Lusha Pricing Overview

Yes. According to G2 data, Lusha offers a free plan with limited features. Users can upgrade to paid plans for additional capabilities. Visit the seller's official pricing page to compare plan options and features.

According to G2 data, Lusha pricing in 2026 starts at $49.90 and can reach $399.90 depending on the selected plan. Pricing may vary based on billing terms or usage, so users should review the Lusha's official pricing page for the most current details.

Based on G2 reviewer demographics and feedback, Lusha's pricing is best suited for mid-market sales and business development teams in IT, financial services, and staffing who prospect at moderate scale. G2 reviewers from mid-market companies most frequently praise Lusha's accuracy and LinkedIn integration as strong ROI drivers. The Starter and Pro tiers suit small-to-mid-sized teams needing reliable contact data without enterprise-level budgets. Enterprise reviewers gravitate toward Premium or Scale tiers for team management and higher credit volumes. Small businesses and solo recruiters find value in entry-level plans but often flag pricing as a barrier. Lusha's pricing structure is least suited for startups or individuals with high-volume prospecting needs on tight budgets.

Lusha's free tier provides 40 credits per month with access to verified emails, phone numbers, basic and advanced filters, company data, automated email sequences, and call recordings with AI insights. Lusha's paid plans significantly expand credit allocations, starting with the Starter tier at $37.45, which adds contact and company lookalikes, bulk enrichment, an AI assistant, and buying intent topics. Higher tiers like Pro and Premium unlock API access, CSV enrichment, automated workflows, additional seats, and team management. G2 reviewers frequently cite the free tier's credit limit as too restrictive for meaningful evaluation, with many noting the low credit count prevents thorough testing before committing to a paid subscription.

Lusha's pricing draws mixed but largely positive sentiment across G2 reviews. High ratings paired with frequent cost complaints signal a premium tool that delivers measurable ROI when used strategically. G2 reviewers consistently praise data accuracy, especially for direct phone numbers, with many noting it outperforms competitors like ZoomInfo at a lower price point. However, the credit-based model is a recurring frustration, with G2 users reporting credits deplete quickly at scale, making prospecting feel costly. Small businesses and individual users find pricing particularly steep. Reviewers in IT, financial services, and staffing generally conclude the ROI justifies the expense, especially when direct dials replace gatekeeper-heavy outreach and accelerate pipeline generation.