# Adjust vs Singular Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Adjust excels in user experience, particularly highlighting its **accessible API** and well-documented features, which allow users to pull data and create automated reports tailored to their needs. This flexibility is a significant advantage for teams looking to streamline their reporting processes.
- **Users say** that Singular provides a robust attribution mechanism for various digital channels, making it easier to track campaign performance. Reviewers appreciate its **push notification attribution** feature, which enhances overall campaign visibility and management across stakeholders.
- **According to verified reviews** , Adjust has a higher overall satisfaction score, with users praising its **clear attribution data** that simplifies performance comparisons across channels. This clarity is crucial for teams aiming to optimize their marketing strategies effectively.
- **Reviewers mention** that while Adjust has a slightly steeper learning curve, its **intuitive onboarding wizard** helps mitigate this challenge, allowing for a smoother implementation process compared to Singular, which some users found less straightforward.
- **Users highlight** that Singular's fast integration with marketing platforms is a strong point, enabling teams to send external information quickly. This feature is particularly beneficial for businesses looking to unify their data across multiple channels and optimize performance.
- **G2 reviewers note** that while Adjust leads in overall ratings, Singular's **quality of support** is highly rated, with users appreciating the responsiveness and helpfulness of the support team, which can be a deciding factor for businesses needing reliable assistance.



---
## Frequently Asked Questions

### What is the difference between Adjust vs Singular?

Adjust stands out for its slightly higher G2 rating and reviewer-cited strengths in attribution accuracy, while Singular is recognized for its strong customer support and broad integrations.

| [Adjust](https://www.g2.com/products/adjust/reviews) | [Singular](https://www.g2.com/products/singular/reviews) |
| --- | --- |
| 4.7/5 (730 reviews) | 4.6/5 (529 reviews) |
| Mid-Market | Mid-Market |
| 8.8 | 8.4 |
| 9.1 | 9.4 |
| Attribution accuracy and unified dashboard | Customer support and broad integrations |



### How do the pricing models of Adjust and Singular compare?

Singular is rated higher for price satisfaction, indicating reviewers consider it the stronger value compared to Adjust.

- **Adjust:** In recent reviews, several reviewers mention that Adjust's pricing can be high, especially for smaller teams or startups, and that essential features like fraud prevention are often sold as expensive add-ons.
- **Singular:** Reviewers frequently highlight Singular's competitive pricing and cost efficiency, with 14 all-time mentions of cost efficiency and 16 of pricing as a strength.
- **Switching reasons:** Some reviewers cite cost as a reason for switching to Singular from other platforms, noting its competitive pricing and value for features.



### What are the best alternatives to Adjust and Singular?

The top 3 alternatives to Adjust and Singular are AppsFlyer, Kochava, and — (no third alternative supported in the data).

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Adjust](https://www.g2.com/products/adjust/reviews) | 4.7/5 (730 reviews) | Mid-Market | Pricing can be high for smaller teams; premium features often require add-ons | Attribution accuracy and unified dashboard |
| [Singular](https://www.g2.com/products/singular/reviews) | 4.6/5 (529 reviews) | Mid-Market | Competitive pricing and cost efficiency frequently cited | Customer support and broad integrations |
| [AppsFlyer](https://www.g2.com/products/appsflyer/reviews) | 4.5/5 (780 reviews) | Mid-Market | — | — |
| [Kochava](https://www.g2.com/products/kochava/reviews) | 4.1/5 (137 reviews) | Mid-Market | — | — |



### Which Mobile Attribution features should I prioritize when comparing Adjust and Singular?

Buyers should prioritize Attribution, Integrations, Reporting & Analytics, Fraud Prevention, and Pricing/Value when comparing Adjust and Singular.

- **Attribution:** Adjust is frequently cited for attribution accuracy and unified dashboards; Singular has 15 all-time mentions of limited attribution capabilities and 14 of attribution issues.
- **Integrations:** Adjust is mentioned for integrations with Google Ads (27 mentions), Unity (19), and Facebook (18); Singular is cited for integrations with Adjust (8) and Claude (1).
- **Reporting & Analytics:** Singular has 36 all-time mentions for reporting and 46 for features; Adjust is praised for unified dashboards and customizable reporting in recent reviews.
- **Fraud Prevention:** Adjust is highlighted for proactive fraud prevention and real-time blocking; Singular is noted for robust fraud detection solutions in recent reviews.
- **Pricing/Value:** Singular is cited for competitive pricing and cost efficiency (14 all-time mentions); Adjust is noted for high pricing and premium add-ons in recent reviews.



### What are the pros and cons of Adjust vs Singular?

Adjust's headline strength is attribution accuracy and unified dashboards, while Singular's is customer support and broad integrations.

