# Engati vs Wati Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Wati excels in user satisfaction, reflected in its higher overall ratings and a significant number of recent reviews. Users appreciate its **simple interface** that enhances customer communication efficiency, making it a preferred choice for businesses looking to streamline their WhatsApp interactions.
- **Users say** that Engati offers a flexible, low-code solution that allows for easy deployment across multiple channels, including WhatsApp and Telegram. This versatility is highlighted by reviewers who mention the platform&#39;s ability to create customized bot features with minimal setup costs.
- **According to verified reviews** , Wati&#39;s ease of use is a standout feature, with many users noting that the initial setup is straightforward and guided. This user-friendly approach helps businesses quickly adapt to the platform, enhancing their customer support capabilities.
- **Reviewers mention** that while Engati provides a responsive support team, it sometimes faces challenges in matching specific workflow needs. Users have pointed out that building flows can be straightforward, but there are instances where configuration can be complex.
- **G2 reviewers highlight** that Wati&#39;s focus on small businesses is evident in its design and functionality, making it particularly appealing for companies looking for a scalable solution that integrates seamlessly with everyday communication tools like WhatsApp.
- **Users appreciate** Engati&#39;s multi-channel deployment capabilities, which allow businesses to reach customers across various platforms. However, the lack of recent reviews suggests that it may not be keeping pace with user expectations compared to Wati, which has garnered a robust volume of feedback in the last 90 days.



| | Engati | Wati | 
|---|---|---|
| **Star Rating** | 4.1 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 18 | 477 | 
| **Largest Market Segment** | Mid-Market (57.1% of reviews) | Small-Business (76.8% of reviews) | 
| **Entry Level Price** | Contact Us | Contact Us | 

---
## Top Pros & Cons

### Engati

Pros:
- Communication (1 reviews)
- Customer Support (1 reviews)

Cons:
- Complexity (1 reviews)
- Expensive (1 reviews)

### Wati

Pros:
- Ease of Use (102 reviews)
- Automation (71 reviews)

Cons:
- Expensive (39 reviews)
- Cost (32 reviews)

---
## Ratings Comparison
| Rating | Engati | Wati | 
|---|---|---|
  | **Meets Requirements** | 8.8 (13 reviews) | 8.9 (364 reviews) | 
  | **Ease of Use** | 8.6 (13 reviews) | 9.2 (375 reviews) | 
  | **Ease of Setup** | 8.3 (11 reviews) | 8.9 (338 reviews) | 
  | **Ease of Admin** | 8.2 (11 reviews) | 9.1 (285 reviews) | 
  | **Quality of Support** | 8.8 (13 reviews) | 8.5 (356 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.5 (11 reviews) | 9.1 (280 reviews) | 
  | **Product Direction (% positive)** | 8.1 (12 reviews) | 9.3 (344 reviews) | 

---
## Pricing

### Engati

#### Entry-Level Pricing

Plan: Accelerator

Price: Contact Us

Description: Send broadcast in bulk with WhatsApp API and manage conversations with omnichannel inbox.

Key Features:
- WHATSAPP SUITE :
- Unified WhatsApp Inbox
- Automation Essentials - Basic automation and pre-built message templates

[Browse all 4 editions](https://www.g2.com/products/engati/pricing)

#### Free Trial

Yes

### Wati

#### Entry-Level Pricing

Plan: Growth

Price: Contact Us

Description: Send WhatsApp messages to thousands of users in one click to improve reach.

