# Zoho Campaigns Reviews **Vendor:** Zoho **Category:** [Email Marketing Software](https://www.g2.com/categories/email-marketing) **Average Rating:** 4.3/5.0 **Total Reviews:** 1,036 ## About Zoho Campaigns Zoho Campaigns is a leading email marketing software that helps businesses create and manage email campaigns, automate repetitive marketing tasks, and gain real-time insights into campaign performance. Available as both a web-based and mobile application, Zoho Campaigns integrates with other applications in your existing software ecosystem, aligning effortlessly with your workflow. Rest assured that by using Zoho Campaigns, you can communicate with your customers worry-free, as our platform ensures full compliance with email marketing laws and regulations. With our robust feature, dedicated customer support, and competitive pricing, we have enabled thousands of businesses worldwide to connect, engage, and expand their audience. Join the ranks of our satisfied users, including Zoho itself, and harness the power of Zoho Campaigns for your email marketing needs. To know further, visit, https://www.zoho.com/campaigns/    If you want to give the product a try, sign up for a free account, https://www.zoho.com/campaigns/signup.html ## Zoho Campaigns Pros & Cons **What users like:** - Users find Zoho Campaigns to be incredibly **easy to use** , making email marketing accessible for everyone. (30 reviews) - Users praise the **efficient automation tools** of Zoho Campaigns, enhancing their email marketing management effortlessly. (21 reviews) - Users love the **user-friendly interface** of Zoho Campaigns, highlighting its drag-and-drop editor and ready-made templates. (19 reviews) - Users appreciate the **easy-to-use automation features** of Zoho Campaigns, enhancing efficiency and effectiveness in email marketing. (15 reviews) - Users value the **easy integration** of Zoho Campaigns with other Zoho tools, enhancing data synchronization and automation. (15 reviews) - Users value the **seamless CRM integration** of Zoho Campaigns, effortlessly managing contacts and automating workflows. (14 reviews) - Users appreciate the **easy setup and user-friendly design** of Zoho Campaigns, making it simple to use effectively. (14 reviews) - Users value the **affordability** of Zoho Campaigns, making it an excellent choice for small and growing businesses. (13 reviews) - Users appreciate the **seamless integration** with other Zoho apps, enhancing their overall experience and efficiency. (13 reviews) - Templates (13 reviews) **What users dislike:** - Users find **limited features** in Zoho Campaigns, expressing a need for better templates and more flexible reporting. (18 reviews) - Users experience **template limitations** in Zoho Campaigns, hindering advanced design capabilities and overall campaign creation. (14 reviews) - Users find a **steep learning curve** with Zoho Campaigns, especially in navigating features and utilizing advanced integrations. (10 reviews) - Users find the design quality of Zoho Campaigns to be **outdated and limited** , affecting overall user experience. (9 reviews) - Users find the **missing features** like dynamic content and advanced reporting frustrating compared to other marketing tools. (9 reviews) - Users find the **outdated design** of Zoho Campaigns clumsy and less intuitive compared to modern platforms. (9 reviews) - Complex Automation (7 reviews) - Intuitiveness (7 reviews) - Users find the **limited templates** in Zoho Campaigns restrict their customization options and overall email design experience. (7 reviews) - Users face challenges with **email management** , including deliverability issues and difficulties in creating optimized campaigns. (6 reviews) ## Zoho Campaigns Reviews ### 1. All-in-One Zoho Email Marketing with Solid Features and Seamless Zoho Integrations **Rating:** 4.0/5.0 stars **Reviewed by:** Manish C. | Co-Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** May 13, 2026 **What do you like best about Zoho Campaigns?** it gives me all the important email marketing features in one place without feeling too expensive. I can manage contacts, create email campaigns, set up basic automations, and track performance like opens, clicks, and unsubscribes. I also like that it connects well with other Zoho tools. **What do you dislike about Zoho Campaigns?** the interface can feel a bit complicated at first. Some settings are not very easy to find, and it takes time to understand how lists, segments, workflows, and templates all work together. The email editor is useful, but it doesn’t always feel as smooth or modern as some other email marketing tools. Sometimes small formatting changes take more effort than expected **What problems is Zoho Campaigns solving and how is that benefiting you?** biggest benefit for me is the cost. It gives me the main features I need for email marketing without becoming too expensive, which is helpful for a startup or small business. I can run regular campaigns, test messaging, and stay connected with users while keeping marketing expenses under control. ### 2. Amazing Campaign Reporting, Easy to Use, and Great Value **Rating:** 5.0/5.0 stars **Reviewed by:** Ed G. | HR, Small-Business (50 or fewer emp.) **Reviewed Date:** May 05, 2026 **What do you like best about Zoho Campaigns?** One of the best email campaign alternatives for staying in touch with your customers and potential clients. The reporting section is amazing—you can track every stage of a campaign. It’s easy to use and easy to understand. You can integrate it with Zoho CRM and other Zoho apps. Overall, it offers great value for the tool. Customer support is also very good, and you can find a Zoho Partner if you need additional assistance, although ZohoCorp’s support department is usually great on its own. **What do you dislike about Zoho Campaigns?** Maybe the interface could use a bit of an update. Also, every email campaign needs to be approved, and sometimes it takes a couple of minutes to get the green light before I can send it. **What problems is Zoho Campaigns solving and how is that benefiting you?** We use it to communicate all of our services to potential customers and existing clients, supporting our upsell and cross-selling strategy. It also helps us identify areas of interest so we can segment our audience and target them more effectively. ### 3. Cost-Effective Email Marketing Tool with Room for UI Improvement **Rating:** 5.0/5.0 stars **Reviewed by:** Prabal p. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** April 30, 2026 **What do you like best about Zoho Campaigns?** I really like Zoho Campaigns for its low cost, which is very affordable according to Indian rupees. It's a good platform for email marketing that helps me share a large number of SMSes and emails with my clients and leads efficiently. The drag and drop editor is the best part for me when it comes to creating emails, and the inbuilt templates, like the professional newsletter, make it easy to get started without coding. I just add features and branding, and everything is in place. The marketing automation features are quite professional, allowing me to send automatic bulk emails like sign-up greetings or thank you messages after purchases, again, all at a very low cost. **What do you dislike about Zoho Campaigns?** I think the initial UI should be much more user-friendly. Right now, I was having some struggle to get what exactly where the particular functions are. It's a lot messy. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho Campaigns helps me share large numbers of SMSes and emails with clients and leads, solving my functional problems in marketing effectively. ### 4. Streamlines Email Campaigns with Powerful Integrations **Rating:** 4.5/5.0 stars **Reviewed by:** Stergios T. | Software Engineer, Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2026 **What do you like best about Zoho Campaigns?