- **Adjust strengths:** Attribution accuracy, unified dashboard, proactive fraud prevention, integrations with major ad networks, and reliable reporting.
- **Adjust trade-offs:** High pricing for smaller teams, premium features often require add-ons, dashboard complexity for new users, and occasional report lag with large datasets.
- **Singular strengths:** Customer support (80 all-time mentions), ease of use (64), helpfulness (47), broad integrations (25), flexible reporting (36), and competitive pricing (16).
- **Singular trade-offs:** Limited attribution capabilities (15 all-time mentions), attribution issues (14), some UI and dashboard limitations, and occasional slow report loading.



### Is Adjust or Singular better for small businesses?

Singular is the better fit for small businesses, with reviewers highlighting its competitive pricing and ease of use for lean teams.

- **Adjust:** Largest segment is Mid-Market; reviewers note high pricing and a steeper learning curve for smaller teams, though some startups find value in its attribution features.
- **Singular:** Largest segment is Mid-Market; reviewers from small teams and startups frequently cite competitive pricing, intuitive UI, and responsive support as advantages for smaller businesses.



### Which Mobile Attribution platform has better integrations?

Adjust is favored for integrations, with more reviewer-cited integrations and higher all-time mention counts than Singular.

- **Adjust:** Integrations with Google Ads (27 all-time mentions), Unity (19), and Facebook (18) are frequently cited by reviewers.
- **Singular:** Integrations with Adjust (8 all-time mentions) and Claude (1) are mentioned, but with lower frequency and fewer third-party tools cited.



### How do Adjust and Singular compare on customer support?

Singular scores higher on Quality of Support, with a 0.3-point lead over Adjust, making it the reviewer favorite for support experiences.

- **Adjust:** Reviewers describe support as responsive and helpful, with several citing strong onboarding and ongoing assistance, though some mention slow response times for urgent issues.
- **Singular:** Customer support is a standout theme with 80 all-time mentions, and reviewers consistently praise the responsiveness, dedicated account managers, and proactive assistance.



### Which is easier to implement, Adjust or Singular?

Adjust and Singular are near parity on Ease of Setup, with Adjust scoring 8.8 and Singular 8.4, a difference below the materiality threshold.

- **Adjust:** Reviewers frequently describe setup as straightforward, with clear documentation and easy SDK/API integration, though some note a learning curve for advanced features.
- **Singular:** Reviewers report setup is generally easy and well-supported, especially with guided onboarding, but some mention complexity for advanced configurations and initial integrations.



### Which product has better Attribution?

Adjust is favored for Attribution, with reviewers citing attribution accuracy and a unified dashboard as headline strengths, while Singular receives mixed feedback on attribution capabilities.

- **Adjust:** Attribution accuracy and unified dashboard are top reviewer-cited strengths; frequently praised for providing a single source of truth and reliable cross-channel attribution.
- **Singular:** Attribution is cited as a strength in some reviews, but 15 all-time mentions note limited attribution capabilities and 14 mention attribution issues, indicating more mixed sentiment.



| | Adjust | Singular | 
|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 733 | 529 | 
| **Largest Market Segment** | Mid-Market (48.6% of reviews) | Mid-Market (53.8% of reviews) | 
| **Entry Level Price** | Free 1500 Attributions Per Month | Free | 

---
## Top Pros & Cons

### Adjust

Pros:
- Ease of Use (146 reviews)
- Customer Support (111 reviews)

Cons:
- Slow Loading (41 reviews)
- Complexity (38 reviews)

### Singular

Pros:
- Customer Support (80 reviews)
- Ease of Use (64 reviews)

Cons:
- Poor Interface Design (18 reviews)
- Poor UI (18 reviews)

---
## Ratings Comparison
| Rating | Adjust | Singular | 
|---|---|---|
  | **Meets Requirements** | 8.9 (570 reviews) | 8.8 (435 reviews) | 
  | **Ease of Use** | 8.9 (603 reviews) | 8.7 (442 reviews) | 
  | **Ease of Setup** | 8.8 (551 reviews) | 8.4 (285 reviews) | 
  | **Ease of Admin** | 8.8 (254 reviews) | 8.9 (184 reviews) | 
  | **Quality of Support** | 9.1 (563 reviews) | 9.4 (433 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.1 (257 reviews) | 9.2 (190 reviews) | 
  | **Product Direction (% positive)** | 9.0 (511 reviews) | 9.2 (414 reviews) | 

---
## Pricing

### Adjust

#### Entry-Level Pricing

Plan: Base

Price: Free 1500 Attributions Per Month

Description: For growing, independent developers. Get started for free with email support and up to 1,500 monthly attributions.

Key Features:
- Click and impression-based attribution and reattribution
- Unlimited organic installs, impressions, and clicks
- Comprehensive iOS 14.5+ measurement solutions

[Browse all 3 editions](https://www.g2.com/products/adjust/pricing)

#### Free Trial

Yes

### Singular

#### Entry-Level Pricing

Plan: Free

Price: Free

Description: Ideal for teams in the early stages of building their customer bases and user journeys who need a holistic data collection, standardization and measurement tool.