Key Features:
- 5 Agents
- Blue Tick Verification &amp; Assistance
- 1,000 Free Conversations per month

[Browse all 3 editions](https://www.g2.com/products/wati/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Customer Communications Management

| Product | Score | Reviews |
|---|---|---|
| **Engati** | N/A | N/A |
| **Wati** | 8.5/10 | 181 |

#### Channels

| Feature | Engati | Wati | 
|---|---|---|
| **Multi-Channel Coverage** | Not enough data | Feature Not Available | 
| **Open Listening** | Not enough data | Feature Not Available | 
| **Physical Media** | Not enough data | Feature Not Available | 

#### Design

| Feature | Engati | Wati | 
|---|---|---|
| **Communications Strategy Development** | Not enough data | 8.7 (155 reviews) | 
| **Create Content** | Not enough data | 7.9 (152 reviews) | 
| **Personalization** | Not enough data | 8.7 (166 reviews) | 
| **Inbound Identification** | Not enough data | 8.5 (153 reviews) | 
| **Regulatory Compliance** | Not enough data | 8.7 (153 reviews) | 

#### Generative AI

| Feature | Engati | Wati | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 
| **AI Text Summarization** | Not enough data | Feature Not Available | 

### Communication Platform as a Service (CPaaS)

| Product | Score | Reviews |
|---|---|---|
| **Engati** | N/A | N/A |
| **Wati** | 8.6/10 | 153 |

#### Functionality

| Feature | Engati | Wati | 
|---|---|---|
| **Ease Of Integration** | Not enough data | 8.8 (135 reviews) | 
| **API Call Speed** | Not enough data | 8.6 (118 reviews) | 
| **Communication Varieties** | Not enough data | 8.6 (115 reviews) | 

#### Support

| Feature | Engati | Wati | 
|---|---|---|
| **Documentation** | Not enough data | 8.6 (118 reviews) | 
| **Community Support** | Not enough data | 8.4 (114 reviews) | 
| **Professional Support** | Not enough data | 8.7 (130 reviews) | 

### Chatbots

| Product | Score | Reviews |
|---|---|---|
| **Engati** | N/A | N/A |
| **Wati** | 8.5/10 | 192 |

#### Responses

| Feature | Engati | Wati | 
|---|---|---|
| **Customization** | Not enough data | 8.6 (176 reviews) | 
| **Control** | Not enough data | 8.8 (168 reviews) | 
| **Route To Human** | Not enough data | 8.7 (166 reviews) | 
| **Menu bars** | Not enough data | 8.6 (159 reviews) | 
| **Drip sequences** | Not enough data | 8.5 (156 reviews) | 

#### Platform

| Feature | Engati | Wati | 
|---|---|---|
| **Live chat** | Not enough data | 8.7 (163 reviews) | 
| **Integrations** | Not enough data | 8.8 (146 reviews) | 
| **Branding** | Not enough data | 8.4 (160 reviews) | 
| **Analytics** | Not enough data | 8.0 (163 reviews) | 
| **A/B testing** | Not enough data | Feature Not Available | 
| **Role-based access** | Not enough data | 8.7 (152 reviews) | 
| **Collection of information** | Not enough data | 8.6 (152 reviews) | 

#### Generative AI

| Feature | Engati | Wati | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.4 (97 reviews) | 
| **AI Text Summarization** | Not enough data | Feature Not Available | 

### Conversational Support

| Product | Score | Reviews |
|---|---|---|
| **Engati** | N/A | N/A |
| **Wati** | N/A | N/A |

#### Conversational Platform

| Feature | Engati | Wati | 
|---|---|---|
| **Personalization** | Not enough data | 8.6 (49 reviews) | 
| **Omnichannel** | Not enough data | 7.6 (43 reviews) | 
| **Contextual Engagement** | Not enough data | 8.3 (46 reviews) | 
| **Proactive Engagement** | Not enough data | 8.8 (52 reviews) | 

#### Support Automation

| Feature | Engati | Wati | 
|---|---|---|
| **Intelligent Routing** | Not enough data | 8.1 (43 reviews) | 
| **Seamless Escalation** | Not enough data | 8.5 (47 reviews) | 
| **Transcripts** | Not enough data | 7.9 (38 reviews) | 
| **Self-Serve Support** | Not enough data | 8.5 (46 reviews) | 

#### Generative AI

| Feature | Engati | Wati | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

### Proactive Notification

| Product | Score | Reviews |
|---|---|---|
| **Engati** | N/A | N/A |
| **Wati** | 8.4/10 | 81 |