** I appreciate Zoho Campaigns because it eliminates manual email list management, which can be a hassle, and provides useful metrics that help in evaluating email campaign performance. I like the API integrations and workflow automation a lot. These features can save a team from having to build a custom email infrastructure, freeing up time and resources. By directly connecting a product database via API, Zoho Campaigns handles workflows efficiently. The setup process was straightforward, which made the transition to using the platform smooth for my team. **What do you dislike about Zoho Campaigns?** The template customization in Zoho Campaigns is somewhat limited. We would benefit from more granular control over logic, like conditional blocks and custom CSS. Also, the documentation could be more detailed. **What problems is Zoho Campaigns solving and how is that benefiting you?** I use Zoho Campaigns to automate email tasks, eliminating manual list management while providing useful metrics. Its API integrations and workflow automation save us from creating custom infrastructure, allowing direct database connections. ### 5. Saves time with simple automation & smart targeting. **Rating:** 4.0/5.0 stars **Reviewed by:** Shivansh P. | Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** March 23, 2026 **What do you like best about Zoho Campaigns?** Zoho Campaigns makes it easy for me to set up targeted email flows thanks to its clean, straightforward automation builder, which saves me a lot of manual follow-up work. The prebuilt templates and segmentation tools help me get campaigns out faster while still keeping them personalized. I also appreciate how clear the reporting is, since it shows performance in a way that’s easy to understand. **What do you dislike about Zoho Campaigns?** The editor can feel a bit clunky when making quick design changes. Sometimes syncing contacts from other tools isn't as smooth as expected. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho Campaigns helps me manage my email marketing without having to juggle multiple tools, especially when it comes to automation and audience segmentation. It saves me time by taking care of follow-ups, so I can focus more on improving campaign performance rather than getting stuck doing manual work. ### 6. Intuitive, Cost-Effective, and Effortlessly Onboarded **Rating:** 5.0/5.0 stars **Reviewed by:** Balachandran S. | Associate Director, Enterprise (> 1000 emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Zoho Campaigns?** I like that the interface of Zoho Campaigns is fairly intuitive, which made it easy for our design team to get onboarded without any issues. It's also helpful that inputting contacts is fairly easy, reducing the manual work we had to do previously. The pricing plans are quite straightforward, which is a relief compared to competitors where pricing can get complicated. With Zoho, we know exactly what we need when adding new contacts, such as buying more credits or upgrading our plan. The initial trial of two months was great as it allowed us to explore, experiment, and get comfortable before continuing with a pricing plan. **What do you dislike about Zoho Campaigns?** Zoho Campaigns could improve on its features, especially in embedding videos and displaying carousel-like images, which competitors like Mailchimp and Brevo offer. Though it's not a feature we heavily use, it's a nice-to-have. Also, integrating Zoho Campaigns with Canva has been challenging. Importing HTML brings the layout but not as well as with Mailchimp, requiring us to reupload images and fine-tune the layout. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho Campaigns helps filter out nonexistent emails, track engagement like unsubscribes and clicks, curate newsletters better, and simplifies onboarding and contact input with a straightforward interface and pricing. ### 7. Unpredictable Email Editor, Weak CRM Integration **Rating:** 1.5/5.0 stars **Reviewed by:** Angela C. | Director of Marketing Operations, Manufacturing, Mid-Market (51-1000 emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Zoho Campaigns?** I like that I can organize contacts into lists and send to just the lists I want to. It was easy to import a CSV of contacts from Constant Contact into specific lists. **What do you dislike about Zoho Campaigns?** The email editor in Zoho Campaigns is really clunky, making it hard to format and design emails to look nice. It's also very slow loading. It's supposed to integrate with Zoho CRM and I've set up workflows, but it's difficult to use and it still doesn't work. We switched from Constant Contact expecting better integration with Zoho CRM, but Constant Contact was better in terms of UI/UX. Although Zoho Campaigns is less expensive, I don't think the savings are worth it. **What problems is Zoho Campaigns solving and how is that benefiting you?** I use Zoho Campaigns to organize email lists into segments, allowing me to send emails to many people simultaneously. It lets me target specific groups like software users or customers with tailored messages. ### 8. Great for Small Businesses, Needs Modern Features **Rating:** 4.5/5.0 stars **Reviewed by:** Srianka H. | Associate, Small-Business (50 or fewer emp.) **Reviewed Date:** April 30, 2026 **What do you like best about Zoho Campaigns?** I appreciate Zoho Campaigns for its free plan, which was highlighted as beneficial when I was just starting out. The free email campaign feature was the biggest thing for me to get started. I like how Zoho Campaigns supports small and initial users. It's also easy and seamless to install and start using the tool. I am using Zoho Campaigns with my Shopify to automate my mail campaigns, like for instances when items are left in the cart, which makes it very convenient for managing my customer communication. **What do you dislike about Zoho Campaigns?** I would love if Zoho added modern aesthetics and simplified its tools, like giving a drag-and-drop feature for creating campaigns. **What problems is Zoho Campaigns solving and how is that benefiting you?** I use Zoho Campaigns for email marketing, benefiting from its free mail campaigns that are great for starting small. It enables me to automate my campaigns with Shopify, and the setup was easy and seamless. ### 9. Streamlined Email Marketing with Robust CRM Integration **Rating:** 4.5/5.0 stars **Reviewed by:** Vijaykumar c. | Student, Small-Business (50 or fewer emp.) **Reviewed Date:** January 28, 2026 **What do you like best about Zoho Campaigns?** I use Zoho Campaigns to create and send email newsletters, set up automated drip sequences, and track open and click rates. I like the easy drag-and-drop editor paired with solid automation workflows, which lets me build targeted emails quickly and put lead nurturing on autopilot. The built-in analytics are great because I can instantly see opens, clicks, and unsubscribes by campaign, making it way faster to tweak subject lines and content. Zoho Campaigns solves our messy manual emailing, eliminating the need for copy-paste blasts from spreadsheets and providing clear analytics to understand what messages convert. **What do you dislike about Zoho Campaigns?** The template library feels limited, and reporting filters could be more flexible. I sometimes need deeper segmentation without exporting data. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho Campaigns automates our email marketing, eliminating manual processes and providing clear analytics for better decision-making. It integrates with our CRM, ensuring that email follow-ups are timely and effective, helping identify which messages succeed or need adjustment. ### 10. Straightforward Automation and Seamless Zoho Integration **Rating:** 4.0/5.0 stars **Reviewed by:** Vanya M. | Growth Markerting Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 30, 2026 **What do you like best about Zoho Campaigns?** The automation workflows are straightforward to set up, and the contact segmentation makes it easier to send more targeted campaigns without any extra effort. I also appreciate how smoothly it connects with other Zoho tools, which helps the whole process feel more unified and consistent from start to finish. **What do you dislike about Zoho Campaigns?** Reporting sometimes feel a bit basic, especially when trying to get more detailed insights for campaign performance. