Top 10 Lytics Alternatives & Competitors

(69)3.9 out of 5

If you are considering Lytics, you may also want to investigate similar alternatives or competitors to find the best solution. Customer Data Platforms (CDP) is a widely used technology, and many people are seeking productive, easy to use software solutions with marketing metrics, content marketing, and multiple devices. Other important factors to consider when researching alternatives to Lytics include content and marketing campaigns. The best overall Lytics alternative is Twilio Segment. Other similar apps like Lytics are Tealium Customer Data Hub, Bloomreach, Treasure Data Customer Data Platform, and Blueshift. Lytics alternatives can be found in Customer Data Platforms (CDP) but may also be in Marketing Automation Software or Mobile Marketing Software.

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Best Paid & Free Alternatives to Lytics

Twilio Segment
Tealium Customer Data Hub
Bloomreach
Treasure Data Customer Data Platform
Blueshift
Hightouch
Insider One
Listrak

Top 10 Alternatives to Lytics Recently Reviewed By G2 Community

Browse options below. Based on reviewer data, you can see how Lytics stacks up to the competition, check reviews from current & previous users in industries like Publishing, Media Production, and Consumer Goods, and find the best product for your business.

Twilio Segment

By Twilio

4.5/5

(562)

Product Description

Segment is a customer data platform that helps every team access clean and reliable customer data to make real-time decisions, accelerate growth, and personalize experiences. Today, over 20,000 companies across 70+ countries use Segment, from fast-growing businesses like Instacart, Peloton, and Bonobos to some of the world’s largest organizations like Levi’s, Intuit, and FOX. With Segment, companies can connect and activate reliable first-party data across 300+ marketing, analytics, and data warehousing tools.

Reviewers say compared to Lytics, Twilio Segment is:

Easier to set up

Easier to admin

Better at meeting requirements

Categories in common with Lytics:

Customer Data Platform (CDP)

Reverse ETL

Tealium Customer Data Hub

By Tealium

4.3/5

(405)

Product Description

Reviewers say compared to Lytics, Tealium Customer Data Hub is:

Better at meeting requirements

Easier to do business with

Better at support

Categories in common with Lytics:

Identity Resolution

Customer Data Platform (CDP)

Bloomreach

By Bloomreach

4.6/5

(726)

Product Description

Reviewers say compared to Lytics, Bloomreach is:

Better at meeting requirements

Better at support

Easier to do business with

Categories in common with Lytics:

Customer Data Platform (CDP)

Personalization Engines

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Product Description

Reviewers say compared to Lytics, Blueshift is:

Easier to do business with

Better at meeting requirements

Better at support

Categories in common with Lytics:

Customer Data Platform (CDP)

Personalization Engines

Hightouch

By Hightouch

4.6/5

(380)

Product Description

Hightouch is the easiest way to sync customer data into your tools like CRMs, email tools, and Ad networks. Sync data from any source (data warehouse, spreadsheets) to 70+ tools, using SQL or a point-and-click UI, without relying on favors from Engineering. For example, you can sync data on how leads are using your product to your CRM so that your sales reps can personalize messages and unlock product-led growth.

Reviewers say compared to Lytics, Hightouch is:

Easier to set up

Easier to admin

More usable

Categories in common with Lytics:

Identity Resolution

Customer Data Platform (CDP)

By Insider One

Product Description

Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One provides the ultimate vendor experience for 2,000+ customers, helping teams be first, be focused, and be progressive, redefining what it means to lead in customer engagement.

Reviewers say compared to Lytics, Insider One is:

Easier to set up

Better at meeting requirements

More usable

Categories in common with Lytics:

Customer Data Platform (CDP)

Personalization Engines

Listrak

By Listrak

4.6/5

(291)

Product Description

Reviewers say compared to Lytics, Listrak is:

Better at support

Easier to do business with

Better at meeting requirements

Categories in common with Lytics:

Identity Resolution

Customer Data Platform (CDP)

SAP Emarsys

By SAP

4.3/5

(542)

Product Description

SAP Emarsys empowers digital marketing leaders and business owners with the only omnichannel customer engagement platform built to accelerate business outcomes. By rapidly aligning desired business results with proven omnichannel customer engagement strategies — crowdsourced from leading brands across your industry — our platform enables you to accelerate time to value, deliver superior 1:1 experiences and produce measurable results ... fast. Join more than 2,500 companies who trust Emarsys to deliver the predictable, profitable outcomes that their businesses demand and the highly personalized omnichannel experiences that their customers deserve.

Reviewers say compared to Lytics, SAP Emarsys is:

Easier to admin

Better at meeting requirements

Easier to do business with

Categories in common with Lytics:

Personalization Engines