[ SAP Eng... Reviews ](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) [ SAP Eng... Reviews ](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) # SAP Engagement Cloud (formerly SAP Emarsys) Pricing Overview [Editedit](https://my.g2.com/sap-engagement-cloud-formerly-sap-emarsys/pricings) ESSENTIAL $ Achieve your most essential objectives through marketing personalization and automation. ADVANCED $$ Enrich your marketing by building a lifecycle-based personalized experience through deeper customer insights. MAX AI $$$ Use the power of AI to optimize your marketing to reach maximum revenue and engagement with minimum effort and time. Our pricing model is based on a standard package including the data platform and email channel, enhanced with additional channels and features according to your business requirements. Pricing information for SAP Engagement Cloud (formerly SAP Emarsys) is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase SAP Engagement Cloud (formerly SAP Emarsys) must be conducted with the seller. Pricing information was last updated on October 09, 2024 Show More ## Pricing Insights Averages based on real user reviews. ### Time to Implement 4 months ### Return on Investment 15 months ### Average Discount 12% ### Perceived Cost $$$$$ ## Top-Rated Alternatives [ ![MoEngage](https://images.g2crowd.com/uploads/product/hd_favicon/83adfbfdcb23e3dc26f5ef3fcd5713fd/moengage.svg "MoEngage") MoEngage 4.5/5 (509) ](https://www.g2.com/products/moengage/reviews) [ ![Dotdigital](https://images.g2crowd.com/uploads/product/hd_favicon/2885a17bfed3aea5feb1bb9f11865a7a/dotdigital.svg "Dotdigital") Dotdigital 4.4/5 (1,189) ](https://www.g2.com/products/dotdigital/reviews) [ ![Bloomreach](https://images.g2crowd.com/uploads/product/hd_favicon/acd3373828bc7684cdbada5df73826f4/bloomreach-bloomreach.svg "Bloomreach") Bloomreach 4.6/5 (759) ](https://www.g2.com/products/bloomreach-bloomreach/reviews) [ View All Alternatives ](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/competitors/alternatives) ## SAP Engagement Cloud... Pricing Reviews (2) JT Jamie T. CRM Specialist Mid-Market (51-1000 emp.) 9/8/2025 More Options - - [Respond as SAP Engagement Cloud...](https://www.g2.com/survey_responses/sap-engagement-cloud-formerly-sap-emarsys-review-11651366/official_response/new) "A powerful platform that makes customer engagement simple and effective" 5/5 What do you like best about SAP Engagement Cloud (formerly SAP Emarsys)? Emarsys makes it very easy to manage complex customer journeys across multiple channels. The automation flows are intuitive to set up, and the reporting gives clear insight into performance. I especially like how user-friendly the segmentation tools are — it’s quick to target the right customers and personalise campaigns. The support team is responsive and helpful, which makes onboarding and daily use much smoother. Review collected by and hosted on G2.com. What do you dislike about SAP Engagement Cloud (formerly SAP Emarsys)? There can be a learning curve at the start if you’re new to automation platforms, and some advanced features take time to fully understand. The reporting dashboards could be more customizable, and occasionally the interface feels a little slow when handling large datasets. These are small issues compared to the overall value it provides. Review collected by and hosted on G2.com. What problems is SAP Engagement Cloud (formerly SAP Emarsys) solving and how is that benefiting you? SAP Emarsys helps us centralize and automate our marketing campaigns across email, automation flows, and personalization. This saves a huge amount of time compared to manual campaign management and ensures our customers receive relevant messages at the right time. It also gives us better insight into customer behavior and helps us improve retention and engagement. The ability to test, measure, and optimize in one platform makes it easier to achieve consistent results. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite GP Gayathri Devi P. 10/27/2025 More Options - - [Respond as SAP Engagement Cloud...](https://www.g2.com/survey_responses/sap-engagement-cloud-formerly-sap-emarsys-review-11864584/official_response/new) "CRM Integration Ease with Limitations" 2.5/5 What do you like best about SAP Engagement Cloud (formerly SAP Emarsys)? I appreciate the predict feature and the relational database aspect of SAP Emarsys, which I find quite interesting. The ability to provide customer recommendations with a single click is particularly impressive. This feature immensely aids in CRM communications by generating web traffic and increasing revenue through effective segmentation and personalization. The ease of handling real-time communications, especially for abandonment or retargeting efforts, efficiently boosts our overall marketing