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Zoho Marketing Automation
Zoho Marketing Automation
(93)
4.2 out of 5
Zoho Marketing Automation
By Zoho
impact.com
impact.com
(1,787)
4.5 out of 5
impact.com
By Impact
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At a Glance
Zoho Marketing Automation
Zoho Marketing Automation
Star Rating
(93)4.2 out of 5
Market Segments
Small-Business (54.1% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free Trial
Browse all 4 pricing plans
impact.com
impact.com
Star Rating
(1,787)4.5 out of 5
Market Segments
Small-Business (74.7% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about impact.com
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that impact.com excels in user satisfaction, boasting a significantly higher overall score compared to Zoho Marketing Automation. Users appreciate its modern interface and visual reporting features, which simplify complex data analysis.
  • Users say that impact.com offers a more comprehensive solution for managing influencer campaigns, allowing for seamless communication and campaign management all in one platform. This is a notable advantage over Zoho, where users have mentioned the need for better integration with external tools.
  • Reviewers mention that Zoho Marketing Automation shines with its native integration within the Zoho ecosystem, providing powerful multi-channel automation capabilities. This feature is particularly beneficial for businesses looking to engage leads through various channels like email and SMS.
  • According to verified reviews, impact.com users highlight the platform's flexible attribution model, which addresses common challenges faced in tracking customer interactions across different marketing channels. In contrast, some Zoho users have expressed a desire for more robust tracking features.
  • Users appreciate the ease of use and setup with impact.com, with many noting that the onboarding process is intuitive and quick. This contrasts with Zoho Marketing Automation, where some users have reported a steeper learning curve and challenges in initial setup.
  • Reviewers indicate that while both platforms offer valuable insights, impact.com tends to provide clearer reports and dashboards, making it easier for users to visualize their marketing performance. Zoho users, however, value its workflow automation and lead scoring features, which enhance their marketing strategies.
Pricing
Entry-Level Pricing
Zoho Marketing Automation
Free Trial
Free Trial
Browse all 4 pricing plans
impact.com
No pricing available
Free Trial
Zoho Marketing Automation
Free Trial is available
impact.com
No trial information available
Ratings
Meets Requirements
8.1
72
8.6
987
Ease of Use
8.1
72
8.2
1,155
Ease of Setup
7.8
40
8.1
891
Ease of Admin
7.5
34
8.3
454
Quality of Support
8.0
66
8.4
918
Has the product been a good partner in doing business?
8.0
34
8.7
450
Product Direction (% positive)
8.7
70
8.6
955
Features by Category
Marketing AutomationHide 47 FeaturesShow 47 Features
8.1
55
Not enough data
Email Marketing
8.2
42
Not enough data
8.6
42
Not enough data
8.4
43
Not enough data
8.6
46
Not enough data
Online Marketing
8.2
44
Not enough data
7.8
43
Not enough data
8.0
38
Not enough data
8.1
40
Not enough data
7.9
44
Not enough data
Lead Management
8.6
46
Not enough data
Feature Not Available
Not enough data
8.2
47
Not enough data
8.2
47
Not enough data
8.4
48
Not enough data
8.2
47
Not enough data
8.1
47
Not enough data
8.6
46
Not enough data
Campaign Management
8.3
43
Not enough data
7.5
42
Not enough data
8.3
43
Not enough data
7.5
40
Not enough data
Social
8.0
42
Not enough data
8.0
41
Not enough data
8.5
40
Not enough data
8.0
42
Not enough data
7.9
42
Not enough data
Reporting & Analytics
8.4
47
Not enough data
8.2
44
Not enough data
7.7
44
Not enough data
7.8
45
Not enough data
7.3
41
Not enough data
Platform
7.7
35
Not enough data
8.5
37
Not enough data
8.4
36
Not enough data
7.4
34
Not enough data
7.8
31
Not enough data
8.4
35
