Compare Braze and PushEngage 
Featured Products
At a Glance
Market Segments
Mid-Market (56.8% of reviews)
Small-Business (73.1% of reviews)
Entry-Level Pricing
No pricing available
Starting at $4.00 100000 Subscribers Per Month
Braze
Star Rating
(1,500)4.5 out of 5
Market Segments
Mid-Market (56.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about BrazePushEngage
Star Rating
(53)4.6 out of 5
Market Segments
Small-Business (73.1% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $4.00 100000 Subscribers Per Month
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Braze excels in overall user satisfaction, boasting a high G2 Score that reflects its strong performance in mobile marketing and push notifications. Users appreciate features like advanced segmentation that allows for targeted email communications, ensuring the right messages reach the right audience.
- Users say that PushEngage stands out for its simplicity and reliability, particularly for small businesses. Many find it clean and organized, making it easy to use without extensive training, which is a significant advantage for teams with limited resources.
- According to verified reviews, Braze's implementation process is often highlighted as a strength, with users noting the intuitive onboarding wizard that helps streamline setup. This contrasts with PushEngage, where some users have mentioned a more straightforward setup experience, but with less advanced features.
- Reviewers mention that PushEngage offers excellent customer support, with many praising the friendly and quick responses from the support team. In comparison, while Braze also receives positive feedback for its support, users have noted that it can sometimes be less responsive during peak times.
- G2 reviewers highlight that Braze's robust API capabilities, such as the ability to pull and post data from various sources, are invaluable for users needing extensive integrations. This feature has been described as a "lifesaver" for many, while PushEngage, although reliable, lacks the same level of integration flexibility.
- Users report that while both platforms offer good personalization options, PushEngage tends to have a slight edge in rich notifications and triggered notifications, making it easier for businesses to engage users effectively. However, Braze's advanced analytics and audience insights provide deeper data for optimizing campaigns.
Pricing
Entry-Level Pricing
Braze
No pricing availablePushEngage
Business Plan
Starting at $4.00
100000 Subscribers Per Month
Save Upto 45% when Billed Yearly.
- Up to 100k Subscribers
- Unlimited Lifetime Clicks
- Unlimited Campaigns
Free Trial
Braze
Free Trial is available
PushEngage
Free Trial is available
Ratings
Meets Requirements
8.5
977
9.5
39
Ease of Use
8.3
1,186
9.0
41
Ease of Setup
7.6
666
9.1
31
Ease of Admin
8.5
362
9.3
29
Quality of Support
8.5
927
9.5
39
Has the product been a good partner in doing business?
8.9
370
9.1
29
Product Direction (% positive)
9.2
940
9.7
38
Features by Category
Email Marketing
8.8
567
Not enough data
8.8
537
Not enough data
8.4
539
Not enough data
8.3
450
Not enough data
Online Marketing
6.9
356
Not enough data
8.4
479
Not enough data
8.7
521
Not enough data
8.4
493
Not enough data
7.2
371
Not enough data
Lead Management
7.5
391
Not enough data
7.5
397
Not enough data
8.6
536
Not enough data
6.8
324
Not enough data
7.4
353
Not enough data
7.5
381
Not enough data
Feature Not Available
Not enough data
7.8
383
Not enough data
Campaign Management
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social
Feature Not Available
Not enough data
6.7
326
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.6
330
Not enough data
Reporting & Analytics
7.7
533
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.6
399
Not enough data
Feature Not Available
Not enough data
Platform
8.3
450
Not enough data
Feature Not Available
Not enough data
8.5
446
Not enough data
7.7
351
Not enough data
7.7
401
Not enough data
8.5
431
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Automation
6.5
39
Not enough data
6.6
37
Not enough data
6.7
37
Not enough data
6.5
37
Not enough data
6.4
37
Not enough data
6.4
36
Not enough data
Integration
7.9
452
Not enough data
8.1
434
Not enough data
7.9
394
Not enough data
Campaigns
8.6
449
9.0
14
9.0
485
9.3
15
8.6
443
8.8
10
8.8
493
8.5
11
8.9
469
9.2
11
Analytics
8.2
491
9.2
14
7.7
453
8.5
14
Optimization
8.7
473
8.8
8
8.8
482
9.1
9
8.3
393
9.7
11
8.1
391
9.4
12
Agentic AI - Push Notification
6.4
40
Not enough data
6.5
38
Not enough data
6.3
37
Not enough data
Segmentation
8.8
212
