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# Lusha vs Octopus CRM Comparison - What are their main differences?

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LushaOctopus CRM[+ Add Product](#)

Pricing

**Lusha**
Free Trial

**Free** 40 Credits Per Month · Free

**Octopus CRM**
Free Trial

**$9.99** flat\_rate Per Month · Starter

**Pricing Insights**
from reviews

Time to Implement

**Lusha**
1 month

Based on 71 responses

**Octopus CRM**
\<1 monthFaster

Based on 11 responses

Return on Investment

**Lusha**
11 months

Based on 66 responses

**Octopus CRM**
11 months

Based on 9 responses

Perceived Cost

**Lusha**
$$$$$

**Octopus CRM**
$$$$$

Average Discount

**Lusha**
8%

**Octopus CRM**
Not enough reviews yet

 ![Lusha](https://images.g2crowd.com/uploads/product/hd_favicon/6876404e301dabd0ecc3ea2525b2fedd/lusha.svg "Lusha")

 ![Octopus CRM](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_2ff5c64c3fa59412282deb6da43f652e/octopus-crm.png "Octopus CRM")

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**Pros & Cons**
from reviews

**Lusha**
[
Contact Information (87)
](https://www.g2.com/products/lusha/reviews?filters%5Bsentiment_snippet%5D=1462952&qs=pros-and-cons#reviews)[
Ease of Use (87)
](https://www.g2.com/products/lusha/reviews?filters%5Bsentiment_snippet%5D=1463468&qs=pros-and-cons#reviews)[
Data Inaccuracy (49)
](https://www.g2.com/products/lusha/reviews?filters%5Bsentiment_snippet%5D=1464627&qs=pros-and-cons#reviews)[
Inaccurate Data (42)
](https://www.g2.com/products/lusha/reviews?filters%5Bsentiment_snippet%5D=1463176&qs=pros-and-cons#reviews)

**Octopus CRM**
[
Automation (2)
](https://www.g2.com/products/octopus-crm/reviews?filters%5Bsentiment_snippet%5D=2262423&qs=pros-and-cons#reviews)[
Ease of Use (2)
](https://www.g2.com/products/octopus-crm/reviews?filters%5Bsentiment_snippet%5D=2113883&qs=pros-and-cons#reviews)[
Poor Customer Support (2)
](https://www.g2.com/products/octopus-crm/reviews?filters%5Bsentiment_snippet%5D=2262410&qs=pros-and-cons#reviews)[
Lead Management Issues (1)
](https://www.g2.com/products/octopus-crm/reviews?filters%5Bsentiment_snippet%5D=2113876&qs=pros-and-cons#reviews)

Integrations

**Lusha**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d8d487b67574b56a5ad57a2f0f159a30/airtable.jpg "Product Avatar Image")

Airtable

](https://www.g2.com/products/airtable/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4fe6ac7be279416f617f452f7b0193a6/albato.png "Product Avatar Image")

Albato

](https://www.g2.com/products/albato/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2f428d3a14b3ad2d4d2b4d295a9d01b8/bullhorn.png "Product Avatar Image")

Bullhorn

](https://www.g2.com/products/bullhorn/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e369fa2434bfed6434dea757dc661c25/chatgpt.jpg "Product Avatar Image")

ChatGPT

](https://www.g2.com/products/chatgpt/reviews)[
View all
](https://www.g2.com/products/lusha/integrations)

**Octopus CRM**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_34ba97c05f91de52d1150eb17a5c48c3/hubspot-smart-crm.png "Product Avatar Image")

HubSpot Smart CRM

](https://www.g2.com/products/hubspot-smart-crm/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_db4c97d6a091779bee99b5765660281e/zapier.png "Product Avatar Image")

Zapier

](https://www.g2.com/products/zapier/reviews)[
View all
](https://www.g2.com/products/octopus-crm/integrations)