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
8.2
38
Not enough data
7.8
37
Not enough data
7.9
36
Not enough data
Social Media AnalyticsHide 16 FeaturesShow 16 Features
Not enough data
8.7
20
Social Analytics
Not enough data
Feature Not Available
Not enough data
8.4
20
Not enough data
8.8
19
Not enough data
8.7
19
Not enough data
8.9
19
Not enough data
Feature Not Available
Not enough data
8.3
20
Reports & Dashboards
Not enough data
8.7
20
Not enough data
8.8
20
Not enough data
9.0
20
Not enough data
8.3
20
Agentic AI - Social Media Analytics
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.0
8
Not enough data
Feature Not Available
Not enough data
Feature Not Available
SMS MarketingHide 20 FeaturesShow 20 Features
Not enough data
Not enough data
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Affiliate MarketingHide 15 FeaturesShow 15 Features
Not enough data
7.9
813
Link Options
Not enough data
8.7
761
Not enough data
8.7
734
Not enough data
8.1
631
Agentic AI - Affiliate Marketing
Not enough data
6.8
262
Not enough data
7.1
257
Not enough data
7.1
256
Not enough data
7.0
255
Not enough data
7.1
257
Not enough data
Feature Not Available
Tracking Options
Not enough data
7.9
706
Not enough data
8.7
758
Not enough data
8.1
681
Affiliate Management
Not enough data
8.6
625
Not enough data
8.6
638
Not enough data
8.1
618
Partner Relationship Management (PRM)Hide 20 FeaturesShow 20 Features
Not enough data
7.7
111
Control
Not enough data
8.8
96
|
Verified
Not enough data
7.9
93
|
Verified
Not enough data
7.8
87
|
Verified
Platform - Partner Relationship Management (PRM)
Not enough data
8.2
94
|
Verified
Not enough data
7.8
91
|
Verified
Not enough data
8.0
15
Not enough data
7.7
15
Not enough data
7.4
15
Not enough data
6.7
16
Not enough data
8.4
15
Not enough data
7.9
14
Not enough data
8.1
14
Not enough data
7.4
13
Not enough data
8.0
15
Not enough data
7.7
15
Not enough data
7.7
14
Agentic AI - Partner Relationship Management (PRM)
Not enough data
6.9
15
Not enough data
Feature Not Available
Not enough data
7.1
15
Not enough data
6.7
15
Customer Journey MappingHide 6 FeaturesShow 6 Features
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Journey Mapping
Not enough data
Not enough data
AttributionHide 17 FeaturesShow 17 Features
Not enough data
7.8
75
Attribution Modeling
Not enough data
8.6
69
|
Verified
Not enough data
7.9
68
|
Verified
Not enough data
6.7
60
|
Verified
Not enough data
7.5
68
|
Verified
Not enough data
7.1
65
Not enough data
7.6
67
Agentic AI - Attribution
Not enough data
7.4
24
Not enough data
7.7
25
Not enough data
Feature Not Available
Not enough data
7.4
24
Marketing
Not enough data
7.4
58
|
Verified
Not enough data
8.2
63
|
Verified
Not enough data
7.7
64
|
Verified
Not enough data
8.0
62
|
Verified
Reporting
Not enough data
8.8
73
|
Verified
Not enough data
8.5
71
|
Verified
Not enough data
8.7
72
|
Verified
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
Not enough data
7.5
45
Platform Basics
Not enough data
7.4
41
|
Verified
Not enough data
7.4
41
|
Verified
Platform Data
Not enough data
7.7
43
|
Verified
Not enough data
7.7
42
|
Verified
Not enough data
8.1
44
|
Verified
Not enough data
8.0
44
|
Verified
Platform Additional Functionality
Not enough data
Feature Not Available
Not enough data
7.5
40
|
Verified
Not enough data
Feature Not Available
Agentic AI - Customer Journey Analytics
Not enough data
Feature Not Available
Not enough data
7.2
19
Not enough data
7.1
19
Not enough data
7.0
18
Social Media Listening ToolsHide 15 FeaturesShow 15 Features
Not enough data
8.5
12
Monitoring & Listening
Not enough data
8.9
12
Not enough data
7.5
12
Not enough data
7.8
12
Not enough data
7.9
12
Not enough data
7.9
12
Not enough data
7.8
12
Agentic AI - Social Media Listening Tools
Not enough data
7.7
8
Not enough data
8.5
8
Not enough data
8.1
8
Not enough data
9.3
7
Not enough data
8.6
7
Data Management & Analysis
Not enough data
9.0
12
Not enough data
9.2
12
Not enough data
9.3
12
Not enough data
9.5
11