#### Messaging Channels

| Feature | Engati | Wati | 
|---|---|---|
| **SMS Messaging** | Not enough data | 7.4 (44 reviews) | 
| **Email** | Not enough data | Feature Not Available | 
| **Voice Messaging** | Not enough data | 7.1 (46 reviews) | 
| **Two way messaging** | Not enough data | 9.1 (68 reviews) | 

#### Administration

| Feature | Engati | Wati | 
|---|---|---|
| **Scheduling** | Not enough data | 9.2 (67 reviews) | 
| **Triggered Notifications** | Not enough data | 9.0 (64 reviews) | 
| **Segmentation** | Not enough data | 8.2 (60 reviews) | 
| **Integrations** | Not enough data | 8.7 (67 reviews) | 

### Multilingual Customer Support

| Product | Score | Reviews |
|---|---|---|
| **Engati** | N/A | N/A |
| **Wati** | N/A | N/A |

#### Platform

| Feature | Engati | Wati | 
|---|---|---|
| **Multilingualism** | Not enough data | Not enough data | 
| **Quality** | Not enough data | Not enough data | 
| **Real-Time** | Not enough data | Not enough data | 
| **Artificial Intelligence** | Not enough data | Not enough data | 
| **Self-Improving** | Not enough data | Not enough data | 
| **Volume** | Not enough data | Not enough data | 

#### Channel

| Feature | Engati | Wati | 
|---|---|---|
| **Security** | Not enough data | Not enough data | 
| **Omnichannel** | Not enough data | Not enough data | 
| **Privacy** | Not enough data | Not enough data | 
| **Anonymity** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Engati | Wati | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 
| **AI Text-to-Speech** | Not enough data | Not enough data | 

### Bot Platforms

| Product | Score | Reviews |
|---|---|---|
| **Engati** | N/A | N/A |
| **Wati** | N/A | N/A |

#### Generative AI

| Feature | Engati | Wati | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 

#### Agentic AI - Bot Platforms

| Feature | Engati | Wati | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Live Chat

| Product | Score | Reviews |
|---|---|---|
| **Engati** | N/A | N/A |
| **Wati** | N/A | N/A |

#### Generative AI

| Feature | Engati | Wati | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 
| **AI Text-to-Speech** | Not enough data | Not enough data | 

#### Communication

| Feature | Engati | Wati | 
|---|---|---|
| **Pop-up Chat** | Not enough data | Not enough data | 
| **Notifications** | Not enough data | Not enough data | 
| **Targeted Emails** | Not enough data | Not enough data | 
| **In-App Messaging** | Not enough data | Not enough data | 
| **Co-Browsing** | Not enough data | Not enough data | 

####  Internal Use

| Feature | Engati | Wati | 
|---|---|---|
| **Customization ** | Not enough data | Not enough data | 
| **Conversation Archiving** | Not enough data | Not enough data | 
| **Lead Development** | Not enough data | Not enough data | 
| **Knowledge Base** | Not enough data | Not enough data | 
| **Team Inbox ** | Not enough data | Not enough data | 
| **Customer Profiles** | Not enough data | Not enough data | 

### Social Customer Service

| Product | Score | Reviews |
|---|---|---|
| **Engati** | N/A | N/A |
| **Wati** | 8.3/10 | 69 |

#### Generative AI

| Feature | Engati | Wati | 
|---|---|---|
| **AI Text Generation** | Not enough data | Feature Not Available | 
| **AI Text Summarization** | Not enough data | Feature Not Available | 

#### Process

| Feature | Engati | Wati | 
|---|---|---|
| **Mentions** | Not enough data | 8.3 (55 reviews) | 
| **Tickets** | Not enough data | 8.6 (57 reviews) | 
| **Macros** | Not enough data | 8.5 (54 reviews) | 

