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# Club (formerly Brandbassador) vs Upfluence Comparison - What are their main differences?

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Pricing

**Club (formerly Brandbassador)**

**Contact Us** · Club Hub

**Contact Us** · Club Suite

**Contact Us** · Club Universe

**Upfluence**
Free Trial

**Starting at $478.00** 1 Search and Contact Module Per Month · Modular Custom Pricing

**Pricing Insights**
from reviews

Perceived Cost

**Club (formerly Brandbassador)**
$$$$$

**Upfluence**
$$$$$

Average Discount

**Club (formerly Brandbassador)**
8%

**Upfluence**
36%28% more

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Time to Implement

**Club (formerly Brandbassador)**6 months
Based on 100 responses

**Upfluence** 6 months
Based on 100 responses

Return on Investment

**Club (formerly Brandbassador)**6 months
Based on 100 responses

**Upfluence** 6 months
Based on 100 responses

 ![Club (formerly Brandbassador)](https://images.g2crowd.com/uploads/product/hd_favicon/051bd9a1ddd625c1c5d3969bc8c59335/club-formerly-brandbassador.svg "Club (formerly Brandbassador)")

 ![Upfluence](https://images.g2crowd.com/uploads/product/hd_favicon/dc261cec1228ebf2343b7c059cea7145/upfluence.svg "Upfluence")

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**Pros & Cons**
from reviews

**Club (formerly Brandbassador)**
[
Campaign Management (2)
](https://www.g2.com/products/club-formerly-brandbassador/reviews?filters%5Bsentiment_snippet%5D=1929311&qs=pros-and-cons#reviews)[
Affiliate Marketing (1)
](https://www.g2.com/products/club-formerly-brandbassador/reviews?filters%5Bsentiment_snippet%5D=1930054&qs=pros-and-cons#reviews)[
Filtering Issues (1)
](https://www.g2.com/products/club-formerly-brandbassador/reviews?filters%5Bsentiment_snippet%5D=1930183&qs=pros-and-cons#reviews)[
Influencer Management (1)
](https://www.g2.com/products/club-formerly-brandbassador/reviews?filters%5Bsentiment_snippet%5D=1930208&qs=pros-and-cons#reviews)

**Upfluence**
[
Helpful (5)
](https://www.g2.com/products/upfluence/reviews?filters%5Bsentiment_snippet%5D=1770389&qs=pros-and-cons#reviews)[
Campaign Management (4)
](https://www.g2.com/products/upfluence/reviews?filters%5Bsentiment_snippet%5D=1770650&qs=pros-and-cons#reviews)[
Complexity (2)
](https://www.g2.com/products/upfluence/reviews?filters%5Bsentiment_snippet%5D=1960938&qs=pros-and-cons#reviews)[
Initial Complexity (2)
](https://www.g2.com/products/upfluence/reviews?filters%5Bsentiment_snippet%5D=1770209&qs=pros-and-cons#reviews)

Integrations

**Club (formerly Brandbassador)**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d6b6650425eafc5c72f230cad744ad29/adobe-commerce-formerly-magento-commerce.png "Product Avatar Image")

Adobe Commerce (formerly...

](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4b28e3cdd2631bee0e36ddcf3ebd77c3/bigcommerce.png "Product Avatar Image")

BigCommerce

](https://www.g2.com/products/bigcommerce/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_0dd821c5cc25ab050a4a3bf8dd38539e/centra.png "Product Avatar Image")

Centra

](https://www.g2.com/products/centra/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_65e597103b089dfd2b79a04fd5ccbf3e/instagram-for-business.png "Product Avatar Image")

Instagram for Business

](https://www.g2.com/products/instagram-for-business/reviews)[
View all
](https://www.g2.com/products/club-formerly-brandbassador/integrations)

**Upfluence**
Not enough data

Screenshots

**Club (formerly Brandbassador)**
 ![Club (formerly Brandbassador) screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1385468/Club-G2-Screenshot-4.png)

