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Best Enterprise WhatsApp Marketing Software

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Products classified in the overall WhatsApp Marketing category are similar in many regards and help companies of all sizes solve their business problems. However, enterprise business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Enterprise Business WhatsApp Marketing to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Enterprise Business WhatsApp Marketing category.

In addition to qualifying for inclusion in the WhatsApp Marketing Software category, to qualify for inclusion in the Enterprise Business WhatsApp Marketing Software category, a product must have at least 10 reviews left by a reviewer from an enterprise business.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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9 Listings in Enterprise WhatsApp Marketing Software Available

(1,264)4.8 out of 5
Optimized for quick response
1st Easiest To Use in WhatsApp Marketing software
View top Consulting Services for Insider One
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core a

    Users
    • Digital Marketing Specialist
    • Digital Marketing Manager
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 46% Mid-Market
    • 28% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Insider One Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    274
    Customer Engagement
    271
    Personalization
    229
    Engagement
    227
    Automation
    200
    Cons
    Learning Curve
    102
    Time-Consuming
    45
    Difficult Learning
    42
    Poor Customer Support
    41
    Integration Issues
    39
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Global
    Twitter
    @insiderone
    1 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,531 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core a

Users
  • Digital Marketing Specialist
  • Digital Marketing Manager
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 46% Mid-Market
  • 28% Small-Business
Insider One Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
274
Customer Engagement
271
Personalization
229
Engagement
227
Automation
200
Cons
Learning Curve
102
Time-Consuming
45
Difficult Learning
42
Poor Customer Support
41
Integration Issues
39
Seller Details
Company Website
Year Founded
2012
HQ Location
Global
Twitter
@insiderone
1 Twitter followers
LinkedIn® Page
www.linkedin.com
1,531 employees on LinkedIn®
(735)4.5 out of 5
Optimized for quick response
5th Easiest To Use in WhatsApp Marketing software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

    Users
    • Product Manager
    • Marketing Manager
    Industries
    • Financial Services
    • Education Management
    Market Segment
    • 55% Mid-Market
    • 27% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • WebEngage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    133
    Helpful
    87
    Analytics
    84
    Journey Creation
    82
    Customer Support
    81
    Cons
    Missing Features
    48
    Learning Curve
    41
    Slow Performance
    36
    Poor Customer Support
    35
    Limited Features
    32
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    WebEngage
    Company Website
    Year Founded
    2011
    HQ Location
    Mumbai
    Twitter
    @webengage
    5,098 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    386 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

Users
  • Product Manager
  • Marketing Manager
Industries
  • Financial Services
  • Education Management
Market Segment
  • 55% Mid-Market
  • 27% Small-Business
WebEngage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
133
Helpful
87
Analytics
84
Journey Creation
82
Customer Support
81
Cons
Missing Features
48
Learning Curve
41
Slow Performance
36
Poor Customer Support
35
Limited Features
32
Seller Details
Seller
WebEngage
Company Website
Year Founded
2011
HQ Location
Mumbai
Twitter
@webengage
5,098 Twitter followers
LinkedIn® Page
www.linkedin.com
386 employees on LinkedIn®

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(174)4.6 out of 5
6th Easiest To Use in WhatsApp Marketing software
View top Consulting Services for WhatsApp Business Platform
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    The WhatsApp Business Platform (API) is a powerful tool that enables businesses to connect with their customers on a personal level, at scale. With over 2 billion monthly active users on WhatsApp, thi

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 62% Small-Business
    • 27% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • WhatsApp Business Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    74
    Features
    38
    Automation
    34
    Automation Features
    34
    Easy Communication
    29
    Cons
    Limitations
    22
    Messaging Issues
    18
    Expensive
    17
    Lack of Integrations
    12
    Limited Customization
    11
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2008
    HQ Location
    Menlo Park, CA
    Twitter
    @Meta
    9,935,042 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    144,685 employees on LinkedIn®
    Ownership
    NASDAQ: META
Product Description
How are these determined?Information
This description is provided by the seller.