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho Campaigns helps me keep my travel offers and updates organized, without having to manually send emails every single time. I use it to automate trip promotions and seasonal deals, so my audience stays engaged while it saves me a lot of repetitive effort. ### 11. Smooth Automation, Needs a Modern UI **Rating:** 4.5/5.0 stars **Reviewed by:** Bhumika S. | Marketing Operations Intern, Small-Business (50 or fewer emp.) **Reviewed Date:** May 14, 2026 **What do you like best about Zoho Campaigns?** I love the automation workflow in Zoho Campaigns. It's like setting it and forgetting it, which means I never miss a touchpoint. It personalizes campaigns and scales effortlessly, taking the stress off my shoulders about missing stuff. The email campaigns, performance tracking, and automation really save time on repetitive tasks and keep everything organized, removing confusion from campaigns. The initial setup was very smooth and easy to understand, making it easy to get started right away. **What do you dislike about Zoho Campaigns?** The interface feels outdated and the reporting can lack depth. **What problems is Zoho Campaigns solving and how is that benefiting you?** I use Zoho Campaigns to automate emails, saving time on repetitive tasks. It organizes everything, removing confusion from campaigns and ensures we never miss a touchpoint. The automation personalizes and scales, taking the stress off missing stuff. ### 12. Effortless Email Marketing Made Affordable and Simple **Rating:** 4.0/5.0 stars **Reviewed by:** Vidit J. | Managing Director, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** December 18, 2025 **What do you like best about Zoho Campaigns?** What I like about the Zoho Campaigns is how simple and easy to use it is for email marketing. It only focuses on the actual needs like creating emails, managing contact list, sending mails & tracking them without any unnecessary fancy or advance features. The most helpful thing in Zoho Campaigns is how quickly I can launch my marketing campaign, Its drag & drop email editor and ready to use templates makes it possible to create and send emails in very short span of time. Upsides of Zoho Campaigns is its very budget friendly & affordable compared to other marketing tools which makes it a good option for small as well as growing businesses. Beginner friendly interface, we don't need any deep technical knowledge to use the platform, Most of its features are self explanatory which makes it easy to use. **What do you dislike about Zoho Campaigns?** Overall its a good platform but some of its feature feels very basic compared to more advanced email marketing tools, So sometime user may find limitations when trying to build complex campaigns. The least helpful part is the limited design flexibility in the email editor. The drag and drop builder is easy to use, but can feel limited if we want more customized design. Some times UI can feel slow especially when working on larger contact list. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho Campaigns helps the problem of managing email marketing in a simple and cost effective way. Running these campaigns on other platforms required too much manual efforts & other tools too. Zoho Campaigns is an all-in-one platform which makes it email marketing much easier to manage. It also helps in contact segmentation and targeted communication, I can easily group contacts based on lists and send relevant mails instead of a generic mail to all. ### 13. Easy-to-Use Tool for Managing Email Campaigns **Rating:** 5.0/5.0 stars **Reviewed by:** Saksh P. | Customer Success, Mid-Market (51-1000 emp.) **Reviewed Date:** December 11, 2025 **What do you like best about Zoho Campaigns?** What I like best about Zoho Campaigns is how easy it is to create and send out email campaigns without needing a lot of technical knowledge. The templates are simple to use, the interface is clean, and I can set things up pretty quickly. I also like being able to track opens and clicks so I know what’s working. Overall, it makes email communication a lot more straightforward. **What do you dislike about Zoho Campaigns?** Nothing as such, but the UI feels a little outdated compared to other tools. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho Campaigns helps solve the problem of sending organized, consistent email communication without a lot of manual work. Instead of sending individual messages or juggling different tools, I can create one campaign and reach everyone at once. It also gives me insights like open rates and clicks, so I know what’s engaging and what’s not. Overall, it saves time and makes email outreach much more structured and efficient. ### 14. Good automation and CRM integration, but overall experience needs improvement **Rating:** 2.0/5.0 stars **Reviewed by:** Harpreet K. | System Engineer, Small-Business (50 or fewer emp.) **Reviewed Date:** February 03, 2026 **What do you like best about Zoho Campaigns?** It helps segment lists and build journeys, easyily integrates with the CRM so that the leads are pushed automatically. Automated tasks, follow ups scheduled when an email is opened, clicked etc. **What do you dislike about Zoho Campaigns?** The integration between Zoho CRM and Zoho Campaigns is powerful, but the sync isn't always real-time. There is often a delay between updating a lead in the CRM **What problems is Zoho Campaigns solving and how is that benefiting you?** Data Silos (CRM vs. Email) Marketing teams often struggle because their email list isn't synced with their sales data. The Solution is the Deep Zoho CRM Integration. Changes I make in the CRM can automatically trigger or stop specific email journeys. When I report to the CEO, marketing data matches your sales data perfectly because they are part of the same ecosystem. ### 15. AI-Driven Email Campaigns with Room for UI Improvements **Rating:** 4.5/5.0 stars **Reviewed by:** Sonal S. | Self Employed, E-Learning, Small-Business (50 or fewer emp.) **Reviewed Date:** February 05, 2026 **What do you like best about Zoho Campaigns?** I use Zoho Campaigns to design, send, and keep track of email campaigns. It helps me segregate customers based on their behavior and purchase history and allows for mass mailing to customers all at once. Zoho Campaigns stands out because it uses AI integration with Zia to send messages when customers are most likely to click, based on past behavior. This means it can schedule messages at different times for different customers, like one at 10 and another at 4, based on their behavior. I also like the pricing scalability and the go-as-you-pay format, which I find to be the best part. **What do you dislike about Zoho Campaigns?** The interface seems a bit outdated, and it can be more modern. Sometimes some users face issues when emails are opened in Outlook. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho Campaigns helps me segment customers based on behavior and purchase history and send mass emails efficiently. The AI integration with Zia schedules messages based on customer behavior, optimizing engagement. The interface feels a bit outdated, and some users face issues with Outlook compatibility. ### 16. Streamlined Email Campaigns with Easy Automation **Rating:** 4.0/5.0 stars **Reviewed by:** bodaballa n. **Reviewed Date:** February 03, 2026 **What do you like best about Zoho Campaigns?** I like how easy Zoho Campaigns is to use, especially with the drag-and-drop email editor, ready-made templates, and email automation features. The analytics and reports are clear and helpful for tracking campaign performance, and the integration with Zoho CRM makes contact management simple. I also value the email templates, drag-and-drop editor, and automation workflows because they make creating and sending campaigns quick and easy. The contact segmentation helps in sending targeted emails, and the reports and analytics clearly show how campaigns are performing. The initial setup was easy and straightforward, making it simple to import contacts, choose templates, and start sending campaigns. **What do you dislike about Zoho Campaigns?** Some features feel limited for advanced customization, and the email editor can be slow at times. The automation options could be more flexible, and better design control would improve the overall experience. **What problems is Zoho Campaigns solving and how is that benefiting you?