2026 Best Software Awards are here!See the list
Compare Drift and Gong 
Featured Products
At a Glance
Market Segments
Mid-Market (51.6% of reviews)
Mid-Market (69.4% of reviews)
Entry-Level Pricing
Starting at $2,500.00 Per Month
No pricing available
Drift
Star Rating
(1,256)4.4 out of 5
Market Segments
Mid-Market (51.6% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $2,500.00 Per Month
Browse all 3 pricing plansGong
Star Rating
(6,470)4.8 out of 5
Market Segments
Mid-Market (69.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about GongSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Gong excels in user-friendliness, with many users appreciating its seamless integration with existing systems through the Gong Everywhere extension. This ease of use is complemented by features like AI note-taking and automated follow-ups, which streamline the sales process significantly.
- Users say that Drift is particularly effective for lead generation, with its AI sales tools being highlighted as a beneficial addition. Reviewers mention that it allows for targeted lead generation with better-than-average conversion rates, making it a strong choice for sales teams looking to engage potential customers directly on their website.
- According to verified reviews, Gong's robust analytics capabilities provide deep insights into sales calls, allowing users to compile calls into cloud projects and analyze customer experiences effectively. This feature is praised for its ability to help sales teams understand their ideal customers better.
- Reviewers mention that while Drift offers a solid platform for initiating conversations with potential customers, it sometimes struggles with configuration challenges. Users have noted that setting up custom guardrails can be complex, which may hinder the overall user experience for some teams.
- G2 reviewers highlight Gong's superior support quality, with many users noting that the assistance they receive is prompt and effective. This level of support is crucial for teams that rely heavily on the platform for their sales processes, ensuring they can maximize its capabilities without significant downtime.
- Users report that Drift's integration capabilities are commendable, particularly its seamless calendar integration, which allows for efficient meeting scheduling. However, some users feel that Gong's AI features, particularly in call recording and keyword searching, provide a more powerful toolset for sales analysis and follow-up.
Pricing
Entry-Level Pricing
Drift
Premium
Starting at $2,500.00
Per Month
For small businesses. The right amount of conversational firepower to keep your business growing.
- * Everything in Free, plus:
- Live Chat
- Meetings
Gong
No pricing availableFree Trial
Drift
Free Trial is available
Gong
No trial information availableRatings
Meets Requirements
8.7
1,019
9.4
4,954
Ease of Use
8.7
1,032
9.3
5,010
Ease of Setup
8.4
508
9.1
1,235
Ease of Admin
8.5
473
9.1
770
Quality of Support
8.8
940
9.2
3,518
Has the product been a good partner in doing business?
8.9
472
9.3
772
Product Direction (% positive)
8.9
997
9.0
4,632
Features by Category
Messenger
8.5
203
|
Verified
Not enough data
8.2
201
|
Verified
Not enough data
9.1
273
|
Verified
Not enough data
8.5
250
|
Verified
Not enough data
Channels
7.9
116
|
Verified
Not enough data
8.9
250
|
Verified
Not enough data
7.7
91
|
Verified
Not enough data
7.6
81
|
Verified
Not enough data
7.8
90
|
Verified
Not enough data
Customers
8.6
225
|
Verified
Not enough data
8.4
202
|
Verified
Not enough data
8.1
241
|
Verified
Not enough data
8.7
242
|
Verified
Not enough data
8.5
246
|
Verified
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
8.9
315
|
Verified
7.1
348
8.2
309
|
Verified
7.3
342
8.2
288
|
Verified
7.5
346
8.7
305
|
Verified
7.6
345
Organization
8.0
265
|
Verified
8.3
350
8.0
269
|
Verified
8.3
346
8.3
278
|
Verified
8.3
346
Performance Analysis
7.8
241
|
Verified
8.5
348
8.0
261
|
Verified
8.6
352
Sales Analysis
7.5
215
|
Verified
7.8
332
7.7
221
|
