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Compare Adjust and Singular 
Featured Products
At a Glance
Market Segments
Mid-Market (48.2% of reviews)
Mid-Market (53.3% of reviews)
Entry-Level Pricing
Free 1500 Attributions Per Month
Free
Adjust
Star Rating
(430)4.5 out of 5
Market Segments
Mid-Market (48.2% of reviews)
Pros & Cons
Entry-Level Pricing
Free 1500 Attributions Per Month
Browse all 3 pricing plansSingular
Star Rating
(486)4.5 out of 5
Market Segments
Mid-Market (53.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Adjust excels in overall user satisfaction, boasting a higher G2 Score compared to Singular. Users appreciate its intuitive interface and the ability to create custom reports that enhance data analysis flexibility.
- Users say that Adjust's reporting capabilities are particularly strong, with many highlighting the user-friendly metrics and structured dashboards that make navigating large datasets easier. In contrast, while Singular also offers reporting features, some users find them less comprehensive.
- Reviewers mention that Adjust's customer support is responsive and helpful, which is a significant advantage for users needing assistance. Singular, while praised for its fraud detection capabilities, has received mixed feedback regarding support responsiveness.
- According to verified reviews, Adjust's implementation process is noted for being quick and straightforward, with users appreciating the presettings for major networks. Singular, however, has been described as having a steeper learning curve for new users.
- Users highlight that Adjust provides robust features for mobile attribution and click fraud detection, leading to a more reliable experience. Singular's fraud suite is also well-regarded, but some users feel it lacks the same level of integration and ease of use.
- G2 reviewers indicate that while both platforms offer free entry-level pricing, Adjust's overall performance and user experience make it a more appealing choice for businesses looking for a comprehensive mobile measurement partner.
Pricing
Entry-Level Pricing
Adjust
Base
Free
1500 Attributions Per Month
For growing, independent developers. Get started for free with email support and up to 1,500 monthly attributions.
- Click and impression-based attribution and reattribution
- Unlimited organic installs, impressions, and clicks
- Comprehensive iOS 14.5+ measurement solutions
Singular
Free
Free
Ideal for teams in the early stages of building their customer bases and user journeys who need a holistic data collection, standardization and measurement tool.
- 15,000 paid conversions
- Best-in-class Mobile Attribution
- Superior ROI Analytics
Free Trial
Adjust
Free Trial is available
Singular
Free Trial is available
Ratings
Meets Requirements
8.7
329
8.8
406
Ease of Use
8.5
358
8.7
412
Ease of Setup
8.4
308
8.4
256
Ease of Admin
8.6
201
8.9
176
Quality of Support
8.7
325
9.4
405
Has the product been a good partner in doing business?
9.0
204
9.2
182
Product Direction (% positive)
8.7
319
9.1
387
Features by Category
User Identification
7.6
166
Feature Not Available
7.9
168
8.2
163
8.1
167
8.6
164
Tracking & Reporting
8.8
186
9.0
180
8.2
184
8.0
172
8.9
192
8.9
181
8.7
192
8.5
186
8.0
175
8.1
129
8.1
172
8.0
113
Metrics
8.5
176
8.4
148
7.9
164
Feature Not Available
8.5
176
8.2
149
8.4
162
8.3
142
9.0
178
8.9
156
Authoring Tools
Not enough data
5.4
8
Not enough data
5.2
8
Not enough data
4.5
7
Not enough data
5.7
7
Agentic AI - Creative Management Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Testing Tools
Not enough data
6.7
8
Not enough data
6.3
8
Publishing Tools
Not enough data
5.4
8
Not enough data
6.9
8
Not enough data
4.3
7
Optimization
7.9
37
Not enough data
7.7
37
Not enough data
8.1
37
Not enough data
8.1
36
Not enough data
8.3
36
Not enough data
7.9
36
Not enough data
8.1
37
Not enough data
Reporting & Alerts
8.4
39
Not enough data
8.5
38
Not enough data
8.1
34
Not enough data
8.2
34
Not enough data
Competition Monitoring
7.9
34
Not enough data
8.1
35
Not enough data
8.0
36
Not enough data
8.4
35
Not enough data
Platform Additional Functionality
8.5
37
Not enough data
8.0
34
Not enough data
8.1
35
Not enough data
Agentic AI - App Store Optimization
8.2
25
Not enough data
8.3
25
Not enough data
8.5
25
Not enough data
8.5
25
Not enough data
8.7
25
Not enough data
Trading
7.2
73
7.2
40
6.8
73
7.4
31
8.7
75
8.7
45
Threat Detection
7.5
72