#### Channels

| Feature | Engati | Wati | 
|---|---|---|
| **Email** | Not enough data | Feature Not Available | 
| **Social** | Not enough data | 8.4 (56 reviews) | 
| **Live Chat** | Not enough data | 8.6 (59 reviews) | 
| **Phone** | Not enough data | 7.7 (50 reviews) | 
| **Text** | Not enough data | 8.5 (51 reviews) | 

#### Insight

| Feature | Engati | Wati | 
|---|---|---|
| **Surveys** | Not enough data | 8.0 (49 reviews) | 
| **Reporting** | Not enough data | Feature Not Available | 
| **Visitor Activity** | Not enough data | Feature Not Available | 
| **Help Desk** | Not enough data | Feature Not Available | 

### WhatsApp Marketing

| Product | Score | Reviews |
|---|---|---|
| **Engati** | N/A | N/A |
| **Wati** | 9.1/10 | 104 |

#### WhatsApp Messaging - WhatsApp Marketing

| Feature | Engati | Wati | 
|---|---|---|
| **Transactional Messages** | Not enough data | 9.2 (90 reviews) | 
| **Bulk WhatsApp Messaging** | Not enough data | 9.4 (97 reviews) | 
| **Conversational Messaging** | Not enough data | 9.3 (89 reviews) | 
| **Personalization** | Not enough data | 9.1 (87 reviews) | 
| **Promotional Messages** | Not enough data | 9.2 (86 reviews) | 
| **Automated Replies** | Not enough data | 9.3 (93 reviews) | 

#### WhatsApp Business Platform - WhatsApp Marketing

| Feature | Engati | Wati | 
|---|---|---|
| **Segmentation** | Not enough data | 8.8 (85 reviews) | 
| **API Integration** | Not enough data | 9.2 (85 reviews) | 
| **WhatsApp Commerce** | Not enough data | 8.6 (79 reviews) | 
| **Analytics** | Not enough data | 8.9 (81 reviews) | 

---
## Categories
**Shared Categories (2):** [Chatbots Software](https://www.g2.com/categories/chatbots), [WhatsApp Marketing Software](https://www.g2.com/categories/whatsapp-marketing)

**Unique to Engati (3):** [Multilingual Customer Support Software](https://www.g2.com/categories/multilingual-customer-support), [Bot Platforms](https://www.g2.com/categories/bot-platforms), [Live Chat Software](https://www.g2.com/categories/live-chat)

**Unique to Wati (5):** [Customer Communications Management Software](https://www.g2.com/categories/customer-communications-management), [Communication Platform as a Service (cPaaS) Platforms](https://www.g2.com/categories/communication-platform-as-a-service-cpaas), [Social Customer Service Software](https://www.g2.com/categories/social-customer-service), [Proactive Notification Software](https://www.g2.com/categories/proactive-notification), [Conversational Support Software](https://www.g2.com/categories/conversational-support)


---
## Reviewer Demographics

### By Company Size

| Segment | Engati | Wati | 
|---|---|---|
| **Small-Business** | 42.9% | 76.8% | 
| **Mid-Market** | 57.1% | 21.6% | 
| **Enterprise** | 0% | 1.6% | 

### By Industry

#### Engati

- **Information Technology and Services:** 21.4%
- **Human Resources:** 14.3%
- **Computer Software:** 14.3%
- **Textiles:** 7.1%
- **Real Estate:** 7.1%
- **Investment Management:** 7.1%
- **Higher Education:** 7.1%
- **Furniture:** 7.1%
- **Financial Services:** 7.1%
- **Apparel &amp; Fashion:** 7.1%

#### Wati

- **Education Management:** 10.3%
- **Information Technology and Services:** 7.3%
- **Retail:** 6.3%
- **Marketing and Advertising:** 6.1%
- **Health, Wellness and Fitness:** 5.9%
- **Computer Software:** 4.4%
- **Automotive:** 3.0%
- **Accounting:** 2.6%
- **Apparel &amp; Fashion:** 2.6%
- **Consumer Services:** 2.6%
- **Other:** 48.9%

