Compare SAP Engagement Cloud (formerly SAP Emarsys) and indigitall 
At a Glance
Market Segments
Mid-Market (54.1% of reviews)
Mid-Market (46.4% of reviews)
Entry-Level Pricing
$
No pricing available
SAP Engagement Cloud (formerly SAP Emarsys)
Star Rating
(584)4.3 out of 5
Market Segments
Mid-Market (54.1% of reviews)
Pros & Cons
Entry-Level Pricing
$
Browse all 3 pricing plansindigitall
Star Rating
(444)4.8 out of 5
Market Segments
Mid-Market (46.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about indigitallSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that indigitall excels in user-friendliness, with many users highlighting its intuitive interface that simplifies campaign scheduling across different countries. This ease of use is a significant advantage for teams looking to streamline their marketing efforts.
- Users say that SAP Engagement Cloud offers robust capabilities for managing campaigns through various channels, including push notifications and emails. Reviewers appreciate its automation features, such as abandoned cart messages, which enhance customer engagement and retention.
- According to verified reviews, indigitall stands out for its integration capabilities, allowing users to manage multiple communication channels like mail, chatbots, and Slack from a single platform. This centralization is particularly beneficial for businesses aiming to enhance customer interaction.
- Reviewers mention that while SAP Engagement Cloud provides powerful personalization features, some users find the setup process to be less straightforward compared to indigitall. The latter's quick implementation is often praised, making it easier for teams to get started with their marketing strategies.
- Users highlight that indigitall has a higher satisfaction score in terms of support quality, with many noting responsive customer service that helps resolve issues promptly. This level of support can be crucial for businesses that rely heavily on timely communication with their customers.
- G2 reviewers indicate that SAP Engagement Cloud has a strong focus on data-driven marketing, with features like AI recommendations and event-triggered workflows. However, some users feel that the platform could benefit from a more user-friendly design to enhance overall usability.
Pricing
Entry-Level Pricing
SAP Engagement Cloud (formerly SAP Emarsys)
ESSENTIAL
$
Achieve your most essential objectives through marketing personalization and automation.
indigitall
No pricing availableFree Trial
SAP Engagement Cloud (formerly SAP Emarsys)
No trial information availableindigitall
No trial information availableRatings
Meets Requirements
8.3
404
9.2
356
Ease of Use
8.2
409
9.3
365
Ease of Setup
7.1
215
9.0
348
Ease of Admin
8.2
172
9.1
145
Quality of Support
8.4
398
9.3
354
Has the product been a good partner in doing business?
8.5
173
9.1
142
Product Direction (% positive)
8.9
377
9.8
348
Features by Category
Email Marketing
8.7
264
|
Verified
9.1
17
8.7
248
|
Verified
9.3
16
8.5
258
|
Verified
9.2
16
8.3
233
|
Verified
9.0
15
Online Marketing
7.0
158
|
Verified
8.1
15
8.0
191
|
Verified
8.4
15
8.1
218
|
Verified
8.8
15
8.0
215
|
Verified
8.8
15
7.8
158
8.9
15
Lead Management
7.9
174
|
Verified
9.0
15
7.8
192
|
Verified
9.0
15
8.5
242
|
Verified
9.3
15
7.8
161
|
Verified
9.3
15
8.0
158
|
Verified
9.3
15
8.2
183
|
Verified
