--- title: Club (formerly Brandbassador) Reviews meta_title: 'Club (formerly Brandbassador) Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 107 reviews by the users' company size, role or industry to find out how Club (formerly Brandbassador) works for a business like yours. aggregate_rating: rating_value: 4.7 review_count: 107 scale: '5' date_modified: '2026-06-30' parent_category: name: Brand Advocacy url: https://www.g2.com/categories/brand-advocacy --- # Club (formerly Brandbassador) Reviews **Vendor:** Club **Category:** [Customer Advocacy Software](https://www.g2.com/categories/customer-advocacy) **Average Rating:** 4.7/5.0 **Total Reviews:** 107 ## About Club (formerly Brandbassador) Club is an ambassador marketing platform designed to help brands harness the power of word-of-mouth marketing by building a vibrant community of loyal customers. Our solution enables brands to engage with their audience effectively, turning satisfied customers into enthusiastic brand advocates. By leveraging gamified Missions, Club facilitates the creation of authentic user-generated content, enhances social engagement, and ultimately drives revenue growth. Targeted at brands looking to expand their reach and deepen customer relationships, Club serves a diverse range of industries, from fashion and beauty to technology and lifestyle. The platform is particularly beneficial for businesses that recognise the value of community-driven marketing and wish to tap into the organic promotion that comes from genuine customer advocacy. One of the key features of Club is its ability to publish Missions that engage enthusiastic community members. These Missions can be tailored to align with specific marketing goals, whether it’s generating buzz around a new product launch or encouraging customers to share their experiences. By fostering authentic posts from followers who genuinely support the brand, Club helps build trust and credibility, which are essential components of successful marketing strategies. The platform allows brands to infinitely scale their community, accommodating an unlimited number of engaged members without compromising the quality of interactions. Club also streamlines the management of ambassador marketing by automating manual tasks such as payment processing and reward distribution. This saves brands valuable time and reduces the stress associated with managing community engagement. Additionally, brands retain full control over their community, including the ability to determine who can join and participate in Missions, ensuring a curated and focused group of advocates. The mobile app for creators further enhances accessibility, allowing brands to connect with their community on-the-go and respond to engagement in real-time. Overall, Club is a user-friendly platform that combines community building, authentic engagement, and streamlined management. By utilising Club, brands can effectively turn their customers into loyal ambassadors, amplifying their reach and enhancing their marketing efforts through genuine connections and shared experiences. ## Club (formerly Brandbassador) Pros & Cons **What users like:** - Users commend Club for its **easy campaign management** , enhancing influencer engagement and optimizing performance with clear insights. (2 reviews) - Users commend Club for its **efficiency in activating numerous influencers** , leading to successful campaign outcomes. (1 reviews) - Users value the **powerful analytics dashboard** for providing clear insights that optimize ambassador campaigns effectively. (1 reviews) - Users value the **automation features** of Club, finding it easy to manage ambassador programs and optimize campaigns. (1 reviews) - Users value the **streamlined communication** features of Club, enhancing collaboration and efficiency in managing ambassador programs. (1 reviews) - Dashboard Usability (1 reviews) - Users value the **ease of use** in Club, simplifying ambassador management and enhancing collaboration effortlessly. (1 reviews) - Easy Setup (1 reviews) - Engagement (1 reviews) - Users value the **helpful support** from Club, enabling successful collaborations and effective influencer engagement. (1 reviews) **What users dislike:** - Users note that the **filtering options** are limited, making it harder to find the right ambassadors effectively. (1 reviews) - Users feel that **influencer segmentation could be better** , though the team is receptive to new suggestions. (1 reviews) - Users find **integration capabilities limited** , making it difficult to streamline workflows with other marketing tools. (1 reviews) - Users find **limited collaboration** with marketing tools a hurdle in optimizing their workflows on Club. (1 reviews) - Users find the **limited customization options** restrict the effectiveness of their ambassador search and integration capabilities. (1 reviews) - Limited Functionality (1 reviews) - Poor Customer Support (1 reviews) - Search Functionality Issues (1 reviews) ## Club (formerly Brandbassador) Reviews ### 1. Brandbassador is a great tool for brands and influencers! **Rating:** 5.0/5.0 stars **Reviewed by:** Hayley C. | Influencer & Partnerships Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 23, 2022 **What do you like best about Club (formerly Brandbassador)?** I love how user friendly Brandbassador is both on the brand side, AND the influencer side. Having an app is super convenient for ambassadors to submit content wherever they are! I also love all the support from Brandbassador. From the customer support, to the monthly check ins with our rep, they truly care about your company being successful! **What do you dislike about Club (formerly Brandbassador)?** I wish there was an app for the management side of things for the brands. It would make it SO easy to approve missions, create missions, approve applications, etc. **Recommendations to others considering Club (formerly Brandbassador):** Brandbassador has been really great to work with. Our ambassadors seem to enjoy the platform, and is very user friendly! I love the amount of support received from the Brandbassador team as well. They are always there to answer any questions, and make sure your brand is having success! **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** I was hired on to start our ambassador program from scratch, and it has made all the difference in growing our ambassador program quickly. We tried another tool before Brandbassador, and it was completely unsuccessful. We have seen positive ROI, and so much more social awareness/engagement for our brand! It has been awesome. We have also had so many ambassadors organically join our program without even having to reach out. We've had customers turn into ambassadors which has been awesome! ### 2. A great tool to scale up your ambassador program **Rating:** 4.5/5.0 stars **Reviewed by:** Inge S. | Social Media Marketer, Mid-Market (51-1000 emp.) **Reviewed Date:** December 22, 2022 **What do you like best about Club (formerly Brandbassador)?** The staff is extremely friendly and helpful. If you have an issue, they are immediately there to support you and try to find a solution. Also the app really makes it much easier to scale up your ambassador group, while still being personal. **What do you dislike about Club (formerly Brandbassador)?** There are sometimes some technical problems with the website or the app, which in the eyes of the ambassador can look like the brand is not running smoothly. But the tech team is always very quick in fixing it. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Brandbassador has help us scale up our UGC output, which resulted in being able to use more UGC in all our communications. ### 3. Amazing Platform and great Customer Service **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.) **Reviewed Date:** November 24, 2022 **What do you like best about Club (formerly Brandbassador)?** It makes the cooperation between the influencer and the company super easy and gives many possibilities to get creative UGC, Storys and other content. The analysis tools are also super helpful to get a closer look into the ongoing finances, statistics etc. The monthly meetings enable great brainstorms and an overall look into the set goals, which is always very helpful to optimize and motivate. **What do you dislike about Club (formerly Brandbassador)?** Videos and moving images in general are the absolute trend right now, which is why it would be great to be able to request reels from the ambassadors. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** -the app is very self explainatory - the influencer managers do not have to take care of everyone individually due to the fact, that the ambassadors can create their discount codes themselves, request their money on their own and post whenever they want or can -mass-messaging makes the communication super easy and fast **Official Response from Trelawney Erwin:** > Hello! Thank you for taking the time to review Brandbassador. We love that you mentioned how easy it is to get creative content from your influencers. Good point about the ability to request IG Reels. We've brought this up to our team. We're so grateful to be working with you and are excited to continue watching your brand grow. Team Brandbassador ### 4. Amazing tool with great service! **Rating:** 5.0/5.0 stars **Reviewed by:** Thea F. | Content Marketing Intern, Enterprise (> 1000 emp.) **Reviewed Date:** December 20, 2022 **What do you like best about Club (formerly Brandbassador)?** Brandbassador is an easy tool with excellent results! Super straightforward and logical in terms of usage! **What do you dislike about Club (formerly Brandbassador)?** The tools could be optimized to get a more fluid daily usage **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** I worked with Brandbassador to create UGC content via a target of micro-influencers. The platform is straightforward to use and relatively simple to understand. I have learned a lot thanks to our customer success manager from BB that is always here to help and very qualified at her job. Super Happy with it! ### 5. Easy tool to draw attention to your brand and generate new streams of revenue! **Rating:** 4.5/5.0 stars **Reviewed by:** Lennart G. | Junior Community Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** December 22, 2022 **What do you like best about Club (formerly Brandbassador)?