Compare SAP Engagement Cloud (formerly SAP Emarsys) and Simon AI 
At a Glance
Market Segments
Mid-Market (54.1% of reviews)
Mid-Market (55.6% of reviews)
Entry-Level Pricing
$
Contact Us Per Year
SAP Engagement Cloud (formerly SAP Emarsys)
Star Rating
(584)4.3 out of 5
Market Segments
Mid-Market (54.1% of reviews)
Pros & Cons
Entry-Level Pricing
$
Browse all 3 pricing plansSimon AI
Star Rating
(264)4.2 out of 5
Market Segments
Mid-Market (55.6% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us Per Year
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that SAP Engagement Cloud excels in campaign management, with users appreciating its ability to support various marketing channels like push notifications, emails, and automation programs. One user highlighted how it effectively addresses their need to reach customers through personalized campaigns.
- Users say that Simon AI offers a smooth user interface and integrates multiple functionalities, such as user journeys, SMS, and paid media, into a single platform. Reviewers commend the platform's ease of use, noting that it simplifies complex tasks while providing quick access to customer support when needed.
- According to verified reviews, SAP Engagement Cloud stands out for its intelligent design and broad API capabilities, making data import and export straightforward. Users find the platform mostly self-explanatory, which enhances their overall experience and reduces the learning curve.
- Reviewers mention that while Simon AI has a strong support team that is responsive and helpful, SAP Engagement Cloud slightly edges out in terms of overall support quality. Users have rated SAP Engagement Cloud's support highly, indicating a reliable partnership in their marketing efforts.
- G2 reviewers highlight that SAP Engagement Cloud's ability to automate customer journeys using real-time data and AI insights is a significant advantage. Users appreciate features like segmentation and event-triggered workflows, which contribute to more effective and personalized marketing campaigns.
- Users note that while both platforms are user-friendly, SAP Engagement Cloud has a slightly lower ease of setup score compared to Simon AI. However, the comprehensive features and capabilities of SAP Engagement Cloud make it a preferred choice for many users looking for robust marketing automation solutions.
Pricing
Entry-Level Pricing
SAP Engagement Cloud (formerly SAP Emarsys)
ESSENTIAL
$
Achieve your most essential objectives through marketing personalization and automation.
Simon AI
Simon Activate
Contact Us
Per Year
- Unify customer data from your cloud data warehouse and all other sources
- Create sophisticated audiences in minutes with code or SQL
- Sync audiences to marketing and ad platforms in real-time
Free Trial
SAP Engagement Cloud (formerly SAP Emarsys)
No trial information availableSimon AI
No trial information availableRatings
Meets Requirements
8.3
404
8.1
171
Ease of Use
8.2
409
8.2
178
Ease of Setup
7.1
215
7.9
44
Ease of Admin
8.2
172
8.1
45
Quality of Support
8.4
398
9.0
168
Has the product been a good partner in doing business?
8.5
173
8.8
49
Product Direction (% positive)
8.9
377
7.5
166
Features by Category
Email Marketing
8.7
264
|
Verified
Not enough data
8.7
248
|
Verified
Not enough data
8.5
258
|
Verified
Not enough data
8.3
233
|
Verified
Not enough data
Online Marketing
7.0
158
|
Verified
Not enough data
8.0
191
|
Verified
Not enough data
8.1
218
|
Verified
Not enough data
8.0
215
|
Verified
Not enough data
7.8
158
Not enough data
Lead Management
7.9
174
|
Verified
Not enough data
7.8
192
|
Verified
Not enough data
8.5
242
|
Verified
Not enough data
7.8
161
|
Verified
Not enough data
8.0
158
|
Verified
Not enough data
8.2
183
|
Verified
Not enough data
7.8
146
|
Verified
Not enough data
8.2
144
|
Verified
Not enough data
Campaign Management
8.2
182
|
Verified
Not enough data
7.8
122
Not enough data
7.6
113
|
Verified
Not enough data
7.0
84
Not enough data
Social
7.3
93
Not enough data
7.5
103
|
Verified
Not enough data
7.4
101
|
Verified
Not enough data
7.4
93
|
Verified
Not enough data
7.5
104
|
Verified
Not enough data
Reporting & Analytics
8.0
237
|
Verified
Not enough data
7.8
176
|
Verified
Not enough data
7.6
165
|
Verified
Not enough data
7.4
173
|
Verified
Not enough data
7.4
109
Not enough data
Platform
7.5
153
|
Verified
Not enough data
8.1
135
|
Verified
Not enough data
8.5
152
|
Verified
Not enough data
7.9
106
|
Verified
Not enough data
6.8
