Compare Brand24 and Meltwater 
Featured Products
At a Glance
Market Segments
Small-Business (65.8% of reviews)
Small-Business (41.4% of reviews)
Entry-Level Pricing
$199.00 Per Month
No pricing available
Brand24
Star Rating
(341)4.6 out of 5
Market Segments
Small-Business (65.8% of reviews)
Pros & Cons
Entry-Level Pricing
$199.00 Per Month
Free Trial is available
Browse all 4 pricing plansMeltwater
Star Rating
(2,618)4.1 out of 5
Market Segments
Small-Business (41.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about MeltwaterSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Meltwater excels in media monitoring, boasting a comprehensive global coverage that provides a broad picture of brands. Users appreciate its robust media intelligence system, which includes social media listening and customizable dashboards for automated analytics.
- Users say Brand24 stands out for its user-friendly interface, making it easy to track online mentions of their brand. Reviewers highlight the clean, easy-to-use dashboard that quickly displays real-time mentions from both social media and the web, enhancing day-to-day usability.
- According to verified reviews, Meltwater's customer support is highly rated, with users noting that the service is responsive and helpful. This support can be crucial for businesses needing assistance during the implementation phase, which some users find intuitive once set up.
- Reviewers mention that Brand24's comparison tool and AI brand assistant are great features for gaining immediate insights. This functionality allows users to quickly compare their brand with competitors and influencers, making it a valuable asset for strategic analysis.
- G2 reviewers highlight that while Meltwater has a higher overall G2 Score, Brand24 receives praise for its ease of use and setup. Users report that Brand24's straightforward design and setup process make it accessible for small businesses looking to implement social media monitoring without a steep learning curve.
- Users report that Meltwater's extensive features come with a higher entry-level price, which may be a consideration for small businesses. In contrast, Brand24 offers a more budget-friendly option, making it an attractive choice for startups and smaller organizations looking to monitor their online presence effectively.
Pricing
Entry-Level Pricing
Brand24
Individual
$199.00
Per Month
For tracking a small brand.
- 3 keywords, 1 user
- 2K mentions / mo
- Basic AI features
Meltwater
No pricing availableFree Trial
Brand24
Free Trial is available
Meltwater
No trial information availableRatings
Meets Requirements
9.0
308
7.9
2,152
Ease of Use
9.2
314
7.9
2,232
Ease of Setup
8.9
187
7.9
1,203
Ease of Admin
8.9
157
8.1
932
Quality of Support
9.5
289
8.6
2,077
Has the product been a good partner in doing business?
9.4
149
8.4
938
Product Direction (% positive)
9.1
307
8.0
2,133
Features by Category
Social Analytics
8.8(won by 1.0)
114
7.8
527
8.7(won by 1.0)
114
7.7
513
8.9(won by 0.9)
116
8.0
518
Feature Not Available
6.8(won by default)
377
8.4(won by default)
102
Feature Not Available
9.0(won by 1.5)
45
7.5
394
8.5(won by 1.4)
47
7.1
427
Reports & Dashboards
8.4(won by 0.7)
118
7.7
546
9.0(won by 1.0)
120
8.0
566
9.0(won by 1.1)
57
7.9
482
8.3(won by default)
42
Feature Not Available
Agentic AI - Social Media Analytics
Not enough data
Feature Not Available
7.7(won by default)
5
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
7.3(won by default)
5
Feature Not Available
Content & Collaboration
Not enough data
8.1
238
Not enough data
7.4
212
Not enough data
7.3
202
Not enough data
7.5
204
Not enough data
8.0
229
Not enough data
7.6
212
Social Management
Not enough data
8.3
284
Not enough data
7.8
272
Not enough data
7.4
238
Not enough data
7.9
277
Not enough data
6.5
209
Not enough data
7.1
209
Not enough data
7.3
100
Agentic AI - Social Media Management
Not enough data
5.8
24
Not enough data
6.0
24
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.2
23
Media Channels
Feature Not Available
7.3
640
Feature Not Available
7.2
661
9.2
85
8.5
739
Geographic Coverage
8.3
75
7.8
706
8.8
76
8.3
716
8.8
69
7.6
638
Reporting
8.9
82
8.2
717
8.8
85
8.1
701
8.8
74
7.9