strategy. Review collected by and hosted on G2.com. What do you dislike about SAP Engagement Cloud (formerly SAP Emarsys)? I find setting up SAP Emarsys initially a bit complicated to understand how the system works. The learning curve, although manageable after receiving training, makes the onboarding process somewhat challenging. Furthermore, I am unsure about repurchasing SAP Emarsys due to the increased competition in the CRM market and feel that the platform lags in technological advancement compared to other CRM solutions. Another area that could use improvement is the drag-and-drop editor, which seems to need enhancements for a smoother user experience. Review collected by and hosted on G2.com. What problems is SAP Engagement Cloud (formerly SAP Emarsys) solving and how is that benefiting you? I use the product for CRM communications, enhancing website traffic through effective segmentation, personalization, and real-time communication, which boosts revenue. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite SAP Engagement Cloud (formerly SAP Emarsys) Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_9954d1f1b2193bfcf0220bf84917e62e/bloomreach-bloomreach.jpg "Product Avatar Image") Bloomreach 4.6/5 (765) [ Compare Now ](https://www.g2.com/compare/bloomreach-bloomreach-vs-sap-engagement-cloud-formerly-sap-emarsys) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_c5eaa3c924d805ec84037adc0b148f56/insider-one.png "Product Avatar Image") Insider One 4.8/5 (1,409) [ Compare Now ](https://www.g2.com/compare/insider-one-vs-sap-engagement-cloud-formerly-sap-emarsys) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_74390118cdf58a60fb81adaaefdb6287/hubspot-marketing-hub.png "Product Avatar Image") HubSpot Marketing Hub 4.4/5 (14,843) [ Compare Now ](https://www.g2.com/compare/hubspot-marketing-hub-vs-sap-engagement-cloud-formerly-sap-emarsys) ##### Categories on G2 [ SMS Marketing ](https://www.g2.com/categories/sms-marketing)[ Marketing Automation ](https://www.g2.com/categories/marketing-automation)[ Email Deliverability ](https://www.g2.com/categories/email-deliverability) [ Marketing Analytics ](https://www.g2.com/categories/marketing-analytics)[ Customer Journey Analytics ](https://www.g2.com/categories/customer-journey-analytics)[ AI Marketing Agents ](https://www.g2.com/categories/ai-marketing-agents)[ Digital Analytics ](https://www.g2.com/categories/digital-analytics)[ E-Commerce Personalization ](https://www.g2.com/categories/e-commerce-personalization)[ Mobile Marketing ](https://www.g2.com/categories/mobile-marketing)[ Transactional Email ](https://www.g2.com/categories/transactional-email)[ Push Notification ](https://www.g2.com/categories/push-notification)[ Personalization Engines ](https://www.g2.com/categories/personalization-engines)[ Loyalty Management ](https://www.g2.com/categories/loyalty-management)[ Digital Experience Platforms (DXP) ](https://www.g2.com/categories/digital-experience-platforms-dxp)[ Location-Based Marketing ](https://www.g2.com/categories/location-based-marketing) Show More ##### Explore More [ Top-rated sales performance tools in the software sector ](https://www.g2.com/discussions/top-rated-sales-performance-tools-in-the-software-sector)[ Which solution supports multi-project task assignments? ](https://www.g2.com/discussions/which-solution-supports-multi-project-task-assignments)[ Which travel management tool is best for business owners ](https://www.g2.com/discussions/which-travel-management-tool-is-best-for-business-owners) [ What is the most cost-effective no-code platform for startups? ](https://www.g2.com/discussions/what-is-the-most-cost-effective-no-code-platform-for-startups)[ What platform provides detailed incident investigation reports? ](https://www.g2.com/discussions/what-platform-provides-detailed-incident-investigation-reports)[ Pros and Cons Details ](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews?qs=pros-and-cons) Show More [ Top-rated sales performance tools in the software sector ](https://www.g2.com/discussions/top-rated-sales-performance-tools-in-the-software-sector)[ Which solution supports multi-project task assignments? ](https://www.g2.com/discussions/which-solution-supports-multi-project-task-assignments)[ Which travel management tool is best for business owners ](https://www.g2.com/discussions/which-travel-management-tool-is-best-for-business-owners) [ What is the most cost-effective no-code platform for startups? ](https://www.g2.com/discussions/what-is-the-most-cost-effective-no-code-platform-for-startups)[ What platform provides detailed incident investigation reports? ](https://www.g2.com/discussions/what-platform-provides-detailed-incident-investigation-reports)[ Pros and Cons Details ](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews?qs=pros-and-cons)