Zoho Campaigns Reviews & Product Details


What is Zoho Campaigns?

Zoho Campaigns is an email marketing automation product that helps you reach your subscribers with the right message at the right time. You can create beautiful emails in minutes using the pre-designed templates, layouts, and the drag-and-drop editor.  Say goodbye to importing and exporting list data from CRM for the sync function in Zoho Campaigns takes over this chore for you so you can focus on growing your audience, customers, and sales. You can also embed our ready-made sign-up forms on your website to automatically bring in subscribers to a mailing list. If you have your subscriber data in an excel sheet, you can still import them manually.  Zoho Campaigns comes packed with features like dynamic content, email polls, and automated list segmentation to help you send personalized messages to your audience. With A/B testing campaigns, you can figure out which design or subject line works better with your audience; and, our list management keeps your list clean and spam free. Email opens, clicks, and forwards are all tracked in real time. The best part is, unsubscribes and bounces are automatically handled. With the help of campaign and list comparison reports, you can analyze the performance of your campaigns and understand the behavior of your audience.  Using autoresponders, send drip emails to nurture subscribers based on their interaction with your previous campaigns. Also, add scores to your subscribers' actions on your emails to identify the most engaged subscribers and push the data to Zoho CRM with the help of email workflows.  On top of all this, as email marketing regulations are getting stringent day-by-day, Zoho Campaigns does it part to help you comply with the email marketing laws and regulations.  To know further, visit, https://www.zoho.com/campaigns/    If you want to give the product a try, sign up for a free account, https://www.zoho.com/campaigns/signup.html

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Languages Supported
Chinese, Danish, Dutch, English, French, German, Hindi, Hungarian, Italian, Japanese, Korean, Polish, Portuguese, Russian, Spanish, Turkish, Vietnamese
Vendor
Zoho Corporation Pvt. Ltd.
Description
Zoho offers beautifully smart software to help you grow your business. With over 15 million users worldwide, Zoho's 33+ products aid your sales and marketing, support and collaboration, finance and recruitment needs - letting you focus only on your business.
Company Website
Year Founded
1996
HQ Location
Pleasanton, CA
Phone
+1 (888) 900-9646
LinkedIn® Page
www.linkedin.com
Employees on LinkedIn®
7,235
Twitter
@Zoho
Twitter Followers
48,907
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Companies Using Zoho Campaigns

Triplemint
Paylocity
CourseHorse
Apploi
University of Southern California
DroneDeploy
SpotRight
Doorbell
RESAAS
RIVS
Shoutem
CloudSponge

Zoho Campaigns Reviews

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Zoho Campaigns Reviews

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1-25 of 25 total Zoho Campaigns reviews
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Sales Campaign Manager
Staffing and Recruiting
Small-Business
(11-50 employees)
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Verified Current User
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"Zoho Campaigns for Lead Nurturing"

What do you like best?

Zoho campaigns, specifically email campaigns, allow you to customize templates and the way that emails look to have consistent branding when you reach out to your leads or new contacts. I like that through cloning, my emails have a similar feel so my clients can tell it's us just by the way our emails look.

What do you dislike?

There are just a lot of features Zoho hasn't incorporated yet compared to bigger CRM tools. One of the biggest features I'd like to see is the ability to build smart lists based on clients interactions with our emails.

Recommendations to others considering the product:

Zoho is an inexpensive, great option for very basic email campaigns.

What problems are you solving with the product? What benefits have you realized?

We had a pretty big database of contacts, near 13,000 leads, but they were acquired over two years and no one knew which were good or bad. By using Zoho, we have been able to clean up our lists and narrow our targets within our own database.

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Master Scuba Diver Trainer
Entertainment
Small-Business
(2-10 employees)
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Verified Current User
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"Not bad"

What do you like best?

That its within a whole solution that i utilize for my business

What do you dislike?

It isn't the most friendliest application. needs improvements in contact handling.

Creating segments isn't easy as mailchimp for instant.

Recommendations to others considering the product:

user friendliness as much as possible, i would suggest benchmarking on mailchimp as its so simple to use from handling contacts data to importing to creating segments etc..

What problems are you solving with the product? What benefits have you realized?

automation with other apps and campaign automation

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Business Development and Client Relationship Manager
Information Technology and Services
Small-Business
(11-50 employees)
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Verified Current User
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"Zoho Campaigns Offers Some Unique Features"

What do you like best?

I like the fact that Zoho makes it really easy to take your current leads and move them into campaigns and let's you track the effectiveness of each and every campaign and your ability to see the yield from each.

What do you dislike?

I feel like the interface can be really cumbersome sometimes, and it makes it difficult to utilize. I think that I would like a little more flexibility with some of the tools available.

