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Compare BL.INK and Guru 
Featured Products
At a Glance
Market Segments
Small-Business (62.8% of reviews)
Mid-Market (57.6% of reviews)
Entry-Level Pricing
$99.00 Per Month
Free Trial 1 User Per Month
BL.INK
Star Rating
(346)4.5 out of 5
Market Segments
Small-Business (62.8% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$99.00 Per Month
Browse all 4 pricing plansGuru
Star Rating
(2,343)4.7 out of 5
Market Segments
Mid-Market (57.6% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial 1 User Per Month
Browse all 3 pricing plansBL.INK vs Guru
When assessing the two solutions, reviewers found them equally easy to use. However, Guru is easier to set up and do business with overall. While BL.INK is easier to adminster.
- Reviewers felt that Guru meets the needs of their business better than BL.INK.
- When comparing quality of ongoing product support, reviewers felt that Guru is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Guru over BL.INK.
Pricing
Entry-Level Pricing
BL.INK
SMB
$99.00
Per Month
15 users, up to 30 domains
- 50,000 Links/QR Codes
- Unlimited Redirects
- 15,000 Clicks Tracked Per Link or QR Code
Guru
Free trial
Free Trial
1 User Per Month
The AI-driven platform completely free for 30 days.
- See pricing page
Free Trial
BL.INK
Free Trial is available
Guru
Free Trial is available
Ratings
Meets Requirements
9.0
297
9.2
1,929
Ease of Use
9.2
298
9.2
1,951
Ease of Setup
9.2
145
9.3
967
Ease of Admin
9.2
147
9.0
474
Quality of Support
9.1
201
9.3
1,527
Has the product been a good partner in doing business?
9.2
132
9.4
427
Product Direction (% positive)
8.2
279
9.2
1,827
Features by Category
Metrics
8.1
26
Not enough data
8.3
29
Not enough data
8.3
22
Not enough data
8.1
25
Not enough data
7.7
20
Not enough data
Feature Not Available
Not enough data
8.0
18
Not enough data
8.3
23
Not enough data
7.4
23
Not enough data
Reporting
8.9
35
Not enough data
8.1
27
Not enough data
8.3
28
Not enough data
7.5
25
Not enough data
6.9
26
Not enough data
Feature Not Available
Not enough data
7.6
24
Not enough data
Other
7.7
25
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.8
28
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.8
20
Not enough data
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
7.8
27
Not enough data
Feature Not Available
Not enough data
9.0
37
Not enough data
8.7
34
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Management
Not enough data
9.3
121
Not enough data
9.2
118
Not enough data
9.3
120
Content Discovery
Not enough data
9.3
120
Not enough data
9.3
120
Not enough data
9.2
119
Not enough data
8.9
109
Not enough data
9.3
108
Not enough data
9.1
110
Generative AI
Not enough data
9.3
80
Not enough data
9.3
81
Administration
Not enough data
9.2
680
Not enough data
9.2
677
Not enough data
9.1
671
Knowledge Management
Not enough data
9.6
803
Not enough data
9.2
744
Not enough data
9.2
703
Compliance
Not enough data
9.1
698
Not enough data
9.1
666
Not enough data
9.2
659
Not enough data
9.1
638
Customer Support
Not enough data
9.2
772
Not enough data
9.2
730
Not enough data
9.0
651
Data Security
Not enough data
9.2
637
Not enough data
9.2
635
Not enough data
9.3
659
Not enough data
9.1
638
Administration
Not enough data
9.2
689
Not enough data
9.3
711
Not enough data
9.4
780
Generative AI
Not enough data
9.1
495
URL Shortener
9.3
211
Not enough data
8.7
203
Not enough data
8.6
148
Not enough data
8.6
185
Not enough data
Agentic AI - Digital Sales Room
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Knowledge Pages
Not enough data
9.0
690
Not enough data
9.1
645
Not enough data
9.0
692
Not enough data
8.8
592
Not enough data
8.9
556
Not enough data
9.0
567
Knowledge Dissemination
Not enough data
8.9
671
Not enough data
9.0
673
Not enough data
9.5
752
Not enough data
9.1
723
Not enough data
9.1
590
Not enough data
9.2
590
Not enough data
9.3
586
Not enough data
9.0
556
Not enough data
9.2
571
Agentic AI - Knowledge Base
Not enough data
8.7
103
Not enough data
9.0
107
Not enough data
8.8
104
Attribution Modeling
7.8
13
Not enough data
8.2
12
Not enough data
Feature Not Available
Not enough data
7.9
12
Not enough data
7.1
12
Not enough data
7.4
12
Not enough data
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
7.8
12
Not enough data
7.4
11
Not enough data
7.9
13
Not enough data
7.1
12
Not enough data
Reporting
7.9
15
Not enough data
8.3
15
Not enough data
6.8
11
Not enough data
Compatibility
Not enough data
9.3
107
Not enough data
8.9
99
Not enough data
8.9
95
Agentic AI - Enterprise Search Software
