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Ashlee X.
AX
Small-Business (50 or fewer emp.)
"Amazing Experience"
What do you like best about Later Social?

I love the preview section to view what my posts will look like on Instagram! This feature really helps keep my brand look on point! Review collected by and hosted on G2.com.

What do you dislike about Later Social?

I wish I could tag products while scheduling posts. That would be a time saver! Review collected by and hosted on G2.com.

Later Social

Later Social Reviews & Product Details

Pricing

Pricing provided by Later Social.

Starter

$25.00
1 Social Set & User Per Month

Later Social Media

Later Social Demo - Visual Planner
Maintain the perfect aesthetic by visually planning and scheduling your Instagram posts
Later Social Demo - Collect Media
Add content to your Later Library directly from website. You can also add content from your Instagram mentions and tags, or through a custom hashtag search.
Later Social Demo - Linkin.bio
Drive traffic and sales from Instagram through a dedicated link in your bio. Followers can easily find content and shop your feed on your unique landing page.
Later Social Demo - Schedule Instagram Stories
Easily storyboard and schedule your Instagram Stories right from your desktop.
Later Social Demo - Analytics
Monitor and optimize your performance on social with detailed analytics for Instagram, Twitter and Pinterest.
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Later Social Reviews (346)

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Reviews

Later Social Reviews (346)

View 3 Video Reviews
4.5
346 reviews

Pros & Cons

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GC
IT Manager
Financial Services
Small-Business (50 or fewer emp.)
"Outstanding Visual Content Planner with Powerful Scheduling and Analytics"
What do you like best about Later Social?

Later Social is a magnificent visual content planner or calendar, that guides companies on visualizing posts.

The platform has a preview, which is impressive in creating a consistent brand experience

The program guides us on scheduling our content in diverse social networks, and they all customize our creative content

The creation of a media library is also brilliant part that this app has managed

Later Social offers the analytics of our engagement through posts or videos and the performance metrics

The app gives a recommendable version of how to make our interactions better

The program has simplified the scheduling of posts and the process of uploading content is straightforward

The app has a free trial that guides and allows us to manage all content efficiently Review collected by and hosted on G2.com.

What do you dislike about Later Social?

Later Social has issues with video compression, and this hurts the quality of the video

The program is slow in handling refund, where there is no response and only long waits Review collected by and hosted on G2.com.

FR
Communication Strategist
Civic & Social Organization
Small-Business (50 or fewer emp.)
"Effortless Content Planning and Centralized Social Media Management"
What do you like best about Later Social?

Later Social helps us to effectively schedule on how to make posts in different sites

The process of content creation and planning is fully automated by Later Social

We have created a cloud based media library through the help of this app and all our contents are stored there

The preview of visual media makes it easy to correct any mistake

The creation of content has been extensively managed and facilitated by the app, through AI captioning and writing

The social posts are centralized by the app, creating a consistent plan or flow of information sharing Review collected by and hosted on G2.com.

What do you dislike about Later Social?

Later Social has tiers limitations, where extra finances are needed to support the app

The possibility of scheduling posts that are controversial is high Review collected by and hosted on G2.com.

MW
Social Media Specialist
Small-Business (50 or fewer emp.)
"Efficient Post Scheduling and Image Management, but Limited Analytics"
What do you like best about Later Social?

Later makes it easy to schedule posts across several platforms. I also like that I can tag and put notes into my images which makes retrieving photo information easier. Review collected by and hosted on G2.com.

What do you dislike about Later Social?

I would like to have more analytics with my plan. I have the starter plan mainly because I am the sole user and it is the most affordable plan but this plan does not provide all the analytics I need. Review collected by and hosted on G2.com.

"Innovative Platform Enhancing Social Media Management"
What do you like best about Later Social?

I appreciate Later Social because the team continually innovates, constantly bringing fresh ideas and improvements that enhance the user experience. I love the company's transparency and its commitment to community growth, as these aspects reinforce my confidence in their vision and execution. Also, the consistent communication from the team helps maintain a strong connection with users. Additionally, I find the initial setup of Later Social to be very easy, which facilitates a smooth onboarding process. This ease of setup, combined with the innovative approach and transparency, significantly contributes to a positive experience with Later Social. Review collected by and hosted on G2.com.

What do you dislike about Later Social?

Sometimes I need to reconnect my account for verification, which can be annoying for both myself and my clients. Also, I feel that Later Social should include more social media platforms to operate more efficiently. Review collected by and hosted on G2.com.

Verified User in Architecture & Planning
UA
Small-Business (50 or fewer emp.)
"If you want your social media to grow, stay organized, and actually feel on top of it, use Later."
What do you like best about Later Social?

My favorite thing about Later is how seamlessly it helps organize all our social media assets. Everything is accessible in one place, making it easy to grab visuals, plan ahead, and prep posts efficiently. It’s also great for tracking performance and keeping our content strategy consistent across channels. It was incredibly easy to implement into our social media routine—it just fit right in with how we work and instantly made our planning process smoother. Simple, Later makes our social media management feel manageable. Highly recommend it to anyone who wants structure and growth in their content workflow. Their customer service has also been great, quick to respond and genuinely helpful whenever I’ve had questions or needed a hand with something. Review collected by and hosted on G2.com.

What do you dislike about Later Social?

