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At a Glance
Market Segments
Small-Business (56.3% of reviews)
Small-Business (60.8% of reviews)
Entry-Level Pricing
Pay As You Go
No pricing available
AdRoll
Star Rating
(692)4.0 out of 5
Market Segments
Small-Business (56.3% of reviews)
Pros & Cons
Entry-Level Pricing
Pay As You Go
Free Trial is available
Browse all 3 pricing plansReddit for business
Star Rating
(55)4.2 out of 5
Market Segments
Small-Business (60.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Reddit for businessSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that AdRoll excels in its High-Volume Sending capabilities, scoring 8.3, which allows businesses to efficiently manage large email campaigns. In contrast, Reddit for Business lacks a dedicated email marketing feature, which may limit its effectiveness for users focused on email outreach.
- Reviewers mention that AdRoll's Audience Segmentation feature, rated at 8.3, provides robust options for targeting specific demographics, enhancing campaign effectiveness. Meanwhile, Reddit for Business scores lower in this area, indicating less flexibility in audience targeting.
- G2 users highlight AdRoll's superior Reporting & Analytics functionality, with a score of 8.3, which offers detailed insights into campaign performance. Users on G2 note that Reddit for Business's analytics tools are less comprehensive, making it harder to gauge campaign success.
- Reviewers say that AdRoll's Multi-Touch Attribution feature, rated at 8.4, allows for a more nuanced understanding of customer journeys, which is crucial for optimizing marketing strategies. In contrast, Reddit for Business does not provide similar depth in attribution modeling, which may hinder performance analysis.
- Users report that AdRoll's Custom Attribution scoring 8.5, allows for tailored tracking of marketing efforts, a feature that many find essential for their business needs. Reddit for Business, however, lacks this level of customization, which could limit its appeal to data-driven marketers.
- Reviewers mention that AdRoll's Ease of Setup is rated at 8.1, making it user-friendly for new users. Conversely, Reddit for Business, with a score of 8.7, is noted for its straightforward setup process, indicating that both platforms are relatively easy to implement, but Reddit may have a slight edge in this area.
Pricing
Entry-Level Pricing
AdRoll
Ads
Pay As You Go
Pay-as-you-go advertising. Managed services with qualifying spend.
- Full-funnel, multi-channel advertising
Reddit for business
No pricing availableFree Trial
AdRoll
Free Trial is available
Reddit for business
No trial information availableRatings
Meets Requirements
8.2
580
8.0
42
Ease of Use
8.3
585
7.7
42
Ease of Setup
8.2
369
8.3
12
Ease of Admin
8.1
336
8.0
9
Quality of Support
8.0
554
7.3
35
Has the product been a good partner in doing business?
8.1
335
8.7
9
Product Direction (% positive)
7.2
570
6.2
37
Features by Category
Channel Functionality
8.2
400
Not enough data
Platform Interoperability
7.5
80
Not enough data
Agentic AI - Display Advertising
6.7
22
Not enough data
7.0
22
Not enough data
7.4
21
Not enough data
7.3
22
Not enough data
7.4
22
Not enough data
7.1
22
Not enough data
Campaign Management
8.0
436
7.2
15
7.6
426
7.5
16
8.1
429
7.6
18
7.0
373
6.7
15
7.7
367
7.6
15
7.8
356
7.3
16
7.7
313
7.3
16
7.7
359
7.8
12
8.1
399
7.6
14
7.5
375
7.7
15
7.5
331
7.6
14
7.7
212
7.4
13
7.8
210
8.1
14
Targeting
7.9
406
7.8
17
8.7
427
7.1
15