** The Brandbassador team really does a great job at supporting wherever help is needed, by giving creative input, monitoring success and being always enthusiastic. The tool itself is quite easy to understand and handle in its basics, has a lot of helpful functions, comes with a whole lot of mission ideas but still gives you the freedom to play around creatively. **What do you dislike about Club (formerly Brandbassador)?** Some functions are quite hard to find, a preview to the Instagram channel of applying ambassadors would be really helpful. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Brandbassador really helps to draw attention to a brand, especially on new markets and makes it easy to cooperate with a lot of people quite easily. ### 6. An excellent platform for growing your brand awareness! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** December 09, 2022 **What do you like best about Club (formerly Brandbassador)?** We have been able to reach a new audience across the globe and produce high-quality content on a reasonable budget. BrandBassador enables us to engage with our target audience in a simpler way and also idenitfy new trends within our market which is possibly the most important feature of the programme to our business needs. **What do you dislike about Club (formerly Brandbassador)?** There are a few tiny issues with rewards payouts and some fake ambassadors but these are dealt with very efficiently and can't ever be 100% avoided. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** The biggest issue for us as a business is reaching a large and diverse audience on social media and Brand Bassador allows us to do this. **Official Response from Trelawney Erwin:** > Hello! Thank you for your detailed feedback. It's awesome that you've been able to identify new trends in your market! We're so glad to be a part of your success journey and can't wait to see what you do next. Team Brandbassador ### 7. BrandBassador is your BFF if you manage a large community **Rating:** 4.5/5.0 stars **Reviewed by:** Clorinda S. | Marketing, Enterprise (> 1000 emp.) **Reviewed Date:** December 23, 2022 **What do you like best about Club (formerly Brandbassador)?** You can easily manage the community without losing the more personal/branded touch. It helps with engagement and visibility. **What do you dislike about Club (formerly Brandbassador)?** Sometimes the manual approval could be too many, especially if you manage a large community. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** It keeps track of the success of the community we are building. ### 8. Great Team **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** December 20, 2022 **What do you like best about Club (formerly Brandbassador)?** The Team at Brandbassador is what we liked the most. They are very responsive and genuinely care about the success of the brands they help. We felt like Will was one of our team mates and it really gave us a great feeling about working with them. **What do you dislike about Club (formerly Brandbassador)?** It is a little pricey, especially for smaller brands, which is probably preventing a lot of smaller brands from going to Brandbassador. There are also many ways existing Brandbassadors can "work the system" so perhaps making it more difficult for some people to earn rewards they don't deserve would make the platform better. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Brandbassador helped us create an ambassador program and served as a fractional program manager. We have an extremely small team so having someone stay on top of our missions was great. ### 9. An amazing tool and an amazing team, Easy to track the data and measure the success on platform. **Rating:** 5.0/5.0 stars **Reviewed by:** Disha A. | Social Media Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 12, 2021 **What do you like best about Club (formerly Brandbassador)?** To begin with, it's a great tool for branding, creating social buzz, and generating revenue. I love the app because it is not just user-friendly for the ambassadors, but also for the brands managing the app. This tool is like an entire social media platform in itself. What I enjoy the most while working on the platform is how everything is centralized in one dashboard: the missions, sales, ROI, finance portal, ambassador profiles, and on top of that, all your social media platforms are linked with BB, which makes it easier to keep a track of everything. Lastly, I am a big fan of the plans and strategies they share with you, designed by their team specifically for your brand, and the inbuilt mission templates they have on the platform, that's just amazing. **What do you dislike about Club (formerly Brandbassador)?** There's nothing about the platform that I myself or my team dislikes, honestly, but since this is a new and innovative platform, you might need to invest some time in understanding the platform, its metrics, multiple functionalities, onboarding, and that can be a little overwhelming, but once you get a grip of the platform, it's just addictive. On top of that, their Support Team, Onboarding Team, Tech Team, Success Managers, are all very helpful and understanding, it's really not very difficult to catch up and before you know it, you are using the platform to its best possible potential in growing your brand **Recommendations to others considering Club (formerly Brandbassador):** Well if you are to consider Brandbassador for your business, I would recommend hiring a dedicated resource in your team to manage the app, as will need to invest time on the platform for the best results **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** The tool has helped us grow our presence on all the social media platforms, increase the social buzz, and generate good revenue whilst maintaining a decent ROI **Official Response from Trelawney Erwin:** > Hey Disha, Thank you for your review! We love hearing that you love the app and find it useful for both your brand and your ambassadors! We're so glad to hear that the Brandbassador platform is helping you grow your social media presence and revenue and can't wait to see how you continue growing in the future! Cheers! Team Brandbassador ### 10. Next-Level Community Management Tool **Rating:** 4.5/5.0 stars **Reviewed by:** Max C. | Project Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** December 09, 2022 **What do you like best about Club (formerly Brandbassador)?** The best thing about the tool is definitely that you have a direct line to your target group. Through Mission, you create attractive incentives that benefit both sides. Especially for new product launches, the possibilities that BB offers are top! **What do you dislike about Club (formerly Brandbassador)?** Would like to see budgeting not have to be per mission, but deducted directly per successful submission from the credit card on file in the account. Currently, one loses a bit of an overview of where and in which mission budget is still left over. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** It skyrocketed the launch process especially on Amazon 🚀 **Official Response from Trelawney Erwin:** > Hey Max! Thank you for your review and for mentioning that Brandbassador offers amazing possibilities for product launches. Thanks for bringing up your ideas around Mission budgeting. We'll pass this along to our team. It's great working with you and we hope to help you out with future product launches. 🚀 Team Brandbassador ### 11. Easy Ambassador Management for Busy Companies **Rating:** 4.5/5.0 stars **Reviewed by:** Elisha B. | Influencer Relations Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 17, 2022 **What do you like best about Club (formerly Brandbassador)?** I love using Brandbassador to manage my artist proteam and to create a team of ambassadors wanting to help promote the brand. It's quick, easy, and the team is so helpful. **What do you dislike about Club (formerly Brandbassador)?** It can be difficult sometimes to come up with inventive ideas to keep the ambassadors on the platform - I do wish there were more mission templates added more frequently. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** It gives me a one-stop place to keep track of my ambassadors, and my proteam artists, while monitoring ambassador sales and social analytics for our missions to know how we're doing. ### 12. Fun and easy way to connect with our community with BB! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** January 10, 2022 **What do you like best about Club (formerly Brandbassador)?** I like how flexible the platform is. BrandBassador suggests a lot of fun missions, but you can also use your creativity and step up your community game. Many tools help you complete your daily tasks, and the support team is so fast! If you have any issues, you can always refer to their help guide or send them a message in the chat. I enjoy working with the app, and our community is thrilled about it! We recently decided to move forward and let the CSM manage our daily tasks and get their help in getting more valuable results. It has been a beautiful decision since our ROI has considerably increased, and we are satisfied with it. **What do you dislike about Club (formerly Brandbassador)?** As a french canadian brand, even if the app is simple to use, I would say that the fact that the app is only available in english is probably the only thing that we dislike about it. **Recommendations to others considering Club (formerly Brandbassador):** I recommend using Brandbassador to grow and connect with your clients and ambassadors. As the community manager, you need to have in mind to keep track of the new features, coaching and time that requires to do the daily tasks. It can quickly become a full-time job as the possibilities are infinite. