Introducing G2.ai, the future of software buying.Try now
Compare Apsis One and SAP Emarsys 
Featured Products
At a Glance
Market Segments
Small-Business (63.6% of reviews)
Mid-Market (54.5% of reviews)
Entry-Level Pricing
Starting at €110.00 Per Month
$
Apsis One
Star Rating
(12)4.4 out of 5
Market Segments
Small-Business (63.6% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at €110.00 Per Month
Browse all 3 pricing plansSAP Emarsys
Star Rating
(544)4.3 out of 5
Market Segments
Mid-Market (54.5% of reviews)
Pros & Cons
Entry-Level Pricing
$
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that SAP Emarsys excels in overall user satisfaction, with a significantly higher G2 Score compared to Apsis One. Users appreciate its ability to unify customer data and facilitate engagement across multiple channels, leading to more relevant campaigns and better results.
- Users say that Apsis One shines in its intuitive email editor and flexible automation flows. Reviewers highlight how easy it is to create personalized campaigns with minimal effort, making it particularly effective for email marketing.
- According to verified reviews, SAP Emarsys offers robust features for automation and personalization, with users praising its flexible journeys and rich segmentation capabilities. This makes it a strong choice for businesses looking to enhance their marketing strategies.
- Reviewers mention that while Apsis One has a smaller user base, it provides excellent customer support services, which users find very helpful. This aspect is particularly valued by small businesses that may require more hands-on assistance.
- Users highlight that SAP Emarsys has a more extensive range of features and a higher total number of reviews, indicating a more established presence in the market. This can be reassuring for businesses looking for a reliable marketing automation solution.
- G2 reviewers note that while Apsis One has a higher score in ease of use, SAP Emarsys still provides a user-friendly experience, especially with its automation programs. Users appreciate the ease of setup and the intuitive onboarding process, which helps them get started quickly.
Pricing
Entry-Level Pricing
Apsis One
Send
Starting at €110.00
Per Month
Create personalised email & SMS campaigns with enriched customer data, Zapier-powered workflows, and smart segmentation to grow and engage your audience effortlessly.
- Email & SMS Campaigns
- Drag & Drop segmentation builder
- Zapier - integrate and connect
SAP Emarsys
ESSENTIAL
$
Achieve your most essential objectives through marketing personalization and automation.
Free Trial
Apsis One
Free Trial is available
SAP Emarsys
No trial information availableRatings
Meets Requirements
9.5
7
8.3
402
Ease of Use
8.8
7
8.2
407
Ease of Setup
Not enough data
7.1
214
Ease of Admin
Not enough data
8.2
172
Quality of Support
8.8
7
8.4
397
Has the product been a good partner in doing business?
Not enough data
8.5
173
Product Direction (% positive)
10.0
6
8.9
375
Features by Category
Email Marketing
8.3
6
8.7
263
|
Verified
8.9
6
8.7
247
|
Verified
9.2
6
8.5
258
|
Verified
9.2
6
8.3
232
|
Verified
Online Marketing
7.5
6
7.0
158
|
Verified
8.6
6
8.0
191
|
Verified
8.9
6
8.1
218
|
Verified
7.0
5
8.0
215
|
Verified
Feature Not Available
7.8
158
Lead Management
9.2
6
7.9
174
|
Verified
8.6
6
7.8
192
|
Verified
8.9
6
8.5
240
|
Verified
7.8
6
7.8
161
|
Verified
8.3
6
8.0
158
|
Verified
8.3
6
8.2
183
|
Verified
Feature Not Available
7.8
146
|
Verified
8.1
6
8.2
144
|
Verified
Campaign Management
Feature Not Available
8.2
181
|
Verified
7.3
5
7.8
122
9.0
5
7.6
113
|
Verified
Feature Not Available
7.0
84
Social
Feature Not Available
7.3
93
Feature Not Available
7.5
103
|
Verified
Feature Not Available
7.4
101
|
Verified
Feature Not Available
7.4
93
|
Verified
Feature Not Available
7.5
104
|
Verified
Reporting & Analytics
8.9
6
8.0
236
|
Verified
8.3
5
7.8
176
|
Verified
Feature Not Available
7.6
165
|
Verified
Feature Not Available
7.4
173
|
Verified
Feature Not Available
7.4
109
Platform
9.2
6
7.5
153
|
Verified
Feature Not Available
8.1
135
|
Verified
8.9
6
8.5
152
|
Verified
7.0
5
7.9
106
|
Verified
Feature Not Available
6.8
107
|
Verified
9.2
6
8.5
137
|
Verified
Feature Not Available
