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Compare Brandwatch Consumer Intelligence and ContentStudio 
Featured Products
At a Glance
Market Segments
Enterprise (35.2% of reviews)
Small-Business (94.4% of reviews)
Entry-Level Pricing
No pricing available
$25.00 Per Month
Brandwatch Consumer Intelligence
Star Rating
(710)4.4 out of 5
Market Segments
Enterprise (35.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Brandwatch Consumer IntelligenceContentStudio
Star Rating
(352)4.6 out of 5
Market Segments
Small-Business (94.4% of reviews)
Pros & Cons
Entry-Level Pricing
$25.00 Per Month
Browse all 6 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Brandwatch Consumer Intelligence excels in its ability to surface and analyze online conversations, making it a powerful tool for businesses looking to understand their audience better. Users appreciate the platform's comprehensive database and innovative interface, which helps in presenting data in an easily digestible format.
- Users say that ContentStudio stands out for its user-friendly design, particularly when managing multiple social media profiles. The scheduling feature is highlighted as a major advantage, streamlining the content planning and publishing process, which enhances overall efficiency.
- According to verified reviews, Brandwatch Consumer Intelligence receives higher marks for its quality of support, with users noting the platform's responsive assistance and helpful resources. This can be crucial for teams that require timely help to navigate complex analytics.
- Reviewers mention that while ContentStudio offers a tightly integrated suite of social and content marketing tools, it may not match the depth of analytics provided by Brandwatch. Users appreciate the mature platform but sometimes feel it lacks the advanced analytical capabilities that larger enterprises might need.
- G2 reviewers highlight that Brandwatch Consumer Intelligence has a more robust market presence, particularly among enterprise users, which can be beneficial for larger organizations seeking comprehensive social media insights. This contrasts with ContentStudio's focus on small businesses, which may limit its appeal for larger teams.
- Users report that both platforms have their strengths, but Brandwatch Consumer Intelligence's higher overall satisfaction scores suggest it may be a better fit for those prioritizing in-depth analytics and data-driven decision-making, while ContentStudio is ideal for users looking for simplicity and ease of use in social media management.
Pricing
Entry-Level Pricing
Brandwatch Consumer Intelligence
No pricing availableContentStudio
Starter
$25.00
Per Month
Best for starters and entrepreneurs with up to 5 social accounts.
- AI content writer
- Publishing & Scheduling
- Planner & Content Calendar
Free Trial
Brandwatch Consumer Intelligence
No trial information availableContentStudio
Free Trial is available
Ratings
Meets Requirements
8.4
580
9.1
291
Ease of Use
8.2
583
8.9
291
Ease of Setup
8.0
383
8.9
189
Ease of Admin
8.3
338
8.9
181
Quality of Support
8.6
547
8.9
253
Has the product been a good partner in doing business?
8.8
337
9.2
172
Product Direction (% positive)
9.1
553
9.4
284
Features by Category
Social Analytics
8.4(won by 0.9)
247
7.5
29
7.6
234
8.3(won by 0.7)
31
7.7
242
8.7(won by 1.0)
34
6.7(won by 0.7)
159
6.0
24
6.8(won by 0.1)
175
6.7
24
8.1(won by 0.8)
154
7.3
19
7.2(won by 0.9)
168
6.3
15
Reports & Dashboards
8.1(won by 0.7)
248
7.4
28
8.0
250
8.5(won by 0.5)
27
8.2
229
8.9(won by 0.7)
35
7.1(won by 1.1)
114
6.0
14
Agentic AI - Social Media Analytics
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.3(won by default)
23
Not enough data
6.4(won by default)
23
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
9.0
31
Not enough data
8.6
27
Not enough data
8.3
27
Not enough data
7.4
23
Not enough data
9.1
29
Not enough data
9.0
30
Content Planning
Not enough data
9.0
38
Not enough data
8.6
29
Not enough data
9.2
41
Marketing Campaign Performance
Not enough data
8.5
19
Not enough data
9.3
21
Agentic AI - Marketing Calendar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Other Features
Not enough data
8.5
34
Not enough data
9.5
20
Content & Collaboration
Not enough data
9.4
49
Not enough data
9.0
43
Not enough data
8.8
38
Not enough data
9.4
36
Not enough data
9.3
43
Not enough data
9.5
22
Social Management
Not enough data
8.2
126
Not enough data
9.3
171
Not enough data
9.0
163
Not enough data
8.8
155
Not enough data
7.4
89
Not enough data
8.8
22
Not enough data
9.1
13
Agentic AI - Social Media Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Media Channels
6.8
107
Not enough data
6.5
105
Not enough data
8.5
134
Not enough data