107
|
Verified
Not enough data
8.5
137
|
Verified
Not enough data
7.6
103
|
Verified
Not enough data
Agentic AI - Marketing Automation
6.5
29
Not enough data
6.1
28
Not enough data
6.4
30
Not enough data
6.4
29
Not enough data
6.6
29
Not enough data
6.7
29
Not enough data
Integration
7.8
158
|
Verified
Not enough data
7.6
151
|
Verified
Not enough data
7.4
117
|
Verified
Not enough data
Metrics
7.8
35
Not enough data
8.1
38
Not enough data
8.0
30
Not enough data
8.0
34
Not enough data
8.1
33
Not enough data
8.3
35
Not enough data
7.8
33
Not enough data
8.3
36
Not enough data
8.0
33
Not enough data
Reporting
8.0
40
Not enough data
8.1
37
Not enough data
7.8
35
Not enough data
8.6
39
Not enough data
8.1
37
Not enough data
7.9
32
Not enough data
7.7
37
Not enough data
Other
8.2
35
Not enough data
8.0
32
Not enough data
8.0
29
Not enough data
8.4
36
Not enough data
8.2
31
Not enough data
8.4
31
Not enough data
7.7
34
Not enough data
Agentic AI - Digital Analytics
7.5
8
Not enough data
7.1
8
Not enough data
7.3
8
Not enough data
7.1
8
Not enough data
Administration
7.1
38
Not enough data
7.5
36
Not enough data
8.3
40
Not enough data
8.5
40
Not enough data
Administration
8.2
82
Not enough data
7.9
75
Not enough data
7.8
75
Not enough data
8.6
85
Not enough data
7.1
58
Not enough data
7.8
65
Not enough data
Integrations
7.8
48
Not enough data
7.8
58
Not enough data
8.0
58
Not enough data
7.7
58
Not enough data
Platform
8.1
55
Not enough data
7.9
54
Not enough data
8.3
49
Not enough data
7.8
64
Not enough data
8.2
59
Not enough data
8.4
73
Not enough data
8.0
55
Not enough data
8.4
70
Not enough data
Diagnosis
6.9
61
Not enough data
7.3
66
Not enough data
7.8
72
Not enough data
7.4
65
Not enough data
Tracking
7.3
70
Not enough data
7.1
61
Not enough data
8.2
86
Not enough data
8.0
80
Not enough data
7.3
59
Not enough data
Reporting
8.2
93
Not enough data
7.6
80
Not enough data
7.6
72
Not enough data
7.6
77
Not enough data
Agentic AI - Email Deliverability
6.7
18
Not enough data
7.0
18
Not enough data
7.2
18
Not enough data
6.3
18
Not enough data
7.2
18
Not enough data
Analytics
8.8
8
Not enough data
8.8
8
Not enough data
9.0
8
Not enough data
8.9
9
Not enough data
8.1
8
Not enough data
9.1
9
Not enough data
Content Management
9.2
10
Not enough data
8.5
9
Not enough data
Feature Not Available
Not enough data
Design & Development
9.0
8
Not enough data
9.0
8
Not enough data
8.2
10
Not enough data
Agentic AI - Digital Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
7.0
10
Not enough data
7.0
10
Not enough data
6.5
9
Not enough data
6.5
8
Not enough data
7.5
10
Not enough data
Agentic AI - Location-Based Marketing Features
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
7.7
11
Not enough data
8.0
10
Not enough data
8.2
11
Not enough data
7.6
11
Not enough data
Visitor Behavior
8.5
94
|
Verified
Not enough data
8.8
101
|
Verified
Not enough data
8.2
79
|
Verified
Not enough data
Templates
8.0
96
|
Verified
Not enough data
8.6
98
|
Verified
Not enough data
8.5
95
|
Verified
Not enough data
Personalization
8.6
104
|
Verified
Not enough data
8.4
93
|
Verified
Not enough data
8.5
96
|
Verified
Not enough data
8.4
69
|
Verified
Not enough data
8.7
86
|
Verified
Not enough data
8.6
100
|
Verified
Not enough data
8.5
96
|
Verified
Not enough data
8.7
92
|
Verified
Not enough data
Multichannel
8.3
86
|
Verified
Not enough data
8.9
117
|
Verified
Not enough data
8.4
89
|
Verified
Not enough data
Administration
8.7
105
|
Verified
Not enough data
8.5
111
|
Verified
Not enough data
8.5
102
|
Verified
Not enough data
8.2
90
|
Verified
Not enough data
Agentic AI - E-Commerce Personalization
5.2
8
Not enough data
5.4
8
Not enough data
Campaigns
7.7
24
Not enough data
8.3
26
Not enough data
7.9
24
Not enough data
8.3
27
Not enough data
8.0
24
Not enough data
Analytics
7.6
24
Not enough data
7.3
24
Not enough data
Optimization
7.6
24
Not enough data
8.2
25
Not enough data
7.0
22
Not enough data
7.4
23
Not enough data
Agentic AI - Push Notification
6.5
13
Not enough data
6.4
13
Not enough data
6.4
13
Not enough data
Segmentation
8.8
20
Not enough data
8.9
19
Not enough data
Targeting
8.7
19
Not enough data
8.3
17
Not enough data
Triggered Content
8.1
15
Not enough data
8.9
21
Not enough data
8.9
19
Not enough data
Personalized Content
8.4
20
Not enough data
9.0
15
Not enough data
8.6
17
Not enough data
Agentic AI - Personalization Engines
8.1
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
7.8
6
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