Recommendations to others considering the product:

I considered the fact that we would be adding a lot more users in the upcoming year, and we wanted to make sure that we mitigated costs against actual in the future

What problems are you solving with the product? What benefits have you realized?

Some of the problems that I have include getting the data out and making it so I can export the information into other services.

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Director of Marketing
Higher Education
Mid-Market
(51-200 employees)
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"I miss iContact"

What do you like best?

The templates are fairly decent and the process itself is easy to run through. Their support is good and they are responsive.

What do you dislike?

Crafting campaigns in the text boxes/template layout is not friendly. There is no undo button, I can't easily move items, and the fonts and sizes constantly change while I'm writing or copying/pasting. It's not intuitive.

Recommendations to others considering the product:

It's not a bad system, but I just find it more cumbersome than the other software I used. It's comparable to others I've used in the past, however.

What problems are you solving with the product? What benefits have you realized?

Exposure to our product to purchased lists; Spreading the word about our software updates. We're reaching people, which is the goal.

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U
Small-Business
(11-50 employees)
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"Potentially great option with some major flaws"

What do you like best?

Part of Zoho One package, which is potentially a great deal. Campaigns also integrates well in Zoho CRM and Reports and has features that go beyond Mailchimp and Constant Contact.

What do you dislike?

Cut and Paste is completely broken, which makes using this package almost impossible. Most of it's editing capabilities is also pretty poor compared to most similar offerings - the editing issues seems to extend across their entire line of products (except the CRM).

Recommendations to others considering the product:

Fix Copy/Paste and other bugs. Likely need to rewrite much of core code on the editing functions.

What problems are you solving with the product? What benefits have you realized?

Small mail campaigns tied to CRM contacts.

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Graphic designer, web integrator
Mid-Market
(51-200 employees)
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"Could be better "

What do you like best?

I like how all of Zoho products are linked so you can get your list of contacts from your Zoho CRM

What do you dislike?

I dislike how sometimes it is not as responsive on mobile, sometimes the font changes from device to another

What problems are you solving with the product? What benefits have you realized?

We just started using it for this month's newsletter

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Sales Executive
Consumer Services
Small-Business
(Myself Only)
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"Good "

What do you like best?

Easy tracking and integration with Zoho CRM

What do you dislike?

Created campaigns are somewhat difficult to download and share via other channels

What problems are you solving with the product? What benefits have you realized?

send campaigns to multiple recipients. Have got a word out to my prospects and sold campaign products

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Interior Architech
Small-Business
(2-10 employees)
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"Need imporvements in few areas"

What do you like best?

The way the reports are generated, Really very impressed

What do you dislike?

To create a campaign, it is really very difficult

What problems are you solving with the product? What benefits have you realized?

Reaching to customers

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Marketing & Sales Director
Information Technology and Services
Small-Business
(11-50 employees)
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"Needs some work"

What do you like best?

Low price point especially when combined with other features

What do you dislike?

A lot of features just aren’t polished. I feel like it is a beta program.

Recommendations to others considering the product:

Have patience with the software as there are bugs

What problems are you solving with the product? What benefits have you realized?

Low price point.

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U
Small-Business
(2-10 employees)
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"So far so good"

What do you like best?

Fairly easy to get started, but some sort of guided onboarding process would really help

What do you dislike?

Need a guided onboarding process. Not very easy to start using the software without prior experience

What problems are you solving with the product? What benefits have you realized?

Just got started, trying to run email mktg campaigns

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UF
Mid-Market
(51-200 employees)
Validated Reviewer
Verified Current User
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"Sufficient Email System"

What do you like best?

Ease of use - for someone not well-versed in HTML or creating emails, it is fairly simple to use.

What do you dislike?

Do not like the inability to exclude contacts from a list - can only exclude recipients of a previous mailing.

Recommendations to others considering the product:

Zoho Campaigns is an intuitive program for the most part. It provides an option for mass emails without a great deal of prior knowledge of programs. Not the most in-depth software in the field, but it is useful.

What problems are you solving with the product? What benefits have you realized?

Sending emails to thousands of contacts at once. Ability to either create an email in the system or import HTML.

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Small-Business
(2-10 employees)
Validated Reviewer
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"Newsletters for your customers"

What do you like best?

Watching the presentation, I like how the scope is projected to the clients. Deliver elegant emails and get them to see the final product.

What do you dislike?

the truth is we found it a bit complicated to configure this application. We always had an error in the configuration.

What problems are you solving with the product? What benefits have you realized?

create mail campaigns

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E
Small-Business
(11-50 employees)
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Verified Current User
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Business partner of the vendor or vendor's competitor, not included in G2 scores.

"my zoho experience"

What do you like best?

i love the integration all the options you have

What do you dislike?

the fact that it opens a new window for every module.

Recommendations to others considering the product:

to be patient with the product and learn it right.

