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Compare Customer Thermometer and Qualtrics Strategy & Research 
Featured Products
At a Glance
Market Segments
Small-Business (53.3% of reviews)
Enterprise (44.9% of reviews)
Entry-Level Pricing
$49 per month
No pricing available
Customer Thermometer
Star Rating
(15)3.9 out of 5
Market Segments
Small-Business (53.3% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$49 per month
Browse all 5 pricing plansQualtrics Strategy & Research
Star Rating
(2,991)4.4 out of 5
Market Segments
Enterprise (44.9% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Qualtrics Strategy & ResearchCustomer Thermometer vs Qualtrics Strategy & Research
When assessing the two solutions, reviewers found Customer Thermometer easier to use. However, Qualtrics Strategy & Research is easier to set up and administer. Reviewers also preferred doing business with Qualtrics Strategy & Research overall.
- Reviewers felt that Qualtrics Strategy & Research meets the needs of their business better than Customer Thermometer.
- When comparing quality of ongoing product support, reviewers felt that Customer Thermometer is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Qualtrics Strategy & Research over Customer Thermometer.
Pricing
Entry-Level Pricing
Customer Thermometer
Jumper
$49
per month
200 credits / month
- Full Customer Thermometer functionality
- Awesome Ministry of Magic support
Qualtrics Strategy & Research
No pricing availableFree Trial
Customer Thermometer
Free Trial is available
Qualtrics Strategy & Research
Free Trial is available
Ratings
Meets Requirements
8.8
12
8.9
2,498
Ease of Use
9.3
12
8.5
2,502
Ease of Setup
8.1
6
8.3
1,051
Ease of Admin
8.3
6
8.4
1,024
Quality of Support
9.1
9
8.7
2,178
Has the product been a good partner in doing business?
7.5
6
8.7
950
Product Direction (% positive)
5.1
12
8.1
2,411
Features by Category
User Response Methods
Not enough data
8.5
11
Not enough data
6.2
7
Not enough data
5.7
7
Not enough data
7.3
8
Not enough data
8.3
9
Participant Selection
Not enough data
6.9
9
Not enough data
6.9
8
Not enough data
7.5
8
Not enough data
8.1
8
Insights
Not enough data
8.8
11
Not enough data
8.0
9
Not enough data
8.8
10
Generative AI
Not enough data
6.9
7
Administration
Not enough data
8.5
9
Not enough data
8.1
9
Not enough data
9.1
9
Capabilities
Not enough data
8.1
9
Not enough data
8.5
8
Not enough data
8.5
8
Not enough data
8.3
8
Methodology
Not enough data
8.5
8
Not enough data
7.0
9
Not enough data
7.0
9
Generative AI
Not enough data
6.9
7
Not enough data
7.1
7
Analytics
Not enough data
8.6
7
Not enough data
9.0
7
Not enough data
8.6
7
Not enough data
7.4
7
Customization
Not enough data
8.1
6
Not enough data
7.5
6
Not enough data
8.3
6
Not enough data
8.9
6
Generative AI
Not enough data
6.0
5
Not enough data
5.7
5
Agentic AI - Experience Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data collection
Not enough data
7.1
7
Not enough data
7.4
7
Not enough data
8.1
7
Not enough data
6.9
6
Not enough data
6.9
7
Segment Trending
Not enough data
6.0
7
Not enough data
6.1
6
Not enough data
7.4
7
Not enough data
5.7
7
Analysis
Not enough data
6.9
8
Not enough data
7.7
8
Not enough data
5.8
8
Platform
Not enough data
6.7
8
Not enough data
6.9
8
Not enough data
6.5
8
Not enough data
6.0
8
Not enough data
7.1
8
Not enough data
7.1
8
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Survey Management
Not enough data
9.0
448
Not enough data
9.1
451
Not enough data
8.4
396
Not enough data
8.9
447
Survey Customization
Not enough data
8.9
431
Not enough data
8.5
393
Not enough data
8.6
359
Not enough data
8.6
312
Survey Insights
Not enough data
8.5
440
Not enough data
8.4
288
Not enough data
8.7
436
Not enough data
8.5
385
Agentic AI - Survey
Not enough data
7.7
11
Not enough data
7.9
11
Not enough data
8.3
12
Brand Signals
Not enough data
8.8
67
Not enough data
8.2
66
Not enough data
9.0
66
Brand Analytics
Not enough data
8.8
69
Not enough data
8.7
70
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Survey Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Process Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
System Management
Not enough data
Not enough data
Not enough data
Not enough data
Survey Design - Consumer Insights Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audience Access - Consumer Insights Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Collection - Consumer Insights Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics - Consumer Insights Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Collaboration - Consumer Insights Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Customer Thermometer and Qualtrics Strategy & Research share no categories
Unique Categories
Customer Thermometer is categorized as Enterprise Feedback Management
Qualtrics Strategy & Research is categorized as Brand Intelligence, Survey, Experience Management, Statistical Analysis, Market Intelligence, User Research, and Consumer Insights Platforms
Reviews
Reviewers' Company Size
Customer Thermometer
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Qualtrics Strategy & Research
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
26.7%
Computer Software
20.0%
Telecommunications
13.3%
Consulting
6.7%
Staffing and Recruiting
6.7%
Other
26.7%
Higher Education
21.1%
Education Management
11.7%
Research
7.7%
Information Technology and Services
6.6%
Market Research
4.4%
Other
48.4%
Alternatives
Discussions
I'm not technical - will I be able to use it?
1 Comment
Official Response from Customer Thermometer
Of course! It’s a very straight forward system to use.
Check out our feature list here (www.customerthermometer.com/survey-features) which provides a...Read more
Is there a money-back guarantee?
1 Comment
Official Response from Customer Thermometer
Definitely.
If you decide to cancel a paid-for plan within 30 days of signing up, simply write to us and we’ll refund you.Read more
How can I test it?
1 Comment
Official Response from Customer Thermometer
You can send yourself a Thermometer from this page (www.customerthermometer.com/send-yourself-a-test/). Here you can see what it’s like to receive a...Read more
What would be the best way to restart on the basics, as I am having a little trouble on trying to get and start an existing project
3 Comments
MK
I highly recommend my users don't open Qualtrics until they've designed their survey/form/process "on paper." you shouldn't bother using Qualtrics until you...Read more
Is qualtrics better than SurveyMonkey?
3 Comments
RB
Yes in so many ways from the customized survey creation to the dashboards that align with them. With the ability to upload data and automate processes the...Read more
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