** I use Zoho Campaigns to automate emails, manage contact lists, and track campaign performance efficiently. It saves time and ensures messages reach the right audience. ### 17. Clean, Smooth Email Campaigns with Powerful Automation and Analytics **Rating:** 4.5/5.0 stars **Reviewed by:** Disha M. | Digital Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 28, 2026 **What do you like best about Zoho Campaigns?** Clean interface and smooth navigation make everyday email work feel simple even when handling multiple campaigns at once. Automation workflows, detailed analytics and easy list segmentation help target the right audience without spending extra time or effort. **What do you dislike about Zoho Campaigns?** The editor can feel a bit restrictive when I’m trying to create more advanced custom designs using HTML code. **What problems is Zoho Campaigns solving and how is that benefiting you?** With automation, segmentation and performance tracking in Zoho campaigns, promoting health packages has become more consistent measurable and stress free. It helps manage health campaign emails in an organised way, ensuring the right checkup offers reach the right audience on time without manual follow-up. ### 18. Seamless CRM Integration, Great Value **Rating:** 4.0/5.0 stars **Reviewed by:** Datti Sai S. **Reviewed Date:** February 02, 2026 **What do you like best about Zoho Campaigns?** I like the seamless integration with Zoho CRM that eliminates manual data entry by automatically syncing contacts, keeping lists up-to-date. The affordability of Zoho Campaigns offers enterprise-level features like automation and A/B testing at a much lower cost compared to competitors like Mailchimp or HubSpot. The user-friendliness stands out to me as the intuitive interface means I don't need technical skills or HTML knowledge to build professional-looking emails. Additionally, the simple drag-and-drop editor makes it very user-friendly. **What do you dislike about Zoho Campaigns?** Customer Support: Response times can be slow or inconsistent. Design Rigidity: The email templates can be hard to customize fully if you want a very specific look. Interface: The UI can feel a bit outdated or 'clunky' compared to newer tools. Deliverability: Some users report occasional issues with emails landing in the 'Promotions' or spam folders. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho Campaigns automates manual email sending, segments lists for targeted content, and tracks real-time performance, solving issues like wasted time and guesswork. ### 19. Affordable, Intuitive, and User-Friendly **Rating:** 5.0/5.0 stars **Reviewed by:** Jeremy A. | Customer Support Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** April 30, 2026 **What do you like best about Zoho Campaigns?** I use Zoho Campaigns for sending out cold emails to my prospects and I've found it to be cheaper in cost than other alternatives like Smartlead or Instantly, which makes it easier for our organization to use. I like that the UI/UX is really clean and easy to use, and the campaign setup is very easy and intuitive. The initial setup was straightforward and quick, taking just two days. I would rate my likelihood of recommending Zoho Campaigns to a friend or colleague as a 10. **What do you dislike about Zoho Campaigns?** Zoho could improve its CRM linking. **What problems is Zoho Campaigns solving and how is that benefiting you?** I use Zoho Campaigns because it's cheaper than alternatives and user-friendly for sending cold emails. ### 20. Zoho Campaigns: Powerful Email Automation, Analytics, and EU-Ready Consent Tools **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Professional Training & Coaching | Small-Business (50 or fewer emp.) **Reviewed Date:** January 18, 2026 **What do you like best about Zoho Campaigns?** Zoho Campaign is very useful for us when it comes to managing our email marketing. Not just email, with Zoho, I automated all the website forms (leads are getting instant email replies after any form submission through automation). It has detailed analytics for the emails sent through which we analyze the performance easily. The form customization is very useful because we use custom CSS to match our brand design. We can add custom tags and lists which help to organize multiple initiatives. For the EU region, it has built-in strict user data privacy and consent features. Their live customer support is good (quick response time). We integrated the whole platform and set it up within a few days. **What do you dislike about Zoho Campaigns?** The UI of the platform is slightly oldish. User experience could be better since they have so many features; it gets overwhelming to find through multiple clicks. Also, sometimes their default integrations won't be sufficient and it's complex to use the API with this platform. Lack of AI features is the major con; you can't leverage the latest LLMs or Generative AI to create email content or workflow. **What problems is Zoho Campaigns solving and how is that benefiting you?** We needed a single platform to manage email marketing, lead management and automated workflows. Zoho Campaigns has everything we require. We use custom tags to segregate different leads that we target in separate drip nurture campaigns. Additionally, we utilize our A/B testing feature to experiment with email templates and bodies to boost conversion rates. ### 21. Affordable, Professional-Grade Email Marketing for Budget-Conscious Teams **Rating:** 5.0/5.0 stars **Reviewed by:** Shubham P. | Manager, Digital Infrastructure, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** October 29, 2025 **What do you like best about Zoho Campaigns?** Affordability is a big plus. Compared to many other email marketing platforms, Zoho Campaigns feels accessible for institutions like ours that need professional-grade tools but have to be conscious about costs. It delivers all the essentials — templates, list segmentation, basic automation, and analytics — at a fraction of the price of some better-known competitors. **What do you dislike about Zoho Campaigns?** The template editor, while serviceable, sometimes feels dated and inflexible. Creating emails that match our branding perfectly can be a bit frustrating, and the customization options don’t always feel as smooth or modern as we’d like. Similarly, while the analytics dashboard covers the basics, it doesn’t offer the level of depth or visual insight that would help us fully understand audience behaviour or measure long-term engagement. For example, it’s difficult to connect campaign results directly with enrolment or donation outcomes without exporting data to another tool. **What problems is Zoho Campaigns solving and how is that benefiting you?** Our campaigns look consistent, our contact lists are cleaner, and our communication cadence is more strategic. For an educational and development-focused organization like ISDM, where relationships and trust are everything, that kind of consistency matters a lot. ### 22. Reliable Marketing Tool with Room for Template Expansion **Rating:** 4.0/5.0 stars **Reviewed by:** Vartika B. | Financial Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** May 14, 2026 **What do you like best about Zoho Campaigns?** I appreciate Zoho Campaigns for its reliability as a day-to-day marketing tool. It's really useful for smaller teams, and the drag and drop email builder is a feature I value a lot. The initial setup was smooth and easy to navigate. **What do you dislike about Zoho Campaigns?** I find the limited templates in Zoho Campaigns a bit restricting. More templates to work with could enhance the experience. Additionally, a greater focus on advanced automation would be a welcome improvement. **What problems is Zoho Campaigns solving and how is that benefiting you?** I use Zoho Campaigns as a reliable day-to-day marketing tool that works well for smaller teams. ### 23. Effortless Campaign Management with Minor Hiccups **Rating:** 5.0/5.0 stars **Reviewed by:** Nakula P. | Sales Manager, Retail, Mid-Market (51-1000 emp.) **Reviewed Date:** December 17, 2025 **What do you like best about Zoho Campaigns?