7.9
40
7.9
76
8.2
37
8.0
74
8.1
37
7.8
73
8.4
36
Blocking
7.3
73
8.2
34
8.0
75
8.2
37
7.3
70
8.2
34
Agentic AI - Click Fraud
6.6
58
Not enough data
6.6
58
Not enough data
6.5
58
Not enough data
6.5
58
Not enough data
6.8
58
Not enough data
Management
Not enough data
8.7
79
Not enough data
8.3
72
Functionality
Not enough data
8.7
69
Not enough data
8.4
65
Not enough data
8.5
70
Not enough data
8.9
67
Not enough data
8.9
68
Platform Basics
8.9
188
8.9
219
8.6
184
8.5
190
8.3
171
8.6
185
8.2
177
8.8
189
8.1
175
8.5
187
7.8
163
8.5
165
Platform Data
7.9
172
8.1
184
8.5
177
8.4
198
8.6
196
8.7
217
8.1
172
8.6
196
8.4
168
8.7
195
8.3
166
8.6
186
Agentic AI - Value Selling Tools
6.3
120
7.5
26
6.9
119
7.5
27
6.7
120
7.1
26
6.7
118
7.3
25
6.8
118
7.2
26
6.9
120
7.9
28
Marketing Operations
Not enough data
8.6
244
|
Verified
Not enough data
8.9
262
|
Verified
Not enough data
7.8
219
|
Verified
Not enough data
9.1
245
|
Verified
Not enough data
8.6
210
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.7
249
|
Verified
Not enough data
8.7
268
|
Verified
Not enough data
8.0
211
|
Verified
Not enough data
8.7
232
|
Verified
Not enough data
7.6
200
|
Verified
Not enough data
6.9
184
Agentic AI - Marketing Analytics
Not enough data
6.0
24
Not enough data
6.8
24
Not enough data
6.5
24
API Construction
Not enough data
8.1
30
Not enough data
8.2
29
Not enough data
8.9
31
Not enough data
8.6
32
API Management
Not enough data
8.2
29
Not enough data
8.3
29
Not enough data
8.0
30
Not enough data
7.8
28
Not enough data
7.9
28
Data Integration
Not enough data
9.0
28
Not enough data
8.9
28
Not enough data
8.0
26
Audience Targeting
Not enough data
5.4
8
Not enough data
8.1
8
Not enough data
7.4
7
Analytics
Not enough data
9.8
8
Not enough data
9.4
9
Not enough data
9.8
7
Agentic AI - Business Continuity Management
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
8.5
176
8.4
148
7.9
164
Feature Not Available
8.5
176
8.2
149
8.4
162
8.3
142
9.0
178
8.9
156
Variation Testing
7.1
195
Not enough data
6.8
186
Not enough data
8.2
201
Not enough data
7.8
202
Not enough data
7.9
197
Not enough data
7.3
189
Not enough data
Reporting
8.6
204
Not enough data
9.0
217
Not enough data
Personalization
8.0
200
Not enough data
7.9
200
Not enough data
8.3
193
Not enough data
Administration
8.5
214
Not enough data
8.0
199
Not enough data
8.7
213
Not enough data
8.9
210
Not enough data
Categories
Categories
Shared Categories
Adjust and Singular are categorized as Mobile Attribution, Mobile App Analytics, and Click Fraud
Unique Categories
Adjust is categorized as App Store Optimization and Mobile App Optimization
Singular is categorized as Creative Management Platforms, ETL Tools, API Management, Marketing Analytics, and Smart Link
Reviews
Reviewers' Company Size
Adjust
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Singular
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
20.2%
Computer Games
15.9%
Financial Services
9.6%
Entertainment
8.1%
Retail
5.0%
Other
41.3%
Computer Games
25.7%
Marketing and Advertising
10.9%
Financial Services
10.7%
Entertainment
9.9%
Retail
5.4%
Other
37.5%
Discussions
What is adjust tool?
1 Comment
AS
Adjust is a Mobile Measurement Partner used for attribution of installs/Engagements on your mobile applicationRead more
How does adjust work?
1 Comment
İ
Adjust is an analytics platform that helps marketers their mobile apps with solutions for measuring and optimizing campaigns and protecting user data. Read more
Adjust has no more discussions with answers
How can Singular help on media planning and forecast?
1 Comment
Official Response from Singular
Singular provides marketers with visibility into True ROI for marketing campaigns so you can make better decisions about which media sources are driving...Read more
What is the benchmark you usually define for Install Validation fraud percentage with your affilliate partners?
1 Comment
Official Response from Singular
Fraud is constantly evolving and it's highly dependant on the markets in which your business operates. Our customer success team advises their customers on...Read more
What are the new features and preparations for the Cookieless future?
1 Comment
Official Response from Singular
Our Cross-Device attribution relies 1st party data (such as a customer registration/login for example) which would still work in a cookieless environment....Read more
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