Geographic Coverage
7.7
119
Not enough data
8.1
124
Not enough data
8.1
117
Not enough data
Reporting
8.6
135
Not enough data
8.4
128
Not enough data
7.9
124
Not enough data
8.9
136
Not enough data
Agentic AI - Media Monitoring
6.3
23
Not enough data
6.2
23
Not enough data
6.0
23
Not enough data
6.0
23
Not enough data
5.8
22
Not enough data
Generative AI
7.1
54
Not enough data
7.4
56
Not enough data
Content Discovery
Not enough data
8.4
33
Not enough data
8.5
39
Not enough data
8.4
39
Not enough data
10.0
5
Content Curation
Not enough data
8.9
34
Not enough data
9.0
38
Not enough data
9.0
35
Not enough data
10.0
5
Content Distribution
Not enough data
9.3
40
Not enough data
7.5
25
Not enough data
8.7
33
Not enough data
8.6
36
Not enough data
10.0
5
Agentic AI - Content Curation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audiences
8.3
113
Not enough data
7.7
100
Not enough data
6.8
82
Not enough data
7.7
96
Not enough data
Data Analysis
7.8
90
Not enough data
8.9
116
Not enough data
8.7
112
Not enough data
8.7
112
Not enough data
Administration
7.2
73
Not enough data
7.0
69
Not enough data
8.3
99
Not enough data
Agentic AI - Audience Intelligence Platforms
6.9
9
Not enough data
7.5
10
Not enough data
7.3
10
Not enough data
7.3
10
Not enough data
Monitoring & Listening
8.5
383
8.2
28
7.5
359
8.4
20
8.6
212
8.5
9
8.7
208
8.5
8
8.5
213
8.5
8
8.3
202
8.9
9
Agentic AI - Social Media Listening Tools
6.3
51
Not enough data
6.0
50
Not enough data
5.8
51
Not enough data
5.9
51
Not enough data
6.1
52
Not enough data
Data Management & Analysis
7.1
386
7.8
22
8.2
375
8.7
26
8.0
182
9.3
9
8.2
197
7.2
6
Brand Signals
8.1
90
Not enough data
7.1
91
Not enough data
8.3
91
Not enough data
Brand Analytics
8.3
102
Not enough data
8.2
98
Not enough data
Agentic AI - Marketing Account Intelligence
7.9
8
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
8.3
8
Not enough data
Lead Intelligence
8.7
82
Not enough data
8.2
74
Not enough data
8.0
71
Not enough data
Lead Management
8.4
73
Not enough data
7.6
62
Not enough data
7.8
63
Not enough data
Marketing Campaigns
7.6
64
Not enough data
7.0
53
Not enough data
7.5
60
Not enough data
7.6
58
Not enough data
8.4
67
Not enough data
Data Availability - Marketing Account Intelligence
8.9
11
Not enough data
Data Accuracy - Marketing Account Intelligence
9.2
11
Not enough data
Agentic AI - Content Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Planning
Not enough data
9.0
172
Categories
Categories
Shared Categories
Brandwatch Consumer Intelligence and ContentStudio are categorized as Social Media Analytics and Social Media Listening Tools
Unique Categories
Brandwatch Consumer Intelligence is categorized as Audience Intelligence Platforms, Marketing Account Intelligence, Media Monitoring, and Brand Intelligence
ContentStudio is categorized as Content Distribution, Content Curation, Social Media Management, and Marketing Calendar
Reviews
Reviewers' Company Size
Brandwatch Consumer Intelligence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
ContentStudio
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.2%
Public Relations and Communications
8.4%
Market Research
7.2%
Information Technology and Services
5.6%
Consulting
2.8%
Other
46.8%
Marketing and Advertising
39.6%
Information Technology and Services
6.2%
Internet
4.1%
Health, Wellness and Fitness
2.9%
Professional Training & Coaching
2.6%
Other
44.6%
Discussions
What is the difference between a mention and a query that is referenced in the Brandwatch pricing?
4 Comments
DV
a mention is a single tweet, comment, retweet and so in any site.
a query is a string of keywords that you can use to search for mentions.
In...Read more
Is there any possibility for Brandwatch to gather data from the number of likes?
3 Comments
ZH
Thank you for your help it helped me a lot in solving my issue
https://thenewsaddicts.com/15-best-universities-in-europe/Read more
What is brandwatch used for?
2 Comments
R
Brandwatch is primarily used for Social Listening & Analytics with the help of brand, competitors and industry specific keywords.Read more
when possibility to enable instagram direct auto post?
2 Comments
MJ
Instagram posting is only available via mobile app notifications. It seems they are awaiting API approval from Instagram to make direct posting possible.Read more
When is instagram posting going to be available?
2 Comments
WA
Instagram direct publishing is now available in ContentStudio.
Read more here: https://blog.contentstudio.io/instagram-direct-posting/Read more
THE LONGETIVITY OF CONTENTSTUDIO
2 Comments
WA
ContentStudio is still active and growing fast since I lasted replied to this comment 4 years ago.Read more
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