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Compare Acquia Digital Experience Platform and Optimizely Web Experimentation

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At a Glance
Acquia Digital Experience Platform
Acquia Digital Experience Platform
Star Rating
(218)4.3 out of 5
Market Segments
Enterprise (34.1% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$134 per month
Learn more about Acquia Digital Experience Platform
Optimizely Web Experimentation
Optimizely Web Experimentation
Star Rating
(408)4.2 out of 5
Market Segments
Mid-Market (47.8% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Contact Vendor
Learn more about Optimizely Web Experimentation
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Optimizely Web Experimentation excels in A/B Testing with a score of 8.8, highlighting its robust capabilities for running experiments. In contrast, Acquia Digital Experience Platform scores slightly lower at 8.5, with reviewers mentioning that while it offers A/B testing, it may not be as intuitive as Optimizely's interface.
  • Reviewers mention that Acquia Digital Experience Platform shines in Content Management, particularly with its Portals and Sites feature, scoring an impressive 9.3. Users on G2 appreciate the ease of managing multiple sites, while Optimizely Web Experimentation scores 8.6 in this area, indicating it may not be as comprehensive for large-scale content management.
  • G2 users highlight that Optimizely Web Experimentation offers superior Visitor Behavior Monitoring with a score of 8.4, allowing for detailed insights into user interactions. In comparison, Acquia Digital Experience Platform has a score of 8.1, with some users mentioning that its monitoring tools could be more user-friendly.
  • Users say that Acquia Digital Experience Platform provides a better Personalization Engine, scoring 8.7, which reviewers appreciate for its ability to deliver tailored content effectively. Meanwhile, Optimizely Web Experimentation scores 7.9, with some users noting that its personalization features could be more advanced.
  • Reviewers mention that Optimizely Web Experimentation has a strong focus on Analytics, particularly in Reports & Dashboards with a score of 8.5, which users find helpful for tracking performance. In contrast, Acquia Digital Experience Platform scores 8.7, with users reporting that its analytics capabilities are more integrated with marketing tools.
  • Users on G2 report that Acquia Digital Experience Platform excels in Multi-CMS Support with a score of 7.5, allowing for flexibility across different content management systems. In comparison, Optimizely Web Experimentation scores 7.8, with some users mentioning that it could improve its compatibility with other CMS platforms.
Pricing
Entry-Level Pricing
Acquia Digital Experience Platform
Starting At
$134
per month
Learn more about Acquia Digital Experience Platform
Optimizely Web Experimentation
Enterprise
Contact Vendor
Learn more about Optimizely Web Experimentation
Free Trial
Acquia Digital Experience Platform
Free Trial is available
Optimizely Web Experimentation
No trial information available
Ratings
Meets Requirements
8.9
168
8.4
296
Ease of Use
8.7
167
8.1
309
Ease of Setup
8.3
125
8.0
155
Ease of Admin
8.8
125
8.2
124
Quality of Support
8.1
166
8.0
252
Has the product been a good partner in doing business?
8.6
123
7.9
119
Product Direction (% positive)
8.3
144
7.8
271
Features by Category
Web Content ManagementHide 23 FeaturesShow 23 Features
8.3
95
Not enough data
Content
8.6
84
|
Verified
Not enough data
8.4
84
|
Verified
Not enough data
8.6
83
|
Verified
Not enough data
8.4
77
Not enough data
8.3
74
|
Verified
Not enough data
8.2
76
Not enough data
8.1
77
|
Verified
Not enough data
8.1
81
|
Verified
Not enough data
8.5
79
|
Verified
Not enough data
Design
7.7
71
Not enough data
8.4
74
Not enough data
8.4
75
Not enough data
8.6
80
|
Verified
Not enough data
Platform
8.6
81
Not enough data
8.4
78
Not enough data
8.4
77
|
Verified
Not enough data
9.0
81
|
Verified
Not enough data
9.0
70
Not enough data
8.8
68
Not enough data
8.2
77
|
Verified
Not enough data
8.6
81
|
Verified
Not enough data
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Digital Experience Platforms (DXP)Hide 17 FeaturesShow 17 Features
8.5
41
Not enough data
Analytics
7.9
28
Not enough data
7.8
21
Not enough data
8.3
21
Not enough data
8.5
29
Not enough data
8.6
21
Not enough data
8.3
18
Not enough data
Content Management
8.6
27
Not enough data
8.7
23
Not enough data
9.3
31
Not enough data
Design & Development
8.5
25
Not enough data
8.6
27
Not enough data
Feature Not Available
Not enough data
Agentic AI - Digital Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
E-Commerce PersonalizationHide 23 FeaturesShow 23 Features
8.4
11
8.0
31
Visitor Behavior
8.0
10
|
Verified
7.8
24
|
Verified
8.3
10
|
Verified
8.5
26
|
Verified
8.1
9
|
Verified
7.6
22
|
Verified
Templates
8.7
9
|
Verified
7.8
24
|
Verified
8.7
10
|
Verified
8.3
23
|
Verified
8.7
10
|
Verified
8.4
24
|
Verified
Personalization
8.7
10
|
Verified
7.6
23
|
Verified
8.8
10
|
Verified
7.7
26
|
Verified
7.6
9
|
Verified
7.9
21
|
Verified
8.7
10
|
Verified
Feature Not Available
8.5
10
|
Verified
7.5
20
|
Verified
8.3
10
|
Verified
7.0
19
|
Verified
8.3
10
|
Verified
9.0
24
|
Verified
8.5
10
|
Verified
8.6
