Introducing G2.ai, the future of software buying.Try now

Compare Braze and User.com

Save
    Log in to your account
    to save comparisons,
    products and more.
At a Glance
Braze
Braze
Star Rating
(1,431)4.5 out of 5
Market Segments
Mid-Market (56.7% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Braze
User.com
User.com
Star Rating
(48)4.3 out of 5
Market Segments
Small-Business (79.2% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about User.com
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Braze excels in email marketing, particularly in building and personalizing emails with a score of 8.8, while User.com shines in dynamic content for landing pages, scoring 9.2. This suggests that if personalized email campaigns are a priority, Braze may be the better choice.
  • Reviewers mention that User.com offers superior mobile optimization, scoring 9.7 compared to Braze's 8.4. This indicates that User.com may provide a more seamless experience for mobile users, which is crucial for businesses targeting mobile audiences.
  • G2 users highlight that Braze has a strong focus on customer support, with a quality of support rating of 8.5, while User.com slightly edges out in ease of administration with a score of 9.3. This suggests that while both platforms are supportive, User.com may be easier to manage for administrators.
  • Users on G2 report that Braze's lead management capabilities, particularly in lead nurturing, score 9.0, while User.com excels in lead scoring and grading with a score of 8.9. This indicates that Braze may be more effective for businesses focused on nurturing leads through the sales funnel.
  • Reviewers mention that User.com has a more robust social media integration feature set, scoring 9.0 in social listening compared to Braze's lower performance in this area. This could be a deciding factor for businesses that heavily rely on social media engagement.
  • Users say that Braze's campaign management features, particularly in triggered notifications, score 9.0, while User.com offers a higher score in campaign scheduling at 9.1. This suggests that if timely campaign execution is critical, User.com may have the edge.
Pricing
Entry-Level Pricing
Braze
No pricing available
User.com
No pricing available
Free Trial
Braze
Free Trial is available
User.com
Free Trial is available
Ratings
Meets Requirements
8.5
944
8.2
40
Ease of Use
8.3
1,151
8.5
40
Ease of Setup
7.6
637
8.5
19
Ease of Admin
8.5
350
9.2
17
Quality of Support
8.5
899
8.7
38
Has the product been a good partner in doing business?
8.9
358
8.3
17
Product Direction (% positive)
9.2
910
8.7
36
Features by Category
Not enough data
7.8
12
Sales Force Automation
Not enough data
6.9
8
|
Verified
Not enough data
Feature Not Available
Not enough data
8.1
8
|
Verified
Not enough data
8.5
8
|
Verified
Not enough data
Not enough data
Not enough data
8.6
6
|
Verified
Not enough data
6.4
6
|
Verified
Not enough data
6.7
5
|
Verified
Not enough data
7.2
6
|
Verified
Marketing Automation
Not enough data
8.6
7
|
Verified
Not enough data
8.3
8
|
Verified
Not enough data
9.0
8
|
Verified
Not enough data
9.7
5
|
Verified
Customer Support
Not enough data
7.5
8
|
Verified
Not enough data
9.0
8
|
Verified
Not enough data
8.3
9
|
Verified
Not enough data
7.2
6
|
Verified
Not enough data
7.6
7
|
Verified
Reporting & Analytics
Not enough data
7.1
8
|
Verified
Not enough data
7.6
9
|
Verified
Not enough data
7.4
7
|
Verified
Mobile & Social
Not enough data
7.8
6
Not enough data
7.5
6
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
9.3
5
|
Verified
Not enough data
9.4
6
|
Verified
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.2
6
|
Verified
Not enough data
Not enough data
Integration
Not enough data
8.6
6
|
Verified
Not enough data
7.8
6
|
Verified
Not enough data
7.2
6
|
Verified
Generative AI
Not enough data
Not enough data