Not enough data
8.6
53
Not enough data
8.7
44
Not enough data
8.9
49
Not enough data
8.8
44
Not enough data
9.0
50
Not enough data
8.7
44
Search Queries
Not enough data
9.1
99
Not enough data
9.4
101
Not enough data
9.1
94
Not enough data
9.1
89
Not enough data
9.3
104
AI powered search - Enterprise Search Software
Not enough data
8.5
40
Not enough data
8.4
33
Not enough data
9.5
40
Functionality
Not enough data
8.9
98
Not enough data
9.4
101
Not enough data
9.1
99
Compatibility - Enterprise Search Software
Not enough data
8.9
31
Not enough data
9.5
34
Not enough data
8.7
31
Functionality - Enterprise Search Software
Not enough data
8.9
31
Not enough data
9.6
31
Not enough data
9.2
32
Search Queries - Enterprise Search Software
Not enough data
9.0
32
Not enough data
9.2
34
Not enough data
8.5
35
Not enough data
9.3
32
Responses
Not enough data
8.6
61
Not enough data
8.7
68
Not enough data
9.2
73
Automation - AI Agents
Not enough data
8.7
56
Not enough data
8.4
65
Not enough data
8.2
67
Not enough data
8.9
61
Not enough data
9.0
58
Platform
Not enough data
8.7
65
Not enough data
8.8
62
Not enough data
8.6
67
Autonomy - AI Agents
Not enough data
8.9
64
Not enough data
8.9
64
Not enough data
8.7
69
Not enough data
8.9
60
Generative AI
Not enough data
9.0
73
Not enough data
8.9
72
Development
8.8
100
Not enough data
8.1
86
Not enough data
8.6
115
Not enough data
8.6
115
Not enough data
Formatting
8.7
92
Not enough data
8.6
114
Not enough data
8.7
143
Not enough data
Agentic AI - Penetration Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization - AI Agent Builders
Not enough data
9.7
11
Not enough data
9.2
8
Not enough data
9.0
5
Functionality - AI Agent Builders
Not enough data
9.3
10
Not enough data
9.2
11
Not enough data
9.7
5
Not enough data
8.3
11
Data and Analytics - AI Agent Builders
Not enough data
9.0
8
Not enough data
9.8
11
Not enough data
Not enough data
Integration - AI Agent Builders
Not enough data
8.3
9
Not enough data
9.7
5
Not enough data
9.2
8
Not enough data
8.8
10
Automation - AI IT Agents
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI IT Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
IT Ticket Management - AI IT Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
IT Support Automation - AI IT Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tools
8.3
44
Not enough data
8.5
69
Not enough data
8.7
62
Not enough data
Metrics
8.5
53
Not enough data
8.4
50
Not enough data
8.6
60
Not enough data
8.5
49
Not enough data
8.7
56
Not enough data
8.1
43
Not enough data
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Knowledge Base
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audience Targeting
8.5
26
Not enough data
9.0
28
Not enough data
8.5
27
Not enough data
Analytics
8.8
37
Not enough data
8.8
32
Not enough data
8.9
33
Not enough data
Agentic AI - Business Continuity Management
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
BL.INK and Guru share no categories
Unique Categories
BL.INK is categorized as QR Code Generator, URL Shortener, Content Analytics, Attribution, Digital Analytics, and Smart Link
Guru is categorized as Knowledge Base, AI Agents For Business Operations, Contact Center Knowledge Base, Insight Engines, Enterprise Search Software, AI Agent Builders, and AI IT Agents
Reviews
Reviewers' Company Size
BL.INK
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Guru
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
12.5%
Information Technology and Services
7.8%
Computer Software
6.4%
Non-Profit Organization Management
4.9%
Education Management
3.8%
Other
64.6%
Computer Software
14.9%
Information Technology and Services
11.2%
Consumer Services
8.7%
Internet
6.4%
Financial Services
5.8%
Other
53.0%
Discussions
How may I work with it for my company promotion.
5 Comments
MF
Rebrand it with your own link and see the stats of clicks. It will tell you how well your promotion is doing. Read more
Does BL.INK support QR codes?
5 Comments
AC
Yes it does! Bl.ink makes it super easy to download a png QR code.Read more
Do we have any mobile app for Guru?
3 Comments
DF
No there is not, however the Web app does scale to phonesRead more
What does Guru do?
3 Comments
LF
Guru is an all-in-one tool that brings everyone on your teams together and puts all your information in one place: right in your workflow.Read more
How did you start your "knowledge council" and what are some of the early hurdles to overcome?
2 Comments
CA
There's lots of advice on starting and engaging a knowledge council here:...Read more
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