** I use Zoho Campaigns to send emails and promotions to customers easily and track results. It saves time by sending bulk emails at once and helps manage contacts without confusion. I like that it is easy to use. Creating emails, managing contacts, and sending campaigns does not take much time, even for beginners or professionals. I mostly use email templates and contact management. They make it easy to create emails fast and keep everything organized without much effort. I also use Zoho Campaigns with other Zoho tools like Zoho CRM, which helps me manage contacts and send campaigns more easily from one place. Zoho Campaigns is simpler and easier to use than Adobe Campaign. The initial setup was too easy, and I would recommend all beginners to use it. **What do you dislike about Zoho Campaigns?** Sometimes it feels a bit slow and the design options are limited. I think it could be faster and give more flexibility while editing emails. The design section should have more templates and easier drag-and-drop options so I can customize emails without much effort. **What problems is Zoho Campaigns solving and how is that benefiting you?** I use Zoho Campaigns to send emails and promotions easily, track results, and save time by sending bulk emails. It helps manage contacts without confusion and offers easy email creation with templates, making the process fast and organized. ### 24. Budget friendly & easy to use **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Wholesale | Small-Business (50 or fewer emp.) **Reviewed Date:** December 11, 2025 **What do you like best about Zoho Campaigns?** user-friendly interface made it very easy to use **What do you dislike about Zoho Campaigns?** It's a pain to get reports because you need a different download for every metric like 'sent' or 'delivered. **What problems is Zoho Campaigns solving and how is that benefiting you?** For us Zoho Campaigns mainly solves the problem of having an affordable and simple email marketing tool. It’s honestly one of the cheapest plans I could find for a small business, especially when our sending volume isn’t that high. The interface is super easy to use, very beginner-friendly. I was able to create the account and get my first email campaign set up in about an hour, no learning curve basically. It also feels pretty robust. Hard bounces get automatically excluded from future sends, and the way contacts, lists, and tags are managed is really convenient for keeping things organized without much manual work. The reporting is clear and easy to understand too. My only complaint is it’s kinda annoying that metrics have to be downloaded separately instead of all in one file. But overall it’s been saving us a lot of time and budget. ### 25. Efficient Campaign Management with Easy CRM Integration **Rating:** 4.0/5.0 stars **Reviewed by:** divyansh s. **Reviewed Date:** December 10, 2025 **What do you like best about Zoho Campaigns?** I feel the integration of Zoho Campaigns with Zoho CRM and other apps like G Suite really helps us to sync the data and automate the tasks however we want. I would say it was fairly easy to set up. The problem of flows were well defined and we didn't really come across any major disruptions or hiccups. We got a fair amount of support from the Zoho team as well. Mostly from the perspective that it is easy to set up and easy to use, and I would say as a new user, it doesn't really overwhelm you. **What do you dislike about Zoho Campaigns?** I feel that primarily, Zoho Campaigns needs to be improved from a user experience perspective. I would say the A/B testing, where we test different email versions to see which one performs best, could use more enhancements. **What problems is Zoho Campaigns solving and how is that benefiting you?** I use Zoho Campaigns to create, send, and manage email and SMS campaigns, helping nurture leads and track performance. It's great for automating workflows based on user behavior and integrates well with Zoho CRM to drive customer relationships and growth. ### 26. Streamlined Newsletter Campaigns with Room for Improvement **Rating:** 4.5/5.0 stars **Reviewed by:** Chetan D. | Associate, Strategy & Growth, Small-Business (50 or fewer emp.) **Reviewed Date:** December 01, 2025 **What do you like best about Zoho Campaigns?** I like that Zoho Campaigns is a free platform initially, which allows me to utilize its features without any initial investment and, impressively, without any watermarks that might compromise the professionalism of my content. The simple and minimalist design is something I truly appreciate as it ensures a user-friendly experience, which is vital for efficiency and ease of use. The easy setup experience when transitioning from another service like HubSpot was a significant benefit, making the switch hassle-free. This simplicity in the initial steps of using Zoho Campaigns reflects the thoughtful design and execution behind the platform. Overall, Zoho Campaigns serves as a robust solution for sending newsletters on a weekly basis, matching my needs effectively. **What do you dislike about Zoho Campaigns?** I find the editor in Zoho Campaigns could be improved significantly. After inputting the HTML code, there is no preview available, which makes it difficult to verify how the email will actually appear to recipients. This lack of a preview feature can lead to issues with formatting and design, requiring additional steps and tools to ensure emails look as intended before sending. **What problems is Zoho Campaigns solving and how is that benefiting you?** I use Zoho Campaigns to send weekly email newsletters effortlessly, benefiting from its free platform without watermarks and simple design. ### 27. Powerful Scheduling, but Zoho Campaigns’ UX Makes Settings Hard to Find **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Electrical/Electronic Manufacturing | Mid-Market (51-1000 emp.) **Reviewed Date:** April 20, 2026 **What do you like best about Zoho Campaigns?** I appreciate how Zoho campaigns allows us to send scheduled emails to different groups of people. **What do you dislike about Zoho Campaigns?** I don't appreciate the actual UX of Zoho Campaigns. It isn't that intuitive in terms of using the site. It took me a while to understand all that it could do and even then I find myself having trouble finding options and settings that I need. **What problems is Zoho Campaigns solving and how is that benefiting you?** Scheduling emails is something that we benefit from using Zoho Campaigns. It saves us time in the end. ### 28. Enhances Outreach with Effective Segmentation **Rating:** 4.0/5.0 stars **Reviewed by:** Olayinka A. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Zoho Campaigns?** I like the segmentation feature in Zoho Campaigns, which helps us group our audience into different segments because we have different types of audiences we are targeting. Also, the initial setup was quite simple for us as we have specialists familiar with Zoho, making the integration very easy. **What do you dislike about Zoho Campaigns?** none **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho Campaigns helps us solve marketing problems by enabling effective human marketing outreach and audience segmentation for different target groups. ### 29. Streamlined Email Marketing with Effortless Automation **Rating:** 5.0/5.0 stars **Reviewed by:** Shivam A. | Social Media Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** February 03, 2026 **What do you like best about Zoho Campaigns?** I like Zoho Campaigns' easy automation, simple interface, and clear email tracking. The automation saves us time, the interface is easy to use, and tracking helps us measure email performance clearly. It also integrates well with other Zoho tools like CRM and other marketing and business software, which enhances our workflow. The initial setup was pretty easy and not as complicated as others. We switched to Zoho Campaigns from another email marketing tool for these benefits. **What do you dislike about Zoho Campaigns?** The interface could be more intuitive, and some advanced features can be simpler to use. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho Campaigns helps us easily send, automate, and track email campaigns, saving time and improving customer engagement. ### 30. Efficient Automation, But Needs Simplification **Rating:** 3.0/5.0 stars **Reviewed by:** Aman K. | Supplier of equipment , Business Supplies and Equipment, Small-Business (50 or fewer emp.) **Reviewed Date:** February 02, 2026 **What do you like best about Zoho Campaigns?** I use Zoho Campaigns for personal email and SMS marketing for my business. I appreciate how it helps me send bulk emails and SMS to customers and the automation of email and SMS marketing. The email automation feature is especially helpful, as it significantly reduces my workload for email sending, cutting it down from two hours to just ten minutes. **What do you dislike about Zoho Campaigns?** Email abandoned cart email have many problems and bugs. The initial setup was pretty difficult. **What problems is Zoho Campaigns solving and how is that benefiting you?** I use Zoho Campaigns for personal email and SMS marketing. It helps me send bulk emails or SMS and automate campaigns, reducing my email workload from 2 hours to just 10 minutes. ### 31. Easy-to-Use Email Campaigns with Great Zoho Integration and Automation **Rating:** 4.5/5.0 stars **Reviewed by:** Maysa S. | Marketing Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** January 13, 2026 **What do you like best about Zoho Campaigns?** Zoho campaigns is easy to use and integrates well with other zoho tools. it helps manage email campaigns smoothly with good automation tools, Templates and clear performance report. **What do you dislike about Zoho Campaigns?** Email editor has some limited feature which could be more advanced and flexible. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho campaign helps us manage and automate email promotions for health checkup offers in one place. It simplifies audience segmentation, campaign tracking, and followups helping us reach the right users at the right time and improve engagement. ### 32. Great Value for Small Businesses, Especially with Zoho CRM Integration **Rating:** 5.0/5.0 stars **Reviewed by:** Nagendra G. | Administrative Manager, Apparel & Fashion, Small-Business (50 or fewer emp.) **Reviewed Date:** October 25, 2025 **What do you like best about Zoho Campaigns?** It's a good choice for small and mid-sized businesses because it does a lot for the price. if you're already using Zoho CRM, Zoho Campaigns works well with it, so syncing stuff is simple. The way it looks and how things work are easy to get the hang of, mainly if you're doing basic newsletters. It has what you need: ways to sort your contacts, manage lists, plan when campaigns go out, look at stats, use premade designs, and automate some things. So, if you don't need anything too fancy, like really complicated customer paths, Zoho Campaigns is a great option. **What do you dislike about Zoho Campaigns?** People say that emails sometimes go to spam or bounce if you're not careful with your domain, authentication, and list cleaning. For really tricky marketing automation with complex workflows, dynamic stuff, and multi-step plans, a lot of people think Zoho Campaigns isn't as good as the top-tier programs. Some users think the email template editor isn't very flexible, doesn't have many design options, and can be a pain, especially for mobile layouts or custom designs. The Zoho-to-Zoho hookup is good, but if you're using a bunch of different outside tools, you might think the number or depth of hookups isn't as good as what some of the specialists offer. Some reviews say the interface looks old or clumsy, setting it up at first is hard, and support could be slower for technical problems. For campaign attribution, multi-channel ROI, and dynamic dashboards you might find some limits. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho Campaigns fixes the hassle of handling email marketing. It lets businesses shoot out cool, personal emails without a fuss. Since it hooks up with CRM, info moves smoothly, and you can sort customers better. Plus, it gives you the lowdown on how your emails do, so you know what's working, and automation stuff cuts down on boring tasks like scheduling. Basically, it boosts your marketing game, keeps people interested, and helps your business grow by making your emails smarter. ### 33. A Nimble Email Marketing Tool with Room to Grow **Rating:** 4.5/5.0 stars **Reviewed by:** Vijay C. | Sr.Software engineer, Enterprise (> 1000 emp.) **Reviewed Date:** October 13, 2025 **What do you like best about Zoho Campaigns?** Creating responsive emails is simple, even for those without a design background. The platform also provides both pre-built and customizable workflows for tasks like welcome emails, follow-ups, and re-engagement. **What do you dislike about Zoho Campaigns?** When compared to competitors such as Mailchimp or ActiveCampaign, I find the template library to be rather limited. Although handling basic tasks is straightforward, it does require some time to fully grasp the automation features and integrations. **What problems is Zoho Campaigns solving and how is that benefiting you?** Many teams find themselves managing several separate tools for CRM, email, and analytics. Zoho Campaigns stands out by integrating closely with Zoho CRM, which helps break down silos and makes campaign execution more efficient. Without automation, teams often spend unnecessary time on tasks like sending reminders and nurturing leads. The workflow builder in Zoho automates these sequences based on user behavior, allowing teams to focus on more important work. While many email platforms are designed and priced for large-scale use, Zoho Campaigns provides a generous free tier and affordable plans, making it accessible to a wider range of users without compromising on essential features. ### 34. Great Onboarding, Needs Better Automation **Rating:** 4.0/5.0 stars **Reviewed by:** Bala T. **Reviewed Date:** December 04, 2025 **What do you like best about Zoho Campaigns?** I really like that Zoho Campaigns solves my main concern by ensuring users do not receive emails as 'spam' thanks to its authenticity. It's easy to adapt to and has a quick onboarding process, needing only one Zoho account. I find it very easy to select user groups for sending emails, and the integration with the Zoho Suite is a plus. The initial setup was very easy, with an easy UX, great design, and authentic setup. **What do you dislike about Zoho Campaigns?** I find Zoho Campaigns has limited automation and personalization options. We can send emails, but its competitors like Salesforce do a good job on these two. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho Campaigns ensures my marketing emails aren't marked as spam with its authenticity, solving a major issue for me. ### 35. a great tool for your small or mid size business **Rating:** 4.5/5.0 stars **Reviewed by:** Bernardo V. | CRM, CX Head, Mid-Market (51-1000 emp.) **Reviewed Date:** October 01, 2025 **What do you like best about Zoho Campaigns?** The pricing is affordable, making it a great value for startups and small teams. The drag-and-drop email editor is intuitive and straightforward, which makes designing emails easy. Pre-built templates and responsive designs help streamline the process of creating campaigns. The platform also supports automated workflows, autoresponders, and behavioral triggers, which adds to its versatility. Features like GDPR and CAN-SPAM compliance, spam testing, and email previews are very useful. Additionally, the inclusion of SMS campaign capabilities alongside email is impressive, especially considering the price. **What do you dislike about Zoho Campaigns?** The user interface feels outdated when compared to other products on the market. Setting up complex automations can be challenging, and the platform is missing features like dynamic content, in-depth reporting, and advanced A/B testing that are available in higher-end tools. Additionally, the support experience leaves room for improvement. **What problems is Zoho Campaigns solving and how is that benefiting you?