Screenshots

**Lusha**
 ![Lusha screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1779101/Frame-1618874058.png)

**Octopus CRM**
 ![Octopus CRM screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/136723/banner-3.png)

**Ratings**
from reviews

Meets Requirements

**Lusha**

8.5

8.51,411

**Octopus CRM**

8.6

8.683

Ease of Use

**Lusha**

9.2

9.21,416

**Octopus CRM**

8.8

8.884

Ease of Setup

**Lusha**

9.0

9.0555

**Octopus CRM**

8.9

8.922

Ease of Admin

**Lusha**

8.8

8.8379

**Octopus CRM**

9.0

9.021

Quality of Support

**Lusha**

8.1

8.11,191

**Octopus CRM**

8.6

8.676

Has the product been a good partner in doing business?

**Lusha**

8.5

8.5377

**Octopus CRM**

9.0

9.021

Product Direction (% positive)

**Lusha**

8.3

8.31,377

**Octopus CRM**

7.9

7.978

**Features**
ratings from reviews

Lead Capture

8.0

266

8.4

14

Sales Intelligence

7.9

808

Not enough data

Lead Mining

8.1

33

Not enough data

Marketing Account Intelligence

8.5

13

Not enough data

Buyer Intent Data Providers

7.2

18

Not enough data

Sales Engagement

7.7

46

Not enough data

Lead Intelligence

8.1

232

Not enough data

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
39.7%

Mid-Market(51-1000 emp.)
46.8%

Enterprise(\> 1000 emp.)
13.6%

Small-Business(50 or fewer emp.)
39.7%

Mid-Market(51-1000 emp.)
46.8%

Enterprise(\> 1000 emp.)
13.6%

Small-Business(50 or fewer emp.)
82.6%

Mid-Market(51-1000 emp.)
14.7%

Enterprise(\> 1000 emp.)
2.8%

Small-Business(50 or fewer emp.)
82.6%

Mid-Market(51-1000 emp.)
14.7%

Enterprise(\> 1000 emp.)
2.8%

**Reviewers' Industry**

[![Lusha](https://images.g2crowd.com/uploads/product/hd_favicon/6876404e301dabd0ecc3ea2525b2fedd/lusha.svg "Lusha")](https://www.g2.com/products/lusha/reviews)
Lusha

Information Technology and Services
20.9%

Computer Software
19.0%

Staffing and Recruiting
9.7%

Human Resources
5.6%

Marketing and Advertising
5.5%

Other
39.3%

[![Octopus CRM](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_2ff5c64c3fa59412282deb6da43f652e/octopus-crm.png "Octopus CRM")](https://www.g2.com/products/octopus-crm/reviews)
Octopus CRM

Computer Software
19.3%

Marketing and Advertising
17.4%

Information Technology and Services
12.8%

Staffing and Recruiting
9.2%

Financial Services
4.6%

Other
36.7%

Alternatives

**Lusha Alternatives**

 ![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io")

[
Apollo.io
](/products/apollo-io/reviews)

 ![GTM Workspace - Powered by ZoomInfo](https://images.g2crowd.com/uploads/product/hd_favicon/36867c47db8f838807091d68c3f2f753/gtm-workspace-powered-by-zoominfo.svg "GTM Workspace - Powered by ZoomInfo")

[
GTM Workspace - Powered by ZoomInfo
](/products/gtm-workspace-powered-by-zoominfo/reviews)

 ![Lead411](https://images.g2crowd.com/uploads/product/hd_favicon/b278674caab2afd14b15e04782404033/lead411.svg "Lead411")

[
Lead411
](/products/lead411/reviews)

 ![RocketReach](https://images.g2crowd.com/uploads/product/hd_favicon/b7a244595b400403ba387f758974e2bf/rocketreach.svg "RocketReach")

[
RocketReach
](/products/rocketreach/reviews)