Text Messaging
8.3
23
Not enough data
7.4
18
Not enough data
8.5
24
Not enough data
7.7
17
Not enough data
8.0
20
Not enough data
7.1
18
Not enough data
8.3
23
Not enough data
7.9
19
Not enough data
SMS Platform
7.8
23
Not enough data
8.6
23
Not enough data
7.4
17
Not enough data
6.9
15
Not enough data
7.1
16
Not enough data
8.2
19
Not enough data
Agentic AI - SMS Marketing
5.4
9
Not enough data
5.4
9
Not enough data
6.1
9
Not enough data
5.6
9
Not enough data
5.2
9
Not enough data
5.6
9
Not enough data
Data Sourcing
Not enough data
8.2
84
|
Verified
Not enough data
8.2
89
|
Verified
Not enough data
Feature Not Available
Not enough data
8.1
80
|
Verified
Intelligence
Not enough data
7.7
88
|
Verified
Not enough data
6.4
51
|
Verified
Not enough data
6.8
51
Platform Basics
8.6
50
Not enough data
8.6
48
Not enough data
Platform Data
8.1
45
Not enough data
8.0
47
Not enough data
8.4
51
Not enough data
7.9
44
Not enough data
Platform Additional Functionality
7.8
44
Not enough data
8.1
42
Not enough data
7.9
40
Not enough data
Agentic AI - Customer Journey Analytics
8.0
10
Not enough data
8.3
10
Not enough data
8.0
10
Not enough data
8.3
9
Not enough data
Loyalty Experience
8.4
15
Not enough data
8.6
15
Not enough data
8.4
17
Not enough data
8.5
22
Not enough data
7.4
12
Not enough data
7.8
13
Not enough data
Loyalty Platform
8.7
15
Not enough data
8.7
18
Not enough data
8.3
15
Not enough data
8.5
16
Not enough data
8.8
18
Not enough data
Agentic AI - Loyalty Management
6.9
6
Not enough data
7.2
6
Not enough data
7.3
5
Not enough data
6.9
6
Not enough data
Analysis
8.0
43
Not enough data
8.3
68
|
Verified
Not enough data
7.7
38
Not enough data
8.1
54
Not enough data
Campaigns
7.9
42
|
Verified
Not enough data
8.4
46
|
Verified
Not enough data
8.4
39
|
Verified
Not enough data
7.8
32
Not enough data
9.1
64
Not enough data
8.8
62
Not enough data
Engagement
8.1
52
Not enough data
Platform
8.4
59
Not enough data
8.1
28
|
Verified
Not enough data
8.3
43
Not enough data
Agentic AI - Mobile Marketing
6.3
8
Not enough data
6.0
8
Not enough data
5.4
9
Not enough data
6.0
8
Not enough data
6.4
7
Not enough data
7.4
7
Not enough data
Marketing Operations
8.0
70
|
Verified
Not enough data
8.5
83
|
Verified
Not enough data
8.3
80
|
Verified
Not enough data
8.8
81
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.3
94
|
Verified
Not enough data
8.4
101
|
Verified
Not enough data
8.1
74
|
Verified
Not enough data
8.0
75
|
Verified
Not enough data
8.4
72
|
Verified
Not enough data
8.1
73
Not enough data
Agentic AI - Marketing Analytics
7.2
16
Not enough data
7.5
16
Not enough data
7.3
16
Not enough data
Categories
Categories
Shared Categories
SAP Engagement Cloud (formerly SAP Emarsys) and Simon AI are categorized as Marketing Automation
Unique Categories
SAP Engagement Cloud (formerly SAP Emarsys) is categorized as SMS Marketing, Personalization Engines, Push Notification, E-Commerce Personalization, Location-Based Marketing, Digital Experience Platforms (DXP), Email Deliverability, Customer Journey Analytics, Loyalty Management, Marketing Analytics, Transactional Email, Mobile Marketing, and Digital Analytics
Simon AI is categorized as Customer Data Platform (CDP)
Reviews
Reviewers' Company Size
SAP Engagement Cloud (formerly SAP Emarsys)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Simon AI
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
28.1%
Apparel & Fashion
10.5%
Consumer Goods
5.3%
Marketing and Advertising
4.7%
Sporting Goods
3.9%
Other
47.4%
Retail
13.5%
Marketing and Advertising
13.1%
Leisure, Travel & Tourism
10.0%
Consumer Goods
9.3%
Health, Wellness and Fitness
6.2%
Other
47.9%
Alternatives
Discussions
Can I add other templates if I don't want to use html?
2 Comments
WY
Hola Pamela!
Gracias por tu pregunta.
Our Template Editor does let you design and create your own templates. As long as you have the VCE enabled, this is a...Read more
Why don't they have support for training in Spanish?
1 Comment
Official Response from SAP Engagement Cloud (formerly SAP Emarsys)
Hello Mateo!
We appreciate your question. Although we indeed do not have the same availability of documentation in Spanish as for other languages, this is...Read more
how much turnvoer my company need before emarsys is worth.
1 Comment
PD
Hi Timo, Thank you for your question. It is usually its 50-500m + annual turnover.Read more
Simon AI has no discussions with answers
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