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Brandbassador allows us to be in contact with our fans, clients and keep them active and connected to our brand. **Official Response from Trelawney Erwin:** > Hello! Thank you so much for your kind words. We're glad you brought up that you can do almost any type of marketing task through the platform, as that's one of our favourite things about Brandbassador. I've passed along the note about the app being available in other languages to our team. We are always looking for ways to grow and improve, so we appreciate the feedback. We hope you see continued success in the future. Cheers, Team Brandbassador ### 13. Scaling our ambassador program **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** December 21, 2022 **What do you like best about Club (formerly Brandbassador)?** It's incredibly useful for helping our organization scale our ambassador program. The missions enable us to capture tons of content and drive social media engagement! **What do you dislike about Club (formerly Brandbassador)?** I wish the gift cards were a bit more "flexible" where we could do free product gift cards, percentage rewards, etc. instead of just being able to do flat discount gift cards. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** It's helping us establish a micro influencer presence at scale! **Official Response from Trelawney Erwin:** > Hello! Thank you for reviewing Brandbassador. We love that you mentioned how Missions are great for getting content and driving engagement in your brand community. We love that you're thinking of creative ways to reward your ambassadors and have passed the note about gift cards along to our team. Thank you for partnering with us. We can't wait to see what you get up to in 2023! Team Brandbassador ### 14. Excellent software, service and account managers but high cost **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** December 21, 2022 **What do you like best about Club (formerly Brandbassador)?** Its a great platform to grow your community, our ambassadors really engaged with our missions and felt invested within our brand which was great. **What do you dislike about Club (formerly Brandbassador)?** VOXYs sole reason for termination was the subscription cost. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Brandbassador solves a brands problem of lack of community. It benefitted us by providing a fun and engaging place for our ambassadors and an easy way to reach new ambassadors. ### 15. Great tool for growing your micro-influencer program **Rating:** 4.5/5.0 stars **Reviewed by:** Daniela J. | Social Media & Influencer Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 31, 2022 **What do you like best about Club (formerly Brandbassador)?** Brandbassador is a great tool for growing your micro-influencer program. it allows you to have all your micro-influencers in one place, contact them, review content, etc. It allows you to engage with your community, understand their needs and get ideas on new missions/content creation. The tool is easy to use and it constantly has updates with improvements. In addition to that, the Support team and Success managers are always helpful and engaged with the brand. **What do you dislike about Club (formerly Brandbassador)?** Even though the tool provides a lot of relevant information/data. It would be great to have the possibility of creating customized reports. The currency used in the tool is USD, would be great to have the option of euros - it gets confusing for the brandbassadors seeing the rewards in USD and expecting the same amount in euros (for the exchange rate they receive "less than expected) **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Efficiency in terms of having all our micro-influencers in one platform. This reduces a lot of manual work and gives us full visibility of our program. In addition to that, the platform provides a lot of data that is easy to access (eg reach, sales, etc). For product launches or content creation is great. you can create missions within minutes and get your message across brandbassadors within a short time. ### 16. EXTREAMLY helpful for brand growth, generating new streams of revenue, and tracking success! **Rating:** 5.0/5.0 stars **Reviewed by:** Megan S. | Brand & Marketing Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** March 30, 2022 **What do you like best about Club (formerly Brandbassador)?** I would definitely suggest that any social media manager or community manager should get this tool. I went from tracking the community success manually to now being able to see who is truly putting in the work to promote the brand. This platform makes a new revenue stream for any brand AND does an amazing job at enhancing brand awareness to scale. As our overall engagements on social started to climb, so did my advocacy for the importance of community management. Their onboarding and success teams are unbelievably helpful with 1:1 calls. If you put in the work and take their suggestions to heart, you will reap the benefits and your company will too. **What do you dislike about Club (formerly Brandbassador)?** It is hard to set everything up in the way that there is so much to do to make a great program. This is just a necessary evil for really getting a great ROI. **Recommendations to others considering Club (formerly Brandbassador):** Your overall value for this platform will grow as long as you put in the work at the beginning. If you do that, you won't have to log in as much in the long run. It will do the work for you! **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** We are now able to track all the UGC from this community! This is great to help the social team AND the overall social sentiment. We are also wanted to have more control on communicating the importance of sharing their personal codes. Now they are required to share their code every time which really has made the biggest difference. Lastly, we had the ambassador program taking up too much employee time and now they can focus on other important tasks as Brandbassador takes care of the rest. **Official Response from Trelawney Erwin:** > Hey Megan, Thank you for your detailed feedback! It's great to hear that Brandbassador is helping you save time and enhancing your brand awareness! Our customer success and onboarding team also say thanks for the kind words. We love hearing that they're making an impact. It's a pleasure working with you and we can't wait to see how your brand continues to thrive in the future! Cheers, Team Brandbassador ### 17. Great social boost **Rating:** 5.0/5.0 stars **Reviewed by:** Schabnam W. | Head of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** August 23, 2022 **What do you like best about Club (formerly Brandbassador)?** KPI's are shown very transparent so the overall reporting is very easy for us. Very good dashboard! **What do you dislike about Club (formerly Brandbassador)?** Pricing could be a little bit better (cheaper). **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Companies who struggle with generating reach on their accounts can get help from BrandBassador, so the account gets a lot of boosts. And it's great when you are searching for nano/micro-influencers. We can manage the small influencers a lot easier and it is less time-consuming than working with them separately without a tool. **Official Response from Trelawney Erwin:** > Hi Schabnam! Thank you for your review. We love to hear that you're saving time managing and connecting with micro-influencers. We're so glad we've gotten to work with you and are excited to see what you do going forward. Team Brandbassador ### 18. Highly recommend Brandbassador for micro influencers **Rating:** 4.0/5.0 stars **Reviewed by:** Victoria V. | Social Media Community Support, Mid-Market (51-1000 emp.) **Reviewed Date:** March 28, 2022 **What do you like best about Club (formerly Brandbassador)?** Brandbassador is an amazing tool to recruit micro influencers to your brand. The platform is user-friendly and can be semi-automated. I really enjoy working in it because I have a clear overview of the current situations and can go back in time for social reports. The platform gives me all of the data I need and is easy to manage with a large amount of ambassadors. **What do you dislike about Club (formerly Brandbassador)?** If you wish to adapt more complicated missions, Brandbassador doesn't provide the best solutions. For example, reward dividing, information submissions etc. Overall, the software is good to maintain a large amount of ambassadors, with easy missions and reward structures. **Recommendations to others considering Club (formerly Brandbassador):** If you wish to start recruiting micro ambassadors to your brand, it is an amazing tool that you could start using. It includes data, various measurements for social posts, reward structures etc. The technical support is always available and helps you in any stage with set up or ambassador concerns. I love it that Brandbassador always thrives to improve its platform and new updates come flying in every month. Amazing! **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Brandbassador helps me to manage our micro-influencers, to keep them active and to build our brand recognition and awareness. It's a one-platform-does-it-all concept where I can keep track of everyone's progress, report highlights and lowlights and reward the influencers for their content. ### 19. So thankful for Brandbassador! **Rating:** 5.0/5.0 stars **Reviewed by:** Carlie F. | Social Media + Community Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 23, 2022 **What do you like best about Club (formerly Brandbassador)?** I love the way that every single team member from Brandbassador I have ever worked with will always go the extra mile to figure out a solution to my problem or answer to my question even if they don't know it at first. It shows true dedication and commitment to us as a client and it makes the whole experience that much better! **What do you dislike about Club (formerly Brandbassador)?