7.6
103
|
Verified
Agentic AI - Marketing Automation
Not enough data
6.5
29
Feature Not Available
6.1
28
Not enough data
6.4
30
Feature Not Available
6.4
29
Feature Not Available
6.6
29
Feature Not Available
6.7
29
Integration
8.9
6
7.8
158
|
Verified
8.7
5
7.6
151
|
Verified
8.9
6
7.4
117
|
Verified
Metrics
Not enough data
7.8
35
Not enough data
8.1
38
Not enough data
8.0
30
Not enough data
8.0
34
Not enough data
8.1
33
Not enough data
8.3
35
Not enough data
7.8
33
Not enough data
8.3
36
Not enough data
8.0
33
Reporting
Not enough data
8.0
40
Not enough data
8.1
37
Not enough data
7.8
35
Not enough data
8.6
39
Not enough data
8.1
37
Not enough data
7.9
32
Not enough data
7.8
36
Other
Not enough data
8.2
35
Not enough data
8.0
32
Not enough data
8.0
29
Not enough data
8.4
36
Not enough data
8.2
31
Not enough data
8.4
31
Not enough data
7.7
34
Agentic AI - Digital Analytics
Not enough data
7.5
8
Not enough data
7.1
8
Not enough data
7.3
8
Not enough data
7.1
8
Administration
Not enough data
7.1
38
Not enough data
7.5
36
Not enough data
8.3
40
Not enough data
8.5
40
Administration
Not enough data
8.2
82
Not enough data
7.9
75
Not enough data
7.8
75
Not enough data
8.6
85
Not enough data
7.1
58
Not enough data
7.8
65
Integrations
Not enough data
7.8
48
Not enough data
7.8
58
Not enough data
8.0
58
Not enough data
7.7
58
Platform
Not enough data
8.1
55
Not enough data
7.9
54
Not enough data
8.3
49
Not enough data
7.8
64
Not enough data
8.2
59
Not enough data
8.4
73
Not enough data
8.0
55
Not enough data
8.4
70
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnosis
Not enough data
6.9
61
Not enough data
7.3
66
Not enough data
7.8
72
Not enough data
7.4
65
Tracking
Not enough data
7.3
70
Not enough data
7.1
61
Not enough data
8.2
86
Not enough data
8.0
80
Not enough data
7.3
59
Reporting
Not enough data
8.2
93
Not enough data
7.6
80
Not enough data
7.6
72
Not enough data
7.6
77
Agentic AI - Email Deliverability
Not enough data
6.7
18
Not enough data
7.0
18
Not enough data
7.2
18
Not enough data
6.3
18
Not enough data
7.2
18
Analytics
Not enough data
8.8
8
Not enough data
8.8
8
Not enough data
9.0
8
Not enough data
8.9
9
Not enough data
8.1
8
Not enough data
9.1
9
Content Management
Not enough data
9.2
10
Not enough data
8.5
9
Not enough data
Feature Not Available
Design & Development
Not enough data
9.0
8
Not enough data
9.0
8
Not enough data
8.2
10
Agentic AI - Digital Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
7.0
10
Not enough data
7.0
10
Not enough data
6.5
9
Not enough data
6.5
8
Not enough data
7.5
10
Agentic AI - Location-Based Marketing Features
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
7.7
11
Not enough data
8.0
10
Not enough data
8.2
11
Not enough data
7.6
11
Visitor Behavior
Not enough data
8.5
94
|
Verified
Not enough data
8.8
101
|
Verified
Not enough data
8.2
79
|
Verified
Templates
Not enough data
8.0
96
|
Verified
Not enough data
8.6
98
|
Verified
Not enough data
8.5
95
|
Verified
Personalization
Not enough data
8.6
104
|
Verified
Not enough data
8.4
93
|
Verified
Not enough data
8.5
96
|
Verified
Not enough data
8.4
69
|
Verified
Not enough data
8.7
86
|
Verified
Not enough data
8.6
100
|
Verified
Not enough data
8.5
96
|
Verified
Not enough data
8.7
92
|
Verified
Multichannel
Not enough data
8.3
86
|
Verified
Not enough data
8.9
117
|
Verified
Not enough data
8.4
89
|
Verified
Administration
Not enough data
8.7
105
|
Verified
Not enough data
8.5
111
|
Verified
Not enough data
8.5
102
|
Verified
Not enough data
8.2
90
|
Verified
Agentic AI - E-Commerce Personalization
Not enough data
5.2
8
Not enough data
5.4
8
Campaigns
Not enough data
7.7
24
Not enough data
8.3
26
Not enough data
7.9
24
Not enough data
8.3
27
Not enough data
8.0
24
Analytics
Not enough data
7.6
24
Not enough data
7.3
24
Optimization
Not enough data
7.6
24
Not enough data
8.2
25
Not enough data
7.0
22
Not enough data
7.4
23
Agentic AI - Push Notification
Not enough data
6.5
13
Not enough data
6.4
13
Not enough data
6.4
13
Segmentation
Not enough data
8.8
20
Not enough data
8.9
19
Targeting
Not enough data
8.7
18
Not enough data
8.3
17
Triggered Content
Not enough data
8.1
15
Not enough data
8.9
20
Not enough data
8.9
19
Personalized Content
Not enough data