Verified
7.9
338
Generative AI
7.5
87
8.6
286
7.6
85
8.9
293
Agentic AI - AI Sales Assistant
Not enough data
8.1
54
Not enough data
7.9
53
Not enough data
8.2
54
Not enough data
8.3
53
Not enough data
8.2
53
Not enough data
8.2
53
Not enough data
8.1
53
Integrated Workflows
Not enough data
7.8
103
Not enough data
7.9
105
Not enough data
8.3
102
Not enough data
7.3
99
Not enough data
8.4
104
Not enough data
8.4
102
Not enough data
8.5
98
Repeatability and Reportability
Not enough data
8.2
99
Not enough data
8.0
99
Not enough data
7.9
98
Not enough data
8.3
103
Not enough data
7.3
97
AI and Automation
Not enough data
7.8
90
Not enough data
7.7
88
Not enough data
7.4
87
Not enough data
7.6
87
Not enough data
8.0
87
Generative AI
Not enough data
8.2
91
Agentic AI - Sales Engagement
Not enough data
8.1
49
Not enough data
8.0
48
Not enough data
8.2
49
Not enough data
8.2
47
Not enough data
8.1
48
Not enough data
8.0
47
Not enough data
8.2
47
Call Analytics
Not enough data
9.6
2759
|
Verified
Not enough data
8.8
2466
|
Verified
Not enough data
9.1
2668
|
Verified
Not enough data
8.3
1793
|
Verified
Artificial Intelligence - Conversation Intelligence
Not enough data
8.6
1871
|
Verified
Not enough data
8.3
2522
|
Verified
Not enough data
Not enough data
Generative AI
Not enough data
8.8
681
Agentic AI - Conversation Intelligence
Not enough data
8.0
135
Not enough data
8.0
134
Not enough data
8.1
134
Not enough data
8.0
135
Not enough data
8.2
135
Not enough data
8.1
135
Not enough data
7.9
134
Responses
8.2
280
Not enough data
8.3
268
Not enough data
8.4
303
Not enough data
8.1
273
Not enough data
8.0
228
Not enough data
Platform
8.9
309
Not enough data
8.4
291
Not enough data
8.4
275
Not enough data
8.1
281
Not enough data
7.9
240
Not enough data
8.4
261
Not enough data
8.2
286
Not enough data
Generative AI
7.7
84
Not enough data
7.7
82
Not enough data
Conversational Platform
8.6
167
Not enough data
8.4
117
Not enough data
8.7
128
Not enough data
8.6
92
Not enough data
Support Automation
Feature Not Available
Not enough data
8.4
147
Not enough data
8.7
138
Not enough data
8.4
92
Not enough data
Generative AI
7.9
31
Not enough data
7.7
31
Not enough data
Revenue Sourcing and Forecasting
Not enough data
Feature Not Available
Not enough data
8.6
378
Not enough data
8.6
408
Not enough data
8.2
348
Not enough data
8.4
356
Not enough data
8.0
250
Not enough data
8.1
246
CRM Data Enrichment
Not enough data
9.0
402
Not enough data
8.8
390
Not enough data
9.1
424
Not enough data
Feature Not Available
Not enough data
8.6
254
Account Management
Not enough data
8.1
325
Not enough data
8.2
340
Not enough data
8.3
350
Not enough data
8.6
371
Not enough data
8.5
260
Not enough data
8.1
241
Agentic AI - Revenue Operations & Intelligence (RO&I)
Not enough data
7.7
41
Not enough data
8.0
42
Not enough data
7.7
40
Not enough data
7.4
38
Not enough data
7.5
40
Integrations
7.4
92
Not enough data
7.9
95
Not enough data
7.8
91
Not enough data
7.3
88
Not enough data
8.0
95
Not enough data
Branding & Customizatio
8.2
94
Not enough data
8.3
93
Not enough data
7.9
90
Not enough data
Automatic Rules & Configurations
8.5
96
Not enough data
8.2
90
Not enough data
8.1
93
Not enough data
Agentic AI - Business Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Customer Support
7.8
12
Not enough data
7.8
12
Not enough data
8.1
12
Not enough data
Automation
8.2
11
Not enough data
8.3
13
Not enough data
8.3
12
Not enough data
Artificial Intelligence
7.7
13
Not enough data
8.2
13
Not enough data
8.3
14
Not enough data
Generative AI
7.7
31
Not enough data
7.9
30
Not enough data
Agentic AI - Bot Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
7.7
83
Not enough data
7.7
81
Not enough data
7.3
81
Not enough data
Communication
9.2
543
|
Verified
Not enough data
8.5
539
|
Verified
Not enough data
7.8
323
|
Verified
Not enough data
8.6
415
|
Verified
Not enough data
7.9
189
Not enough data
Internal Use
8.4
461
|
Verified
Not enough data
8.7
471
|
Verified
Not enough data
8.5
472
|
Verified
Not enough data
8.2