I don’t really have any major dislikes, but one thing that would be super helpful is the ability to re-download assets we’ve uploaded. Since everything is so well-organized within Later, it’d be great to easily pull something back if we lose it on our end. Review collected by and hosted on G2.com.

"Effortless Posting on Multiple Platforms"
What do you like best about Later Social?

I find Later Social to be incredibly beneficial for my workflow as it allows me to post content on multiple platforms seamlessly, all from within the same screen. This consolidation greatly enhances my organization and efficiency by eliminating the need to juggle multiple browsers and tabs. The intuitive, straightforward setup process was also a plus, requiring less than five minutes per company to connect all profiles, and I encountered no issues during the setup. I particularly like that I can toggle between different captions for various posts across platforms, tailoring them as needed and even selecting a cover for videos. This feature helps make content specific to each platform. Another significant advantage is the time-saving aspect it offers, allowing me to copy and paste captions easily, making necessary edits all within the platform, thus saving me a significant amount of time. These features collectively improve my productivity and simplify content management across various accounts. Review collected by and hosted on G2.com.

What do you dislike about Later Social?

I continue to get kicked off the platform, which is frustrating and has led me to stop using it altogether eventually. Additionally, the platform does not allow me to add music to posts and videos, which is a limitation. Review collected by and hosted on G2.com.

Silvia D.
SD
CEO
Small-Business (50 or fewer emp.)
"Intuitive and Time-Saving Social Media Management"
What do you like best about Later Social?

I really appreciate how Later Social simplifies the process of managing social media for my small business, Fun World Language Academy. The ease of use stands out; setting up the platform is quick and intuitive, which I really liked. It's very beneficial for me as it saves a significant amount of time by allowing me to schedule posts on multiple social media channels months in advance. This feature frees up my time during the week for other important activities. The scheduling ability is a key functionality, providing great flexibility and efficiency in planning ahead. The overall experience with the platform is so positive that I would certainly choose to buy it again mainly for its usability and advanced planning capabilities. Furthermore, I am highly likely to recommend Later Social, reflected by my rating of ten out of ten for recommendation likelihood. Review collected by and hosted on G2.com.

What do you dislike about Later Social?

I would like to see an integration with Canva. Review collected by and hosted on G2.com.

"Effortless Instagram Management, Highly Recommended"
What do you like best about Later Social?

I find Later Social incredibly easy to use, which makes managing my Instagram posts much smoother. I appreciate how it stays updated with new platform releases, ensuring I have the most current features and capabilities. I particularly enjoy the ability to select media by labels and upload multiple pictures simultaneously, which streamlines my content organization and posting process. A standout feature for me is the automatic resizing of images that don't meet the platform's maximum size requirements, saving me time and effort in preparing posts. The initial setup of Later Social was also effortless, contributing to a hassle-free integration into my workflow. Review collected by and hosted on G2.com.

What do you dislike about Later Social?

I hope I can publish everything, including stories, from there. Review collected by and hosted on G2.com.

Mike D.
MD
Director of Sales
Small-Business (50 or fewer emp.)
"This product saved us $20k this year by allowing us to easily schedule our own social posts!"
What do you like best about Later Social?

I tend to take video as we are working on jobs throughout the month and then in the last week of each month I'll compile them all, edit a few, and then I can schedule the whole next month of social posts out in about 1-2 hours thanks to later.com. We used to pay around $20k per year for this service with another company - and I still had to create the video content and approve the copy. Using later.com has not only saved us money, but it has saved me time and frustration. I can't recommend it highly enough! Review collected by and hosted on G2.com.

What do you dislike about Later Social?

There's really nothing about it that I dislike. It works well - helps me format posts for various social platforms, crop video. The only thing that I think they could add to keep me from jumping from tab to tab in my browser is a hashtag suggestion tool. Besides that I give this five stars. Review collected by and hosted on G2.com.

Bree M.
BM
Director Of Marketing And Community Relations
Small-Business (50 or fewer emp.)
"Reliable and Easy-to-Use Social Scheduler"
What do you like best about Later Social?

Later makes social media scheduling and content planning incredibly easy. The visual calendar is intuitive and helps us clearly map out campaigns across multiple platforms. We especially like the media library feature, which allows us to organize and reuse assets, and the link in bio tool, which adds real value to our Instagram strategy. The ability to preview posts before publishing helps ensure brand consistency, and the user interface is clean and approachable for team members of all skill levels. Review collected by and hosted on G2.com.

What do you dislike about Later Social?

While the platform is overall user-friendly, some features feel limited unless you upgrade to a higher-tier plan. The analytics are also somewhat basic compared to other tools—we’d like more detailed insights, especially around audience engagement and performance over time. Occasionally, posts fail to publish or disconnect, particularly with Instagram, which can be frustrating for time-sensitive campaigns. Review collected by and hosted on G2.com.

Pricing Options

Pricing provided by Later Social.

Starter

$25.00
1 Social Set & User Per Month

Growth

$50.00
2 Social Sets & Users Per Month

Scale

$110.00
6 Social Sets Per Month
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Later Social Features
Social Analytics
Social Publishing
Social Engagement
Report Customizability
Report Exporting
Scalability
Competitor Analysis
Follower Analysis
Post Performance
Content Calendar
Content Library
Shared Inbox
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