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.6
633
8.6
13
Email Marketing
8.8
563
9.0
10
|
Verified
8.8
534
8.8
8
|
Verified
8.4
539
8.5
9
|
Verified
8.3
449
8.3
8
|
Verified
Online Marketing
6.9
356
9.2
6
|
Verified
8.4
478
8.9
6
|
Verified
8.7
519
8.9
6
|
Verified
8.4
493
9.2
6
|
Verified
7.3
371
8.9
6
Lead Management
7.5
390
9.2
6
|
Verified
7.5
397
9.3
5
|
Verified
8.6
530
8.1
7
|
Verified
6.8
324
8.1
6
|
Verified
7.4
351
8.5
8
|
Verified
7.5
380
9.2
6
|
Verified
Feature Not Available
9.7
5
|
Verified
7.8
381
9.2
8
|
Verified
Campaign Management
Feature Not Available
8.1
8
|
Verified
Feature Not Available
7.1
7
Feature Not Available
7.9
8
|
Verified
Feature Not Available
6.7
6
Social
Feature Not Available
8.6
7
6.7
325
8.3
8
|
Verified
Feature Not Available
9.2
8
|
Verified
Feature Not Available
8.8
8
|
Verified
6.6
329
8.8
7
Reporting & Analytics
7.8
530
7.7
8
|
Verified
Feature Not Available
9.0
8
|
Verified
Feature Not Available
9.4
6
|
Verified
6.7
399
9.4
6
|
Verified
Feature Not Available
8.7
5
Platform
8.3
444
Not enough data
Feature Not Available
9.0
5
|
Verified
8.5
442
9.3
5
|
Verified
7.7
349
Not enough data
7.7
399
Not enough data
8.5
428
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Automation
6.5
39
Not enough data
6.6
37
Not enough data
6.7
37
Not enough data
6.5
37
Not enough data
6.4
37
Not enough data
6.4
36
Not enough data
Integration
7.8
447
7.8
6
|
Verified
8.1
430
7.5
6
|
Verified
7.9
391
8.0
5
|
Verified
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.1
533
Not enough data
Campaigns
8.6
448
Not enough data
9.0
484
Not enough data
8.6
443
Not enough data
8.8
492
Not enough data
8.9
467
Not enough data
Analytics
8.2
490
Not enough data
7.7
452
Not enough data
Optimization
8.7
471
Not enough data
8.8
480
Not enough data
8.3
392
Not enough data
8.1
390
Not enough data
Agentic AI - Push Notification
6.4
39
Not enough data
6.5
38
Not enough data
6.3
37
Not enough data
Personalization EnginesHide 16 FeaturesShow 16 Features
7.7
223
Not enough data
Segmentation
8.8
210
Not enough data
8.5
198
Not enough data
Targeting
8.6
192
Not enough data
8.5
177
Not enough data
Triggered Content
7.7
116
Not enough data
9.1
199
Not enough data
9.1
195
Not enough data
Personalized Content
7.4
116
Not enough data
7.1
110
Not enough data
7.0
107
Not enough data
Agentic AI - Personalization Engines
7.0
9
Not enough data
6.9
9
Not enough data
7.5
10
Not enough data
6.7
9
Not enough data
6.9
9
Not enough data
6.5
9
Not enough data
Email Template BuilderHide 15 FeaturesShow 15 Features
7.2
143
Not enough data
Templates
7.8
129
Not enough data
Feature Not Available
Not enough data
7.4
124
Not enough data
7.9
129
Not enough data
Edit
7.1
124
Not enough data
8.3
127
Not enough data
7.8
126
Not enough data
Logistics
7.3
127
Not enough data
7.0
122
Not enough data
7.6
122
Not enough data
Feature Not Available
Not enough data
Generative AI
6.7
85
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Template Builder
5.5
30
Not enough data
5.5
30
Not enough data
7.7
76
Not enough data
Text Messaging
8.6
66
Not enough data
8.0
66
Not enough data
8.7
67
Not enough data
8.2
64
Not enough data
8.1
63
Not enough data
8.1
65
Not enough data
8.7
66
Not enough data
8.3
66
Not enough data
SMS Platform
7.9
64
Not enough data
8.5
63
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
63
Not enough data
7.9
63
Not enough data
Agentic AI - SMS Marketing
6.3
16
Not enough data
6.5
16
Not enough data
6.5
16
Not enough data
6.8
16
Not enough data
6.6
16
Not enough data
6.4
16
Not enough data
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
7.4
113
Not enough data
Platform Basics
8.3
109
Not enough data
8.5
105
Not enough data
Platform Data
7.7
107
Not enough data
7.4
103
Not enough data
7.6
107
Not enough data
7.5
107
Not enough data
Platform Additional Functionality
7.7
105
Not enough data
7.6
104
Not enough data
Feature Not Available