8.3
19
Not enough data
9.0
15
Not enough data
8.6
17
Agentic AI - Personalization Engines
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
7.8
6
Not enough data
7.8
6
Not enough data
8.1
6
Text Messaging
Not enough data
8.3
23
Not enough data
7.4
18
Not enough data
8.5
24
Not enough data
7.7
17
Not enough data
8.0
20
Not enough data
7.1
18
Not enough data
8.3
23
Not enough data
7.9
19
SMS Platform
Not enough data
7.8
23
Not enough data
8.6
23
Not enough data
7.4
17
Not enough data
6.9
15
Not enough data
7.1
16
Not enough data
8.2
19
Agentic AI - SMS Marketing
Not enough data
5.4
9
Not enough data
5.4
9
Not enough data
6.1
9
Not enough data
5.6
9
Not enough data
5.2
9
Not enough data
5.6
9
Platform Basics
Not enough data
8.6
50
Not enough data
8.6
48
Platform Data
Not enough data
8.1
45
Not enough data
8.0
47
Not enough data
8.4
51
Not enough data
7.9
44
Platform Additional Functionality
Not enough data
7.8
44
Not enough data
8.1
42
Not enough data
7.9
40
Agentic AI - Customer Journey Analytics
Not enough data
8.0
10
Not enough data
8.3
10
Not enough data
8.0
10
Not enough data
8.3
9
Loyalty Experience
Not enough data
8.4
15
Not enough data
8.6
15
Not enough data
8.4
17
Not enough data
8.5
22
Not enough data
7.4
12
Not enough data
7.8
13
Loyalty Platform
Not enough data
8.7
15
Not enough data
8.7
18
Not enough data
8.3
15
Not enough data
8.5
16
Not enough data
8.8
18
Agentic AI - Loyalty Management
Not enough data
6.9
6
Not enough data
7.2
6
Not enough data
7.3
5
Not enough data
6.9
6
Agentic AI - Visitor Identification
Not enough data
Not enough data
Analysis
Not enough data
8.0
43
Not enough data
8.3
68
|
Verified
Not enough data
7.7
38
Not enough data
8.1
54
Campaigns
Not enough data
7.9
42
|
Verified
Not enough data
8.4
46
|
Verified
Not enough data
8.4
39
|
Verified
Not enough data
7.8
32
Not enough data
9.1
64
Not enough data
8.8
62
Engagement
Not enough data
8.1
52
Platform
Not enough data
8.4
59
Not enough data
8.1
28
|
Verified
Not enough data
8.3
43
Agentic AI - Mobile Marketing
Not enough data
6.3
8
Not enough data
6.0
8
Not enough data
5.4
9
Not enough data
6.0
8
Not enough data
6.4
7
Not enough data
7.4
7
Marketing Operations
Not enough data
8.0
70
|
Verified
Not enough data
8.5
83
|
Verified
Not enough data
8.3
80
|
Verified
Not enough data
8.8
81
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.3
94
|
Verified
Not enough data
8.4
101
|
Verified
Not enough data
8.1
74
|
Verified
Not enough data
8.0
75
|
Verified
Not enough data
8.4
72
|
Verified
Not enough data
8.1
73
Agentic AI - Marketing Analytics
Not enough data
7.2
16
Not enough data
7.5
16
Not enough data
7.3
16
Categories
Categories
Shared Categories
Apsis One and SAP Emarsys are categorized as Customer Journey Analytics, Marketing Automation, and Email Deliverability
Unique Categories
Apsis One is categorized as Visitor Identification
Reviews
Reviewers' Company Size
Apsis One
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
SAP Emarsys
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
18.2%
Consumer Services
18.2%
Arts and Crafts
18.2%
Oil & Energy
9.1%
Market Research
9.1%
Other
27.3%
Retail
28.2%
Apparel & Fashion
10.5%
Consumer Goods
5.4%
Marketing and Advertising
4.7%
Sporting Goods
3.9%
Other
47.2%
Alternatives
Discussions
What is APSIS One used for?
1 Comment
HS
APSIS One is used for managing and automating digital marketing activities such as email campaigns, audience segmentation, and customer data management. It...Read more
Apsis One has no more discussions with answers
Can I add other templates if I don't want to use html?
2 Comments
WY
Hola Pamela!
Gracias por tu pregunta.
Our Template Editor does let you design and create your own templates. As long as you have the VCE enabled, this is a...Read more
Why don't they have support for training in Spanish?
1 Comment
Official Response from SAP Emarsys
Hello Mateo!
We appreciate your question. Although we indeed do not have the same availability of documentation in Spanish as for other languages, this is...Read more
how much turnvoer my company need before emarsys is worth.
1 Comment
PD
Hi Timo, Thank you for your question. It is usually its 50-500m + annual turnover.Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