Loyalty ManagementHide 15 FeaturesShow 15 Features
Not enough data
8.3
36
Loyalty Experience
Not enough data
8.6
34
Not enough data
8.9
35
Not enough data
8.2
29
Not enough data
8.4
32
Not enough data
7.6
29
Not enough data
Feature Not Available
Loyalty Platform
Not enough data
8.2
29
Not enough data
8.1
31
Not enough data
8.5
31
Not enough data
8.5
28
Not enough data
8.1
30
Agentic AI - Loyalty Management
Not enough data
Feature Not Available
Not enough data
7.9
8
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Partner Ecosystem PlatformsHide 15 FeaturesShow 15 Features
Not enough data
7.8
25
Account Mapping
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Partner Discovery
Not enough data
7.2
23
Not enough data
7.2
24
Not enough data
7.0
23
Partner Collaboration
Not enough data
8.5
25
Not enough data
8.4
22
Not enough data
8.3
23
Analytics
Not enough data
8.2
23
Not enough data
8.0
23
Not enough data
8.1
24
Integrations
Not enough data
Feature Not Available
Not enough data
6.9
22
Not enough data
Feature Not Available
Influencer Marketing PlatformsHide 20 FeaturesShow 20 Features
Not enough data
7.7
214
Influencer Marketing
Not enough data
7.6
178
|
Verified
Not enough data
Feature Not Available
Not enough data
7.5
174
|
Verified
Not enough data
7.5
169
|
Verified
Not enough data
7.7
176
|
Verified
Not enough data
7.5
164
|
Verified
Not enough data
7.7
173
|
Verified
Not enough data
8.0
165
|
Verified
Not enough data
8.3
182
|
Verified
Not enough data
8.0
174
|
Verified
Not enough data
Feature Not Available
Not enough data
7.9
139
|
Verified
Not enough data
Feature Not Available
Not enough data
7.9
35
Agentic AI - Influencer Marketing Platforms
Not enough data
7.0
48
Not enough data
Feature Not Available
Not enough data
7.3
49
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
WhatsApp MarketingHide 10 FeaturesShow 10 Features
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer AdvocacyHide 3 FeaturesShow 3 Features
Not enough data
8.0
6
Agentic AI - Customer Advocacy
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
Feature Not Available
Account-Based ExecutionHide 14 FeaturesShow 14 Features
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Media and Influencer TargetingHide 16 FeaturesShow 16 Features
Not enough data
7.5
35
Database
Not enough data
7.9
35
Not enough data
8.0
35
Not enough data
Feature Not Available
Outreach
Not enough data
7.6
33
Not enough data
Feature Not Available
Not enough data
7.4
33
Reporting
Not enough data
8.2
32
Not enough data
7.2
32
Not enough data
7.6
32
Agentic AI - Media and Influencer Targeting
Not enough data
Feature Not Available
Not enough data
7.4
20
Not enough data
7.3
20
Not enough data
7.3
20
Not enough data
7.3
20
User Rights/Roles
Not enough data
7.4
31
Not enough data
7.5
30
Brand AdvocacyHide 11 FeaturesShow 11 Features
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing AnalyticsHide 15 FeaturesShow 15 Features
7.9
28
7.8
139
Marketing Operations
7.8
25
|
Verified
8.2
118
|
Verified
8.1
25
|
Verified
8.6
128
|
Verified
7.9
25
|
Verified
7.6
119
|
Verified
8.4
24
|
Verified
8.4
123
|
Verified
7.2
23
|
Verified
7.9
94
|
Verified
7.1
21
Feature Not Available
Campaign Activity
8.5
24
|
Verified
8.5
127
|
Verified
7.9
24
|
Verified
8.7
131
|
Verified
8.3
24
|
Verified
7.7
110
|
Verified
8.2
23
|
Verified
7.9
116
|
Verified
8.0
23
|
Verified
7.9
114
|
Verified
7.1
22
|
Verified
6.4
17
Agentic AI - Marketing Analytics
Not enough data
7.1
29
Not enough data
7.2
29
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Zoho Marketing Automation
Zoho Marketing Automation
impact.com
impact.com
Zoho Marketing Automation and impact.com are categorized as Marketing Analytics and Customer Journey Analytics
Unique Categories
Zoho Marketing Automation
Zoho Marketing Automation is categorized as SMS Marketing, Marketing Automation, Customer Journey Mapping, and WhatsApp Marketing
impact.com
Reviews
Reviewers' Company Size
Zoho Marketing Automation
Zoho Marketing Automation
Small-Business(50 or fewer emp.)