702
9.2
77
8.0
731
Agentic AI - Media Monitoring
Not enough data
6.3
83
Not enough data
6.3
82
Not enough data
6.2
80
Not enough data
6.3
81
Not enough data
Feature Not Available
Generative AI
Feature Not Available
6.6
290
8.4
44
6.6
283
Audiences
Not enough data
8.0
46
Not enough data
7.3
44
Not enough data
7.0
42
Not enough data
7.4
42
Data Analysis
Not enough data
7.5
42
Not enough data
8.2
47
Not enough data
8.1
43
Not enough data
7.9
43
Administration
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.9
44
Agentic AI - Audience Intelligence Platforms
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Monitoring & Listening
8.8
216
8.1
808
8.5
207
7.3
705
9.4
89
8.2
532
9.1
82
8.3
527
8.8
73
7.8
491
8.6
69
7.9
480
Agentic AI - Social Media Listening Tools
7.6
9
6.5
84
7.0
9
6.5
86
7.4
9
6.2
82
8.0
9
Feature Not Available
8.1
9
Feature Not Available
Data Management & Analysis
8.0
215
6.9
783
8.8
215
8.0
799
9.0
76
8.1
487
8.4
71
7.8
471
Influencer Marketing
Not enough data
7.8
206
Not enough data
7.8
206
Not enough data
8.0
211
Not enough data
7.7
199
Not enough data
7.4
197
Not enough data
6.9
162
Not enough data
7.4
170
Not enough data
8.0
199
Not enough data
7.9
200
Not enough data
7.7
185
Not enough data
Feature Not Available
Not enough data
6.7
148
Not enough data
6.7
135
Not enough data
6.3
115
Agentic AI - Influencer Marketing Platforms
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
5.5
7
Not enough data
Feature Not Available
Not enough data
6.0
7
Not enough data
Feature Not Available
Generative AI
Not enough data
6.6
155
Not enough data
6.7
152
AI Visibility & Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Sentiment & Brand Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Competitive Benchmarking
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Database
Not enough data
7.9
489
Not enough data
7.9
415
Not enough data
8.0
389
Outreach
Not enough data
8.1
433
Not enough data
7.5
146
Not enough data
7.7
349
Reporting
Not enough data
8.5
484
Not enough data
8.3
361
Not enough data
8.1
413
Agentic AI - Media and Influencer Targeting
Not enough data
5.8
20
Not enough data
6.0
19
Not enough data
6.0
19
Not enough data
6.0
19
Not enough data
6.0
19
User Rights/Roles
Not enough data
7.7
305
Not enough data
8.0
326
Categories
Categories
Shared Categories
Brand24 and Meltwater are categorized as Media Monitoring, Social Media Analytics, and Social Media Listening Tools
Unique Categories
Brand24 has no unique categories
Reviews
Reviewers' Company Size
Brand24
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Meltwater
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
22.6%
Information Technology and Services
8.9%
Internet
7.3%
Computer Software
7.3%
Public Relations and Communications
4.6%
Other
49.2%
Marketing and Advertising
15.4%
Public Relations and Communications
14.6%
Non-Profit Organization Management
6.7%
Higher Education
5.5%
Information Technology and Services
3.1%
Other
54.6%
Alternatives
Discussions
What platforms/websites are monitored by Brand24?
1 Comment
Official Response from Brand24
Brand24 looks for mentions in publicly available places on the Internet.
This means we collect mentions from Facebook, Twitter, video & photo sharing sites...Read more
What is Brand24 tool used for?
1 Comment
Official Response from Brand24
Internet monitoring can be used for many purposes: brand image, keeping up with competition, improving customer service, identifying brand ambassadors,...Read more
How do I make Meltwater work for our organization?
3 Comments
AS
I find it helpful to make customized reporter/influencer lists (based on geography, issue, etc). Makes it easy to do rapid-response outreach.Read more
How much does meltwater cost?
2 Comments
CS
Depends on the exact tools within the platform you want to use and size of organization. We are a very small marketing team of a public library, so our cost...Read more
How soon will sysomos and meltwater fully be integrated?
2 Comments
FA
Hi Janay. Sorry I don't know the answer to that question. Hopefully a Meltwater rep or someone else can answer it. I suggest simply contacting Meltwater...Read more
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