Key Features:
- 15,000 paid conversions
- Best-in-class Mobile Attribution
- Superior ROI Analytics

[Browse all 3 editions](https://www.g2.com/products/singular/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Mobile App Analytics

| Product | Score | Reviews |
|---|---|---|
| **Adjust** | 8.5/10 | 319 |
| **Singular** | 8.4/10 | 206 |

#### User Identification

| Feature | Adjust | Singular | 
|---|---|---|
| **Demographics** | 7.8 (181 reviews) | Feature Not Available | 
| **User Segmentation** | 8.0 (186 reviews) | 8.3 (164 reviews) | 
| **Geolocation** | 8.3 (187 reviews) | 8.6 (165 reviews) | 
| **Predictive Analytics** | Not enough data | Not enough data | 

#### Tracking & Reporting

| Feature | Adjust | Singular | 
|---|---|---|
| **Custom Event Tracking** | 9.0 (221 reviews) | 9.0 (183 reviews) | 
| **Real-Time Insights** | 8.4 (221 reviews) | 8.0 (172 reviews) | 
| **Attribution** | 9.1 (238 reviews) | 8.9 (186 reviews) | 
| **Activity Dashboard** | 9.0 (256 reviews) | 8.6 (190 reviews) | 
| **User Path Tracking** | 8.1 (188 reviews) | 8.1 (129 reviews) | 
| **User Activity History** | 8.2 (183 reviews) | 8.0 (113 reviews) | 
| **Multi-Channel Attribution** | Not enough data | Not enough data | 
| **In-App Events Tracking** | Not enough data | Not enough data | 

#### Metrics

| Feature | Adjust | Singular | 
|---|---|---|
| **Engagement** | 8.7 (217 reviews) | 8.4 (150 reviews) | 
| **Exit Tracking** | 8.1 (184 reviews) | Feature Not Available | 
| **Retention** | 8.7 (220 reviews) | 8.3 (151 reviews) | 
| **Return** | 8.5 (188 reviews) | 8.3 (144 reviews) | 
| **Conversions** | 9.2 (230 reviews) | 8.9 (159 reviews) | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Uninstall Tracking** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **Location Tracking** | Not enough data | Not enough data | 
| **ROI Tracking** | Not enough data | Not enough data | 
| **Retention Tracking** | Not enough data | Not enough data | 
| **Visitor Tracking** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Revenue Tracking** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Adjust | Singular | 
|---|---|---|
| **Monitoring** | Not enough data | Not enough data | 
| **Push Notifications** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Data Modeling** | Not enough data | Not enough data | 
| **Funnel Analysis** | Not enough data | Not enough data | 
| **For Marketers** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Customer Experience Management** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Alerts/Escalation** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Session Recording** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Root Cause Analysis** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Cohort Analysis** | Not enough data | Not enough data | 
| **Issue Management** | Not enough data | Not enough data | 
| **Compliance Management** | Not enough data | Not enough data | 
| **Heatmaps** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Event Triggered Actions** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 

### Creative Management Platforms

| Product | Score | Reviews |
|---|---|---|
| **Adjust** | N/A | N/A |
| **Singular** | 5.6/10 | 8 |

#### Authoring Tools

| Feature | Adjust | Singular | 
|---|---|---|
| **Ad Templates** | Not enough data | 5.4 (8 reviews) | 
| **HTML5 Authoring** | Not enough data | 5.2 (8 reviews) | 
| **Automated Ad Creation** | Not enough data | 4.5 (7 reviews) | 
| **Lanugage Translation** | Not enough data | 5.7 (7 reviews) | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **WYSIWYG Editor** | Not enough data | Not enough data | 

#### Agentic AI - Creative Management Platforms

| Feature | Adjust | Singular | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Testing Tools

| Feature | Adjust | Singular | 
|---|---|---|
| **Dynamic Versioning** | Not enough data | 6.7 (8 reviews) | 
| **A/B Testing ** | Not enough data | 6.3 (8 reviews) | 

#### Publishing Tools

| Feature | Adjust | Singular | 
|---|---|---|
| **Demand Side Platform Built-in** | Not enough data | 5.4 (8 reviews) | 
| **Demand Side Platform Integration** | Not enough data | 6.9 (8 reviews) | 
| **Campaign Scheduling** | Not enough data | 4.3 (7 reviews) | 
| **Task Scheduling** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Adjust | Singular | 
|---|---|---|
| **Task Management** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Role-Based Permissions** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Publishing/Sharing** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Asset Library** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Advertising Management** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Resource Management** | Not enough data | Not enough data | 
| **Secure Data Storage** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Document Review** | Not enough data | Not enough data | 
| **To-Do List** | Not enough data | Not enough data | 
| **Time Tracking** | Not enough data | Not enough data | 
| **Deadline Management** | Not enough data | Not enough data | 
| **Project Management** | Not enough data | Not enough data | 
| **File Sharing** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Task Progress Tracking** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Approval Process Control** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Client Management** | Not enough data | Not enough data | 
| **@mentions** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Configurable Workflow** | Not enough data | Not enough data | 
| **Status Tracking** | Not enough data | Not enough data | 
| **Billing & Invoicing** | Not enough data | Not enough data | 
| **Video Support** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Project Tracking** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Digital Asset Management** | Not enough data | Not enough data | 

