Compare D&B Rev.Up ABX and Salesforce Data 360 (formerly Data Cloud) 
At a Glance
Market Segments
Mid-Market (41.1% of reviews)
Mid-Market (43.0% of reviews)
Entry-Level Pricing
No pricing available
$500.00 100000 Credits
D&B Rev.Up ABX
Star Rating
(108)4.4 out of 5
Market Segments
Mid-Market (41.1% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about D&B Rev.Up ABXSalesforce Data 360 (formerly Data Cloud)
Star Rating
(210)4.3 out of 5
Market Segments
Mid-Market (43.0% of reviews)
Pros & Cons
Entry-Level Pricing
$500.00 100000 Credits
Learn more about Salesforce Data 360 (formerly Data Cloud)Summary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Salesforce Data 360 excels in providing a comprehensive view of customer data, unifying various sources into a single, real-time profile. This capability is highlighted as a major advantage for personalized marketing and sales strategies, making it a valuable tool for businesses looking to enhance customer engagement.
- Users say that D&B Rev.Up ABX stands out with its Sales Activation Module, which surfaces prioritized accounts directly within sales tools. This feature has been described as a game changer, helping sales teams gain granular insights and intelligence that significantly boost account-based marketing efforts.
- According to verified reviews, Salesforce Data 360 is praised for its ease of setup, with many users noting that the transition was smooth and not difficult. This user-friendly implementation process is a key factor for teams looking to quickly adopt a new system without extensive downtime.
- Reviewers mention that while D&B Rev.Up ABX offers efficient insights for enhancing B2B marketing strategies, it has fewer recent reviews compared to Salesforce Data 360. This could indicate a need for more user feedback to fully understand its current performance and user satisfaction levels.
- Users highlight that both products provide quality support, but Salesforce Data 360 benefits from a larger user base, which may contribute to a more robust community and resource availability for troubleshooting and best practices.
- G2 reviewers note that while D&B Rev.Up ABX has a strong focus on data enrichment and account intelligence, Salesforce Data 360's ability to consolidate diverse data sources into one platform is seen as a significant advantage for businesses aiming for a holistic view of their customer interactions.
Pricing
Entry-Level Pricing
D&B Rev.Up ABX
No pricing availableSalesforce Data 360 (formerly Data Cloud)
Consumption Credits
$500.00
100000 Credits
List Price
- Data Services
- Segmentation & Activation
Free Trial
D&B Rev.Up ABX
No trial information availableSalesforce Data 360 (formerly Data Cloud)
No trial information availableRatings
Meets Requirements
8.4
101
9.0
91
Ease of Use
8.4
105
8.0
169
Ease of Setup
8.1
44
7.4
142
Ease of Admin
8.3
35
8.6
43
Quality of Support
8.7
96
8.6
87
Has the product been a good partner in doing business?
9.2
34
9.3
42
Product Direction (% positive)
9.1
102
9.0
89
Features by Category
Data Availability
8.6
20
Not enough data
8.9
19
Not enough data
9.0
19
Not enough data
8.5
8
Not enough data
Data Accuracy
8.4
19
Not enough data
8.7
18
Not enough data
7.7
8
Not enough data
Agentic AI - Sales Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
8.8
15
Not enough data
8.5
16
Not enough data
8.9
17
Not enough data
8.9
17
Not enough data
8.3
14
Not enough data
8.1
14
Not enough data
Features
8.7
19
Not enough data
7.9
18
Not enough data
8.8
16
Not enough data
9.0
16
Not enough data
8.9
17
Not enough data
8.9
14
Not enough data
8.9
14
Not enough data
8.7
15
Not enough data
8.6
13
Not enough data
Data Integration
Not enough data
10.0
6
Not enough data
10.0
6
Not enough data
9.7
6
Not enough data
8.3
6
Not enough data
9.4
6
Not enough data
10.0
6
Agentic AI - Data Management Platform (DMP)
Not enough data
9.0
7
Not enough data
9.3
7
Not enough data
9.8
8
Not enough data
9.5
7
Not enough data
9.3
7
Not enough data
8.8
7
Data Analysis & Optimization
Not enough data
10.0
6
Not enough data
9.3
7
Not enough data
8.8
7
Not enough data
9.5
7
Platform
Not enough data
9.0
7
Not enough data
9.8
7
Not enough data
10.0
7
Not enough data
9.5
7
Not enough data
10.0
6
Lead Intelligence
8.9
22
|
Verified
Not enough data
9.0
21
Not enough data
8.9
19
Not enough data
Lead Management
8.6
22
Not enough data
8.3
21
Not enough data
8.6
22
Not enough data
Marketing Campaigns
8.5
19
Not enough data
8.3
18
Not enough data
8.6
19
Not enough data
8.7
19
|
Verified
Not enough data
8.8
18
Not enough data
Campaign Execution
8.9
19
Not enough data
8.8
20
Not enough data
8.9
19
Not enough data
8.8
20
Not enough data
Agentic AI - Account Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
9.0
7
Not enough data
8.8
7
Not enough data
8.6
6
Not enough data
8.3
7