The WhatsApp Business Platform (API) is a powerful tool that enables businesses to connect with their customers on a personal level, at scale. With over 2 billion monthly active users on WhatsApp, thi

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 62% Small-Business
  • 27% Mid-Market
WhatsApp Business Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
74
Features
38
Automation
34
Automation Features
34
Easy Communication
29
Cons
Limitations
22
Messaging Issues
18
Expensive
17
Lack of Integrations
12
Limited Customization
11
Seller Details
Year Founded
2008
HQ Location
Menlo Park, CA
Twitter
@Meta
9,935,042 Twitter followers
LinkedIn® Page
www.linkedin.com
144,685 employees on LinkedIn®
Ownership
NASDAQ: META
(555)4.5 out of 5
Optimized for quick response
8th Easiest To Use in WhatsApp Marketing software
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore is an AI-powered platform designed to transform customer experience and personalization in the world o

    Users
    • Marketing Manager
    • Digital Marketing Manager
    Industries
    • Financial Services
    • Insurance
    Market Segment
    • 49% Mid-Market
    • 34% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Netcore Customer Engagement Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    171
    Helpful
    126
    Customer Support
    125
    Customer Engagement
    119
    Features
    118
    Cons
    Missing Features
    51
    Slow Performance
    44
    Learning Curve
    39
    Slow Loading
    39
    Limited Features
    32
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1998
    HQ Location
    Mumbai, Maharashtra
    Twitter
    @netcore_cloud
    1,837 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,248 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore is an AI-powered platform designed to transform customer experience and personalization in the world o

Users
  • Marketing Manager
  • Digital Marketing Manager
Industries
  • Financial Services
  • Insurance
Market Segment
  • 49% Mid-Market
  • 34% Enterprise
Netcore Customer Engagement Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
171
Helpful
126
Customer Support
125
Customer Engagement
119
Features
118
Cons
Missing Features
51
Slow Performance
44
Learning Curve
39
Slow Loading
39
Limited Features
32
Seller Details
Company Website
Year Founded
1998
HQ Location
Mumbai, Maharashtra
Twitter
@netcore_cloud
1,837 Twitter followers
LinkedIn® Page
www.linkedin.com
1,248 employees on LinkedIn®
(635)4.6 out of 5
Optimized for quick response
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75% Off
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The

    Users
    • Product Manager
    • Marketing Manager
    Industries
    • Financial Services
    • Information Technology and Services
    Market Segment
    • 53% Mid-Market
    • 29% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • CleverTap Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    77
    Analytics
    72
    Ease of Use
    71
    Automation
    57
    Campaign Management
    55
    Cons
    Learning Curve
    36
    Missing Features
    28
    Limitations
    24
    Limited Features
    20
    Expensive
    17
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    CleverTap
    Company Website
    Year Founded
    2013
    HQ Location
    Mountain View, California
    Twitter
    @CleverTap
    21,782 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    662 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The

Users
  • Product Manager
  • Marketing Manager
Industries
  • Financial Services
  • Information Technology and Services
Market Segment
  • 53% Mid-Market
  • 29% Small-Business
CleverTap Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
77
Analytics
72
Ease of Use
71
Automation
57
Campaign Management
55
Cons
Learning Curve
36
Missing Features
28
Limitations
24
Limited Features
20
Expensive
17
Seller Details
Seller
CleverTap
Company Website
Year Founded
2013
HQ Location
Mountain View, California
Twitter
@CleverTap
21,782 Twitter followers
LinkedIn® Page
www.linkedin.com
662 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Gupshup.io is the leading Conversation Cloud for marketing, commerce, and support automation. Gupshup’s automation solutions enable 45,000+ brands across India, Latin America, Europe, Southeast Asia,

    Users
    • Product Manager
    Industries
    • Financial Services
    • Computer Software
    Market Segment
    • 46% Mid-Market
    • 29% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Gupshup Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    30
    Customer Support
    24
    Helpful
    16
    Easy Integrations
    12
    Features
    12
    Cons
    Dashboard Issues
    5
    Slow Performance
    5
    Poor Customer Support
    4
    Poor Interface Design
    4
    Slow Loading
    4
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Gupshup
    Year Founded
    2004
    HQ Location
    San Francisco, US
    Twitter
    @gupshup
    3,025 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,044 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Gupshup.io is the leading Conversation Cloud for marketing, commerce, and support automation. Gupshup’s automation solutions enable 45,000+ brands across India, Latin America, Europe, Southeast Asia,

Users
  • Product Manager
Industries
  • Financial Services
  • Computer Software
Market Segment
  • 46% Mid-Market
  • 29% Enterprise
Gupshup Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
30
Customer Support
24
Helpful
16
Easy Integrations
12
Features
12
Cons
Dashboard Issues
5
Slow Performance
5
Poor Customer Support
4
Poor Interface Design
4
Slow Loading
4
Seller Details
Seller
Gupshup
Year Founded
2004
HQ Location
San Francisco, US
Twitter
@gupshup
3,025 Twitter followers
LinkedIn® Page
www.linkedin.com
1,044 employees on LinkedIn®
(1,454)4.5 out of 5
Optimized for quick response
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love. Braze allows any marketer to collect and take action on any amount of data from