9.5
14
7.8
146
|
Verified
9.5
14
8.2
144
|
Verified
9.3
14
Campaign Management
8.2
182
|
Verified
9.3
16
7.8
122
8.5
14
7.6
113
|
Verified
8.8
14
7.0
84
8.8
14
Social
7.3
93
8.7
14
7.5
103
|
Verified
8.8
15
7.4
101
|
Verified
8.8
15
7.4
93
|
Verified
8.7
15
7.5
104
|
Verified
8.5
13
Reporting & Analytics
8.0
237
|
Verified
8.8
15
7.8
176
|
Verified
8.6
15
7.6
165
|
Verified
8.3
15
7.4
173
|
Verified
8.5
14
7.4
109
8.6
14
Platform
7.5
153
|
Verified
9.3
25
8.1
135
|
Verified
9.6
26
8.5
152
|
Verified
9.6
25
7.9
106
|
Verified
9.2
24
6.8
107
|
Verified
9.3
25
8.5
137
|
Verified
9.6
25
7.6
103
|
Verified
9.1
23
Agentic AI - Marketing Automation
6.5
29
9.4
12
6.1
28
9.4
12
6.4
30
9.0
12
6.4
29
9.3
12
6.6
29
9.2
12
6.7
29
9.0
12
Integration
7.8
158
|
Verified
9.1
24
7.6
151
|
Verified
8.8
23
7.4
117
|
Verified
9.1
23
Metrics
7.8
35
Not enough data
8.1
38
Not enough data
8.0
30
Not enough data
8.0
34
Not enough data
8.1
33
Not enough data
8.3
35
Not enough data
7.8
33
Not enough data
8.3
36
Not enough data
8.0
33
Not enough data
Reporting
8.0
40
Not enough data
8.1
37
Not enough data
7.8
35
Not enough data
8.6
39
Not enough data
8.1
37
Not enough data
7.9
32
Not enough data
7.7
37
Not enough data
Other
8.2
35
Not enough data
8.0
32
Not enough data
8.0
29
Not enough data
8.4
36
Not enough data
8.2
31
Not enough data
8.4
31
Not enough data
7.7
34
Not enough data
Agentic AI - Digital Analytics
7.5
8
Not enough data
7.1
8
Not enough data
7.3
8
Not enough data
7.1
8
Not enough data
Administration
7.1
38
Not enough data
7.5
36
Not enough data
8.3
40
Not enough data
8.5
40
Not enough data
Administration
8.2
82
Not enough data
7.9
75
Not enough data
7.8
75
Not enough data
8.6
85
Not enough data
7.1
58
Not enough data
7.8
65
Not enough data
Integrations
7.8
48
Not enough data
7.8
58
Not enough data
8.0
58
Not enough data
7.7
58
Not enough data
Platform
8.1
55
Not enough data
7.9
54
Not enough data
8.3
49
Not enough data
7.8
64
Not enough data
8.2
59
Not enough data
8.4
73
Not enough data
8.0
55
Not enough data
8.4
70
Not enough data
Core Conversational Capabilities - AI Chatbots
Not enough data
8.4
22
Not enough data
8.7
22
Not enough data
8.9
22
Data
Not enough data
9.1
100
Not enough data
9.2
99
Interaction
Not enough data
9.0
100
Not enough data
9.1
99
Not enough data
9.1
100
Not enough data
9.1
99
Not enough data
9.1
98
Task & Flow Management - AI Chatbots
Not enough data
8.5
22
Not enough data
8.8
23
Learning
Not enough data
9.1
99
Not enough data
9.0
98
Deployment & Embedding - AI Chatbots
Not enough data
8.7
22
Not enough data
8.7
21
Content Generation
Not enough data
9.0
96
Not enough data
9.2
97
Admin & Configuration - AI Chatbots
Not enough data
9.1
22
System
Not enough data
9.0
97
Not enough data
9.1
98
Not enough data
9.0
99
Not enough data
9.1
97
Agentic AI - AI Chatbots
Not enough data
9.2
55
Not enough data
9.3
55
Not enough data
9.3
55
Not enough data
9.0
56
Not enough data
9.2
55
Not enough data
9.2
56
Not enough data
9.2
54
Monitoring & Improvement - AI Chatbots
Not enough data
9.0
18
Reliability & Safety - AI Chatbots
Not enough data
9.2
18
Diagnosis
6.9
61
Not enough data
7.3
66
Not enough data
7.8
72
Not enough data
7.4
65
Not enough data
Tracking
7.3
70
Not enough data
7.1
61
Not enough data
8.2
86
Not enough data
8.0
80
Not enough data
7.3
59
Not enough data
Reporting
8.2
93
Not enough data