### App Store Optimization

| Product | Score | Reviews |
|---|---|---|
| **Adjust** | 8.2/10 | 48 |
| **Singular** | N/A | N/A |

#### Optimization

| Feature | Adjust | Singular | 
|---|---|---|
| **Icon Testing** | 8.0 (37 reviews) | Not enough data | 
| **A/B Testing** | 7.7 (37 reviews) | Not enough data | 
| **App Store Page Design & Preview** | 8.2 (37 reviews) | Not enough data | 
| **Keyword Tools** | 8.2 (37 reviews) | Not enough data | 
| **Reviews & Ratings** | 8.4 (36 reviews) | Not enough data | 
| **Keyword Localization** | 7.9 (36 reviews) | Not enough data | 
| **Conversion Rate Benchmarks** | 8.1 (37 reviews) | Not enough data | 

#### Reporting & Alerts

| Feature | Adjust | Singular | 
|---|---|---|
| **Reports and Dashboards** | 8.5 (39 reviews) | Not enough data | 
| **Traffic Source Reporting** | 8.6 (40 reviews) | Not enough data | 
| **Featured App Alerts** | 8.2 (34 reviews) | Not enough data | 
| **Alert Delivery** | 8.2 (34 reviews) | Not enough data | 
| **ASO Reporting** | Not enough data | Not enough data | 

#### Competition Monitoring

| Feature | Adjust | Singular | 
|---|---|---|
| **Timeline** | 8.0 (33 reviews) | Not enough data | 
| **Store Performance** | 8.0 (34 reviews) | Not enough data | 
| **Financial Analysis** | 8.0 (35 reviews) | Not enough data | 
| **Category Ranking** | 8.4 (34 reviews) | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 

#### Platform Additional Functionality

| Feature | Adjust | Singular | 
|---|---|---|
| **Integrations** | 8.6 (36 reviews) | Not enough data | 
| **Organic Keyword Protection** | 8.0 (33 reviews) | Not enough data | 
| **App Suggestions** | 8.1 (34 reviews) | Not enough data | 

#### Agentic AI - App Store Optimization

| Feature | Adjust | Singular | 
|---|---|---|
| **Autonomous Task Execution** | 8.2 (24 reviews) | Not enough data | 
| **Cross-system Integration** | 8.3 (24 reviews) | Not enough data | 
| **Adaptive Learning** | 8.6 (24 reviews) | Not enough data | 
| **Proactive Assistance** | 8.5 (24 reviews) | Not enough data | 
| **Decision Making** | 8.8 (25 reviews) | Not enough data | 

#### Additional Functionality

| Feature | Adjust | Singular | 
|---|---|---|
| **Competitor Monitoring** | Not enough data | Not enough data | 
| **Keyword Rank Tracking** | Not enough data | Not enough data | 
| **Benchmarking** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Reviews Management** | Not enough data | Not enough data | 

### Click Fraud

| Product | Score | Reviews |
|---|---|---|
| **Adjust** | 7.3/10 | 99 |
| **Singular** | 8.1/10 | 50 |

#### Trading

| Feature | Adjust | Singular | 
|---|---|---|
| **Keyword Tracking** | 7.3 (73 reviews) | 7.2 (40 reviews) | 
| **Refund Management** | 6.7 (72 reviews) | 7.4 (31 reviews) | 
| **Third-Party Integrations** | 8.9 (83 reviews) | 8.7 (46 reviews) | 
| **Click Tracking** | Not enough data | Not enough data | 
| **Time on Site Tracking** | Not enough data | Not enough data | 
| **ROI Tracking** | Not enough data | Not enough data | 
| **Visitor Tracking** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 

#### Threat Detection

| Feature | Adjust | Singular | 
|---|---|---|
| **Account Alerts** | 7.5 (71 reviews) | 7.9 (40 reviews) | 
| **Threat Detection** | 8.0 (79 reviews) | 8.3 (38 reviews) | 
| **IP Address Monitoring** | 8.1 (73 reviews) | 8.1 (37 reviews) | 
| **Rules** | 7.9 (73 reviews) | 8.4 (36 reviews) | 
| **Email Alerts** | Not enough data | Not enough data | 
| **Activity Monitoring** | Not enough data | Not enough data | 
| **Social Media Monitoring** | Not enough data | Not enough data | 
| **VPN Detection** | Not enough data | Not enough data | 
| **Bot Detection** | Not enough data | Not enough data | 

#### Blocking

| Feature | Adjust | Singular | 
|---|---|---|
| **Manual IP Blocking** | 7.4 (73 reviews) | 8.2 (34 reviews) | 
| **Automated IP Blocking** | 8.0 (75 reviews) | 8.2 (37 reviews) | 
| **Cross-Campaign Blocking** | 7.3 (68 reviews) | 8.2 (34 reviews) | 
| **Multi-Campaign** | Not enough data | Not enough data | 