8.0
372
6.7
16
7.7
338
6.4
15
Platform
7.7
284
6.7
12
7.2
332
7.0
15
8.0
368
7.0
18
8.1
404
7.8
18
7.8
313
6.6
16
7.4
324
7.2
17
7.5
321
7.2
15
7.8
267
7.6
16
7.6
333
7.7
18
Retargeting
8.2
166
Not enough data
8.3
197
Not enough data
8.1
185
Not enough data
8.1
206
Not enough data
8.2
194
Not enough data
8.2
196
Not enough data
8.2
177
Not enough data
Agentic AI - Retargeting
7.6
26
Not enough data
7.2
26
Not enough data
7.6
25
Not enough data
7.2
26
Not enough data
7.4
26
Not enough data
7.6
26
Not enough data
Attribution Modeling
8.3
32
|
Verified
Not enough data
8.4
34
|
Verified
Not enough data
8.3
34
|
Verified
Not enough data
8.5
34
|
Verified
Not enough data
7.1
28
|
Verified
Not enough data
8.2
28
|
Verified
Not enough data
Agentic AI - Attribution
7.9
8
Not enough data
7.1
8
Not enough data
6.9
8
Not enough data
7.3
8
Not enough data
Marketing
8.8
26
|
Verified
Not enough data
8.5
31
|
Verified
Not enough data
8.2
35
|
Verified
Not enough data
7.6
30
|
Verified
Not enough data
Reporting
8.3
37
|
Verified
Not enough data
8.4
37
|
Verified
Not enough data
8.0
33
|
Verified
Not enough data
Platform Interoperability
7.5
34
Not enough data
Mobile Functionality
8.0
203
Not enough data
Agentic AI - Mobile Advertising
7.2
10
Not enough data
7.2
10
Not enough data
7.2
10
Not enough data
7.2
10
Not enough data
7.3
10
Not enough data
7.2
10
Not enough data
Campaign Management
8.0
436
7.2
15
7.6
426
7.5
16
8.1
429
7.6
18
7.0
373
6.7
15
7.7
367
7.6
15
7.8
356
7.3
16
7.7
313
7.3
16
7.7
359
7.8
12
8.1
399
7.6
14
7.5
375
7.7
15
7.5
331
7.6
14
7.7
212
7.4
13
7.8
210
8.1
14
Targeting
7.9
406
7.8
17
8.7
427
7.1
15
8.0
372
6.7
16
7.7
338
6.4
15
Mobile
7.8
169
Not enough data
7.7
212
7.4
13
7.8
210
8.1
14
Platform
7.7
284
6.7
12
7.2
332
7.0
15
8.0
368
7.0
18
8.1
404
7.8
18
7.8
313
6.6
16
7.4
324
7.2
17
7.5
321
7.2
15
7.8
267
7.6
16
7.6
333
7.7
18
Platform Interoperability
6.7
12
Not enough data
Video Functionality
7.9
14
Not enough data
Agentic AI - Video Advertising
5.7
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
6.0
5
Not enough data
Campaign Management
8.0
436
7.2
15
7.6
426
7.5
16
8.1
429
7.6
18
7.0
373
6.7
15
7.7
367
7.6
15
7.8
356
7.3
16
7.7
313
7.3
16
7.7
359
7.8
12
8.1
399
7.6
14
7.5
375
7.7
15
7.5
331
7.6
14
7.7
212
7.4
13
7.8
210
8.1
14
Targeting
7.9
406
7.8
17
8.7
427
7.1
15
8.0
372
6.7
16
7.7
338
6.4
15
Platform
7.7
284
6.7
12
7.2
332
7.0
15
8.0
368
7.0
18
8.1
404
7.8
18
7.8
313
6.6
16
7.4
324
7.2
17
7.5
321
7.2
15
7.8
267
7.6
16
7.6
333
7.7
18
Platform Interoperability
8.0(won by 1.3)
35
6.7
11
Agentic AI - Social Media Advertising
6.7(won by default)
7
Not enough data
6.7(won by default)
7
Not enough data
7.9(won by default)
7
Not enough data
7.1(won by default)
7
Not enough data
6.9(won by default)
7
Not enough data
6.7(won by default)
7
Not enough data
Social Functionality
8.0(won by 0.8)
221
7.2
16
Campaign Management
8.0(won by 0.8)
436
7.2
15
7.6(won by 0.1)
426
7.5
16
8.1(won by 0.5)
429
7.6
18
7.0(won by 0.3)
373
6.7
15
7.7(won by 0.1)
367
7.6
15
7.8(won by 0.5)
356
7.3
16
7.7(won by 0.4)
313
7.3
16
7.7
359
7.8(won by 0.1)
12
8.1(won by 0.5)
399
7.6
14
7.5
375
7.7(won by 0.2)
15
7.5
331
7.6(won by 0.1)
14
7.7(won by 0.3)
212
7.4
13
7.8
210
8.1(won by 0.3)
14
Targeting
7.9(won by 0.1)
406
7.8
17
8.7(won by 1.6)
427
7.1
15
8.0(won by 1.3)
372
6.7
16
7.7(won by 1.3)
338
6.4
15
Platform
7.7(won by 1.0)
284
6.7
12
7.2(won by 0.2)
332
7.0
15
8.0(won by 1.0)
368
7.0
18
8.1(won by 0.3)
404
7.8
18
7.8(won by 1.2)
313
6.6
16