Not enough data
8.5
200
Not enough data
Targeting
8.6
193
Not enough data
8.5
178
Not enough data
Triggered Content
7.8
118
Not enough data
9.1
201
Not enough data
9.1
197
Not enough data
Personalized Content
7.4
117
Not enough data
7.1
111
Not enough data
7.0
108
Not enough data
Agentic AI - Personalization Engines
7.0
9
Not enough data
7.0
10
Not enough data
7.5
10
Not enough data
6.7
9
Not enough data
6.9
9
Not enough data
6.5
9
Not enough data
Templates
7.8
129
Not enough data
Feature Not Available
Not enough data
7.4
125
Not enough data
7.9
131
Not enough data
Edit
7.1
125
Not enough data
8.3
129
Not enough data
7.9
129
Not enough data
Logistics
7.3
128
Not enough data
7.0
123
Not enough data
7.6
123
Not enough data
Feature Not Available
Not enough data
Generative AI
6.7
86
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Template Builder
5.5
30
Not enough data
5.5
30
Not enough data
Text Messaging
8.6
68
Not enough data
7.9
67
Not enough data
8.7
68
Not enough data
8.2
65
Not enough data
8.1
64
Not enough data
8.1
65
Not enough data
8.7
67
Not enough data
8.3
66
Not enough data
SMS Platform
7.9
64
Not enough data
8.5
63
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
63
Not enough data
7.9
63
Not enough data
Agentic AI - SMS Marketing
6.3
16
Not enough data
6.5
16
Not enough data
6.5
16
Not enough data
6.8
16
Not enough data
6.6
16
Not enough data
6.4
16
Not enough data
Platform Basics
8.3
110
Not enough data
8.5
107
Not enough data
Platform Data
7.6
109
Not enough data
7.4
103
Not enough data
7.6
110
Not enough data
7.5
107
Not enough data
Platform Additional Functionality
7.7
105
Not enough data
7.6
105
Not enough data
Feature Not Available
Not enough data
Agentic AI - Customer Journey Analytics
6.5
31
Not enough data
6.6
31
Not enough data
6.7
30
Not enough data
6.6
30
Not enough data
Messaging Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.5
14
Not enough data
9.0
13
Not enough data
8.5
13
Not enough data
8.9
12
Not enough data
8.6
12
Not enough data
8.3
12
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
12
Not enough data
8.2
13
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
Agentic AI - Personalization
6.4
32
Not enough data
6.2
32
Not enough data
6.4
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.5
385
Not enough data
7.7
475
|
Verified
Not enough data
7.1
343
|
Verified
Not enough data
6.9
375
|
Verified
Not enough data
Campaigns
7.6
330
|
Verified
Not enough data
9.0
465
|
Verified
Not enough data
7.6
312
Not enough data
6.6
233
Not enough data
8.9
444
|
Verified
Not enough data
8.7
464
|
Verified
Not enough data
Engagement
7.4
267
Not enough data
Platform
8.2
391
Not enough data
8.2
369
|
Verified
Not enough data
7.9
324
Not enough data
Agentic AI - Mobile Marketing
6.5
41
Not enough data
6.7
42
Not enough data
6.7
40
Not enough data
6.6
40
Not enough data
6.5
40
Not enough data
6.5
41
Not enough data
Categories
Categories
Shared Categories
Braze and PushEngage are categorized as WhatsApp Marketing, Push Notification, and Mobile Marketing
Unique Categories
Braze is categorized as RCS Business Messaging, SMS Marketing, Email Template Builder, Personalization, Personalization Engines, Customer Journey Analytics, and Marketing Automation
PushEngage is categorized as Proactive Notification
Reviews
Reviewers' Company Size
Braze
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
PushEngage
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
12.4%
Marketing and Advertising
7.2%
Information Technology and Services
6.3%
Health, Wellness and Fitness
6.2%
Food & Beverages
5.6%
Other
62.3%
Internet
11.5%
Marketing and Advertising
9.6%
Retail
7.7%
Computer Software
5.8%
Airlines/Aviation
3.8%
Other
61.5%
Discussions
What is Braze used for?
4 Comments
VR
Braze is a customer engagement platform that enables businesses to create and manage personalized and targeted communication campaigns through paid and owned...Read more
How do you deal with Braze’s pricing complexity and the surprise costs that come with growth?
1 Comment
AB
<p><span style="color: rgb(0, 0, 0);">Something that helped us avoid surprise invoices was setting internal alerts for campaign send volumes and monitoring...Read more
Does anyone else struggle with the lack of autosave and occasional glitches when building canvases and messages?
1 Comment
AB
<p><span style="color: rgb(0, 0, 0);">Totally get this. I started saving each major step as a versioned draft and it’s saved me multiple times from browser...Read more
PushEngage has no discussions with answers
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