Not enough data
Agentic AI - Customer Journey Analytics
6.5
31
Not enough data
6.4
30
Not enough data
6.7
30
Not enough data
6.6
30
Not enough data
Not enough data
8.6
8
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Communication
Not enough data
9.4
6
|
Verified
Not enough data
9.4
6
|
Verified
Not enough data
8.6
7
|
Verified
Not enough data
9.7
5
|
Verified
Not enough data
Not enough data
Internal Use
Not enough data
9.3
5
|
Verified
Not enough data
8.9
6
|
Verified
Not enough data
8.1
6
|
Verified
Not enough data
7.9
7
|
Verified
Not enough data
7.5
8
|
Verified
Not enough data
7.6
7
|
Verified
8.5
15
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.5
14
Not enough data
9.0
13
Not enough data
8.5
13
Not enough data
8.9
12
Not enough data
8.6
12
Not enough data
8.3
12
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
12
Not enough data
8.2
13
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
Visitor IdentificationHide 1 FeatureShow 1 Feature
Not enough data
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
6.3
32
Not enough data
Agentic AI - Personalization
6.4
32
Not enough data
6.2
32
Not enough data
6.4
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
RCS Business MessagingHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
7.4
514
Not enough data
Analysis
7.5
384
Not enough data
7.7
473
|
Verified
Not enough data
7.0
342
|
Verified
Not enough data
6.9
370
|
Verified
Not enough data
Campaigns
7.5
329
|
Verified
Not enough data
9.0
460
|
Verified
Not enough data
7.6
311
Not enough data
6.6
232
Not enough data
8.9
438
|
Verified
Not enough data
8.7
452
|
Verified
Not enough data
Engagement
7.4
267
Not enough data
Platform
8.3
391
Not enough data
8.2
363
|
Verified
Not enough data
7.9
320
Not enough data
Agentic AI - Mobile Marketing
6.5
40
Not enough data
6.7
42
Not enough data
6.7
40
Not enough data
6.6
40
Not enough data
6.5
40
Not enough data
6.5
41
Not enough data
Categories
Categories
Shared Categories
Braze
Braze
User.com
User.com
Braze and User.com are categorized as Push Notification and Marketing Automation
Reviews
Reviewers' Company Size
Braze
Braze
Small-Business(50 or fewer emp.)
17.4%
Mid-Market(51-1000 emp.)
56.7%
Enterprise(> 1000 emp.)
25.9%
User.com
User.com
Small-Business(50 or fewer emp.)
79.2%
Mid-Market(51-1000 emp.)
14.6%
Enterprise(> 1000 emp.)
6.3%
Reviewers' Industry
Braze
Braze
Financial Services
11.9%
Marketing and Advertising
7.3%
Information Technology and Services
6.4%
Health, Wellness and Fitness
6.3%
Food & Beverages
5.8%
Other
62.3%
User.com
User.com
Marketing and Advertising
20.8%
Information Technology and Services
12.5%
Computer Software
12.5%
Internet
8.3%
Hospitality
6.3%
Other
39.6%
Alternatives
Braze
Braze Alternatives
Iterable
Iterable
Add Iterable
MoEngage
MoEngage
Add MoEngage
Insider One
Insider One
Add Insider One
Klaviyo
Klaviyo
Add Klaviyo
User.com
User.com Alternatives
ActiveCampaign
ActiveCampaign
Add ActiveCampaign
Fin by Intercom
Fin by Intercom
Add Fin by Intercom
HubSpot Marketing Hub
HubSpot Marketing Hub
Add HubSpot Marketing Hub
SALESmanago
SALESmanago
Add SALESmanago
Discussions
Braze
Braze Discussions
What is Braze used for?
4 Comments
Nikola R.
NR
Marketing automation across various channels Read more
Monty the Mongoose crying
Braze has no more discussions with answers
User.com
User.com Discussions
Can you help me with the setup?
1 Comment
Official Response from User.com
Each new client receives 1 free Onboarding call from our support team. You can ask for help on our chat as well. If you need some extra support, check our...Read more
What does User.Com do?
1 Comment
Little P.
LP
I need more knowledge Read more
Is User com good?
1 Comment
nani n.
NN
User.com is a customer communication and marketing automation platform with a variety of features to help businesses engage with customers, manage leads, and...Read more