** There are a couple of features we would love to see in BB 2.0 so we are very excited to see the update! **Recommendations to others considering Club (formerly Brandbassador):** Sign up!! They are the best! **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Brandbassador has helped us build a thriving and engaging ambassador program AND they've also worked creatively with us to create a multi-tiered partnership program that includes our influencers and other types of partnerships. All of these are housed on Brandbassador, one way or another, so it's been great to use the platform to accomplish our ultimate goal of creating engaging and mutually beneficial relationships with all types of partnerships. **Official Response from Trelawney Erwin:** > Hey Carlie, Thank you so much for your review and for mentioning our customer success team! They work hard to ensure you're completely taken care of and it's great to hear that they're accomplishing that goal. We're also super excited for the updates! It's a pleasure working with you and we wish you continued success in the future. Cheers! Team Brandbassador ### 20. Such a handy tool to have! **Rating:** 4.0/5.0 stars **Reviewed by:** Lily C. | Social Media and Community Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 31, 2022 **What do you like best about Club (formerly Brandbassador)?** The team at Brandbassador are super handy and are dedicated to making sure you get the most out of the platform. I like that the platform comes with mission ideas and inspiration, as well as makes it easy to stay up to date with the latest submissions from Brandbassadors, and has a very comprehensive filter and segmentation system. **What do you dislike about Club (formerly Brandbassador)?** The app itself can be a bit glitchy sometimes which can be a bit tricky as it makes the Brandbassador user experience a bit hard and confusing, but I know there will be improvements to come! **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** It's a great way to access more micro-influencers and those interested in your niche, as well as expand your audience in new and unexpected ways. You can really show users what you want them to create and see that idea come to life in UGC content. ### 21. It's really nice because you can have so many deals in a short period of time. **Rating:** 3.5/5.0 stars **Reviewed by:** Lucie M. | Marketing influenceur intern, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2022 **What do you like best about Club (formerly Brandbassador)?** I like The fact that all the infos are in the profile. So you can quicly have a look to the profile and see if it's good or not. I think that it would be nice to see more about tiktok also. **What do you dislike about Club (formerly Brandbassador)?** The fact that there is not a "preview" of the instagram profile on brandbassador profile (we need to open instagram beside to check). And Tik-tok is not enought present. **Recommendations to others considering Club (formerly Brandbassador):** It would be nice to have a preview of the instagram on the brandbassador profile <3 And also statistics for new profile as average of like on 10 last pictures... Average of woment followers... **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** We solve the problems of too many influenceurs. Thanks to brandbassadors we can have many collabs even with smaller ones. And also we can send codes to everyone in the same time almost. ### 22. Highly recommend using this for UGC! **Rating:** 5.0/5.0 stars **Reviewed by:** Nat A. | Head of Content Marketing and Community, Small-Business (50 or fewer emp.) **Reviewed Date:** March 31, 2022 **What do you like best about Club (formerly Brandbassador)?** We've got some top quality content from our Brandbassadors that we've used in our online ads. A video ad made from footage our Brandbassadors shot was one of our top-performing assets for one campaign! **What do you dislike about Club (formerly Brandbassador)?** It takes a lot of time and effort to build up and maintain the community, but it's definitely worth it in the long run. **Recommendations to others considering Club (formerly Brandbassador):** If you go into using Brandbassador with clear goals you want to meet you'll see the best results. Your Brandbassador contact will go above and beyond to help you reach those goals (or at least ours has!). Be prepared for a tricky start building your community, but once it's up and running it's fantastic. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Brandbassador has helped us with content creation, boosting our organic social and getting product feedback. ### 23. A great way to grow a community. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Sporting Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** November 30, 2022 **What do you like best about Club (formerly Brandbassador)?** I love my monthly meetings with Will! It helps keep me accountable and is helpful with engaging the platorm. **What do you dislike about Club (formerly Brandbassador)?** I wish we had the ability to customize influencer commission rates **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Brandbassador provides an easy, streamlined way to engage with a large number of ambassadors. ### 24. Brandbassador is a great platform to build a community **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** December 22, 2022 **What do you like best about Club (formerly Brandbassador)?** Easy to navigate and helpful employees, they tend to assist both brands and ambassadors reach their goals. **What do you dislike about Club (formerly Brandbassador)?** Brandbassador has a very complex pricing system, which takes a long time to understand and report on. Additionally, sometimes uploading missions require a lot of manual work. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Creating a big ambassador community, building loyalty, and generating authentic content from everyday people. **Official Response from Trelawney Erwin:** > Hello! Thanks for your review of Brandbassador. It's great to hear that you're building brand loyalty and generating authentic content from your community. It's fantastic getting to work with you and we're excited to see what creative Missions you come up with for 2023! Team Brandbassador ### 25. Great for managing your ambassador community **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.) **Reviewed Date:** March 31, 2022 **What do you like best about Club (formerly Brandbassador)?** Brandbassador is a great tool for recruiting and managing ambassador communities. We use it both for sales and content creation, and so far it's worked out well - for us and our ambassadors. Brandbassador is integrated with our own system which saves us a lot of time because gift cards for the ambassadors, discount codes, etc are automatically created and don't require manual work. Also, ambassador sales and the commission generated are automatically tracked which is great to keep them engaged. Also a special shout out to the entire Brandbassador Team, their technical support and customer success managers are absolutely amazing. Always available, friendly and super helpful. **What do you dislike about Club (formerly Brandbassador)?** Overall Brandbassador is a good tool, improvements could be made in - the analytics section - more flexibility in contracts, missions & rewards - UI of app & admin portal **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Brandbassador allowed us to manage all ambassadors (300+) in one place, including the briefings, rewards, and day-to-day contact. It's automating quite a lot of functions which is a great time saver for us. You have a super clear overview of your return on investment (including brand spend, sales, commission handed out, etc) It's also easily scalable, so it's easy to grow your community further. ### 26. Innovative platform but not for a middle aged, less social media savvy community **Rating:** 1.5/5.0 stars **Reviewed by:** Lynn B. | Boss Lady/Co Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** January 05, 2022 **What do you like best about Club (formerly Brandbassador)?** If you already have a social-media-savvy community, this is an innovative way to engage and utilise them. It’s especially good for large e-commerce brands with a well-established community. The gamified BB experience gives another incentive for the community to get involved alongside the rewards on offer. If you’re a content creator, BB’s missions can help mix up your content and give inspiration. BB allows people to get creative, enjoy the experience and get value from it. The onboarding experience is harmonious and the customer relationship managers are friendly and well informed. The chat facility on the platform is useful and super fast. **What do you dislike about Club (formerly Brandbassador)?** Unfortunately for us, BB is much more suited to a younger consumer and particularly lends itself to established content creators. This is not a platform on which to grow your existing community if they don’t already fit with the typical influencer demographic. According to BB getting 500 ambassadors is key to success – we learned this after we signed up - and it has been a big hurdle for us. Our community (although highly engaged and passionate) haven’t embraced the app (feedback has been negative) or the missions (which have struggled to get traction). This is primarily because our community is not from a demographic who naturally engage in this way. BB suits brands whose community's are predominantly Instagram/TikTok based or larger brands with big Instagram/TikTok communities – ours is not - and I think that some straight talking was omitted from our pre-sign up sales conversations. BB is time and resource intensive which was made clear to us and is fine if your community is engaging with your missions but if they aren’t it’s not cost-effective and the tied contract makes extricating yourself difficult and expensive. Whilst BB are on hand to give you help and advice with missions they only know what works for their successful brands so if your community is different to that of their other brands and you are struggling they don’t have much to suggest. The platform itself is full of information, especially when creating missions - this can be a bit confusing and overwhelming. I think onboarding misses some key information which would help you to understand how to work the platform better and how to get around certain things when creating missions. It does feel as though you’re left on your to figure out the missions which can be quite daunting unless you pester BB with questions. As a small brand it was important for us to understand the finances properly and this was difficult to do. There are many aspects to the incentives and it’s difficult to keep track of what’s going in and out. This does trickle down in to creating enticing missions as it’s difficult to know what reward to give the missions that will incentivise the ambassadors without making a loss. For this alone, I think the platform is much better suited to beauty and cosmetics brands, FMCG and brands with smaller value items that can be sent out to the customer at a lower cost. Some of the interactions regarding termination have been a little bit disappointing with BB’s first response being YOU CAN’T DO THAT until you ask where that’s written in the contract and then there is a climb down. I really don’t like this! The 90 days notice period is too long and I think if BB targeted their customer acquisition to brands with the right type of community in the first place then they wouldn’t need to tie customers into an expensive contract. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Our main objectives were outreach and building our Instagram community. Having discussed these objectives with the BB sales rep we thought BB was a good way to achieve this. This has not been the case and I genuinely think that our community is just not right for BB. I also think that BB were fully aware of this when they signed us up (they have so many stats about their users and we were very open about who our community is and where and how they operate) and that disappoints me. ### 27. Excellent app and brings me closer to the brands I love **Rating:** 5.0/5.0 stars **Reviewed by:** Jessica P. | Transactional Procurement Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** August 17, 2022 **What do you like best about Club (formerly Brandbassador)?** The app is super easy to use and I can view sales easy **What do you dislike about Club (formerly Brandbassador)?** Cash withdrawals to be approved faster but otherwise its fab! **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Its brought me closer to the brands I want to work with **Official Response from Amy Roberts:** > Thank you for your review, Jessica! We're glad to hear that our app provides an opportunity for you to work with the brands you love! ### 28. Brand Bassador makes it easy! **Rating:** 5.0/5.0 stars **Reviewed by:** Rebecca R. | COO, Small-Business (50 or fewer emp.) **Reviewed Date:** March 28, 2022 **What do you like best about Club (formerly Brandbassador)?** BB makes it super easy to reach out & engage with our community of loyal supporters! It also makes it super fun to make creative missions to help our business gather UGC from our loyal customers that we can share with future customers! Everything within the platform is laid out really well making it a great experience for both the business and the customers! Thank you Brand Bassador! **What do you dislike about Club (formerly Brandbassador)?** Like every app, there is a handful of technical issues that arise however the technical team is easy to contact! **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** We are now able to get more UGC easily from our loyal followers which is amazing! ### 29. Brandbassador Review **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** December 16, 2021 **What do you like best about Club (formerly Brandbassador)?** It's a great way to activate an engaged community thoughtfully and strategically. Selecting different rewards and "mission" types allows ambassadors to pick and choose how active they want to be, and opt-in for the rewards they're most interested in. **What do you dislike about Club (formerly Brandbassador)?** The app can be a bit hard to use sometimes, with various "bugs" from time to time. This can be frustrating for both the brand + the ambassador. Typically resolutions are found quickly, but from time to time, some issues take a while to fix, which can again be quite frustrating for both the brand + ambassador. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Different tech "bugs" between IG/Facebook and Apple or Google devices. Operating systems and phones that aren't updated can cause a lot of issues for ambassadors too. We've benefited from being able to connect with ambassadors, allow them to make commissions on sales, and provide different rewards our ambassadors love to receive. **Official Response from Trelawney Erwin:** > Hello, Thank you so much for your comments and it's good to hear that you've been building an engaged community through the platform. We're sorry to hear you've experienced technical issues and have been working hard to ensure these are minimal and resolved quickly. We hope you continue connecting with your brand ambassadors and building meaningful relationships with them in the future. Cheers, Team Brandbassador ### 30. Brandbassador has been an overall exciting and positive addition to our B to C marketing outlets. **Rating:** 5.0/5.0 stars **Reviewed by:** Andrew C. | M, Small-Business (50 or fewer emp.) **Reviewed Date:** September 20, 2021 **What do you like best about Club (formerly Brandbassador)?** The quantitative data provided on every Brand Ambassador's profile lets us see who our superfans are and the best way to utilize those individuals. **What do you dislike about Club (formerly Brandbassador)?** There isn't much to dislike; if utilized effectively, this would create an ideal herd of superfans that could not only help promote sales but generate sales as well. I'm sure certain UI could do with some improvement, but the benefits are clear: - You're able to: - Sort your users by asset creation category. - Product Owners - Superfans - Athletes The list goes on; once sorted, utilization of those users within a list can be optimized for content creation, leading to the generation of content made by fans of your demographic. We're able to be sure of the demographic given the parameters we've set for our brand. If you're looking for a concrete benefit to your B to C sales, look no further. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** We're building our B to C from the ground up, Brandbassador has been a positive jumpstart to that side of our sales model. **Official Response from Trelawney Erwin:** > Hey Andrew, Thank you so much for your kind words. We love hearing that you're finding it easier to identify your superfans and collaborate with them to grow your brand. We believe community-led growth is extremely effective and want to make sure brands have a way to harness that power. It's been great getting to work with you and we hope you continue experiencing success growing your brand! Cheers, Team Brandbassador ### 31. Build your costumers loyalty and make them your ambassadors with the best platform out there! **Rating:** 5.0/5.0 stars **Reviewed by:** Ana L. | Brand Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** December 01, 2021 **What do you like best about Club (formerly Brandbassador)?** I love that Brandbassador is very easy to use and manage, which saves up some much-needed time for any Ambassador Manager! Their great team of specialists deserves 10+ reviews because of their passion, knowledge, and driven attitude towards solving problems and finding solutions. **What do you dislike about Club (formerly Brandbassador)?** At the beginning, it might seem like a lot of work, but once you get the hang of it, it goes just up and practically becomes your best decision as a brand. There are some minor tech issues now and then, which get solved pretty quickly, so it won’t cause too much trouble. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** It is the most effective tool for managing ambassadors and content, as well as taking care of sales, engagement, and building your customer's loyalty. The ability to create missions for content, sales, engagement, and more, all in one place, is unlike anything I've ever seen before. I would genuinely like to recommend it to everyone who wants to build their ambassador community. ### 32. Does not protect consumers/participants **Rating:** 3.0/5.0 stars **Reviewed by:** Kimerly M. | Advanced Certified Pharmacy Technician, Mid-Market (51-1000 emp.) **Reviewed Date:** October 11, 2021 **What do you like best about Club (formerly Brandbassador)?** Brandbassador is fairly easy to use and markets products well. It makes it easier to get the word out about various types of items. **What do you dislike about Club (formerly Brandbassador)?** Brandbassador doesn't protect the participant when the participant finds a discrepancy and reports it in the message/chat section. The participant shouldn't be blocked from being a brandbassador because they asked for clarification from the parent company & reported the clarification to the chat/messaging entity. App will randomly stop and restart. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Brandbassador helps get the word about products ### 33. Great platform to create social buzz! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Enterprise (> 1000 emp.) **Reviewed Date:** November 22, 2021 **What do you like best about Club (formerly Brandbassador)?** The best thing from Brandbassador is that the platform is transparent and that you get a quick overview of your stats. In this way, you can see where your platform is lacking or where your platform is performing great already. Brandbassador works with different tabs, so you keep your platform organized - which works great. Another great thing about the platform is that it is effortless to stay in touch with your target group, receive their feedback, or see what content they create for your company. **What do you dislike about Club (formerly Brandbassador)?