What problems are you solving with the product? What benefits have you realized?

many mostly new sales startups and email campaigns

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District Manager
Small-Business
(2-10 employees)
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"Amazing"

What do you like best?

Ease of use- it is going well. Nice interface

What do you dislike?

There is nothing really. Some things I dont understand but easy to find info online

What problems are you solving with the product? What benefits have you realized?

More efficient and strategic prospecting, tracking and multi touch campaign management

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A
Small-Business
(2-10 employees)
Validated Reviewer
Verified Current User
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"Cool and easy"

What do you like best?

It has very friendly user interface. Using is easy and results are stunning.

What do you dislike?

nothing, everything is ok, no idea to write anything

What problems are you solving with the product? What benefits have you realized?

Keeping in touch with customers. Providing new products.

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U
Small-Business
(2-10 employees)
Validated Reviewer
Verified Current User
Review Source
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"Simple way of reaching many customers"

What do you like best?

Layout is ok & fairly useable. Reports are fine.

What do you dislike?

unable to send to generic email addresses

What problems are you solving with the product? What benefits have you realized?

Good to get to know who's opened the emails

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Small-Business
(2-10 employees)
Validated Reviewer
Review Source
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"Attractive campaigns for customers"

What do you like best?

You can create elegant emails, announce new content on the site and manage a list of contacts.

What do you dislike?

The configuration was a bit complicated for us. Is not so easy to créate templates.

What problems are you solving with the product? What benefits have you realized?

newsletter, masive emails

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Digital Marketing Manager
Marketing and Advertising
Validated Reviewer
Review Source
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"Easy to create campaigns and Automations"

What do you like best?

i like it automation part. creating automation is so easy

What do you dislike?

User interface can be better. remaining is fine

Recommendations to others considering the product:

Recommended to All

What problems are you solving with the product? What benefits have you realized?

I am sending automated emails to our Leads and contacts which are on Zoho Crm

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Director
Mid-Market
(51-200 employees)
Validated Reviewer
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"Zoho, Best for optimize and automation"

What do you like best?

Zoho, Best for optimize and automation.

What do you dislike?

Login is still creating problem sometimes.

What problems are you solving with the product? What benefits have you realized?

Mostly Aall

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Sales Director Latinamerica
Small-Business
(2-10 employees)
Validated Reviewer
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"awesome"

What do you like best?

i love everything in this crm, easy to use,

Recommendations to others considering the product:

not at all

What problems are you solving with the product? What benefits have you realized?

having sales

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UM
Small-Business
(2-10 employees)
Validated Reviewer
Review Source
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"If you're using Zoho CRM, it's a good fit"

What do you like best?

It pairs well with Zoho CRM. The reporting shows pretty much everything I would need to see at a glance. The segmentation and syncing have never failed me.

What do you dislike?

It's a little clunkier and not nearly as functional as Mailchimp or Constant Contact

What problems are you solving with the product? What benefits have you realized?

It's helping us grow our sales pipeline.

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U
Mid-Market
(51-200 employees)
Validated Reviewer
Review Source
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"Used for a marketing strategy"

What do you like best?

It was easy to setup and pull information from

What do you dislike?

It took some effort to figure out the website and coordinate with marketing

What problems are you solving with the product? What benefits have you realized?

Helps get information on products and potential product concepts out to potential customers

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A
Small-Business
(11-50 employees)
Validated Reviewer
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Business partner of the vendor or vendor's competitor, not included in G2 scores.

"Zoho Campaigns review"

What do you like best?

Simplicity, this ystem is by far the easist of all I have tried to date

What do you dislike?

That this questionare came up befre I had a chance to actualy test the system

What problems are you solving with the product? What benefits have you realized?

eMail mafketing campaings for upcoming webinars

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U
Validated Reviewer
Review Source
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"Good email marketing"

What do you like best?

It creates emails easily and gives you a detailed monitoring.

What do you dislike?

I don’t really like the overall look. But, it does it’s job.

What problems are you solving with the product? What benefits have you realized?

We are learning to be more organized with our emails.

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AM
Enterprise
(10,001+ employees)
Validated Reviewer
Review Source
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"Zoho"

What do you like best?

the ability to track projects and share with teammates

What do you dislike?

not super user friendly or all that easy to use

What problems are you solving with the product? What benefits have you realized?

project management

Zoho Campaigns Pricing

PAY-AS-YOU-USE
PAY-AS-YOU-USE

Zoho Campaigns Features

  • Email and Mobile Preview
  • Manage Email Lists
  • High-Volume Sending
  • Building and Personalizing Emails
  • Sending Outbound Emails
  • Manage Email Deliverability

Zoho Campaigns User Ratings

8.3
Ease of Use
Average: 8.3*
8.4
Quality of Support
Average: 8.3*
8.4
Ease of Setup
Average: 8.2*
* Email Marketing Category
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