#### Agentic AI - Click Fraud

| Feature | Adjust | Singular | 
|---|---|---|
| **Autonomous Task Execution** | 6.6 (56 reviews) | Not enough data | 
| **Cross-system Integration** | 6.6 (57 reviews) | Not enough data | 
| **Adaptive Learning** | 6.4 (57 reviews) | Not enough data | 
| **Proactive Assistance** | 6.4 (57 reviews) | Not enough data | 
| **Decision Making** | 7.0 (61 reviews) | Not enough data | 

#### Additional Functionality

| Feature | Adjust | Singular | 
|---|---|---|
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Geolocation** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Session Recording** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Threat Intelligence** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Website Analytics** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Device Fingerprinting** | Not enough data | Not enough data | 
| **Web Traffic Reporting** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **GDPR Compliance** | Not enough data | Not enough data | 
| **Keyword Analysis** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Bot Mitigation** | Not enough data | Not enough data | 

### ETL Tools

| Product | Score | Reviews |
|---|---|---|
| **Adjust** | N/A | N/A |
| **Singular** | 8.7/10 | 84 |

#### Management

| Feature | Adjust | Singular | 
|---|---|---|
| **Reporting** | Not enough data | 8.7 (79 reviews) | 
| **Auditing** | Not enough data | 8.3 (72 reviews) | 

#### Functionality

| Feature | Adjust | Singular | 
|---|---|---|
| **Extraction** | Not enough data | 8.7 (69 reviews) | 
| **Transformation** | Not enough data | 8.4 (65 reviews) | 
| **Loading** | Not enough data | 8.5 (70 reviews) | 
| **Automation** | Not enough data | 8.9 (67 reviews) | 
| **Scalability** | Not enough data | 8.9 (68 reviews) | 
| **Non-Relational Transformations** | Not enough data | Not enough data | 
| **Data Extraction** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Adjust | Singular | 
|---|---|---|
| **Data Mapping** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Charting** | Not enough data | Not enough data | 
| **Integration Management** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Ad hoc Analysis** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Match & Merge** | Not enough data | Not enough data | 
| **Real-Time Monitoring** | Not enough data | Not enough data | 
| **Metadata Management** | Not enough data | Not enough data | 
| **Pipeline Management** | Not enough data | Not enough data | 
| **Job Scheduling** | Not enough data | Not enough data | 
| **Dashboard Creation** | Not enough data | Not enough data | 
| **Data Storage Management** | Not enough data | Not enough data | 
| **Multiple Data Sources** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Data Quality Control** | Not enough data | Not enough data | 
| **Data Connectors** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Accounting Integration** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **eCommerce Management** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **SSL Security** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Data Capture and Transfer** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Performance Management** | Not enough data | Not enough data | 
| **Data Synchronization** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Data Replication** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Database Support** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Data Migration** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Data Analysis Tools** | Not enough data | Not enough data | 

### Mobile Attribution

| Product | Score | Reviews |
|---|---|---|
| **Adjust** | 8.0/10 | 442 |
| **Singular** | 8.2/10 | 241 |

#### Platform Basics

| Feature | Adjust | Singular | 
|---|---|---|
| **Attribution Windows** | 8.9 (208 reviews) | 8.9 (221 reviews) | 
| **Retargeting Attribution** | 8.7 (204 reviews) | 8.5 (191 reviews) | 
| **Validation Rules** | 8.3 (178 reviews) | 8.6 (185 reviews) | 
| **Cross-platform attribution** | 8.4 (198 reviews) | 8.8 (191 reviews) | 
| **Fraud Detection** | 8.6 (246 reviews) | 8.5 (189 reviews) | 
| **Post-Fraud Attribution** | 8.0 (173 reviews) | 8.5 (166 reviews) | 

#### Platform Data

| Feature | Adjust | Singular | 
|---|---|---|
| **Uninstall Metrics** | 8.0 (183 reviews) | 8.1 (184 reviews) | 
| **Retention Metrics** | 8.7 (205 reviews) | 8.3 (199 reviews) | 
| **Analytics Dashboard** | 9.0 (375 reviews) | 8.7 (220 reviews) | 
| **Cross-channel insights** | 8.8 (268 reviews) | 8.6 (200 reviews) | 
| **Custom Dashboards** | 8.4 (232 reviews) | 8.7 (196 reviews) | 
| **Data Segmentation** | 8.4 (215 reviews) | 8.6 (186 reviews) | 

#### Agentic AI - Value Selling Tools

| Feature | Adjust | Singular | 
|---|---|---|
| **Autonomous Task Execution** | 6.6 (129 reviews) | 7.5 (26 reviews) | 
| **Cross-system Integration** | 7.7 (175 reviews) | 7.6 (28 reviews) | 
| **Adaptive Learning** | 6.8 (126 reviews) | 7.1 (26 reviews) | 
| **Natural Language Interaction** | 6.8 (124 reviews) | 7.3 (25 reviews) | 
| **Proactive Assistance** | 6.9 (128 reviews) | 7.2 (27 reviews) | 
| **Decision Making** | 7.2 (134 reviews) | 7.8 (29 reviews) | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **Adjust** | N/A | N/A |
| **Singular** | 8.0/10 | 307 |