** There is nothing I can think of that I dislike about Brandbassador. It gives you reminders when you forget something, you get fantastic support from their account managers, and it gives you tips or inspiration to create the best missions for your Brandbassadors. This platform has it all to get your influencer community to another level! **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** With Brandbassador, you can push your content to an extra level. You can either support your Brandbassadors to create something their own or push your content in their community. In this way, you can get more social buzz and make a more extensive reach! ### 34. Recommend BB to everyone!! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** June 08, 2022 **What do you like best about Club (formerly Brandbassador)?** Brandbassador creates the most natural engagement for the brand. It is very easy to discover amazing and relevant ambassadors without spending hours on researching and going through the process of contacting influencers. **What do you dislike about Club (formerly Brandbassador)?** There are a few points to dislike about a great platform! You will everything you need right here! **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** The core point of concern that Brandbassador solves is the process of creating natural engagement for the social platforms and the influencers' access. With Brandbassador, one can have revelent ambassador quickly without the hassle and excess time. **Official Response from Trelawney Erwin:** > Hello! It's great to hear that you're enjoying Brandbassador! Thanks for your comments and for talking about how you find discovering new brand ambassadors quick and easy. We hope you continue enjoying the platform and that your brand's engagement rates keep growing. Cheers! Team Brandbassador ### 35. Brandbassador is the perfect platform for brands who want to manage their outreach **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Small-Business (50 or fewer emp.) **Reviewed Date:** December 16, 2021 **What do you like best about Club (formerly Brandbassador)?** - Easy to use and set up - Excellent support from their team - Has saved us a lot of time - Provides an official way of managing outreach collaborations - Provides in-depth stats and information **What do you dislike about Club (formerly Brandbassador)?** Nothing. The platform is easy to use and If there are any issues, they are resolved very quickly. The support from their team (both for us as the managers/brand or the ambassadors that have joined our program) is excellent. **Recommendations to others considering Club (formerly Brandbassador):** If you're a brand that uses outreach collaborations/influencer marketing as part of your strategy but is struggling to provide the ROI, brandbassador will massively help. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** We were looking for a way to manage our Outreach in a way that could provide ROI, stats and information on what our outreach investment was bringing us as a brand. Brandbassador provided precisely that. **Official Response from Trelawney Erwin:** > Hello! Thank you so much for your kind words and for mentioning that Brandbassador has saved you a lot of time managing a community of brand ambassadors. That's one of our key goals, so it's great to hear we're succeeding! We hope you keep growing in your outreach marketing and seeing favourable revenue and ROI in the future. Cheers! Team Brandbassador ### 36. Easy to use, generates great content & revenue! **Rating:** 5.0/5.0 stars **Reviewed by:** David K. | Retail & Wholesale Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** July 06, 2021 **What do you like best about Club (formerly Brandbassador)?** Brandbassador makes managing a large group of Ambassadors a breeze!! The platform allows step by step instructional missions so your Ambassadors know exactly what you expect and what you are looking for. In the past, we tried to manually manage our Ambassadors with no success. We have seen a huge decrease in the man power needed to manage our 600+ Ambassadors. They provide a great on boarding process and their touch bases are always informative. Brandbassador has helped us gain amazing content on Instagram, Facebook, Twitter and other social media channels. In terms of settings, we enjoyed the freedom to make your Ambassador Program fit your brand and goals. **What do you dislike about Club (formerly Brandbassador)?** As an admin in the platform I wish there was more ability to provide mission corrections. Occassionally, ambassadors will run into issues with Mission submissions failing but I can see they have completed the task. I wish there was an override that allowed me to provide the reward to that Ambassador for completing the mission. Currently, a support chat is needed which can take a few days. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** After trying to manually manage an Ambassador Program and being unsuccessful, Brandbassador solved the communication and followed up require to run a program successfully. ### 37. Brandbassador is easy to use and helps to create a positive brand image **Rating:** 4.0/5.0 stars **Reviewed by:** Anouk H. | Brandbassador specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** July 05, 2021 **What do you like best about Club (formerly Brandbassador)?** Brandbassador is a platform which is easy to use and helps to create a brand image. The platform gives you the creativity to create missions and thus the opportunity to guide your amassadors in the way you want them to. The brandbassador team helps you achieve your goals and they are involved throughout the enitre process. **What do you dislike about Club (formerly Brandbassador)?** In the beginning you have to look very carefully at how you are going to approach this. Especially with us, we immediately received a lot of applications and it is difficult to deal with that and to guide people in the right direction. It's about seeing what works and what doesn't. So you have to try a lot in the beginning. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** You can reach and maintain relationships with a large group of people. In addition, people come to you instead of you having to look for people yourself. By people I mean ambassadors. ### 38. Brandbassador has been the best influencer tool we have used! **Rating:** 5.0/5.0 stars **Reviewed by:** Amaia E. | Acquisition Marketing Manager **Reviewed Date:** March 28, 2022 **What do you like best about Club (formerly Brandbassador)?** Their platform is so easy to use and has made our ambassador community so successful! They are also the best to work with :) **What do you dislike about Club (formerly Brandbassador)?** Truly none so far, the partnership has been wonderful. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** The amount of UGC and constant content was something we were unable to unlock before and using BrandBassador has really helped! ### 39. An amazing tool to start our ambassador platform **Rating:** 4.5/5.0 stars **Reviewed by:** Christy G. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** June 25, 2021 **What do you like best about Club (formerly Brandbassador)?** Brandbassador is a great tool when starting a new ambassador platform. It is effortless to use and very self-explanatory. The platform allows you to connect with micro-influencers on a macro scale to create organic content, push new product launches to their followers, and more. The support team and account managers are a pleasure to work with and work with you to figure out new ways to push your brand. **What do you dislike about Club (formerly Brandbassador)?** When we first launched our ambassador program, we accepted all applicants. This unfortunately flooded our program and did not allow us to focus on the ambassadors that love our brand. We are in the process of removing the accounts that seem less organic, so we can have only influencers that are passionate about our products and that can create content we are able to use. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Brandbassador is helping us with our organic social reach that we would not otherwise have. **Official Response from Trelawney Erwin:** > Hey Christy! Thanks so much for your comments. We really appreciate getting to hear how Brandbassador is affecting brands, and it's wonderful to see that you're meeting your social reach goals through the platform. It's so great working with you and we hope you continue seeing more organic content and engagement through your ambassador marketing journey. Our best, Team Brandbassador ### 40. Satisfied user of Brandbassador **Rating:** 4.0/5.0 stars **Reviewed by:** Jenny H. | Influencer marketing specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** November 23, 2021 **What do you like best about Club (formerly Brandbassador)?** I like having all vital information about our ambassadors performance in one place. It makes it easy to oversee and take necessary actions. I also love how easy it is to communicate with a large number of ambassadors simultaneously but still make it personal. The ability to create many different kinds of missions keeps our ambassadors motivated and engaged. **What do you dislike about Club (formerly Brandbassador)?** Sometimes it can be hard to find a specific profile on the platform if you don't know their exact username. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** The ability to communicate with many ambassadors simultaneously saves us a lot of time and makes it easier to expand to new markets. **Official Response from Trelawney Erwin:** > Hello Jenny, Thanks for your feedback! It's awesome to hear that you're finding the oversight of your ambassador marketing program and communicating with large numbers of ambassadors easy through the platform. Great point about it being difficult to find a specific profile. We're always looking for feedback to help us improve, so I've passed this along to the team. We love working with you and can't wait to see what you accomplish in the future. Cheers, Team Brandbassador ### 41. AMAZING AMBASSADOR PLATFROM! **Rating:** 5.0/5.0 stars **Reviewed by:** Marla C. | Social Media Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2021 **What do you like best about Club (formerly Brandbassador)?