---
## Alternatives

### Alternatives to Engati

- [Drift](https://www.g2.com/products/drift/reviews) — 4.4/5 stars (1256 reviews)
- [3CX](https://www.g2.com/products/3cx/reviews) — 4.4/5 stars (546 reviews)
- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3850 reviews)
- [Five9 Intelligent Cloud Contact Center Platform](https://www.g2.com/products/five9-intelligent-cloud-contact-center-platform/reviews) — 4.1/5 stars (610 reviews)
- [Botpress](https://www.g2.com/products/botpress/reviews) — 4.5/5 stars (492 reviews)
- [Customers.ai](https://www.g2.com/products/customers-ai/reviews) — 4.8/5 stars (429 reviews)
- [FreshChat](https://www.g2.com/products/freshworks-freshchat/reviews) — 4.4/5 stars (498 reviews)
- [Tidio](https://www.g2.com/products/tidio/reviews) — 4.6/5 stars (1904 reviews)
- [LiveChat](https://www.g2.com/products/livechat/reviews) — 4.4/5 stars (806 reviews)
- [Appy Pie](https://www.g2.com/products/appy-pie/reviews) — 4.7/5 stars (1389 reviews)

### Alternatives to Wati

- [Gallabox](https://www.g2.com/products/gallabox/reviews) — 4.6/5 stars (169 reviews)
- [Twilio](https://www.g2.com/products/twilio/reviews) — 4.1/5 stars (518 reviews)
- [Interakt](https://www.g2.com/products/haptik-interakt/reviews) — 4.5/5 stars (66 reviews)
- [respond.io](https://www.g2.com/products/respond-io/reviews) — 4.8/5 stars (490 reviews)
- [FreshChat](https://www.g2.com/products/freshworks-freshchat/reviews) — 4.4/5 stars (498 reviews)
- [Trengo](https://www.g2.com/products/trengo/reviews) — 4.3/5 stars (246 reviews)
- [Plivo](https://www.g2.com/products/plivo/reviews) — 4.5/5 stars (746 reviews)
- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3850 reviews)
- [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews) — 4.3/5 stars (6840 reviews)
- [Tidio](https://www.g2.com/products/tidio/reviews) — 4.6/5 stars (1904 reviews)

---
## Top Discussions

### Engati

No discussions available for this product.

### Wati

- Title: [What is WATI used for?](https://www.g2.com/discussions/what-is-wati-used-for) — 2 comments
  > **Top comment:** "Wati is  WhatsApp API solution that helps businesses connect with their customers through WhatsApp. It allows businesses to manage and track their..."
- Title: [Can i send custom pdf by template by providing custom link tomy customer?](https://www.g2.com/discussions/can-i-send-custom-pdf-by-template-by-providing-custom-link-tomy-customer) — 2 comments, 2 upvotes
  > **Top comment:** "Hi Aiman, Yes. It&#39;s possible to send a different PDF for every message. You will have to pass a public URL of the PDF and WATI will automatically get the PDF..."
- Title: [How to include pictures as a button option?](https://www.g2.com/discussions/how-to-include-pictures-as-a-button-option) — 1 comment, 2 upvotes
  > **Top comment:** "Pictures cannot be added as buttons. 
However, you can have messages with pictures and regular text buttons."
- Title: [What is the best way to generate leads with WATI, Can you please provide various case study?](https://www.g2.com/discussions/what-is-the-best-way-to-generate-leads-with-wati-can-you-please-provide-various-case-study) — 1 comment, 1 upvote
  > **Top comment:** "Comment deleted by user."
- Title: [How do I reply a messaje from a customer quoting the message sent by the client?](https://www.g2.com/discussions/how-do-i-reply-a-messaje-from-a-customer-quoting-the-message-sent-by-the-client) — 1 comment
  > **Top comment:** "At the moment, WhatsApp API does not support this. 

However, we&#39;re working on an arrangement within WATI that will allow you to show the original message..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/engati-vs-wati)