**Upfluence**
 ![Upfluence screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/160018/ecommerce.png)

**Ratings**
from reviews

Meets Requirements

**Club (formerly Brandbassador)**

**8.8** /10

Based on 84 responses

**Upfluence**

**8.8** /10

Based on 118 responses

Ease of Use

**Club (formerly Brandbassador)**

**8.9** /10

Based on 85 responses

**Upfluence**

**8.8** /10

Based on 119 responses

Ease of Setup

**Club (formerly Brandbassador)**

**8.7** /10

Based on 67 responses

**Upfluence**

**8.7** /10

Based on 57 responses

Ease of Admin

**Club (formerly Brandbassador)**

**8.9** /10

Based on 68 responses

**Upfluence**

**8.7** /10

Based on 50 responses

Quality of Support

**Club (formerly Brandbassador)**

**9.4** /10

Based on 83 responses

**Upfluence**

**9.3** /10

Based on 116 responses

Has the product been a good partner in doing business?

**Club (formerly Brandbassador)**

**9.3** /10

Based on 66 responses

**Upfluence**

**8.8** /10

Based on 48 responses

Product Direction (% positive)

**Club (formerly Brandbassador)**

**9.4** /10

Based on 81 responses

**Upfluence**

**8.7** /10

Based on 105 responses

**Features**
ratings from reviews

Influencer Marketing Platforms

**8.7** /10

Based on 54 responses

**9.0** /10

Based on 86 responses

Affiliate Marketing

**8.6** /10

Based on 27 responses

Not enough data

Blogger Outreach

Not enough data

**9.3** /10

Based on 35 responses

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
66.7%

Mid-Market(51-1000 emp.)
27.6%

Enterprise(\> 1000 emp.)
5.7%

Small-Business(50 or fewer emp.)
66.7%

Mid-Market(51-1000 emp.)
27.6%

Enterprise(\> 1000 emp.)
5.7%

Small-Business(50 or fewer emp.)
68.3%

Mid-Market(51-1000 emp.)
21.6%

Enterprise(\> 1000 emp.)
10.1%

Small-Business(50 or fewer emp.)
68.3%

Mid-Market(51-1000 emp.)
21.6%

Enterprise(\> 1000 emp.)
10.1%

**Reviewers' Industry**

[![Club (formerly Brandbassador)](https://images.g2crowd.com/uploads/product/hd_favicon/051bd9a1ddd625c1c5d3969bc8c59335/club-formerly-brandbassador.svg "Club (formerly Brandbassador)")](https://www.g2.com/products/club-formerly-brandbassador/reviews)
Club (formerly Brandbassador)

Apparel & Fashion
26.7%

Health, Wellness and Fitness
12.4%

Retail
10.5%

Marketing and Advertising
9.5%

Cosmetics
8.6%

Other
32.4%

[![Upfluence](https://images.g2crowd.com/uploads/product/hd_favicon/dc261cec1228ebf2343b7c059cea7145/upfluence.svg "Upfluence")](https://www.g2.com/products/upfluence/reviews)
Upfluence

Marketing and Advertising
18.1%

Health, Wellness and Fitness
6.5%

Retail
6.5%

Consumer Goods
6.5%

Apparel & Fashion
5.8%

Other
56.5%

Alternatives

**Club (formerly Brandbassador) Alternatives**

 ![impact.com](https://images.g2crowd.com/uploads/product/hd_favicon/9a208043d1d4a5af8252dfcbeeebd301/impact-com.svg "impact.com")

[
impact.com
](/products/impact-com/reviews)

 ![GRIN](https://images.g2crowd.com/uploads/product/hd_favicon/114e8afbb2ca80cb55d73f12aa9dd15a/grin.svg "GRIN")

[
GRIN
](/products/grin/reviews)

 ![Later Influence](https://images.g2crowd.com/uploads/product/hd_favicon/0599d27ad039d49d75800d94c6696916/later-influence.svg "Later Influence")

[
Later Influence
](/products/later-influence/reviews)

 ![CreatorIQ](https://images.g2crowd.com/uploads/product/hd_favicon/d13a1be6dd5a47409cf11434314bc4ce/creatoriq.svg "CreatorIQ")

[
CreatorIQ
](/products/creatoriq/reviews)

