
Not enough data
7.9
95
Not enough data
7.8
91
Not enough data
7.3
88
Not enough data
8.0
94
Not enough data
Branding & Customizatio
8.2
94
Not enough data
8.3
93
Not enough data
7.9
90
Not enough data
Automatic Rules & Configurations
8.4
95
Not enough data
8.2
90
Not enough data
8.1
93
Not enough data
Agentic AI - Business Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
79
Editing
Not enough data
8.6
49
Not enough data
9.1
49
Not enough data
9.1
55
Not enough data
9.1
50
Not enough data
9.0
50
Not enough data
8.8
52
Not enough data
9.1
55
Platform
Not enough data
9.0
51
Not enough data
8.9
50
Not enough data
9.0
50
Generative AI
Not enough data
7.5
8
Not enough data
7.7
8
Agentic AI - Video Editing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audio
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Video
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Image
Not enough data
Not enough data
Not enough data
Not enough data
Text
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Service AutomationHide 9 FeaturesShow 9 Features
8.1
14
Not enough data
Customer Support
7.8
12
Not enough data
7.8
12
Not enough data
8.1
12
Not enough data
Automation
8.2
11
Not enough data
8.3
13
Not enough data
8.3
12
Not enough data
Artificial Intelligence
7.7
13
Not enough data
8.2
13
Not enough data
8.3
14
Not enough data
Not enough data
7.6
20
Image Generation
Not enough data
7.8
12
Not enough data
7.6
12
Not enough data
7.4
12
Not enough data
7.1
12
Not enough data
8.1
12
Advanced Functionality
Not enough data
7.7
11
Not enough data
6.7
11
Not enough data
7.1
11
Not enough data
8.0
11
Model
Not enough data
7.4
11
Not enough data
8.0
11
Not enough data
7.9
11
Commercial Rights & Licensing - AI Image Generators
Not enough data
Not enough data
License Type Transparency - AI Image Generators
Not enough data
Not enough data
Not enough data
8.1
23
Planning
Not enough data
8.5
14
Publishing
Not enough data
8.3
14
Social Media
Not enough data
8.2
14
Planning
Not enough data
7.9
15
Generative AI
Not enough data
8.3
15
Not enough data
8.3
15
Not enough data
8.1
15
Not enough data
8.0
15
Not enough data
7.6
14
Agentic AI - Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.8
31
Not enough data
Generative AI
7.7
31
Not enough data
7.9
30
Not enough data
Agentic AI - Bot Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.2
597
Not enough data
Generative AI
7.7
83
Not enough data
7.7
81
Not enough data
7.3
81
Not enough data
Communication
9.2
542
|
Verified
Not enough data
8.5
538
|
Verified
Not enough data
7.8
323
|
Verified
Not enough data
8.6
414
|
Verified
Not enough data
7.9
189
Not enough data
Internal Use
8.4
461
|
Verified
Not enough data
8.7
471
|
Verified
Not enough data
8.5
472
|
Verified
Not enough data
8.2
409
|
Verified
Not enough data
8.3
372
|
Verified
Not enough data
8.1
402
|
Verified
Not enough data
8.3
73
Not enough data
Generative AI
7.4
20
Not enough data
Self-Service Experience
8.1
57
Not enough data
8.2
53
Not enough data
Feature Not Available
Not enough data
8.2
51
Not enough data
8.5
57
Not enough data
Self-Service Platform
8.6
57
Not enough data
8.7
60
Not enough data
8.2
59
Not enough data
8.5
58
Not enough data
Agentic AI - Customer Self-Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Photo Editing
Not enough data
Not enough data
Not enough data
7.3
19
Video Creation - AI Video Generation
Not enough data
7.9
12
Not enough data
7.9
12
Not enough data
7.4
12
Not enough data
8.2
11
Not enough data
6.1
12
Not enough data
6.7
11
Generative AI - AI Video Generation
Not enough data
7.5
6
Editing - AI Video Generation
Not enough data
7.9
12
Not enough data
7.9
11
Storage & Management - AI Video Generation
Not enough data
7.6
12
Not enough data
7.1
12
Not enough data
7.5
12
Not enough data
7.5
12
Video Content CreationHide 23 FeaturesShow 23 Features
Not enough data
7.0
13
Video creation - Video Content Creation
Not enough data
7.7
10
Not enough data
7.2
10
Not enough data
6.8
10
Not enough data
7.2
10
Not enough data
6.5
10
Not enough data
7.0
10
Not enough data
7.2
10
Not enough data
7.2
10
Not enough data
7.3
10
Distribution - Video Content Creation
Not enough data
7.0
10
Not enough data
7.2
10
Not enough data
7.8
10
Analytics - Video Content Creation
Not enough data
6.5
10
Not enough data
7.5
10
Training & Support - Video Content Creation
Not enough data
7.3
10
Not enough data
6.8
10
Integrations - Video Content Creation
Not enough data
7.3
10
Not enough data
7.3
10
Not enough data
7.0
10
Other - Video Content Creation
Not enough data
7.0
10
Not enough data
7.0
10
Agentic AI - Video Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Reviews
Reviewers' Company Size
Drift
Drift
Small-Business(50 or fewer emp.)
25.5%
Mid-Market(51-1000 emp.)
51.7%
Enterprise(> 1000 emp.)
22.9%
Simplified
Simplified
Small-Business(50 or fewer emp.)
94.5%
Mid-Market(51-1000 emp.)
3.6%
Enterprise(> 1000 emp.)
1.9%
Reviewers' Industry
Drift
Drift
Computer Software
32.9%
Information Technology and Services
20.5%
Marketing and Advertising
7.2%
Financial Services
3.2%
Computer & Network Security
3.0%
Other
33.3%
Simplified
Simplified
Writing and Editing
8.7%
Marketing and Advertising
7.5%
Animation
4.5%
Accounting
4.2%
Arts and Crafts
4.1%
Other
70.9%
Alternatives
Drift
Drift Alternatives
Fin by Intercom
Fin by Intercom
Add Fin by Intercom
Tidio
Tidio
Add Tidio
Qualified
Qualified
Add Qualified
LiveChat
LiveChat
Add LiveChat
Simplified
Simplified Alternatives
Canva
Canva
Add Canva
Synthesia
Synthesia
Add Synthesia
HeyGen Video Agent
HeyGen Video Agent
Add HeyGen Video Agent
Visme
VIsme
Add Visme
Discussions
Drift
Drift Discussions
Do I have to completely remove all of my lead capture forms?
2 Comments
Official Response from Drift
Getting started with conversational marketing isn’t an “all or nothing” decision. Rather than ripping all the forms off their site, many companies start by...Read more
How do I measure the effectiveness of conversational marketing?
2 Comments
Official Response from Drift
You can measure your conversational marketing efforts just like you would measure any other marketing channel. Platforms like Drift give you dashboards that...Read more
What types of people are having conversations with businesses?
2 Comments
Official Response from Drift
When we analyzed the data from the 50,000+ businesses using Drift for conversational marketing, we found that people in key decision-making roles are often...Read more
Simplified
Simplified Discussions
How can i optimise the long writer ? and is their a video that explains the video editor better
2 Comments
KD D.
KD
Here you go https://www.youtube.com/watch?v=ShtGcsuz0PY&feature=emb_logo&ab_channel=SimplifiedRead more
Can I embed your services in my website..
2 Comments
KD D.
KD
You can ping online support, based on your use case we can explore the optionsRead more
Can Simplified AI writer really create readers-intent content?
2 Comments
Meg G.
MG
Hi Ganiyu! Yes! You can try it for yourself for free at simplified.co/aiRead more