** To manage campaigns in brands we want to keep apart from our big brand catalogue ### 36. Zoho campaigns makes email marketing less complicated **Rating:** 4.5/5.0 stars **Reviewed by:** Subhash T. | Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** October 01, 2025 **What do you like best about Zoho Campaigns?** The best part about zoho campaigns is how simple it is to get started. I didnt need a lot of training or support to figure it out, though their help team is available when you need them. I use it pretty often for newsletters and i really like it connects smoothly with other zoho apps. **What do you dislike about Zoho Campaigns?** Nothing major to dislike, though i wish the design templates had more variety. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho campaigns help me send out newsletters and updates without hassle. It saves time and keeps everything organized in one place. I can easily manage contacts, send targeted campaigns and track results. ### 37. Great for newsletters and patient education **Rating:** 4.5/5.0 stars **Reviewed by:** Michelle S. | Psychotherapist, Small-Business (50 or fewer emp.) **Reviewed Date:** January 28, 2026 **What do you like best about Zoho Campaigns?** I use it to send bi-weekly newsletters and emails to clients. It helps keep them up to date on ways to manage their mental health. **What do you dislike about Zoho Campaigns?** Zoho Campaigns does not offer a Business Associate Agreement, and therefore is not HIPAA compliant. To maintain HIPAA compliance and protect confidentiality, other systems need to be incorporated for note-taking and related tasks. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho Campaigns helps me engage and educate patients by sending newsletters and sharing mental health wellness tips. ### 38. Streamlined Email Marketing Made Easy with Zoho Campaigns **Rating:** 5.0/5.0 stars **Reviewed by:** Samad K. | SMO Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2025 **What do you like best about Zoho Campaigns?** Zoho Campaigns offers a great balance of features and usability, especially for small to mid-sized businesses. I really like the drag-and-drop email editor—it makes designing professional emails quick and intuitive. The automation workflows are powerful yet simple to configure, and the contact segmentation tools let us target the right audience effectively. Plus, the integration with other Zoho apps (like CRM and Forms) is seamless, which keeps all our marketing data connected and up to date **What do you dislike about Zoho Campaigns?** While Zoho Campaigns offers a lot of functionality for the price, the user interface can feel a bit clunky and outdated. Some features—like workflow automation and advanced segmentation—aren’t as intuitive as they could be, especially for first-time users. Occasionally, email deliverability can be inconsistent depending on the sender domain setup. Also, the reporting tools, while decent, lack deeper analytics compared to other platforms like Mailchimp or ActiveCampaign. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho Campaigns helps us streamline and automate our email marketing, which used to be a manual, time-consuming task. It solves the problem of managing contact lists, creating targeted email campaigns, and tracking performance all in one place. The automation features save us hours every week by sending welcome emails, follow-ups, and re-engagement messages without manual intervention. It’s also helped us stay compliant with GDPR and other email regulations, which gives us peace of mind. Most importantly, it integrates smoothly with Zoho CRM, so our sales and marketing efforts are aligned, resulting in better lead nurturing and higher conversion rates ### 39. Value-Packed Email Solution with Room for UI Improvement **Rating:** 4.5/5.0 stars **Reviewed by:** Vishva T. | Freelance Project Manager, Executive Office, Small-Business (50 or fewer emp.) **Reviewed Date:** December 25, 2025 **What do you like best about Zoho Campaigns?** I like Zoho Campaigns for its strong value for money, offering great features at a competitive price point. I also appreciate the clear reporting and post-campaign data it provides. **What do you dislike about Zoho Campaigns?** I think the user interface can be more simplified. Some features are not just visible or not sure how to use them. Mostly advance automation and segmentation settings can be improved. **What problems is Zoho Campaigns solving and how is that benefiting you?** I use Zoho Campaigns to reach clients and prospects quickly with minimal effort. ### 40. Sophisticated email campaign solution for enterprises **Rating:** 4.0/5.0 stars **Reviewed by:** Hemang R. | Assistant Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 19, 2025 **What do you like best about Zoho Campaigns?** Zoho Campaigns is a dependable tool with a sophisticated system ensuring that most of the emails deliver without spamming the domain. The workflows and automations are impressive. **What do you dislike about Zoho Campaigns?** Email validation, and customized report generation stays as a challenge, but still very much capable of giving good information. Email Template builder also can be improved. **What problems is Zoho Campaigns solving and how is that benefiting you?** We run multiple drip campaigns, targeted, and for all of those campaigns, the workflows have been a game changer for us. We're able to invest energies one time and than Zoho does the rest. On the reporting side, after trying multiple tools, we believe that the reports are good true to the impact of the emails. The open rates, clicks are in the acceptable zones and thus the system can be trusted well. ### 41. Zoho Campaigns does SOME stuff well **Rating:** 2.5/5.0 stars **Reviewed by:** Talon M. | CTO, Small-Business (50 or fewer emp.) **Reviewed Date:** September 30, 2025 **What do you like best about Zoho Campaigns?** Strong email marketing foundation for small and midsize businesses. Intuitive list management, visual campaign builders, automation capabilities, A/B testing, and reporting **What do you dislike about Zoho Campaigns?** 10DLC compliance is a PAIN!!! And Zoho support is hardly helpful in this area unfortunately... **What problems is Zoho Campaigns solving and how is that benefiting you?** Increased email deliverability, less ending up in "spam", less unsubscribes/invalids, and reminders to set up authentication. For text messaging, the 10DLC registration (albeit, not easy to be compliant) and being able to connect to different SMS gateways. ### 42. Zoho One Streamlined Our Operations **Rating:** 4.0/5.0 stars **Reviewed by:** salman i. | Sales Representative at Medivant Health, Mid-Market (51-1000 emp.) **Reviewed Date:** July 08, 2025 **What do you like best about Zoho Campaigns?** The best part about Zoho One is how it brings all essential business apps under one login — CRM, email marketing, HR, finance, and more. It makes managing everything from one place super efficient. “I love the integration between apps. Data flows easily between CRM, Campaigns, and Books, which saves a lot of time and reduces manual work. “The pricing is unbeatable for the number of features you get — especially for small to mid-sized businesses. **What do you dislike about Zoho Campaigns?** The interface can feel a bit outdated and cluttered, especially for first-time users. “Some apps aren’t as polished or intuitive as others — there's an inconsistency in user experience. “Customer support is slow at times, especially when dealing with more technical issues. “There’s a steep learning curve when trying to set up workflows or automation across multiple apps. “Mobile versions of some apps are limited and don’t offer the full functionality. **What problems is Zoho Campaigns solving and how is that benefiting you?** Zoho One helps us manage everything from sales and marketing to finance and HR in one platform, which reduces the need for multiple tools. It’s solved the problem of disconnected systems and saved us time by keeping all our data in one place. We’re more organized, communication between teams is smoother, and we’ve cut down on costs since everything’s included in one subscription. ### 43. Great product at an extremely affordable price **Rating:** 4.0/5.0 stars **Reviewed by:** Nishant S. | Head of Digital Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** September 30, 2025 **What do you like best about Zoho Campaigns?