22
|
Verified
Multichannel
9.0
10
|
Verified
8.5
26
|
Verified
7.8
9
|
Verified
6.9
20
|
Verified
8.7
9
|
Verified
8.9
25
|
Verified
Administration
Not enough data
8.0
22
|
Verified
8.2
10
|
Verified
8.5
22
|
Verified
8.3
10
|
Verified
8.2
22
|
Verified
8.5
10
|
Verified
8.1
23
|
Verified
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Personalization EnginesHide 16 FeaturesShow 16 Features
Not enough data
8.0
24
Segmentation
Not enough data
8.8
21
Not enough data
8.1
14
Targeting
Not enough data
7.6
21
Not enough data
7.8
20
Triggered Content
Not enough data
7.8
16
Not enough data
Feature Not Available
Not enough data
7.4
13
Personalized Content
Not enough data
8.0
15
Not enough data
8.1
16
Not enough data
8.7
18
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Data Platform (CDP)Hide 7 FeaturesShow 7 Features
Not enough data
8.2
6
Data Sourcing
Not enough data
9.3
5
Not enough data
8.0
5
Not enough data
Not enough data
Not enough data
7.2
6
Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.4
25
Not enough data
Functionality
7.5
23
Not enough data
8.1
21
Not enough data
9.2
23
Not enough data
Management
8.7
21
Not enough data
9.0
23
Not enough data
8.6
22
Not enough data
Support
7.9
19
Not enough data
Feature Not Available
Not enough data
8.2
19
Not enough data
Not enough data
Not enough data
Publishing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Development
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Headless CMS
Not enough data
Not enough data
Not enough data
8.1
29
Management
Not enough data
8.3
24
Not enough data
8.3
25
Not enough data
8.0
23
Functionality
Not enough data
8.0
25
Not enough data
8.5
26
Not enough data
7.6
26
Not enough data
7.6
72
Computing
Not enough data
7.9
67
Not enough data
6.4
61
Not enough data
6.9
72
Experimental Design
Not enough data
8.4
70
Not enough data
8.7
69
Not enough data
8.7
69
Analytics
Not enough data
8.2
68
Not enough data
5.8
62
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Acquia Digital Experience Platform
Acquia Digital Experience Platform
Optimizely Web Experimentation
Optimizely Web Experimentation
Acquia Digital Experience Platform and Optimizely Web Experimentation are categorized as E-Commerce Personalization
Reviews
Reviewers' Company Size
Acquia Digital Experience Platform
Acquia Digital Experience Platform
Small-Business(50 or fewer emp.)
33.2%
Mid-Market(51-1000 emp.)
32.7%
Enterprise(> 1000 emp.)
34.1%
Optimizely Web Experimentation
Optimizely Web Experimentation
Small-Business(50 or fewer emp.)
21.2%
Mid-Market(51-1000 emp.)
47.8%
Enterprise(> 1000 emp.)
30.9%
Reviewers' Industry
Acquia Digital Experience Platform
Acquia Digital Experience Platform
Information Technology and Services
14.1%
Computer Software
9.7%
Higher Education
9.2%
Marketing and Advertising
5.8%
Financial Services
5.3%
Other
55.8%
Optimizely Web Experimentation
Optimizely Web Experimentation
Computer Software
11.1%
Information Technology and Services
9.3%
Financial Services
9.1%
Retail
8.1%
Marketing and Advertising
8.1%
Other
54.4%
Alternatives
Acquia Digital Experience Platform
Acquia Digital Experience Platform Alternatives
Pantheon
Pantheon
Add Pantheon
Sitecore Digital Experience Platform
Sitecore Digital Experience Platform
Add Sitecore Digital Experience Platform
Adobe Experience Manager
Adobe
Add Adobe Experience Manager
Upsun
Upsun
Add Upsun
Optimizely Web Experimentation
Optimizely Web Experimentation Alternatives
VWO Testing
VWO Testing
Add VWO Testing
AB Tasty
AB Tasty
Add AB Tasty
Insider One
Insider One
Add Insider One
Kameleoon
Kameleoon
Add Kameleoon
Discussions
Acquia Digital Experience Platform
Acquia Digital Experience Platform Discussions
Perhaps the cost is somewhat high for small businesses that are starting, a plan for small businesses, entrepreneurship or for individuals such as personal blogs and profile sites would be excellent, also a part of the community where access to the tools is provided with promotional coupons or plans donation this to encourage the use of this incredible platform more for new and small businesses that need projection.
4 Comments
nick s.
NS
To open a small business, you need start-up capital, you need to calculate your financial capabilities. It is not bad to use advertising through social...Read more
What is Acquia Cloud?
3 Comments
Raymond D.
RD
Acquia Cloud is a Managed Services Offering that runs Drupal Applications. Drupal is an Open Source application with very flexible addon features. Acquia...Read more
What is Acquia Drupal Cloud used for?
1 Comment
Sukhdeep S.
SS
Acquia Drupal Cloud is a platform-as-a-service (PaaS) solution designed specifically for hosting, managing, and optimizing Drupal-based websites. Drupal is a...Read more
Optimizely Web Experimentation
Optimizely Web Experimentation Discussions
How does A/B Testing work?
1 Comment
Tim S.
TS
A/B testing is when you have a least two variations of something you want to test. Typically you have a control (which may be the current variant) and then...Read more
What are some ways that I can use A/B testing?
1 Comment
Tim S.
TS
Testing is ongoing and endless. We test new features such as additional form fields in a lead form. We test multiple CTAs to decide which produces the best...Read more
Monty the Mongoose crying
Optimizely Web Experimentation has no more discussions with answers