    Users
    • CRM Manager
    • Marketing Manager
    Industries
    • Financial Services
    • Marketing and Advertising
    Market Segment
    • 55% Mid-Market
    • 25% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Braze Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    346
    Intuitive
    177
    Customer Support
    141
    Helpful
    140
    Features
    134
    Cons
    Missing Features
    141
    Learning Curve
    127
    Limitations
    92
    Limited Features
    78
    Steep Learning Curve
    71
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Braze
    Company Website
    Year Founded
    2011
    HQ Location
    New York
    Twitter
    @Braze
    16,360 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,215 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love. Braze allows any marketer to collect and take action on any amount of data from

Users
  • CRM Manager
  • Marketing Manager
Industries
  • Financial Services
  • Marketing and Advertising
Market Segment
  • 55% Mid-Market
  • 25% Enterprise
Braze Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
346
Intuitive
177
Customer Support
141
Helpful
140
Features
134
Cons
Missing Features
141
Learning Curve
127
Limitations
92
Limited Features
78
Steep Learning Curve
71
Seller Details
Seller
Braze
Company Website
Year Founded
2011
HQ Location
New York
Twitter
@Braze
16,360 Twitter followers
LinkedIn® Page
www.linkedin.com
2,215 employees on LinkedIn®
(14,499)4.5 out of 5
Optimized for quick response
12th Easiest To Use in WhatsApp Marketing software
View top Consulting Services for ActiveCampaign
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15% Off
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate person

    Users
    • Owner
    • CEO
    Industries
    • Marketing and Advertising
    • Health, Wellness and Fitness
    Market Segment
    • 92% Small-Business
    • 7% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • ActiveCampaign Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    913
    Automation
    830
    Automation Features
    690
    Automations
    659
    Features
    604
    Cons
    Learning Curve
    431
    Expensive
    422
    Missing Features
    402
    Limited Features
    301
    Not Intuitive
    285
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2003
    HQ Location
    Chicago, IL
    Twitter
    @ActiveCampaign
    13,233 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    871 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate person

Users
  • Owner
  • CEO
Industries
  • Marketing and Advertising
  • Health, Wellness and Fitness
Market Segment
  • 92% Small-Business
  • 7% Mid-Market
ActiveCampaign Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
913
Automation
830
Automation Features
690
Automations
659
Features
604
Cons
Learning Curve
431
Expensive
422
Missing Features
402
Limited Features
301
Not Intuitive
285
Seller Details
Company Website
Year Founded
2003
HQ Location
Chicago, IL
Twitter
@ActiveCampaign
13,233 Twitter followers
LinkedIn® Page
www.linkedin.com
871 employees on LinkedIn®
(425)4.8 out of 5
3rd Easiest To Use in WhatsApp Marketing software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    indigitall is a comprehensive customer engagement platform built to deliver seamless, personalized experiences across every digital touchpoint. By unifying all your inbound and outbound communication

    Users
    • Marketing
    • Periodista
    Industries
    • Telecommunications
    • Marketing and Advertising
    Market Segment
    • 42% Mid-Market
    • 36% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • indigitall Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    38
    Helpful
    38
    Customer Support
    26
    Useful
    26
    Intuitive
    24
    Cons
    Learning Curve
    16
    Steep Learning Curve
    10
    Feature Complexity
    9
    Integration Issues
    8
    Not Intuitive
    7
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2013
    HQ Location
    Spain
    Twitter
    @indigitall
    119 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    75 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

indigitall is a comprehensive customer engagement platform built to deliver seamless, personalized experiences across every digital touchpoint. By unifying all your inbound and outbound communication

Users
  • Marketing
  • Periodista
Industries
  • Telecommunications
  • Marketing and Advertising
Market Segment
  • 42% Mid-Market
  • 36% Small-Business
indigitall Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
38
Helpful
38
Customer Support
26
Useful
26
Intuitive
24
Cons
Learning Curve
16
Steep Learning Curve
10
Feature Complexity
9
Integration Issues
8
Not Intuitive
7
Seller Details
Company Website
Year Founded
2013
HQ Location
Spain
Twitter
@indigitall
119 Twitter followers
LinkedIn® Page
www.linkedin.com
75 employees on LinkedIn®