**Upfluence Alternatives**

 ![Sprout Social Influencer Marketing](https://images.g2crowd.com/uploads/product/hd_favicon/9c7644dda45ba15962b5e6b08e47dc9f/sprout-social-influencer-marketing.svg "Sprout Social Influencer Marketing")

[
Sprout Social Influencer...
](/products/sprout-social-influencer-marketing/reviews)

 ![CreatorIQ](https://images.g2crowd.com/uploads/product/hd_favicon/d13a1be6dd5a47409cf11434314bc4ce/creatoriq.svg "CreatorIQ")

[
CreatorIQ
](/products/creatoriq/reviews)

 ![GRIN](https://images.g2crowd.com/uploads/product/hd_favicon/114e8afbb2ca80cb55d73f12aa9dd15a/grin.svg "GRIN")

[
GRIN
](/products/grin/reviews)

 ![#paid](https://images.g2crowd.com/uploads/product/hd_favicon/6da1977c835218b580269b56a9e6f1d6/paid-paid.svg "#paid")

[
#paid
](/products/paid-paid/reviews)

## Club (formerly Brandbassador) vs Upfluence FAQs

Generated using AI

Last updated: August 16, 2026

### What is the difference between Upfluence vs Club (formerly Brandbassador)?

Club (formerly Brandbassador) stands out for its slightly higher reviewer satisfaction scores and a stronger emphasis on community-driven ambassador management, while Upfluence is recognized for its robust campaign management and analytics capabilities.

| [Upfluence](https://www.g2.com/products/upfluence/reviews) | [Club (formerly Brandbassador)](https://www.g2.com/products/club-formerly-brandbassador/reviews) |
| --- | --- |
| 4.6/5 (140 reviews) | 4.7/5 (107 reviews) |
| Small-Business | Small-Business |
| 8.7 | 8.8 |
| 9.3 | 9.5 |
| Campaign Management (4 all-time mentions) | Community Engagement and Ambassador Management |

### How do the pricing models of Upfluence and Club (formerly Brandbassador) compare?

Club (formerly Brandbassador) is rated higher for value, with reviewers expressing greater satisfaction with its pricing compared to Upfluence.

- **Upfluence:** In recent reviews, several reviewers mention that pricing can be high for smaller businesses and note concerns about value relative to results.
- **Club (formerly Brandbassador):** Reviewers consistently highlight strong value, citing rapid ROI and satisfaction with the level of service and results achieved for the investment.
- **Switching reasons:** Recent Upfluence reviewers mention switching to alternatives like Levanta due to perceived complexity and cost, seeking more efficient and cost-effective solutions.

### What are the best alternatives to Upfluence and Club (formerly Brandbassador)?

The top three alternatives to Upfluence and Club (formerly Brandbassador) are impact.com, CreatorIQ, and GRIN.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Upfluence](https://www.g2.com/products/upfluence/reviews) | 4.6/5 (140 reviews) | Small-Business | Pricing can be high for smaller businesses | Campaign Management |
| [Club (formerly Brandbassador)](https://www.g2.com/products/club-formerly-brandbassador/reviews) | 4.7/5 (107 reviews) | Small-Business | Strong value and rapid ROI cited by reviewers | Community Engagement and Ambassador Management |
| [impact.com](https://www.g2.com/products/impact-com/reviews) | 4.4/5 (2404 reviews) | Small-Business | — | Affiliate and Partnership Management |
| [CreatorIQ](https://www.g2.com/products/creatoriq/reviews) | 4.6/5 (581 reviews) | Mid-Market | — | Influencer Discovery and Analytics |
| [GRIN](https://www.g2.com/products/grin/reviews) | 4.5/5 (483 reviews) | Small-Business | — | Influencer Relationship Management |

### Which Influencer Marketing Platforms features should I prioritize when comparing Upfluence and Club (formerly Brandbassador)?

Buyers comparing Upfluence and Club (formerly Brandbassador) should prioritize campaign management, analytics and reporting, community engagement, integrations, and customization.

