Compare Attio and Keap 
Featured Products
At a Glance
Market Segments
Small-Business (83.7% of reviews)
Small-Business (83.3% of reviews)
Entry-Level Pricing
Free 3 Seats Per Month
Starting at $249.00 1500 Contacts Per Month
Attio
Star Rating
(313)4.4 out of 5
Market Segments
Small-Business (83.7% of reviews)
Pros & Cons
Entry-Level Pricing
Free 3 Seats Per Month
Free Trial is available
Browse all 4 pricing plansKeap
Star Rating
(14)3.9 out of 5
Market Segments
Small-Business (83.3% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $249.00 1500 Contacts Per Month
Learn more about KeapSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Keap excels in its ease of use, with many users appreciating its intuitive platform and features like the drag-and-drop email editor. This makes it accessible even for those without prior experience, allowing them to effectively manage client journeys and automate tasks.
- Users say that Attio stands out for its customizability, enabling users to tailor the CRM to their specific needs. Reviewers highlight how it consolidates various lead sources, making it easier to track customer processes and ensuring that no lead is missed.
- According to verified reviews, Keap's automation capabilities are a significant advantage, allowing users to set up reminders and follow-up emails without needing technical expertise. This feature is particularly praised for streamlining workflows and enhancing productivity.
- Reviewers mention that Attio's interface is not only user-friendly but also offers a high degree of flexibility. Users appreciate how it can adapt to various business processes, which helps in gaining valuable insights and managing customer relationships effectively.
- G2 reviewers highlight that while Keap has a strong focus on email marketing, some users feel it may not fully meet their broader CRM needs compared to Attio, which integrates multiple functionalities seamlessly. This can be a deciding factor for businesses looking for a comprehensive solution.
- Users report that both platforms provide solid support, but Attio edges out with slightly higher ratings in this area. Reviewers commend Attio for its responsive customer service, which can be crucial for businesses needing timely assistance during implementation and daily operations.
Pricing
Entry-Level Pricing
Attio
Free
Free
3 Seats Per Month
For individuals getting started
- Real-time contact syncing
- Automatic data enrichment
- Up to 3 seats
Keap
Keap
Starting at $249.00
1500 Contacts Per Month
Say goodbye to feature-based plans. Get the entire Keap software platform starting at one low price — because serious growth requires serious software.
- 1,500 Contacts
- 2 Users
- 5 Proven Automations
Free Trial
Attio
Free Trial is available
Keap
Free Trial is available
Ratings
Meets Requirements
8.2
108
8.5
9
Ease of Use
8.6
110
8.0
10
Ease of Setup
8.1
100
8.5
10
Ease of Admin
8.5
49
Not enough data
Quality of Support
8.7
98
8.1
8
Has the product been a good partner in doing business?
8.8
47
Not enough data
Product Direction (% positive)
9.5
108
4.8
9
Features by Category
Sales Force Automation
9.5
55
9.0
5
|
Verified
Feature Not Available
Feature Not Available
9.2
63
9.0
5
|
Verified
8.1
45
Not enough data
Feature Not Available
Feature Not Available
8.5
35
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Marketing Automation
7.1
28
9.4
8
|
Verified
Feature Not Available
9.2
6
|
Verified
9.0
40
Not enough data
Feature Not Available
Not enough data
Customer Support
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting & Analytics
7.6
38
Not enough data
8.5
37
8.7
5
|
Verified
Feature Not Available
Not enough data
Mobile & Social
6.7
17
Not enough data
Feature Not Available
Not enough data
7.1
24
Not enough data
Platform
9.1
35
Not enough data
8.5
30
Not enough data
9.2
24
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.2
17
Not enough data
9.2
24
Not enough data
7.5
16
Not enough data
Integration
8.7
22
Not enough data
8.5
26
Not enough data
7.2
23
Not enough data
Generative AI
8.1
20
Not enough data
Agentic AI - CRM
7.4
11
Not enough data
Not enough data
Not enough data
7.6
9
Not enough data
Not enough data
Not enough data
7.4
7
Not enough data
Feature Not Available
Not enough data
6.7
8
Not enough data
Email Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Online Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Edit
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Customer Requirements
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Contracts
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Invoice Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Invoice Processing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Invoice Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Sales Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Predictive Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Sales Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Accounting & Finance
Not enough data
Not enough data
Relationship Management - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Follow up Automation - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Document Management - Insurance CRM
Not enough data
Not enough data
Integrations & Reports - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Attio and Keap are categorized as CRM
Unique Categories
Attio has no unique categories
Keap is categorized as SMS Marketing, Quote-to-Cash, Email Template Builder, Invoice Management, Landing Page Builders, Sales Analytics, Lead Scoring, Lead Capture, Email Tracking, Marketing Automation, and Insurance CRM
Reviews
Reviewers' Company Size
Attio
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Keap
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
26.4%
Information Technology and Services
17.3%
Venture Capital & Private Equity
10.9%
Consulting
5.5%
Construction
3.6%
Other
36.4%
Marketing and Advertising
30.0%
Consulting
20.0%
Professional Training & Coaching
10.0%
Leisure, Travel & Tourism
10.0%
Information Technology and Services
10.0%
Other
20.0%
Alternatives
Discussions
Attio has no discussions with answers
Keap has no discussions with answers
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