409
|
Verified
Not enough data
8.3
372
|
Verified
Not enough data
8.1
402
|
Verified
Not enough data
Generative AI
7.4
20
Not enough data
Self-Service Experience
8.1
57
Not enough data
8.2
53
Not enough data
Feature Not Available
Not enough data
8.2
51
Not enough data
8.5
57
Not enough data
Self-Service Platform
8.6
57
Not enough data
8.7
60
Not enough data
8.2
59
Not enough data
8.6
59
Not enough data
Agentic AI - Customer Self-Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Sales Analytics
Not enough data
8.3
55
Not enough data
8.5
55
Not enough data
8.4
57
Not enough data
8.6
58
Not enough data
8.3
57
Data Sourcing
Not enough data
8.5
743
Not enough data
8.7
788
Not enough data
8.5
715
Not enough data
8.9
803
Not enough data
8.6
726
Predictive Analytics
Not enough data
8.1
721
Not enough data
8.4
750
Not enough data
8.2
736
Not enough data
8.3
723
Sales Management
Not enough data
8.6
759
Not enough data
8.2
721
Not enough data
8.7
758
Not enough data
9.0
825
Agentic AI - Sales Coaching
Not enough data
8.1
61
Not enough data
8.5
61
Not enough data
8.3
62
Not enough data
8.3
59
Training
Not enough data
9.0
1966
|
Verified
Not enough data
9.0
2179
|
Verified
Not enough data
8.6
1528
|
Verified
Not enough data
9.2
2216
|
Verified
Feedback
Not enough data
9.3
2371
|
Verified
Not enough data
9.0
1852
|
Verified
Not enough data
9.0
1895
|
Verified
Not enough data
8.8
1605
|
Verified
Not enough data
8.9
1791
|
Verified
Not enough data
8.9
1879
|
Verified
Not enough data
Feature Not Available
Generative AI
Not enough data
8.9
388
Agentic AI - Revenue AI Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform - Revenue AI Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Drift and Gong are categorized as AI Sales Assistant
Unique Categories
Drift is categorized as Business Scheduling, Conversational Support, Conversational Marketing, Chatbots, Bot Platforms, Live Chat, Customer Self-Service, and Customer Service Automation
Gong is categorized as Revenue AI Platforms, Revenue Operations & Intelligence (RO&I), Conversation Intelligence, Sales Engagement, Sales Coaching, and Sales Analytics
Reviews
Reviewers' Company Size
Drift
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Gong
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
32.8%
Information Technology and Services
20.6%
Marketing and Advertising
7.1%
Financial Services
3.2%
Computer & Network Security
3.0%
Other
33.3%
Computer Software
37.5%
Information Technology and Services
16.7%
Marketing and Advertising
9.0%
Internet
5.1%
Financial Services
3.2%
Other
28.4%
Discussions
Do I have to completely remove all of my lead capture forms?
2 Comments
Official Response from Drift
Getting started with conversational marketing isn’t an “all or nothing” decision. Rather than ripping all the forms off their site, many companies start by...Read more
How do I measure the effectiveness of conversational marketing?
2 Comments
Official Response from Drift
You can measure your conversational marketing efforts just like you would measure any other marketing channel. Platforms like Drift give you dashboards that...Read more
What types of people are having conversations with businesses?
2 Comments
Official Response from Drift
When we analyzed the data from the 50,000+ businesses using Drift for conversational marketing, we found that people in key decision-making roles are often...Read more
What is gong software?
6 Comments
RT
Gong software is a software that records and analyzes sales calls. This allows the sales person to focus on the call and then analyze the data later. This...Read more
What is the email address to send the invite to for a last minute call to be recorded? And is there a way to send the invite via email, not through the gong site?
4 Comments
ES
assistant@gong.io worked for me!Read more
How do i make Gong automatic for all my calls ?
3 Comments
JS
You can control this in configuration settings. You should not have to log into Gong for it to record. Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
