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Compare Airship and Braze 
At a Glance
Market Segments
Mid-Market (43.9% of reviews)
Mid-Market (56.6% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Airship
Star Rating
(83)4.0 out of 5
Market Segments
Mid-Market (43.9% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about AirshipBraze
Star Rating
(1,491)4.5 out of 5
Market Segments
Mid-Market (56.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about BrazeSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Braze excels in user satisfaction, boasting a significantly higher overall score compared to Airship. Users appreciate Braze's robust segmentation capabilities, which allow for targeted email communications, ensuring the right messages reach the right audience.
- Users say that Airship offers a straightforward setup for push notifications, with features like tags and custom events making it easy to implement. However, some users feel that it struggles to meet specific workflow needs, indicating potential configuration challenges.
- Reviewers mention that Braze's quality of support is a standout feature, with many praising the responsiveness and helpfulness of the support team. In contrast, while Airship's support is noted as valuable, it doesn't quite match the level of satisfaction reported by Braze users.
- According to verified reviews, Braze's ease of use is frequently highlighted, with users finding the interface intuitive and efficient for their marketing needs. Airship, while functional, has received mixed feedback regarding its usability, suggesting that some users may face a steeper learning curve.
- Users appreciate Airship's capabilities in real-time, event-based targeting, which is particularly beneficial for mobile app management. However, Braze's comprehensive features, including its powerful API for data integration, are often described as game-changers for users needing flexibility in their marketing strategies.
- G2 reviewers note that while both platforms serve the mid-market segment well, Braze has a stronger market presence and a larger user base, which contributes to its higher ratings and more frequent updates. This larger community may provide Braze users with more resources and shared experiences compared to Airship users.
Pricing
Entry-Level Pricing
Airship
No pricing availableBraze
No pricing availableFree Trial
Airship
Free Trial is available
Braze
Free Trial is available
Ratings
Meets Requirements
8.1
73
8.5
971
Ease of Use
7.8
75
8.3
1,179
Ease of Setup
7.0
30
7.6
658
Ease of Admin
7.4
29
8.5
362
Quality of Support
7.8
70
8.5
921
Has the product been a good partner in doing business?
7.7
28
8.9
370
Product Direction (% positive)
8.7
72
9.2
934
Features by Category
Email Marketing
Not enough data
8.8
567
Not enough data
8.8
537
Not enough data
8.4
539
Not enough data
8.3
450
Online Marketing
Not enough data
6.9
356
Not enough data
8.4
479
Not enough data
8.7
521
Not enough data
8.4
493
Not enough data
7.2
371
Lead Management
Not enough data
7.5
391
Not enough data
7.5
397
Not enough data
8.6
536
Not enough data
6.8
324
Not enough data
7.4
353
Not enough data
7.5
381
Not enough data
Feature Not Available
Not enough data
7.8
383
Campaign Management
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Social
Not enough data
Feature Not Available
Not enough data
6.7
326
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.6
330
Reporting & Analytics
Not enough data
7.7
533
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.6
399
Not enough data
Feature Not Available
Platform
Not enough data
8.3
449
Not enough data
Feature Not Available
Not enough data
8.5
445
Not enough data
7.7
350
Not enough data
7.7
401
Not enough data
8.5
431
Not enough data
Feature Not Available
Agentic AI - Marketing Automation
Not enough data
6.5
39
Not enough data
6.6
37
Not enough data
6.7
37
Not enough data
6.5
37
Not enough data
6.4
37
Not enough data
6.4
36
Integration
Not enough data
7.9
451
Not enough data
8.1
433
Not enough data
7.9
393
Campaigns
7.7
47
8.6
448
8.6
50
9.0
484
7.1
47
8.6
443
7.6
46
8.8
492
8.2
50
8.9
469
Analytics
7.0
50
8.2
490
6.9
48
7.7
452
Optimization
6.4
46
8.7
472
7.5
48
8.8
482
7.7
44
8.3
393
7.0
45
8.1
391
Agentic AI - Push Notification
Not enough data
6.4
40
Not enough data
6.5
38
Not enough data
6.3
37
Segmentation
Not enough data
8.8
211
Not enough data
8.5
199
Targeting
Not enough data
8.6
193