#### Marketing Operations

| Feature | Adjust | Singular | 
|---|---|---|
| **ROI Tracking** | Not enough data | 8.6 (254 reviews) ✓ Verified | 
| **Data Collection** | Not enough data | 8.9 (279 reviews) ✓ Verified | 
| **Customer Insights** | Not enough data | 7.8 (221 reviews) ✓ Verified | 
| **Multi-User Access** | Not enough data | 9.1 (248 reviews) ✓ Verified | 
| **Spend Management** | Not enough data | 8.6 (214 reviews) | 
| **White Label** | Not enough data | Feature Not Available | 
| **Multi-Channel Data Collection** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Keyword Tracking** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Campaign Tracking** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **SEO Management** | Not enough data | Not enough data | 
| **Tag Management** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Click Tracking** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Lead Management** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Channel Management** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 

#### Campaign Activity

| Feature | Adjust | Singular | 
|---|---|---|
| **Campaign Insights** | Not enough data | 8.8 (261 reviews) ✓ Verified | 
| **Reports and Dashboards** | Not enough data | 8.6 (285 reviews) ✓ Verified | 
| **Campaign Stickiness** | Not enough data | 8.0 (211 reviews) ✓ Verified | 
| **Multichannel Tracking** | Not enough data | 8.7 (245 reviews) ✓ Verified | 
| **Brand Optimization** | Not enough data | 7.6 (201 reviews) ✓ Verified | 
| **Predictive Analytics** | Not enough data | 6.9 (185 reviews) | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Website Analytics** | Not enough data | Not enough data | 
| **Conversion Rate Optimization** | Not enough data | Not enough data | 
| **Drip Campaigns** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 

#### Agentic AI - Marketing Analytics

| Feature | Adjust | Singular | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.0 (24 reviews) | 
| **Cross-system Integration** | Not enough data | 7.7 (37 reviews) | 
| **Proactive Assistance** | Not enough data | 6.5 (24 reviews) | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Adjust | Singular | 
|---|---|---|
| **Event Marketing** | Not enough data | Not enough data | 
| **Social Promotion** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Lead Generation** | Not enough data | Not enough data | 
| **Campaign Segmentation** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Email Templates** | Not enough data | Not enough data | 
| **Web Forms** | Not enough data | Not enough data | 
| **Lead Capture** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Campaign Planning** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Campaign Scheduling** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Autoresponders** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Event Triggered Actions** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Contact Database** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Ad hoc Reporting** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Data Source Connectors** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Multi-Channel Attribution** | Not enough data | Not enough data | 
| **Customer Journey Mapping** | Not enough data | Not enough data | 
| **KPI Monitoring** | Not enough data | Not enough data | 
| **Cohort Analysis** | Not enough data | Not enough data | 

### API Management

| Product | Score | Reviews |
|---|---|---|
| **Adjust** | N/A | N/A |
| **Singular** | 8.3/10 | 33 |

#### API Construction

| Feature | Adjust | Singular | 
|---|---|---|
| **API Testing** | Not enough data | 8.1 (30 reviews) | 
| **API Security** | Not enough data | 8.2 (29 reviews) | 
| **Orchestration** | Not enough data | 8.9 (31 reviews) | 
| **Scalability** | Not enough data | 8.6 (32 reviews) | 

#### API Management

| Feature | Adjust | Singular | 
|---|---|---|
| **Traffic Control** | Not enough data | 8.2 (29 reviews) | 
| **Logs/Documentation** | Not enough data | 8.3 (29 reviews) | 
| **API Monitoring** | Not enough data | 8.0 (30 reviews) | 
| **Monetization** | Not enough data | 7.8 (28 reviews) | 
| **API Gateway** | Not enough data | 7.9 (28 reviews) | 
| **Performance Monitoring** | Not enough data | Not enough data | 
| **Real-Time Monitoring** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 

#### Data Integration

| Feature | Adjust | Singular | 
|---|---|---|
| **App Integration** | Not enough data | 9.0 (28 reviews) | 
| **Data Transformation** | Not enough data | 8.9 (28 reviews) | 
| **Plugins** | Not enough data | 8.0 (26 reviews) | 
| **Real-Time Data** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Adjust | Singular | 
|---|---|---|
| **Search/Filter** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **Developer Portal** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **API Governance** | Not enough data | Not enough data | 
| **API Design** | Not enough data | Not enough data | 
| **API Lifecycle Management** | Not enough data | Not enough data | 
| **Compliance Management** | Not enough data | Not enough data | 
| **Application Management** | Not enough data | Not enough data | 
| **Dashboard** | Not enough data | Not enough data | 
| **Usage Tracking/Analytics** | Not enough data | Not enough data | 
| **Data Mapping** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Rules-Based Workflow** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Self Service Portal** | Not enough data | Not enough data | 
| **Multiple Data Sources** | Not enough data | Not enough data | 
| **Data Connectors** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Testing Management** | Not enough data | Not enough data | 
| **User Management** | Not enough data | Not enough data | 
| **Data Synchronization** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Database Support** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 