7.4(won by 0.2)
324
7.2
17
7.5(won by 0.3)
321
7.2
15
7.8(won by 0.2)
267
7.6
16
7.6
333
7.7(won by 0.1)
18
Demand Side Platforms
7.7
5
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
8.0
5
Not enough data
7.3
5
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
7.7
5
Not enough data
Campaign Management
8.0
436
7.2
15
7.6
426
7.5
16
8.1
429
7.6
18
7.0
373
6.7
15
7.7
367
7.6
15
7.8
356
7.3
16
7.7
313
7.3
16
7.7
359
7.8
12
8.1
399
7.6
14
7.5
375
7.7
15
7.5
331
7.6
14
7.7
212
7.4
13
7.8
210
8.1
14
Targeting
7.9
406
7.8
17
8.7
427
7.1
15
8.0
372
6.7
16
7.7
338
6.4
15
Demand Side Platforms
8.3
5
Not enough data
8.3
5
Not enough data
8.3
5
Not enough data
Platform
7.7
284
6.7
12
7.2
332
7.0
15
8.0
368
7.0
18
8.1
404
7.8
18
7.8
313
6.6
16
7.4
324
7.2
17
7.5
321
7.2
15
7.8
267
7.6
16
7.6
333
7.7
18
Platform - Connected TV (CTV) Advertising Platforms
8.7
9
Not enough data
9.1
9
Not enough data
8.7
9
Not enough data
8.9
9
Not enough data
Campaign Management - Connected TV (CTV) Advertising Platforms
8.5
9
Not enough data
8.3
9
Not enough data
Agentic AI - Connected TV (CTV) Advertising Platforms
8.3
7
Not enough data
8.6
7
Not enough data
8.8
7
Not enough data
8.8
7
Not enough data
8.8
7
Not enough data
7.1
7
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Native Advertising
7.7
11
Not enough data
7.3
10
Not enough data
7.8
10
Not enough data
7.5
10
Not enough data
7.2
10
Not enough data
7.3
10
Not enough data
Agentic AI - Social Networks
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
AdRoll and Reddit for business are categorized as Social Media Advertising, Mobile Advertising, and Display Advertising
Unique Categories
AdRoll is categorized as Connected TV (CTV) Advertising Platforms, Retargeting, Attribution, Native Advertising, Cross-Channel Advertising, Demand Side Platform (DSP), and Video Advertising
Reddit for business is categorized as Social Networks
Reviews
Reviewers' Company Size
AdRoll
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Reddit for business
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
25.7%
Computer Software
7.3%
Retail
5.9%
Apparel & Fashion
4.5%
Information Technology and Services
4.4%
Other
52.3%
Marketing and Advertising
19.6%
Computer Software
13.7%
Information Technology and Services
9.8%
Computer Games
5.9%
Writing and Editing
3.9%
Other
47.1%
Alternatives
Discussions
Does anybody knows a good source of AdRoll documentation?
1 Comment
SG
Hi Gransy, good question! Thorough documentation can be a huge help in learning to use a product to its full potential. AdRoll has a Help Center where they...Read more
How do you track attribution, while using a linear strategy
1 Comment
VF
One approach is to leverage multi-touch attribution directly in your marketing automation tools or whatever reporting tool you use.
The way I've done it...Read more
How do I run reports to determine how a particular campaign is influencing other campaigns within AdRoll?
1 Comment
VC
Hi Nicole! The best and easiest way to track this would be through AdRoll's Advanced Tracking tool. This would allow you to track conversions and where new...Read more
How do you best find the list of Subreddits that you are allowed to target to?
1 Comment
EY
Best practice is to focus on parent-level interest categories rather than laser focusing on specific subs.
Targeting is slightly different on reddit vs...Read more
Reddit for business has no more discussions with answers
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