So far, it feels very intuitive. The UI is visually appealing and easy to navigate. After switching from Salesforce, I’m really enjoying using Attio, and it’s made staying organized much easier.

What stands out the most about Attio is its ability to customize pretty much everything, starting from attributes to custom reports. Everything is downloadable via CSVs and it's fairly open as a platform. It's fairly easy to integrate with Power BI or Excel, which helps connect with other people in my organization who are not on the CRM. Attio also has many features that more expensive CRMs have. The initial setup was very easy and fun. The platform is very much customizable, and the onboarding was fairly simple. I was able to build feature by feature what was required for our business processes. The integration with Power BI and offline Excel was pretty straightforward to set up and secure, which was perfect.

I think the UX of Attio works super well. It combines features of tools like Excel that I'm already used to with additional tools that enhance my experience and allow me to extract more value. I also really like the connectivity, as it integrates seamlessly with emails, LinkedIn, and other websites, which all works super well.