### Smart Link

| Product | Score | Reviews |
|---|---|---|
| **Adjust** | N/A | N/A |
| **Singular** | 8.4/10 | 10 |

#### Audience Targeting

| Feature | Adjust | Singular | 
|---|---|---|
| **Geographic Targeting** | Not enough data | 5.4 (8 reviews) | 
| **Device/OS Targeting** | Not enough data | 8.1 (8 reviews) | 
| **Retargeting** | Not enough data | 7.7 (8 reviews) | 

#### Analytics

| Feature | Adjust | Singular | 
|---|---|---|
| **Digital Analytics** | Not enough data | 9.8 (8 reviews) | 
| **Attribution** | Not enough data | 9.5 (10 reviews) | 
| **Data Sharing and Exporting** | Not enough data | 9.8 (7 reviews) | 

#### Agentic AI - Business Continuity Management

| Feature | Adjust | Singular | 
|---|---|---|
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **AI/Machine Learning** | Not enough data | Not enough data | 
| **Scenario Planning** | Not enough data | Not enough data | 

### Mobile Analytics

| Product | Score | Reviews |
|---|---|---|
| **Adjust** | 8.6/10 | 272 |
| **Singular** | 8.5/10 | 165 |

#### Metrics

| Feature | Adjust | Singular | 
|---|---|---|
| **Engagement** | 8.7 (217 reviews) | 8.4 (150 reviews) | 
| **Exit Tracking** | 8.1 (184 reviews) | Feature Not Available | 
| **Retention** | 8.7 (220 reviews) | 8.3 (151 reviews) | 
| **Return** | 8.5 (188 reviews) | 8.3 (144 reviews) | 
| **Conversions** | 9.2 (230 reviews) | 8.9 (159 reviews) | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Uninstall Tracking** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **Location Tracking** | Not enough data | Not enough data | 
| **ROI Tracking** | Not enough data | Not enough data | 
| **Retention Tracking** | Not enough data | Not enough data | 
| **Visitor Tracking** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Revenue Tracking** | Not enough data | Not enough data | 

### Mobile App Optimization

| Product | Score | Reviews |
|---|---|---|
| **Adjust** | 8.1/10 | 283 |
| **Singular** | N/A | N/A |

#### Variation Testing

| Feature | Adjust | Singular | 
|---|---|---|
| **A/B Testing** | 7.2 (203 reviews) | Not enough data | 
| **WYSIWYG Editor** | 6.8 (188 reviews) | Not enough data | 
| **Conversion Goal** | 8.3 (208 reviews) | Not enough data | 
| **Percentage of Traffic** | 7.9 (207 reviews) | Not enough data | 
| **Confidence Level** | 7.9 (199 reviews) | Not enough data | 
| **Multivariant Testing** | 7.4 (191 reviews) | Not enough data | 

#### Reporting

| Feature | Adjust | Singular | 
|---|---|---|
| **Segmentation** | 8.7 (213 reviews) | Not enough data | 
| **Reports and Dashboards** | 9.1 (239 reviews) | Not enough data | 

#### Personalization

| Feature | Adjust | Singular | 
|---|---|---|
| **Standard Targeting** | 8.0 (204 reviews) | Not enough data | 
| **Custom Targeting** | 8.0 (205 reviews) | Not enough data | 
| **Data Segmentation** | 8.4 (199 reviews) | Not enough data | 

#### Administration

| Feature | Adjust | Singular | 
|---|---|---|
| **API / Integrations** | 8.5 (222 reviews) | Not enough data | 
| **QA Testing** | 8.0 (202 reviews) | Not enough data | 
| **Performance and Reliability** | 8.7 (229 reviews) | Not enough data | 
| **User, Role, and Access Management** | 8.9 (216 reviews) | Not enough data | 

---
## Categories
**Shared Categories (3):** [Mobile Attribution Platforms](https://www.g2.com/categories/mobile-attribution), [Mobile App Analytics Tools](https://www.g2.com/categories/mobile-app-analytics), [Click Fraud Software](https://www.g2.com/categories/click-fraud)

**Unique to Adjust (2):** [App Store Optimization Software](https://www.g2.com/categories/app-store-optimization), [Mobile App Optimization Software](https://www.g2.com/categories/mobile-app-optimization)

**Unique to Singular (5):** [Creative Management Platforms](https://www.g2.com/categories/creative-management-platforms), [ETL Tools](https://www.g2.com/categories/etl-tools), [API Management Tools](https://www.g2.com/categories/api-management), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Smart Link Software](https://www.g2.com/categories/smart-link)