Not enough data
8.5
178
Triggered Content
Not enough data
7.7
117
Not enough data
9.1
200
Not enough data
9.1
196
Personalized Content
Not enough data
7.4
117
Not enough data
7.1
111
Not enough data
7.0
108
Agentic AI - Personalization Engines
Not enough data
7.0
9
Not enough data
6.9
9
Not enough data
7.5
10
Not enough data
6.7
9
Not enough data
6.9
9
Not enough data
6.5
9
Templates
Not enough data
7.8
129
Not enough data
Feature Not Available
Not enough data
7.4
125
Not enough data
7.9
131
Edit
Not enough data
7.1
125
Not enough data
8.3
129
Not enough data
7.9
128
Logistics
Not enough data
7.3
128
Not enough data
7.0
123
Not enough data
7.6
123
Not enough data
Feature Not Available
Generative AI
Not enough data
6.7
86
Not enough data
Feature Not Available
Agentic AI - Email Template Builder
Not enough data
5.5
30
Not enough data
5.5
30
Text Messaging
Not enough data
8.6
68
Not enough data
7.9
67
Not enough data
8.7
68
Not enough data
8.2
65
Not enough data
8.1
64
Not enough data
8.1
65
Not enough data
8.7
67
Not enough data
8.3
66
SMS Platform
Not enough data
7.9
64
Not enough data
8.5
63
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
63
Not enough data
7.9
63
Agentic AI - SMS Marketing
Not enough data
6.3
16
Not enough data
6.5
16
Not enough data
6.5
16
Not enough data
6.8
16
Not enough data
6.6
16
Not enough data
6.4
16
Platform Basics
Not enough data
8.3
110
Not enough data
8.5
106
Platform Data
Not enough data
7.6
109
Not enough data
7.4
103
Not enough data
7.6
109
Not enough data
7.5
107
Platform Additional Functionality
Not enough data
7.7
105
Not enough data
7.6
104
Not enough data
Feature Not Available
Agentic AI - Customer Journey Analytics
Not enough data
6.5
31
Not enough data
6.6
31
Not enough data
6.7
30
Not enough data
6.6
30
WhatsApp Messaging - WhatsApp Marketing
Not enough data
8.5
14
Not enough data
9.0
13
Not enough data
8.5
13
Not enough data
8.9
12
Not enough data
8.6
12
Not enough data
8.3
12
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
8.5
12
Not enough data
8.2
13
Not enough data
Feature Not Available
Not enough data
8.2
13
Agentic AI - Personalization
Not enough data
6.4
32
Not enough data
6.2
32
Not enough data
6.4
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
6.2
32
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
Feature Not Available
7.5
385
7.2
32
|
Verified
7.7
475
|
Verified
7.0
26
7.1
343
|
Verified
8.2
25
6.9
371
|
Verified
Campaigns
6.9
33
7.6
330
|
Verified
9.1
37
|
Verified
9.0
465
|
Verified
7.0
27
|
Verified
7.6
312
6.9
27
6.6
233
7.3
22
8.9
444
|
Verified
8.6
26
8.7
461
|
Verified
Engagement
7.1
26
7.4
267
Platform
7.4
32
8.2
391
Feature Not Available
8.2
367
|
Verified
7.6
31
7.9
323
Agentic AI - Mobile Marketing
Not enough data
6.5
41
Not enough data
6.7
42
Not enough data
6.7
40
Not enough data
6.6
40
Not enough data
6.5
40
Not enough data
6.5
41
Categories
Categories
Shared Categories
Airship and Braze are categorized as Mobile Marketing and Push Notification
Unique Categories
Airship has no unique categories
Braze is categorized as Email Template Builder, Personalization, Personalization Engines, Customer Journey Analytics, Marketing Automation, SMS Marketing, WhatsApp Marketing, and RCS Business Messaging
Reviews
Reviewers' Company Size
Airship
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Braze
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Telecommunications
8.5%
Marketing and Advertising
7.3%
Leisure, Travel & Tourism
7.3%
Computer Software
7.3%
Retail
6.1%
Other
63.4%
Financial Services
12.2%
Marketing and Advertising
7.3%
Information Technology and Services
6.3%
Health, Wellness and Fitness
6.2%
Food & Beverages
5.6%
Other
62.4%
Discussions
Airship has no discussions with answers
What is Braze used for?
4 Comments
NR
Marketing automation across various channels Read more
Reporting gaps and clunky dashboards are turning campaign reviews into manual spreadsheet work
1 Comment
AB
<p><span style="color: rgb(0, 0, 0);">You might find it easier to build a few reusable “Dashboard Builder” views for each region or KPI set instead of...Read more
How do you deal with Braze’s pricing complexity and the surprise costs that come with growth?
1 Comment
AB
<p><span style="color: rgb(0, 0, 0);">Something that helped us avoid surprise invoices was setting internal alerts for campaign send volumes and monitoring...Read more
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