- **Campaign Management:** Upfluence (4 all-time mentions), Club (2 all-time mentions)
- **Analytics and Reporting:** Upfluence (1 all-time mention), Club (1 all-time mention)
- **Community Engagement:** Club reviewers frequently highlight ambassador management and engagement features
- **Integrations:** Upfluence reviewers mention Shopify and other e-commerce integrations; Club reviewers mention Shopify integration
- **Customization:** Both products receive reviewer feedback on customization, with Club having recent mentions of limited customization options

### What are the pros and cons of Upfluence vs Club (formerly Brandbassador)?

Upfluence's headline strength is robust campaign management and analytics, while Club (formerly Brandbassador) excels in community-driven ambassador management and support.

- **Upfluence strengths:** Campaign management (4 all-time mentions), customer support (3 all-time mentions), sales increase (3 all-time mentions), metrics tracking, filtering features, and integrations with e-commerce platforms.
- **Upfluence trade-offs:** Initial complexity (2 all-time mentions), concerns about pricing for small businesses, and a learning curve for new users.
- **Club (formerly Brandbassador) strengths:** Community engagement, ambassador management, campaign management (2 all-time mentions), automation, analytics, and high-quality customer support.
- **Club (formerly Brandbassador) trade-offs:** Limited customization (recent reviewer mentions), filtering issues, and some integration limitations.

### Is Upfluence or Club (formerly Brandbassador) better for small businesses?

Club (formerly Brandbassador) is the better fit for small businesses, with reviewers highlighting ease of use, rapid ROI, and strong support for small teams.

- **Upfluence:** Largest segment is Small-Business; reviewers note robust features but mention a learning curve and higher pricing as potential challenges for smaller teams.
- **Club (formerly Brandbassador):** Largest segment is Small-Business; reviewers consistently praise ease of setup, strong support, and rapid results for small business use cases.

### Which Influencer Marketing Platforms platform has better integrations?

Upfluence is favored for integrations, with reviewers citing more frequent and varied integration use cases.

- **Upfluence:** Reviewers mention integrations with Shopify and other e-commerce tools, highlighting the ability to import product catalogs and track sales through integrations.
- **Club (formerly Brandbassador):** Shopify integration is cited in recent reviews, but reviewers note some limitations in integration capabilities.

### How do Upfluence and Club (formerly Brandbassador) compare on customer support?

Club (formerly Brandbassador) leads on Quality of Support, with a 0.2-point advantage over Upfluence (9.5 vs 9.3).

- **Upfluence:** Reviewers frequently praise helpful onboarding, responsive chat support, and live Q&A sessions, with 3 all-time mentions for customer support.
- **Club (formerly Brandbassador):** Reviewers consistently highlight proactive, responsive, and dedicated support, with many citing exceptional account management and rapid issue resolution.

### Which is easier to implement, Upfluence or Club (formerly Brandbassador)?

Club (formerly Brandbassador) and Upfluence are rated at near parity for Ease of Setup, with Club holding a slight 0.1-point advantage (8.8 vs 8.7).

- **Upfluence:** Reviewers describe onboarding as easy and intuitive, with individual onboarding sessions and step-by-step guidance frequently mentioned.
- **Club (formerly Brandbassador):** Reviewers highlight straightforward setup, dedicated onboarding support, and rapid implementation, especially for small teams.

### Which product has better Customization?

Upfluence is favored for customization, with reviewers noting more flexibility and fewer limitations compared to Club (formerly Brandbassador).

- **Upfluence:** Reviewers describe the platform as highly customizable, with positive feedback on tailoring workflows and campaign management to specific needs.
- **Club (formerly Brandbassador):** Recent reviewers mention limited customization options and express a desire for more flexibility in mission templates and filtering.

## Club (formerly Brandbassador) vs Upfluence

When assessing the two solutions, reviewers found Club (formerly Brandbassador) easier to use and administer. Reviewers also felt that Club (formerly Brandbassador) was easier to do business with overall. However, reviewers felt that the products are equally easy to set up.

- Club (formerly Brandbassador) and Upfluence both meet the requirements of our reviewers at a comparable rate.
- When comparing quality of ongoing product support, reviewers felt that Club (formerly Brandbassador) is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Club (formerly Brandbassador) over Upfluence.