---
## Reviewer Demographics

### By Company Size

| Segment | Adjust | Singular | 
|---|---|---|
| **Small-Business** | 38.6% | 26.9% | 
| **Mid-Market** | 48.6% | 53.8% | 
| **Enterprise** | 12.8% | 19.4% | 

### By Industry

#### Adjust

- **Marketing and Advertising:** 24.2%
- **Computer Games:** 19.7%
- **Entertainment:** 7.8%
- **Financial Services:** 7.3%
- **Information Technology and Services:** 5.5%
- **Computer Software:** 3.4%
- **Retail:** 3.1%
- **Banking:** 3.0%
- **Internet:** 2.2%
- **Airlines/Aviation:** 1.9%
- **Other:** 22.0%

#### Singular

- **Computer Games:** 25.6%
- **Financial Services:** 11.5%
- **Marketing and Advertising:** 10.7%
- **Entertainment:** 9.7%
- **Retail:** 5.2%
- **Gambling & Casinos:** 3.8%
- **Information Technology and Services:** 3.6%
- **Computer Software:** 2.4%
- **Health, Wellness and Fitness:** 2.4%
- **Consumer Services:** 2.0%
- **Other:** 23.0%

---
## Alternatives

### Alternatives to Adjust

- [Kochava](https://www.g2.com/products/kochava/reviews) — 4.1/5 stars (137 reviews)
- [AppsFlyer](https://www.g2.com/products/appsflyer/reviews) — 4.5/5 stars (780 reviews)
- [Branch](https://www.g2.com/products/branch/reviews) — 4.4/5 stars (464 reviews)
- [CleverTap](https://www.g2.com/products/clevertap/reviews) — 4.6/5 stars (682 reviews)
- [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews) — 4.5/5 stars (2990 reviews)
- [Mixpanel](https://www.g2.com/products/mixpanel/reviews) — 4.5/5 stars (1373 reviews)
- [Airbridge](https://www.g2.com/products/airbridge/reviews) — 4.7/5 stars (33 reviews)
- [Google Analytics](https://www.g2.com/products/google-analytics/reviews) — 4.5/5 stars (6869 reviews)
- [MoEngage](https://www.g2.com/products/moengage/reviews) — 4.5/5 stars (523 reviews)
- [Smartlook](https://www.g2.com/products/smartlook/reviews) — 4.6/5 stars (874 reviews)

### Alternatives to Singular

- [AppsFlyer](https://www.g2.com/products/appsflyer/reviews) — 4.5/5 stars (780 reviews)
- [Kochava](https://www.g2.com/products/kochava/reviews) — 4.1/5 stars (137 reviews)
- [Branch](https://www.g2.com/products/branch/reviews) — 4.4/5 stars (464 reviews)
- [CleverTap](https://www.g2.com/products/clevertap/reviews) — 4.6/5 stars (682 reviews)
- [Mixpanel](https://www.g2.com/products/mixpanel/reviews) — 4.5/5 stars (1373 reviews)
- [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews) — 4.5/5 stars (2990 reviews)
- [Google Analytics](https://www.g2.com/products/google-analytics/reviews) — 4.5/5 stars (6869 reviews)
- [MoEngage](https://www.g2.com/products/moengage/reviews) — 4.5/5 stars (523 reviews)
- [Supermetrics](https://www.g2.com/products/supermetrics/reviews) — 4.4/5 stars (824 reviews)
- [Glassbox](https://www.g2.com/products/glassbox/reviews) — 4.9/5 stars (809 reviews)

---
## Top Discussions

### Adjust

- Title: [How does adjust work?](https://www.g2.com/discussions/how-does-adjust-work) — 1 comment
  > **Top comment:** "Adjust is an analytics platform that helps marketers their mobile apps with solutions for measuring and optimizing campaigns and protecting user data. "
- Title: [What is adjust tool?](https://www.g2.com/discussions/what-is-adjust-tool) — 1 comment
  > **Top comment:** "Adjust is a Mobile Measurement Partner used for attribution of installs/Engagements on your mobile application"

### Singular

- Title: [What are the new features and preparations for the Cookieless future?](https://www.g2.com/discussions/what-are-the-new-features-and-preparations-for-the-cookieless-future) — 1 comment, 1 upvote
  > **Top comment:** "Yes it is possible to retrieve your stolen bitcoins. I never believed in bitcoin recovery because I was made to understand that it is not possible. But..."
- Title: [What is the benchmark you usually define for Install Validation fraud percentage with your affilliate partners?](https://www.g2.com/discussions/what-is-the-benchmark-you-usually-define-for-install-validation-fraud-percentage-with-your-affilliate-partners) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Fraud is constantly evolving and it's highly dependant on the markets in which your business operates. Our customer success team advises their customers on..."
- Title: [How can Singular help on media planning and forecast?](https://www.g2.com/discussions/15555-how-can-singular-help-on-media-planning-and-forecast) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Singular provides marketers with visibility into True ROI for marketing campaigns so you can make better decisions about which media sources are driving..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/adjust-vs-singular)