7.6
80
Not enough data
7.6
72
Not enough data
7.6
77
Not enough data
Agentic AI - Email Deliverability
6.7
18
Not enough data
7.0
18
Not enough data
7.2
18
Not enough data
6.3
18
Not enough data
7.2
18
Not enough data
Analytics
8.8
8
Not enough data
8.8
8
Not enough data
9.0
8
Not enough data
8.9
9
Not enough data
8.1
8
Not enough data
9.1
9
Not enough data
Content Management
9.2
10
Not enough data
8.5
9
Not enough data
Feature Not Available
Not enough data
Design & Development
9.0
8
Not enough data
9.0
8
Not enough data
8.2
10
Not enough data
Agentic AI - Digital Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
7.0
10
Not enough data
7.0
10
Not enough data
6.5
9
Not enough data
6.5
8
Not enough data
7.5
10
Not enough data
Agentic AI - Location-Based Marketing Features
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
7.7
11
Not enough data
8.0
10
Not enough data
8.2
11
Not enough data
7.6
11
Not enough data
Visitor Behavior
8.5
94
|
Verified
Not enough data
8.8
101
|
Verified
Not enough data
8.2
79
|
Verified
Not enough data
Templates
8.0
96
|
Verified
Not enough data
8.6
98
|
Verified
Not enough data
8.5
95
|
Verified
Not enough data
Personalization
8.6
104
|
Verified
Not enough data
8.4
93
|
Verified
Not enough data
8.5
96
|
Verified
Not enough data
8.4
69
|
Verified
Not enough data
8.7
86
|
Verified
Not enough data
8.6
100
|
Verified
Not enough data
8.5
96
|
Verified
Not enough data
8.7
92
|
Verified
Not enough data
Multichannel
8.3
86
|
Verified
Not enough data
8.9
117
|
Verified
Not enough data
8.4
89
|
Verified
Not enough data
Administration
8.7
105
|
Verified
Not enough data
8.5
111
|
Verified
Not enough data
8.5
102
|
Verified
Not enough data
8.2
90
|
Verified
Not enough data
Agentic AI - E-Commerce Personalization
5.2
8
Not enough data
5.4
8
Not enough data
Campaigns
7.7
24
9.1
189
8.3
26
9.3
190
7.9
24
8.8
187
8.3
27
8.9
190
8.0
24
9.1
187
Analytics
7.6
24
8.6
187
7.3
24
8.6
186
Optimization
7.6
24
8.4
183
8.2
25
8.8
186
7.0
22
9.0
183
7.4
23
8.6
184
Agentic AI - Push Notification
6.5
13
8.8
55
6.4
13
8.8
55
6.4
13
8.6
55
Segmentation
8.8
20
Not enough data
8.9
19
Not enough data
Targeting
8.7
19
Not enough data
8.3
17
Not enough data
Triggered Content
8.1
15
Not enough data
8.9
21
Not enough data
8.9
19
Not enough data
Personalized Content
8.4
20
Not enough data
9.0
15
Not enough data
8.6
17
Not enough data
Agentic AI - Personalization Engines
8.1
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
7.8
6
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
Text Messaging
8.3
23
9.2
56
7.4
18
9.0
54
8.5
24
9.0
56
7.7
17
9.1
55
8.0
20
9.1
56
7.1
18
8.7
55
8.3
23
9.0
56
7.9
19
9.0
56
SMS Platform
7.8
23
9.0
57
8.6
23
9.0
57
7.4
17
8.9
56
6.9
15
8.8
55
7.1
16
8.9
56
8.2
19
8.8
57
Agentic AI - SMS Marketing
5.4
9
8.7
23
5.4
9
8.7
23
6.1
9
8.7
23
5.6
9
8.7
23
5.2
9
8.8
23
5.6
9
8.8
22
Platform Basics
8.6
50
9.3
5
8.6
48
Not enough data
Platform Data
8.1
45
Not enough data
8.0
47
Not enough data
8.4
51
9.3
5
7.9
44
Not enough data
Platform Additional Functionality
7.8
44
Not enough data
8.1
42
9.3
5
7.9
40
9.3
5
Agentic AI - Customer Journey Analytics
8.0
10
Not enough data
8.3
10
Not enough data
8.0
10
Not enough data
8.3
9
Not enough data
Loyalty Experience
8.4
15
Not enough data
8.6
15
Not enough data
8.4
17
Not enough data
8.5
22
Not enough data
7.4
12
Not enough data
7.8