** I love how the app is user friendly which allows our ambassadors to particpate in missions to earn exclusive memeber perks. This platform has allowed us to build a strong and interactive communty. **What do you dislike about Club (formerly Brandbassador)?** Our ambassadors sometimes experience tech issues with the app, but the Brandbassador team makes is always there to help. I also wish new missions templates were added to the platform every month. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** Brandbassador has helped us build a fun and interactive, yet efficient platform for our ambassadors to earn exclusive rewards like gift cards, freebies and more! ### 42. Amazing creative and user-friendly platform to engage your community! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.) **Reviewed Date:** September 16, 2021 **What do you like best about Club (formerly Brandbassador)?** The ability to manage a high number of ambassadors in an easy and creative way. The platform is very user-friendly and easy to navigate. You’re also getting a great overview of how your brand is performing in terms of ROI, social buzz value, reach, engagement etc. The support you’re getting from the Brandbassador team is also very helpful no matter if there’s a technical issue or you need help with creative ideas for a new mission they’re always there for you. **What do you dislike about Club (formerly Brandbassador)?** Not much to dislike actually, there are sometimes small bugs but most of the time they are easily fixed with help from the chat support. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** We save a lot (!!) of time managing our ambassador program on the Brandbassador platform that before was handled manually via email. It’s also perfect that you can create missions and activate your community fast and easily. Sometimes fast decisions and changes are made in marketing and campaigns within our company, and with Brandbassador its a lot easier to keep up with planning activations for the ambassadors. **Official Response from Trelawney Erwin:** > Hello! We're so glad to get your comments! Thanks for highlighting our support team. They work hard to make sure everything runs smoothly for our brands, so it's good to hear you're having that experience. We hope you continue saving time and growing your community! Cheers, Team Brandbassador ### 43. Amazing team, easy-to-use platofrm, extremely valuable! **Rating:** 5.0/5.0 stars **Reviewed by:** Jure L. | CMO, Small-Business (50 or fewer emp.) **Reviewed Date:** July 15, 2021 **What do you like best about Club (formerly Brandbassador)?** Kind & very proactive approach of the team makes it super easy to work with and scale. **What do you dislike about Club (formerly Brandbassador)?** I can not point anything out that I would say i dislike. **Recommendations to others considering Club (formerly Brandbassador):** If you want to scale your influencer marketing, look no further. I tried and even helped built some simmilar platforms but this is the #1, no doubt. Not just the usefulness but the attitude and relationship with their team is simply amazing. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** More engagement with influencers (ambassadors), everyone can join, it is very time-saving. I was mostly surprised on the revenue we are generating, eventhough it was not amongst nor my KPI's neither expectations. Very very satisfied. ### 44. A Brilliant, Engaging Way to Build A Successful Ambassador Program **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** August 20, 2021 **What do you like best about Club (formerly Brandbassador)?** Brandbassador is an exciting, modernized platform to which makes building an ambassador program straightforward and enjoyable experience. As we build out new ambassador program, we wanted to engage our ambassadors and make them feel as if they are a direct part of our team. Brandbassador's modern approach to building an ambassador program allowed us to do exactly what we had envisioned. The Brandbassador platform is easy to use and quite easy to navigate, and offers numerous impressive and useful features which help us to continue developing and growing our program. The ability to be able to schedule ambassador "missions" in advance is an incredibly efficient and useful feature, and the amount of reporting / analytical data provided for the platform is both insightful and interesting. Since the platform is easy to use, it's fairly simple to manage a large number of ambassadors all at once. The layout of the platform eliminates any potential complications, which allows us to put more time and focus into creating more content for our ambassadors. The team at Brandbassador are also incredibly helpful during and after the onboarding process. Even when your ambassador program is entirely up and running, the team is always happy to provide advice, ideas, or help with any issues. They're continuously worked to improve the platform and are incredibly helpful with mission ideas, suggestions, and overall support. **What do you dislike about Club (formerly Brandbassador)?** Occasionally the platform will not fully process the mission submissions, so the missions get "stuck" during the engagement tracking timeframe. We've had to contact the live chat support team to resolve this. Additionally, we had a few issues with ambassadors not completing missions that they've received product for, etc. **Recommendations to others considering Club (formerly Brandbassador):** While Brandbassador's platform streamlines and simplifies the process of managing an ambassador program, it still requires dedication and time to prepare and manage (especially in the beginning). Therefore, if you're going into building an ambassador program, dedicate a team member to handle the platform and regularly check-in! **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** We were looking for a way to get more organic User Generated Content from genuine fans of our brand, and Brandbassador has allowed us to successfully do this in an engaging and rewarding way. We also were looking to create an active community of brand fans who feel involved with our team, and the Brandbassador platform has been the key to achieving this. **Official Response from Trelawney Erwin:** > Hello! Thank you so much for your review and for mentioning that Brandbassador helped you make your community feel like a direct part of your brand's team. This sense of teamwork and partnership is so important so it's wonderful to hear you're having a positive experience. Thanks for mentioning the tech issues. We're working hard to minimise these and make the process smoother for our brands, so I've passed this note along to our team. We hope you continue having a great ambassador marketing experience and collecting valuable user-generated content. Our best, Team Brandbassador ### 45. Many offers and opportunities to upcoming influencers **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** November 23, 2021 **What do you like best about Club (formerly Brandbassador)?** Is so automatized that there are many help tools and ambassadors can improve their influencer goals in an easy way. **What do you dislike about Club (formerly Brandbassador)?** Sometimes is very slow and can cause a disruption in mission submissions. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** We are solving easier ways to collaborates and quicker ways of solving questions with ambassadors. Benefit: More efficient way of collaborating. **Official Response from Trelawney Erwin:** > Hello, Thanks so much for your review! It's great to hear you're enjoying the automation and finding Brandbassador a more efficient way of collaborating with your brand community. Community is huge to us and making the collaboration process easier is our goal. I've passed along the note about the platform sometimes running slowly. We appreciate the feedback as it allows us to make the necessary changes to improve going forward. We can't wait to see what you accomplish in the future. Cheers, Team Brandbassador ### 46. Build an ambassador program with the help of the experts **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** May 07, 2021 **What do you like best about Club (formerly Brandbassador)?** The Brandbassador team are a joy to work alongside. They bring an abundance of dedication, knowledge, and passion, with infectious energy and enthusiasm for both our brand and our Brandbassador ambassador program. The Brandbassaodr team bring vast platform expertise, with tremendous experience working with ambassadors, which has been crucial in building and activating our community. This experience and expertise has also allowed us to let the team manage the daily operation, with confidence, creating additional capacity for us to focus on the strategy. **What do you dislike about Club (formerly Brandbassador)?** The Brandbassaodr platform tracks all the important numbers, so you can truly understand the impact of the program. Would like to see some more improvements to the visualisation of the numbers and greater customization when pulling up data for reports. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** We have tested working with creators via an in-house operation. The challenge was managing the volume of communications and not being able to guarantee the quality of content. Brandbassador solves both of these issues. **Official Response from Trelawney Erwin:** > Hello! Thank you so much for your kind words. We're really proud of our customer success and support teams so it's fantastic to hear they're making an impact on your ambassador marketing experience. We also appreciate your note about better visualisation of the metrics and more customisation. I've passed this along to the team as we're always looking for ways to make Brandbassador even better! We wish you all the success in the future, and hope you continue to grow your ambassador marketing program. Our best, Team Brandbassador ### 47. A great platform for engaging with your customers and creating an overall better user experience **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Luxury Goods & Jewelry | Mid-Market (51-1000 emp.) **Reviewed Date:** July 22, 2021 **What do you like best about Club (formerly Brandbassador)?