Management
Not enough data
8.3
7
Not enough data
9.0
7
Not enough data
8.6
7
Not enough data
8.3
7
Not enough data
8.3
6
Compliance
Not enough data
9.3
7
Not enough data
9.0
7
Not enough data
9.3
7
Not enough data
10.0
6
Security
Not enough data
9.3
7
Not enough data
8.8
7
Not enough data
9.3
7
Data Quality
Not enough data
9.3
7
Not enough data
8.8
7
Not enough data
9.6
8
Maintainence
Not enough data
9.0
7
Not enough data
9.0
7
Generative AI
Not enough data
8.1
7
Not enough data
8.3
7
Agentic AI - Data Governance
Not enough data
8.3
7
Not enough data
8.3
7
Not enough data
9.0
7
Not enough data
9.0
7
Not enough data
8.6
7
Not enough data
9.4
6
Data Sourcing
9.4
9
|
Verified
8.9
30
8.9
9
|
Verified
9.2
32
9.1
9
8.6
30
8.3
9
|
Verified
9.1
30
Intelligence
9.1
9
|
Verified
8.6
29
8.3
8
|
Verified
8.9
29
9.3
9
|
Verified
8.6
28
Data Availability
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Agentic AI - Account-Based Orchestration Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Artificial Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.8
8
Not enough data
9.2
8
Not enough data
Platform Reporting
9.3
9
Not enough data
9.4
9
Not enough data
Platform Basics
8.9
18
Not enough data
Platform Data
8.7
18
Not enough data
8.9
18
Not enough data
Platform Additional Functionality
8.1
18
Not enough data
8.8
18
Not enough data
Agentic AI - Account-Based Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audiences
Not enough data
10.0
6
Not enough data
9.2
6
Not enough data
9.7
6
Not enough data
10.0
6
Data Analysis
Not enough data
9.2
6
Not enough data
9.4
6
Not enough data
9.7
6
Not enough data
10.0
6
Administration
Not enough data
9.7
6
Not enough data
9.4
6
Not enough data
9.2
6
Agentic AI - Audience Intelligence Platforms
Not enough data
8.9
6
Not enough data
9.2
6
Not enough data
8.9
6
Not enough data
8.9
6
Matching
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Routing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Operations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
8.8
17
|
Verified
Not enough data
8.6
14
|
Verified
Not enough data
8.9
17
|
Verified
Not enough data
Discovery
9.0
15
|
Verified
Not enough data
8.5
21
|
Verified
Not enough data
8.5
17
|
Verified
Not enough data
Management
8.2
16
|
Verified
Not enough data
8.9
17
|
Verified
Not enough data
Platform
7.6
18
|
Verified
Not enough data
9.0
17
|
Verified
Not enough data
Agentic AI - Firewall Software
Not enough data
8.3
17
Not enough data
8.7
17
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Account Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
9.0
22
Not enough data
9.1
17
Not enough data
9.1
23
Not enough data
Lead Management
8.4
20
Not enough data
9.2
22
Not enough data
9.2
23
Not enough data
Marketing Campaigns
8.0
18
Not enough data
7.9
18
Not enough data
8.3
16
Not enough data
8.1
17
Not enough data
9.1
17
Not enough data
Data Availability - Marketing Account Intelligence
9.0
5
Not enough data
Data Accuracy - Marketing Account Intelligence
8.3
5
Not enough data
Agentic AI - Account-Based Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
8.5
24
Not enough data
8.4
24
Not enough data
8.0
23
Not enough data
Lead Management
8.1
24
Not enough data
8.3
24
Not enough data
8.3
24
Not enough data
Marketing Campaigns
8.4
24
Not enough data
7.8
23
Not enough data
8.3
24
Not enough data
8.0
22
Not enough data
8.3
23
Not enough data
8.3
23
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
D&B Rev.Up ABX and Salesforce Data 360 (formerly Data Cloud) are categorized as Customer Data Platform (CDP)
Unique Categories
D&B Rev.Up ABX is categorized as Lead-to-Account Matching and Routing, Buyer Intent Data Providers, Account Data Management, Lead Scoring, Visitor Identification, Personalization, Marketing Account Intelligence, Account-Based Analytics, Account-Based Web and Content Experiences, Account-Based Advertising, Account-Based Orchestration Platforms, and Sales Intelligence
Salesforce Data 360 (formerly Data Cloud) is categorized as Audience Intelligence Platforms, Identity Resolution, Data Management Platform (DMP), Master Data Management (MDM), Data Governance, and Data Management Software
Reviews
Reviewers' Company Size
D&B Rev.Up ABX
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Salesforce Data 360 (formerly Data Cloud)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
25.0%
Computer Software
14.8%
Marketing and Advertising
9.3%
Accounting
4.6%
Telecommunications
4.6%
Other
41.7%
Information Technology and Services
17.6%
Computer Software
9.8%
Financial Services
7.3%
Consulting
4.7%
Marketing and Advertising
4.1%
Other
56.5%
Alternatives
Discussions
D&B Rev.Up ABX has no discussions with answers
Salesforce Data 360 (formerly Data Cloud) has no discussions with answers
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