**Octopus CRM Alternatives**

 ![GTM Workspace - Powered by ZoomInfo](https://images.g2crowd.com/uploads/product/hd_favicon/36867c47db8f838807091d68c3f2f753/gtm-workspace-powered-by-zoominfo.svg "GTM Workspace - Powered by ZoomInfo")

[
GTM Workspace - Powered by ZoomInfo
](/products/gtm-workspace-powered-by-zoominfo/reviews)

 ![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io")

[
Apollo.io
](/products/apollo-io/reviews)

 ![RocketReach](https://images.g2crowd.com/uploads/product/hd_favicon/b7a244595b400403ba387f758974e2bf/rocketreach.svg "RocketReach")

[
RocketReach
](/products/rocketreach/reviews)

 ![Skrapp.io](https://images.g2crowd.com/uploads/product/hd_favicon/ecd69df4e5cf58d34de926950ca5a2c0/skrapp-io.svg "Skrapp.io")

[
Skrapp.io
](/products/skrapp-io/reviews)

## Lusha vs Octopus CRM FAQs

Generated using AI

Last updated: August 15, 2026

### What is the difference between Lusha vs Octopus CRM?

Lusha and Octopus CRM differ most clearly in their core use case focus, with Lusha excelling in contact data identification and enrichment, and Octopus CRM specializing in LinkedIn automation and personalization.

| [Lusha](https://www.g2.com/products/lusha/reviews) | [Octopus CRM](https://www.g2.com/products/octopus-crm/reviews) |
| --- | --- |
| 4.3/5 (1665 reviews) | 4.3/5 (118 reviews) |
| Mid-Market | Small-Business |
| 9.0 | 8.9 |
| 8.1 | 8.6 |
| Contact Information (62 all-time mentions) | Automation (2 all-time mentions) |

### How do the pricing models of Lusha and Octopus CRM compare?

Lusha and Octopus CRM are rated at parity for value, with both products scoring closely on price satisfaction.

- **Lusha:** Reviewers describe Lusha as affordable compared to competitors like Apollo and ZoomInfo, but note that the credit-based pricing model can feel restrictive for high-volume prospecting.
- **Octopus CRM:** Reviewers highlight Octopus CRM as very affordable and cost-effective for LinkedIn automation, with praise for its low-cost monthly subscription and free trial.
- **Switching reasons:** Several reviewers mention switching to Lusha for its verified contact data and integration capabilities, while Octopus CRM is chosen for its automation and ease of use for LinkedIn outreach.

### What are the best alternatives to Lusha and Octopus CRM?

The top three alternatives to Lusha and Octopus CRM are Apollo.io, GTM Workspace - Powered by ZoomInfo, and Lead411.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Lusha](https://www.g2.com/products/lusha/reviews) | 4.3/5 (1665 reviews) | Mid-Market | Affordable compared to Apollo and ZoomInfo | Contact Information (62 all-time mentions) |
| [Octopus CRM](https://www.g2.com/products/octopus-crm/reviews) | 4.3/5 (118 reviews) | Small-Business | Very affordable, praised for low-cost subscription | Automation (2 all-time mentions) |
| [Apollo.io](https://www.g2.com/products/apollo-io/reviews) | 4.7/5 (9793 reviews) | Small-Business | — | — |
| [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) | 4.5/5 (9110 reviews) | Mid-Market | — | — |
| [Lead411](https://www.g2.com/products/lead411/reviews) | 4.5/5 (482 reviews) | Small-Business | — | — |

### Which Sales Intelligence features should I prioritize when comparing Lusha and Octopus CRM?

Buyers comparing Lusha and Octopus CRM should prioritize Contact Data Quality, Automation, Integrations, Personalization, and LinkedIn Integration.

