Zoho Campaigns Reviews & Product Details

What I like about the Zoho Campaigns is how simple and easy to use it is for email marketing. It only focuses on the actual needs like creating emails, managing contact list, sending mails & tracking them without any unnecessary fancy or advance features.

The most helpful thing in Zoho Campaigns is how quickly I can launch my marketing campaign, Its drag & drop email editor and ready to use templates makes it possible to create and send emails in very short span of time.

Upsides of Zoho Campaigns is its very budget friendly & affordable compared to other marketing tools which makes it a good option for small as well as growing businesses.

Beginner friendly interface, we don't need any deep technical knowledge to use the platform, Most of its features are self explanatory which makes it easy to use. Review collected by and hosted on G2.com.

Overall its a good platform but some of its feature feels very basic compared to more advanced email marketing tools, So sometime user may find limitations when trying to build complex campaigns.

The least helpful part is the limited design flexibility in the email editor. The drag and drop builder is easy to use, but can feel limited if we want more customized design.

Some times UI can feel slow especially when working on larger contact list. Review collected by and hosted on G2.com.

What I like best about Zoho Campaigns is how easy it is to create and send out email campaigns without needing a lot of technical knowledge. The templates are simple to use, the interface is clean, and I can set things up pretty quickly. I also like being able to track opens and clicks so I know what’s working. Overall, it makes email communication a lot more straightforward. Review collected by and hosted on G2.com.

Nothing as such, but the UI feels a little outdated compared to other tools. Review collected by and hosted on G2.com.

Affordability is a big plus. Compared to many other email marketing platforms, Zoho Campaigns feels accessible for institutions like ours that need professional-grade tools but have to be conscious about costs. It delivers all the essentials — templates, list segmentation, basic automation, and analytics — at a fraction of the price of some better-known competitors. Review collected by and hosted on G2.com.

The template editor, while serviceable, sometimes feels dated and inflexible. Creating emails that match our branding perfectly can be a bit frustrating, and the customization options don’t always feel as smooth or modern as we’d like. Similarly, while the analytics dashboard covers the basics, it doesn’t offer the level of depth or visual insight that would help us fully understand audience behaviour or measure long-term engagement. For example, it’s difficult to connect campaign results directly with enrolment or donation outcomes without exporting data to another tool. Review collected by and hosted on G2.com.

I use Zoho Campaigns to send emails and promotions to customers easily and track results. It saves time by sending bulk emails at once and helps manage contacts without confusion. I like that it is easy to use. Creating emails, managing contacts, and sending campaigns does not take much time, even for beginners or professionals. I mostly use email templates and contact management. They make it easy to create emails fast and keep everything organized without much effort. I also use Zoho Campaigns with other Zoho tools like Zoho CRM, which helps me manage contacts and send campaigns more easily from one place. Zoho Campaigns is simpler and easier to use than Adobe Campaign. The initial setup was too easy, and I would recommend all beginners to use it. Review collected by and hosted on G2.com.

Sometimes it feels a bit slow and the design options are limited. I think it could be faster and give more flexibility while editing emails. The design section should have more templates and easier drag-and-drop options so I can customize emails without much effort. Review collected by and hosted on G2.com.

user-friendly interface made it very easy to use Review collected by and hosted on G2.com.

It's a pain to get reports because you need a different download for every metric like 'sent' or 'delivered. Review collected by and hosted on G2.com.

I feel the integration of Zoho Campaigns with Zoho CRM and other apps like G Suite really helps us to sync the data and automate the tasks however we want. I would say it was fairly easy to set up. The problem of flows were well defined and we didn't really come across any major disruptions or hiccups. We got a fair amount of support from the Zoho team as well. Mostly from the perspective that it is easy to set up and easy to use, and I would say as a new user, it doesn't really overwhelm you. Review collected by and hosted on G2.com.

I feel that primarily, Zoho Campaigns needs to be improved from a user experience perspective. I would say the A/B testing, where we test different email versions to see which one performs best, could use more enhancements. Review collected by and hosted on G2.com.

I like that Zoho Campaigns is a free platform initially, which allows me to utilize its features without any initial investment and, impressively, without any watermarks that might compromise the professionalism of my content. The simple and minimalist design is something I truly appreciate as it ensures a user-friendly experience, which is vital for efficiency and ease of use. The easy setup experience when transitioning from another service like HubSpot was a significant benefit, making the switch hassle-free. This simplicity in the initial steps of using Zoho Campaigns reflects the thoughtful design and execution behind the platform. Overall, Zoho Campaigns serves as a robust solution for sending newsletters on a weekly basis, matching my needs effectively. Review collected by and hosted on G2.com.

I find the editor in Zoho Campaigns could be improved significantly. After inputting the HTML code, there is no preview available, which makes it difficult to verify how the email will actually appear to recipients. This lack of a preview feature can lead to issues with formatting and design, requiring additional steps and tools to ensure emails look as intended before sending. Review collected by and hosted on G2.com.

It's a good choice for small and mid-sized businesses because it does a lot for the price. if you're already using Zoho CRM, Zoho Campaigns works well with it, so syncing stuff is simple. The way it looks and how things work are easy to get the hang of, mainly if you're doing basic newsletters. It has what you need: ways to sort your contacts, manage lists, plan when campaigns go out, look at stats, use premade designs, and automate some things. So, if you don't need anything too fancy, like really complicated customer paths, Zoho Campaigns is a great option. Review collected by and hosted on G2.com.

People say that emails sometimes go to spam or bounce if you're not careful with your domain, authentication, and list cleaning. For really tricky marketing automation with complex workflows, dynamic stuff, and multi-step plans, a lot of people think Zoho Campaigns isn't as good as the top-tier programs. Some users think the email template editor isn't very flexible, doesn't have many design options, and can be a pain, especially for mobile layouts or custom designs. The Zoho-to-Zoho hookup is good, but if you're using a bunch of different outside tools, you might think the number or depth of hookups isn't as good as what some of the specialists offer. Some reviews say the interface looks old or clumsy, setting it up at first is hard, and support could be slower for technical problems. For campaign attribution, multi-channel ROI, and dynamic dashboards you might find some limits. Review collected by and hosted on G2.com.

Creating responsive emails is simple, even for those without a design background. The platform also provides both pre-built and customizable workflows for tasks like welcome emails, follow-ups, and re-engagement. Review collected by and hosted on G2.com.

When compared to competitors such as Mailchimp or ActiveCampaign, I find the template library to be rather limited. Although handling basic tasks is straightforward, it does require some time to fully grasp the automation features and integrations. Review collected by and hosted on G2.com.

I really like that Zoho Campaigns solves my main concern by ensuring users do not receive emails as 'spam' thanks to its authenticity. It's easy to adapt to and has a quick onboarding process, needing only one Zoho account. I find it very easy to select user groups for sending emails, and the integration with the Zoho Suite is a plus. The initial setup was very easy, with an easy UX, great design, and authentic setup. Review collected by and hosted on G2.com.

I find Zoho Campaigns has limited automation and personalization options. We can send emails, but its competitors like Salesforce do a good job on these two. Review collected by and hosted on G2.com.