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At a Glance
Market Segments
Small-Business (65.5% of reviews)
Small-Business (41.6% of reviews)
Entry-Level Pricing
$199.00 Per Month
No pricing available
Brand24
Star Rating
(306)4.6 out of 5
Market Segments
Small-Business (65.5% of reviews)
Entry-Level Pricing
$199.00 Per Month
Free Trial is available
Browse all 4 pricing plansMeltwater
Star Rating
(2,438)4.0 out of 5
Market Segments
Small-Business (41.6% of reviews)
Entry-Level Pricing
No pricing available
Learn more about MeltwaterSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Meltwater's "Quality of Support" is rated at 8.5, which is commendable, but Brand24 shines with a higher score of 9.5, indicating that users find Brand24's support more responsive and helpful when issues arise.
- Reviewers mention that Brand24 excels in "Ease of Use" with a score of 9.2 compared to Meltwater's 7.9, suggesting that Brand24's interface is more intuitive and user-friendly, making it easier for new users to navigate the platform.
- G2 users highlight that Meltwater's "Social Analytics" features, particularly "Competitor Analysis" and "Sentiment Analysis," are rated lower (7.8 and 7.1 respectively) than Brand24's offerings (8.8 and 8.6), indicating that Brand24 provides more robust tools for understanding market positioning and audience sentiment.
- Users on G2 report that Brand24's "Reporting and Dashboards" capabilities are superior, with a score of 9.0 for "Report Exporting" and 9.2 for "Dashboards," compared to Meltwater's 8.0 and 7.9, respectively, suggesting that Brand24 offers more customizable and visually appealing reporting options.
- Reviewers say that Meltwater's "Content Calendar" feature is rated at 8.1, which is decent, but Brand24's overall content management tools, including "Content Creation" and "Approval Workflows," are perceived as more effective, leading to a smoother content collaboration process.
- Users report that while both platforms offer "Influencer Identification," Brand24's score of 8.4 outperforms Meltwater's 7.4, indicating that Brand24 provides more effective tools for discovering and engaging with relevant influencers in marketing campaigns.
Pricing
Entry-Level Pricing
Brand24
Individual
$199.00
Per Month
For tracking a small brand.
- 3 keywords, 1 user
- 2K mentions / mo
- Basic AI features
Meltwater
No pricing availableFree Trial
Brand24
Free Trial is available
Meltwater
No trial information availableRatings
Meets Requirements
8.9
283
7.9
2,105
Ease of Use
9.2
288
7.8
2,139
Ease of Setup
8.8
162
7.8
1,120
Ease of Admin
9.0
151
8.1
920
Quality of Support
9.6
265
8.5
2,031
Has the product been a good partner in doing business?
9.3
143
8.4
926
Product Direction (% positive)
9.1
286
8.0
2,087
Features by Category
Social Analytics
8.8(won by 1.0)
110
7.8
521
8.7(won by 1.0)
110
7.7
509
8.9(won by 0.9)
114
8.0
514
Feature Not Available
6.8(won by default)
372
8.4(won by default)
100
Feature Not Available
9.0(won by 1.5)
43
7.5
390
8.7(won by 1.6)
41
7.1
418
Reports & Dashboards
8.4(won by 0.8)
112
7.6
540
9.0(won by 1.0)
115
8.0
560
8.9(won by 1.0)
52
7.9
477
8.3(won by default)
41
Feature Not Available
Agentic AI - Social Media Analytics
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Content & Collaboration
Not enough data
8.1
236
Not enough data
7.4
209
Not enough data
7.3
200
Not enough data
7.4
201
Not enough data
8.0
226
Not enough data
7.6
210
Social Management
Not enough data
8.3
278
Not enough data
7.8
265
Not enough data
7.4
235
Not enough data
7.9
273
Not enough data
6.5
206
Not enough data
7.1
206
Not enough data
7.3
98
Agentic AI - Social Media Management
Not enough data
5.7
22
Not enough data
5.8
22
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.0
21
Media Channels
Feature Not Available
7.3
622
Feature Not Available
7.2
645
9.1
77
8.5
712
Geographic Coverage
8.3
72
7.7
689
8.7
73
8.2
699
8.8
68
7.6
625
Reporting
8.8
76
8.2
697
8.7
77
8.1
685
8.8
69
7.8
676
9.2
74
7.9
699
Agentic AI - Media Monitoring
Not enough data
6.2
74
Not enough data
6.1
73
Not enough data
6.0
72
Not enough data
6.1
72
Not enough data
Feature Not Available
Generative AI
Feature Not Available
6.5
279
8.4
