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Compare Wunderkind and addShoppers 
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At a Glance
Market Segments
Mid-Market (41.4% of reviews)
Small-Business (65.5% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Wunderkind
Star Rating
(88)4.4 out of 5
Market Segments
Mid-Market (41.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about WunderkindaddShoppers
Star Rating
(30)4.3 out of 5
Market Segments
Small-Business (65.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about addShoppersWunderkind vs addShoppers
When assessing the two solutions, reviewers found addShoppers easier to use and set up. However, Wunderkind is easier to administer. Reviewers also preferred doing business with Wunderkind overall.
- Reviewers felt that Wunderkind meets the needs of their business better than addShoppers.
- When comparing quality of ongoing product support, reviewers felt that Wunderkind is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Wunderkind over addShoppers.
Pricing
Entry-Level Pricing
Wunderkind
No pricing availableaddShoppers
No pricing availableFree Trial
Wunderkind
No trial information availableaddShoppers
No trial information availableRatings
Meets Requirements
8.7
82
8.1
27
Ease of Use
8.5
83
8.6
29
Ease of Setup
8.0
47
8.5
20
Ease of Admin
8.3
34
7.5
16
Quality of Support
9.0
83
8.4
27
Has the product been a good partner in doing business?
9.2
35
8.4
16
Product Direction (% positive)
8.8
85
8.3
27
Features by Category
Email Marketing
8.7
9
Not enough data
9.6
9
Not enough data
8.3
6
Not enough data
9.5
7
Not enough data
Online Marketing
Not enough data
Not enough data
8.3
7
Not enough data
8.7
5
Not enough data
9.4
6
Not enough data
Not enough data
Not enough data
Lead Management
8.3
5
Not enough data
8.3
5
Not enough data
8.8
7
Not enough data
Not enough data
Not enough data
8.7
5
Not enough data
8.9
6
Not enough data
8.0
5
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics
8.0
5
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
7.3
5
Not enough data
8.3
5
Not enough data
9.3
5
Not enough data
Not enough data
Not enough data
6.7
5
Not enough data
9.3
5
Not enough data
6.3
5
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
6.3
5
Not enough data
8.0
5
Not enough data
8.3
5
Not enough data
Channel Functionality
9.4
6
Not enough data
Platform Interoperability
Not enough data
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.3
5
Not enough data
8.1
6
Not enough data
8.8
7
Not enough data
8.3
5
Not enough data
8.3
5
Not enough data
8.9
6
Not enough data
Not enough data
Not enough data
8.3
6
Not enough data
8.9
6
Not enough data
8.6
6
Not enough data
9.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
8.6
6
Not enough data
7.7
5
Not enough data
8.3
5
Not enough data
9.0
5
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
9.2
6
Not enough data
Not enough data
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.0
5
Not enough data
Feature Not Available
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
8.2
16
Not enough data
8.6
17
8.7
5
|
Verified
7.7
15
Feature Not Available
Templates
7.6
15
Not enough data
8.2
16
Not enough data
8.3
16
Feature Not Available
Personalization
8.4
17
Not enough data
8.7
17
Not enough data
9.1
17
9.3
5
|
Verified
7.7
14
Feature Not Available
7.4
15
Not enough data
7.6
16
Not enough data
9.3
16
Not enough data
8.8
16
Not enough data
Multichannel
8.5
16
Feature Not Available
8.7
18
8.3
5
|
Verified
8.0
16
Not enough data
Administration
8.3
15
Not enough data
7.6
17
Not enough data
7.8
15
Not enough data
7.7
17
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Retargeting
9.2
20
Not enough data
8.5
20
Not enough data
8.9
20
Not enough data
8.0
20
Not enough data
7.8
19
Not enough data
7.3
18
Not enough data
8.2
19
Not enough data
Agentic AI - Retargeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
8.7
20
Not enough data
5.5
13
Not enough data
8.1
21
Not enough data
6.4
20
Not enough data
7.8
20
Not enough data
7.4
21
Not enough data
7.8
20
Not enough data
Feature Not Available
Not enough data
SMS Platform
7.5
21
Not enough data
8.4
20
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
20
Not enough data
8.3
16
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
Not enough data
Not enough data
Mobile Functionality
Not enough data
Not enough data
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.3
5
Not enough data
8.1
6
Not enough data
8.8
7
Not enough data
8.3
5
Not enough data
8.3
5
Not enough data
8.9
6
Not enough data
Not enough data
Not enough data
8.3
6
Not enough data
8.9
6
Not enough data
8.6
6
Not enough data
9.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
8.6
6
Not enough data
7.7
5
Not enough data
8.3
5
Not enough data
9.0
5
Not enough data
Mobile
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
9.2
6
Not enough data
Not enough data
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.0
5
Not enough data
Feature Not Available
Not enough data
Platform Interoperability
Not enough data
Not enough data
Video Functionality
Not enough data
Not enough data
Agentic AI - Video Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.3
5
Not enough data
8.1
6
Not enough data
8.8
7
Not enough data
8.3
5
Not enough data
8.3
5
Not enough data
8.9
6
Not enough data
Not enough data
Not enough data
8.3
6
Not enough data
8.9
6
Not enough data
8.6
6
Not enough data
9.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
8.6
6
Not enough data
7.7
5
Not enough data
8.3
5
Not enough data
9.0
5
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
9.2
6
Not enough data
Not enough data
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.0
5
Not enough data
Feature Not Available
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Firewall Software
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Wunderkind and addShoppers are categorized as Personalization, Personalization Engines, E-Commerce Personalization, and Identity Resolution
Unique Categories
Wunderkind is categorized as Mobile Advertising, Display Advertising, Video Advertising, Retargeting, SMS Marketing, and Marketing Automation
addShoppers is categorized as Visitor Identification
Reviews
Reviewers' Company Size
Wunderkind
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
addShoppers
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Apparel & Fashion
23.0%
Retail
21.8%
Consumer Goods
9.2%
Automotive
8.0%
Marketing and Advertising
3.4%
Other
34.5%
Retail
17.2%
Consumer Goods
17.2%
Sporting Goods
10.3%
Apparel & Fashion
10.3%
Marketing and Advertising
6.9%
Other
37.9%
Discussions
Wunderkind has no discussions with answers
addShoppers has no discussions with answers
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