** Able to play around with a large customer database at a low cost. Good enough for basic analytics. **What do you dislike about Zoho Campaigns?** Not able to create workflows and segments like we can in tools like Drip. **What problems is Zoho Campaigns solving and how is that benefiting you?** Ease of emailing customers Existing templates make it easy to send emails without the need for a designer Quick analytics help figure out success Easy to send follow-up emails ### 44. Great for Sending Email Campaigns!! **Rating:** 5.0/5.0 stars **Reviewed by:** Ruchi S. | Business Development Exceutive, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2025 **What do you like best about Zoho Campaigns?** The best i like about the Zoho Campaigns is it is easy to use and understand. We can easily send the bulk emails. We can also sync our contact with Zoho CRM. **What do you dislike about Zoho Campaigns?** Sometimes there is inconsistent email deliverability and the email going to spam automatically. **What problems is Zoho Campaigns solving and how is that benefiting you?** The major problem solving by this we can easily managing and analyzing the email marketing and also high quality analytics and engagement reports. We can easily the large contact list emails. It is user friendly and and very affordable. ### 45. User-Friendly and Effortless Email Campaigns **Rating:** 4.5/5.0 stars **Reviewed by:** K E. | Project Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 29, 2025 **What do you like best about Zoho Campaigns?** Zoho campaign is user friendly and easy to use. **What do you dislike about Zoho Campaigns?** It doesn't have sufficient AI feature built into it. **What problems is Zoho Campaigns solving and how is that benefiting you?** Automation of email workflow ### 46. Strong Core Features (Open/Click Tracking) for B2B Customer Communication **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Mid-Market (51-1000 emp.) **Reviewed Date:** October 10, 2025 **What do you like best about Zoho Campaigns?** The ability to automatically and seamlessly sync mailing lists, contact tags, and customer data directly from Zoho CRM is highly valued. This ensures marketing is always working with the most up-to-date and correctly segmented contact information **What do you dislike about Zoho Campaigns?** The platform typically limits A/B testing to the subject line, not the full email content or design. This is a significant drawback for experienced marketers **What problems is Zoho Campaigns solving and how is that benefiting you?** the need for manual data imports/exports, ensuring my audience list is always up-to-date with the latest contact status from my CRM ### 47. A campaign master **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Events Services | Mid-Market (51-1000 emp.) **Reviewed Date:** October 28, 2024 **What do you like best about Zoho Campaigns?** Campaigns are managed effortlessly using Zoho campaigns. It's easy to create an interactive campaign using this software. **What do you dislike about Zoho Campaigns?** Nothing is of my dislike when it comes to Zoho. **What problems is Zoho Campaigns solving and how is that benefiting you?** At our company, we used Zoho campaigns to create email campaigns for the events we host internationally. My work is being made easy by reaching out to all my potential clients. ### 48. Review on Zoho Campaigns **Rating:** 4.5/5.0 stars **Reviewed by:** Mahesh S. | Application Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** October 07, 2025 **What do you like best about Zoho Campaigns?** ZOHO IS LEADING AND BEST ALTERNAVTIVE FOR GOOGLE, EASY TO USE AND SUPPORTIVE. **What do you dislike about Zoho Campaigns?** NEED TO UPDATE LIKE GOOGLE FOR BETTER WORKPLACE **What problems is Zoho Campaigns solving and how is that benefiting you?** ITS EASY TO ACCESS AND ATTCHMENT ALSO AVAILABLE ALONG WITH LINK SHARING FACILITIES ### 49. Campaigns Creation with Drag & Drop Feature **Rating:** 4.5/5.0 stars **Reviewed by:** Rakesh G. | Frontend Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** November 27, 2025 **What do you like best about Zoho Campaigns?** campaigns creation using the drag & drop feature. designing my template in my requirement. beside this setting auto-responder to the customer etc. **What do you dislike about Zoho Campaigns?** limits on integration with other tools. got issue while logic setup. **What problems is Zoho Campaigns solving and how is that benefiting you?** Email marketing auto-responding to mails. ### 50. Zoho is an advanced digital marketing tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** July 18, 2022 **What do you like best about Zoho Campaigns?** Ability to deal with huge user base, ready made templates, high rate of ROI, Advanced modules, user friendly interface. **What do you dislike about Zoho Campaigns?** This looks perfect for me and keep everything same as it is. **What problems is Zoho Campaigns solving and how is that benefiting you?** It is very user friendly while dealing with hug user base for our campaigns. Fast delivery rate and high rate in successful deliveries. ## Zoho Campaigns Discussions - [Should contacts be managed within zoho camaign or zoho crm once a campaign is launched?](https://www.g2.com/discussions/25237-should-contacts-be-managed-within-zoho-camaign-or-zoho-crm-once-a-campaign-is-launched) - 2 comments, 1 upvote - [Can I get the insight form my template?](https://www.g2.com/discussions/24778-can-i-get-the-insight-form-my-template) - 1 comment, 1 upvote - [Can I get the insight form my template?](https://www.g2.com/discussions/24509-can-i-get-the-insight-form-my-template) - 1 comment, 1 upvote - [Is the use of SMS campaigns free for a certain number of users?](https://www.g2.com/discussions/23973-el-uso-de-de-sms-campaigns-es-gratuito-para-alguna-cantidad-de-usuarios) - 1 comment, 1 upvote - [Is there a way to avoid emails going into spam folders?](https://www.g2.com/discussions/is-there-a-way-to-avoid-emails-going-into-spam-folders) - 2 comments, 1 upvote - [View Zoho Campaigns pricing details and edition comparison](https://www.g2.com/products/zoho-campaigns/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-09+14%3A35%3A56+-0500&secure%5Bsession_id%5D=77e9868d-8804-4aa4-8284-4a61849c3976&secure%5Btoken%5D=242572f6548a3fcbf3bd7c216537573cf84bd55dd36bd1d05526821cef9ddaa5&format=llm_user) ## Zoho Campaigns Integrations - [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) - [Microsoft 365](https://www.g2.com/products/microsoft365/reviews) - [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) - [Zoho Survey](https://www.g2.com/products/zoho-survey/reviews) ## Zoho Campaigns Features **Email Marketing** - Email and Mobile Preview - Manage Email Lists - High-Volume Sending - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses - Multi-user Account - Surveys **Templates** - Text and Themes - Stock Images - Proofing - Mobile Responsive **Text Messaging** - Bulk SMS - Text Scheduler - Automatic Replies - Automatic URL Shortening - Personalization **Edit** - Pre-Made - Build - HTML **Logistics** - Analytics - Issues - Integrations - Shareable Link **SMS Platform** - Reporting - Automation - White Label - API Integration **Reporting & Analytics** - A/B Testing - Basic Reporting **Agentic AI - SMS Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Email Template Builder** - Autonomous Task Execution - Cross-system Integration **Agentic AI - Email Marketing** - Autonomous Task Execution - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Cross-system Integration **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications - CRM Integration - Social Media Integration - E-Commerce Integration ## Top Zoho Campaigns Alternatives - [Constant Contact](https://www.g2.com/products/constant-contact/reviews) - 4.1/5.0 (7,213 reviews) - [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) - 4.5/5.0 (2,440 reviews) - [GetResponse](https://www.g2.com/products/getresponse/reviews) - 4.3/5.0 (1,100 reviews)