13
Not enough data
Loyalty Platform
8.7
15
Not enough data
8.7
18
Not enough data
8.3
15
Not enough data
8.5
16
Not enough data
8.8
18
Not enough data
Agentic AI - Loyalty Management
6.9
6
Not enough data
7.2
6
Not enough data
7.3
5
Not enough data
6.9
6
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
9.5
33
Not enough data
9.4
33
Not enough data
9.0
33
Not enough data
9.2
31
Not enough data
9.5
31
Not enough data
9.2
31
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
9.3
30
Not enough data
9.2
29
Not enough data
9.3
29
Not enough data
9.1
29
Agentic AI - Personalization
Not enough data
8.9
12
Not enough data
9.2
12
Not enough data
9.4
12
Not enough data
9.2
12
Not enough data
9.0
12
Not enough data
8.9
12
Analysis
8.0
43
9.0
17
8.3
68
|
Verified
9.3
17
7.7
38
8.9
17
8.1
54
8.8
17
Campaigns
7.9
42
|
Verified
9.1
17
8.4
46
|
Verified
9.4
18
8.4
39
|
Verified
9.1
17
7.8
32
9.0
17
9.1
64
9.1
17
8.8
62
9.3
16
Engagement
8.1
52
8.4
17
Platform
8.4
59
8.9
17
8.1
28
|
Verified
9.1
17
8.3
43
9.1
17
Agentic AI - Mobile Marketing
6.3
8
8.7
17
6.0
8
8.8
17
5.4
9
8.4
17
6.0
8
8.7
17
6.4
7
8.8
17
7.4
7
8.3
17
Marketing Operations
8.0
70
|
Verified
Not enough data
8.5
83
|
Verified
Not enough data
8.3
80
|
Verified
Not enough data
8.8
81
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.3
94
|
Verified
Not enough data
8.4
101
|
Verified
Not enough data
8.1
74
|
Verified
Not enough data
8.0
75
|
Verified
Not enough data
8.4
72
|
Verified
Not enough data
8.1
73
Not enough data
Agentic AI - Marketing Analytics
7.2
16
Not enough data
7.5
16
Not enough data
7.3
16
Not enough data
Categories
Categories
Shared Categories
SAP Engagement Cloud (formerly SAP Emarsys) and indigitall are categorized as Marketing Automation, SMS Marketing, Push Notification, Customer Journey Analytics, and Mobile Marketing
Unique Categories
SAP Engagement Cloud (formerly SAP Emarsys) is categorized as Personalization Engines, E-Commerce Personalization, Location-Based Marketing, Digital Experience Platforms (DXP), Email Deliverability, Loyalty Management, Marketing Analytics, Transactional Email, and Digital Analytics
Reviews
Reviewers' Company Size
SAP Engagement Cloud (formerly SAP Emarsys)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
indigitall
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
28.1%
Apparel & Fashion
10.5%
Consumer Goods
5.3%
Marketing and Advertising
4.7%
Sporting Goods
3.9%
Other
47.4%
Telecommunications
15.3%
Marketing and Advertising
7.1%
Broadcast Media
7.1%
Retail
6.8%
Online Media
4.1%
Other
59.6%
Discussions
Can I add other templates if I don't want to use html?
2 Comments
WY
Hola Pamela!
Gracias por tu pregunta.
Our Template Editor does let you design and create your own templates. As long as you have the VCE enabled, this is a...Read more
Why don't they have support for training in Spanish?
1 Comment
Official Response from SAP Engagement Cloud (formerly SAP Emarsys)
Hello Mateo!
We appreciate your question. Although we indeed do not have the same availability of documentation in Spanish as for other languages, this is...Read more
how much turnvoer my company need before emarsys is worth.
1 Comment
PD
Hi Timo, Thank you for your question. It is usually its 50-500m + annual turnover.Read more
indigitall has no discussions with answers
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