54.1%
Mid-Market(51-1000 emp.)
40.0%
Enterprise(> 1000 emp.)
5.9%
impact.com
impact.com
Small-Business(50 or fewer emp.)
74.7%
Mid-Market(51-1000 emp.)
19.8%
Enterprise(> 1000 emp.)
5.5%
Reviewers' Industry
Zoho Marketing Automation
Zoho Marketing Automation
Marketing and Advertising
20.0%
Information Technology and Services
11.8%
Computer Software
9.4%
Retail
5.9%
Financial Services
4.7%
Other
48.2%
impact.com
impact.com
Marketing and Advertising
21.9%
Computer Software
6.4%
Retail
5.0%
Information Technology and Services
4.9%
Financial Services
4.7%
Other
57.1%
Alternatives
Zoho Marketing Automation
Zoho Marketing Automation Alternatives
HubSpot Marketing Hub
HubSpot Marketing Hub
Add HubSpot Marketing Hub
ActiveCampaign
ActiveCampaign
Add ActiveCampaign
Klaviyo
Klaviyo
Add Klaviyo
Intuit Mailchimp All-in-One Marketing Platform
Intuit Mailchimp All-in-One Marketing Platform
Add Intuit Mailchimp All-in-One Marketing Platform
impact.com
impact.com Alternatives
PartnerStack
PartnerStack
Add PartnerStack
ZINFI Unified Partner Management (UPM)
ZINFI Unified Partner Management (UPM)
Add ZINFI Unified Partner Management (UPM)
Awin
Awin
Add Awin
Impartner PRM
Impartner PRM
Add Impartner PRM
Discussions
Zoho Marketing Automation
Zoho Marketing Automation Discussions
How can I use this?
1 Comment
Official Response from Zoho Marketing Automation
You can use Zoho Marketing Automation for engaging with your audience on multiple channels using different automated campaigns. Use this link to start...Read more
What are the four key features of marketing automation software?
1 Comment
Official Response from Zoho Marketing Automation
A marketing automation software helps businesses automate the entire customer lifecycle, right from creating awareness for your brand, to engage with...Read more
Is Zoho a marketing automation tool?
1 Comment
Official Response from Zoho Marketing Automation
Zoho Corporation is a global tech company offering SaaS applications and online productivity tools. Zoho Marketing Automation is an omnichannel marketing...Read more
See all discussions
impact.com
impact.com Discussions
Does SaaSquatch integrate with 3rd-party tools?
2 Comments
SaaSquatch T.
ST
SaaSquatch natively integrates with many of the tools you already use so that you can get the most out of your referral and loyalty programs. Whether it’s...Read more
What is impact.com used for?
2 Comments
איש .
א
impact.com is intended to be used as a partnership management platformRead more
How many dashboars out there for Impact.com?
2 Comments
Sunday O.
SO
You can not use more than one account on impact,it's only one account you need to have to avoid being ban.Read more
See all discussions
Ask Zoho Marketing Automation a QuestionContact Zoho Marketing Automation
Ask impact.com a QuestionContact impact.com

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Add Product
Zoho Marketing Automation
Zoho Marketing Automation
impact.com
impact.com
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