43
6.6
274
Audiences
Not enough data
8.0
45
Not enough data
7.3
43
Not enough data
7.1
40
Not enough data
7.4
41
Data Analysis
Not enough data
7.6
41
Not enough data
8.1
44
Not enough data
8.1
42
Not enough data
7.9
42
Administration
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.9
42
Agentic AI - Audience Intelligence Platforms
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Monitoring & Listening
8.8
209
8.0
790
8.5
206
7.2
692
9.4
73
8.1
499
9.0
74
8.3
512
8.7
69
7.8
475
8.6
68
7.8
469
Agentic AI - Social Media Listening Tools
7.9
8
6.4
74
7.3
8
6.2
73
7.5
8
6.1
74
8.1
8
Feature Not Available
8.1
8
Feature Not Available
Data Management & Analysis
8.0
208
6.9
769
8.8
206
8.0
777
9.1
69
8.1
472
8.6
64
7.8
455
Influencer Marketing
Not enough data
7.8
200
Not enough data
7.8
204
Not enough data
8.0
207
Not enough data
7.7
197
Not enough data
7.4
195
Not enough data
6.9
161
Not enough data
7.4
169
Not enough data
8.0
196
Not enough data
7.9
198
Not enough data
7.7
184
Not enough data
Feature Not Available
Not enough data
6.7
147
Not enough data
6.7
133
Not enough data
6.3
114
Agentic AI - Influencer Marketing Platforms
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
4.7
6
Not enough data
Feature Not Available
Not enough data
5.3
6
Not enough data
Feature Not Available
Generative AI
Not enough data
6.6
152
Not enough data
6.6
150
Database
Not enough data
7.9
477
Not enough data
7.9
410
Not enough data
8.0
387
Outreach
Not enough data
8.1
424
Not enough data
7.5
145
Not enough data
7.7
347
Reporting
Not enough data
8.5
472
Not enough data
8.3
359
Not enough data
8.1
406
Agentic AI - Media and Influencer Targeting
Not enough data
5.7
19
Not enough data
5.8
18
Not enough data
5.9
18
Not enough data
5.9
18
Not enough data
5.8
18
User Rights/Roles
Not enough data
7.7
304
Not enough data
8.0
324
Categories
Categories
Shared Categories
Brand24 and Meltwater are categorized as Media Monitoring, Social Media Analytics, and Social Media Listening Tools
Unique Categories
Brand24 has no unique categories
Meltwater is categorized as Influencer Marketing Platforms, Media and Influencer Targeting, PR Analytics, Audience Intelligence Platforms, Social Media Management, and Social Media Suites
Reviews
Reviewers' Company Size
Brand24
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Meltwater
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
23.7%
Information Technology and Services
8.6%
Internet
7.9%
Computer Software
7.6%
Public Relations and Communications
3.6%
Other
48.7%
Marketing and Advertising
15.7%
Public Relations and Communications
14.7%
Non-Profit Organization Management
6.6%
Higher Education
5.6%
Information Technology and Services
3.0%
Other
54.5%
Alternatives
Discussions
What is Brand24 tool used for?
1 Comment
Official Response from Brand24
Keep your online reputation safe — Follow positive comments from brand ambassadors and reply to dissatisfied customers before the story overtakes...Read more
Who will benefit from using Brand24 tool?
1 Comment
Official Response from Brand24
Brand24's dashboard was designed to be usable both for small business owners and large enterprises. There is no such a thing as too small business for...Read more
What are the key differentiators of Brand24 from the competition?
1 Comment
Official Response from Brand24
Brand24 is more user-friendly and is much more cost-effective. Most of monitoring tools are have outdated interface, designed for analysts rather than...Read more
How do I make Meltwater work for our organization?
3 Comments
AS
I find it helpful to make customized reporter/influencer lists (based on geography, issue, etc). Makes it easy to do rapid-response outreach.Read more
How soon will sysomos and meltwater fully be integrated?
2 Comments
FA
Hi Janay. Sorry I don't know the answer to that question. Hopefully a Meltwater rep or someone else can answer it. I suggest simply contacting Meltwater...Read more
How much does meltwater cost?
2 Comments
GS
Basic modules, with 4 users and a maximum of 20 searches (imagine it as no more than 20 quieres saved at the same time), 12K a year. Twitter data, unlimited....Read more
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