** I love how brandbassador allows you as a brand to create a fun relationship with your loyal customers and keep them engaged. This is a great tool for getting the word out there about your brand in an organic way. The brandbassador platform is also extremely easy to use and the team is always there to help you every step of the way. **What do you dislike about Club (formerly Brandbassador)?** I do not have many complaints about the platform aside from certain glitches that occured on our account, however, the team was quick to report that to their tech team and have it fixed. **Recommendations to others considering Club (formerly Brandbassador):** I recommend you take your time completing all the task prior to your activation in order to have the most efficient ambassador program launch. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** We're using the platform to generate more content from our customers and have them share their positibe feedback with their friends and family. Brandbassador allows us to do that in a creative way which makes it more enticing to customers to share their content in our products. **Official Response from Trelawney Erwin:** > Hi, We're so glad to hear your feedback and to see that you find you're getting more organic engagement from your brand community through the Brandbassador platform. Authentic, organic content and engagement is so important to building brand trust. It's great to hear that you're finding your community building a creative process, and hope you see even more success in the future. Our best, Team Brandbassador ### 48. Tracking Rewards **Rating:** 4.0/5.0 stars **Reviewed by:** WodBottom M. | Marketing Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** May 06, 2021 **What do you like best about Club (formerly Brandbassador)?** I enjoy being able to have all of my ambassador information in one place. I can see their sales, what we spent, missions they are doing, who my top ambassadors are, and I have access to people who would've never known about our brand who now have fallen in love with it. **What do you dislike about Club (formerly Brandbassador)?** We use shopify and there are a lot of issues with tracking links. Sometimes they work, sometimes they don't and it's hard to tell "when a tracking link was used" because there is no code attached to the sale then. Also, the discount code is off of everything in the whole store. We didn't have a choice in this until about last week where they are letting us now choose up to 3 collections that the code won't work for. You also have to choose how long the codes are going to last and although BB recommends to do only 1-2 weeks, the pressure from ambassadors to make the codes last longer is real. The biggest issue with doing that is the codes make it to coupon code sites, a random person gets a discount, the ambassador gets commission, brandbassador gets commission, and there's no good way to end this process. The financial tracking is also something that needs improvement. It's there, but it's not as uswer friendly as we'd want it to be. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** We are solving the problem of the cash commission dissapearing for ambassadors. Sales get tracked but don't always update as fast as the ambassadors would like. Or, they look at their commission one day and it's gone the next. **Official Response from Trelawney Erwin:** > Hello! Thanks so much for your valuable feedback! It's great to hear that you enjoyed having a centralised place to keep track of your brand ambassadors and were able to find new members for your community. We also appreciate you mentioning the issues you experienced with tracking links and discount codes. We are working hard to remedy these issues, and it's from detailed feedback such as this that we're able to better understand the brand experience. It was wonderful getting to work with you and we wish WodBottom all the success in the future. Our best, Team Brandbassador ### 49. We are so happy we made the switch to Brandbassador! **Rating:** 5.0/5.0 stars **Reviewed by:** Lisa H. | Marketing Manager **Reviewed Date:** April 14, 2021 **What do you like best about Club (formerly Brandbassador)?** I love how organized and resourceful it is. The platform is very intuitive and easy to use and I save so much time with this new system. Best of all, the brand ambassadors I work with love knowing the expectations, rewards (payment), and options they have working with the brand I manage. **What do you dislike about Club (formerly Brandbassador)?** There is a little bit of a learning curve with switching to a new system, but Brandbassador has an EXCELLENT onboarding period where they hold your hand during the entire process to make things as seamless as possible. There are sometimes hiccups, but their chat support is always there to help me figure out any problems. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** The biggest benefit is efficiency. Our previous program was very manual and took up so much time for simple, everyday management. We also have the opportunity to grow this platform in a way we couldn't have before, because we didn't have enough hours in the day. We currently have 6x the amount of ambassdors with a lot less headaches on my end. We are also getting better content, by creating missions specific to what we want. ### 50. The best way to build a international ambassador community! **Rating:** 5.0/5.0 stars **Reviewed by:** Therese G. | Social Commerce Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** February 16, 2021 **What do you like best about Club (formerly Brandbassador)?** I like that Brandbassador is a very user-friendly platform in which we can create creative missions for different social media and reach a wide audience. **What do you dislike about Club (formerly Brandbassador)?** Sometimes there can be bugs that mostly the ambassadors experience, but anytime that happens the Brandbassador team is easy to contact and they will help as quickly as possible. **Recommendations to others considering Club (formerly Brandbassador):** If you are interested in Brandbassador, you should definitely try it. It is one of our best marketing channels and it is all about how you work with the Platform. **What problems is Club (formerly Brandbassador) solving and how is that benefiting you?** If we want to quickly promote a new launch or a product category that has not gotten the attention we had hope, Brandbassador is the best tool to get it out there. I can literally create a mission in less than 5 minutes and have multiple ambassadors create content for us within the first hour. **Official Response from Trelawney Erwin:** > Hello Therese! Thanks so much for these wonderful comments. It's awesome to hear that you're finding Brandbassador an effective way to promote new product launches! Getting the word out about brands and their new products is one of the huge benefits of ambassador marketing, so it's great that you're having this experience. We've really enjoyed working alongside you and hope you continue seeing improved reach and engagement. Our best, Team Brandbassador ## Club (formerly Brandbassador) Discussions - [How do you structure a brand ambassador program?](https://www.g2.com/discussions/how-do-you-structure-a-brand-ambassador-program) - 1 comment - [What companies use BrandBassador?](https://www.g2.com/discussions/what-companies-use-brandbassador) - 1 comment - [What is BrandBassador app?](https://www.g2.com/discussions/what-is-brandbassador-app) - 5 comments - [How does BrandBassador work?](https://www.g2.com/discussions/how-does-brandbassador-work) - 1 comment - [View Club (formerly Brandbassador) pricing details and edition comparison](https://www.g2.com/products/club-formerly-brandbassador/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-05+09%3A16%3A56+-0500&secure%5Bsession_id%5D=51675d00-0e91-4c9e-b7c5-4fb1f76602ef&secure%5Btoken%5D=60f3b8030cc15d038d508db288b0f6e44f2b513aeab32323650c36bf45038337&format=llm_user) ## Club (formerly Brandbassador) Integrations - [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) - [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) - [Centra](https://www.g2.com/products/centra/reviews) - [Instagram for Business](https://www.g2.com/products/instagram-for-business/reviews) - [Shopify](https://www.g2.com/products/shopify/reviews) - [WooCommerce](https://www.g2.com/products/woocommerce/reviews) ## Club (formerly Brandbassador) Features **Link Options** - Custom Links - Referral Link Generator - Smart Link **Influencer Marketing** - Influencer Recruitment - Influencer Scoring - Audience Analysis - Influencer Segmentation - Influencer Collaboration - User-Generated Content (UGC) Management - Content Approval - Campaign Analytics - Reporting and Dashboards - Data Importing and Exporting Tools - Influencer Whitelisting - Influencer Compensation - Social Commerce - E-Commerce Integration **Agentic AI - Customer Advocacy** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance **Agentic AI - Affiliate Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Discovery** - Referral Program - Incentives - 3rd-Party Trends **Tracking Options** - Email Updates - Affiliate Tracking - Cookieless Tracking **Agentic AI - Influencer Marketing Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Insight** - Monitoring - Adoption Insight - Engagement Analysis **Affiliate Management** - Affiliate Network - Commissions and Payouts - Customization **Mobile** - Mobile Optimization **Platform** - Multichannel Sharing - Forum - Integration - Content Distribution ## Top Club (formerly Brandbassador) Alternatives - [impact.com](https://www.g2.com/products/impact-com/reviews) - 4.4/5.0 (2,253 reviews) - [GRIN](https://www.g2.com/products/grin/reviews) - 4.5/5.0 (482 reviews) - [Later Influence](https://www.g2.com/products/later-influence/reviews) - 4.5/5.0 (457 reviews)