- **Contact Data Quality:** Lusha is cited for Contact Information (62 all-time mentions), Data Accuracy (54), and Accurate Data (42); Octopus CRM has limited mentions for data quality.
- **Automation:** Octopus CRM is cited for Automation (2 all-time mentions) and time-saving; Lusha is not cited for automation.
- **Integrations:** Lusha is cited for CRM Integration (26 all-time mentions) and LinkedIn Integration (28); Octopus CRM is cited for LinkedIn Integration (2 all-time mentions).
- **Personalization:** Octopus CRM offers Personalization features not present in Lusha.
- **LinkedIn Integration:** Both products are cited for LinkedIn Integration, but Lusha has a higher all-time mention count (28 vs. 2).

### What are the pros and cons of Lusha vs Octopus CRM?

Lusha's headline strength is accurate contact data, while Octopus CRM's is LinkedIn automation and ease of use.

- **Lusha strengths:** Contact Information (62 all-time mentions), Data Accuracy (54), Ease of Use (66), Lead Generation (46), CRM Integration (26), LinkedIn Integration (28), Time-saving (30).
- **Lusha trade-offs:** Data Inaccuracy (38), Outdated Data (31), Limited Credits (28), Expensive (24), occasional UI freezing and lack of inbuilt dialer.
- **Octopus CRM strengths:** Automation, Ease of Use, Interface Ease, Intuitive navigation, LinkedIn Integration, Easy Setup, Efficiency, Lead Generation, Time-saving.
- **Octopus CRM trade-offs:** Poor Customer Support, Lead Management Issues, Outdated Information, Subscription Issues, Technical Issues, limited CRM functionality beyond LinkedIn.

### Is Lusha or Octopus CRM better for small businesses?

Octopus CRM is the better fit for small businesses, as its largest reviewer segment is Small-Business and reviewers highlight its affordability and ease of use for LinkedIn outreach.

- **Lusha:** Largest segment is Mid-Market; reviewers from small businesses note its affordability and ease of use, but also mention credit limitations and desire for more advanced features.
- **Octopus CRM:** Largest segment is Small-Business; reviewers consistently praise its low cost, simple setup, and effectiveness for LinkedIn-based lead generation and automation.

### Which Sales Intelligence platform has better integrations?

Lusha is favored for integrations, with more reviewer-cited integrations and higher all-time mention counts.

- **Lusha:** Integrates with Make (367 all-time mentions), Outreach (127), and LinkedIn Sales Navigator (13); reviewers also mention Salesforce and HubSpot integration.
- **Octopus CRM:** Reviewers cite LinkedIn integration and mention Mailchimp and sales funnel tools, but with fewer mentions and less detail.

### How do Lusha and Octopus CRM compare on customer support?

Lusha and Octopus CRM are rated at near-parity for Quality of Support, with Octopus CRM scoring 8.6 and Lusha 8.1, a difference below the materiality threshold.

- **Lusha:** Reviewers describe support as generally responsive and helpful, with efficient onboarding and training, though some mention slow turnaround for complex issues.
- **Octopus CRM:** Reviewers report mixed experiences, with several praising quick and thorough responses, but others citing poor customer service and difficulty resolving subscription issues.

### Which is easier to implement, Lusha or Octopus CRM?

Lusha and Octopus CRM are rated at near-parity for Ease of Setup, with Lusha scoring 9.0 and Octopus CRM 8.9, a difference below the materiality threshold.

- **Lusha:** Reviewers consistently describe setup as easy and straightforward, with a simple browser extension and minimal onboarding required.
- **Octopus CRM:** Reviewers highlight easy setup and intuitive onboarding, with many able to start using the platform quickly without extensive training.

### Which product has better Data?

Lusha is stronger on Data, with higher reviewer-cited scores and mention counts for contact information and data accuracy.

- **Lusha:** Contact Information (62 all-time mentions), Data Accuracy (54), Accurate Data (42), Identification and Mobile features, and a 9.2 Ease of Use score.
- **Octopus CRM:** Limited data-related mentions, with some reviewers noting outdated information and regional bias; no dedicated data enrichment features.