# Best Web Content Management Software with Breadth of Pre-Built Templates Capabilities

  *By [Gauri Pawsey](https://research.g2.com/insights/author/gauri-pawsey)*

   Web content management (WCM) systems allow users to create, edit, and publish digital content such as text, embedded audio and video files, and interactive graphics for websites. For users that do not have coding skills, these systems make the process of uploading and writing content simple by offering theme-oriented templates for unique design. WCM systems are generally used in collaborative scenarios where multiple team members can monitor and manage web content. WCM solutions are most frequently used by digital marketing and creative teams. WCM systems can be plugged into third-party hosting platforms that provide more complete website management functionality. Some of the [best web content management software](https://learn.g2.com/best-web-content-management-software) can integrate with [marketing software](https://www.g2.com/categories/marketing), third-party [CMS tools](https://www.g2.com/categories/cms-tools), or [content analytics software](https://www.g2.com/categories/content-analytics). Others may provide functionality for digital asset management and web design. They share features with [enterprise content management (ECM)](https://www.g2.com/categories/enterprise-content-management-ecm), [digital experience platforms (DXP)](https://www.g2.com/categories/digital-experience-platforms-dxp), and [e-commerce platforms](https://www.g2.com/categories/e-commerce-platforms).

To qualify for inclusion in the Web Content Management category, a product must:

- Provide web-based editing and publishing capabilities for text, image, audio, and video files
- Offer templates for content creation
- Allow collaboration and approval for content creation





## Category Overview

**Total Products under this Category:** 389


## Trust & Credibility Stats

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 30,800+ Authentic Reviews
- 389+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.



---

**Sponsored**

### Adobe Experience Manager

Built on an AI-powered foundation, Adobe Experience Manager is a comprehensive suite of composable content services that empowers your team to create and deliver the right across websites, mobile apps, and other touchpoints -- all at scale. Adobe Experience Manager includes content and asset management, digital forms and guides, and a learning management system. Essential products within Adobe Experience Manager include: • Experience Manager Sites: Empowers brands to design and deliver personalized digital experiences at scale — fast, seamless, and built to adapt to whatever comes next. • Experience Manager Assets: A customizable Digital Assets Management system that lets you easily discover, govern, and activate millions of assets so you can deliver and scale personalized experiences. Adobe’s native AI in AEM Assets is uniquely trained on your brand’s data, voice, and creative DNA—learning from your metadata, content patterns, and regional nuances across brands and geographies. • Experience Manager Forms: End-to-end digital enrollment solution to create, manage, publish and update digital forms and customer communications integrated with back-end processes and systems of record • Learning Manager: A learning management system (LMS) that makes it easy to integrate trainings into your brands’ websites and apps. • Experience Manager Guides: A component content management system for managing and scaling documentation, knowledge, and support content.



[Visit company website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&amp;secure%5Bad_slot%5D=category_product_list&amp;secure%5Bcategory_id%5D=51&amp;secure%5Bdisplayable_resource_id%5D=51&amp;secure%5Bdisplayable_resource_type%5D=Category&amp;secure%5Bmedium%5D=sponsored&amp;secure%5Bplacement_reason%5D=page_category&amp;secure%5Bplacement_resource_ids%5D%5B%5D=51&amp;secure%5Bprioritized%5D=false&amp;secure%5Bproduct_id%5D=1288&amp;secure%5Bresource_id%5D=51&amp;secure%5Bresource_type%5D=Category&amp;secure%5Bsource_type%5D=category_page&amp;secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fweb-content-management%3Fpartner-code%3DGwbRtvWM2BbO&amp;secure%5Btoken%5D=db84c0a375aff5ef92a95f961ba22033f09b5d51722226d09986c2f571c1c7c7&amp;secure%5Burl%5D=https%3A%2F%2Fbusiness.adobe.com%2Fproducts%2Fexperience-manager%2Fsites.html%3Fsdid%3DF89JZBK1%26mv%3Daffiliate&amp;secure%5Burl_type%5D=custom_url)

---

## Top-Rated Products (Ranked by G2 Score)
  ### 1. [Adobe Experience Manager](https://www.g2.com/products/adobe-experience-manager/reviews)
  Built on an AI-powered foundation, Adobe Experience Manager is a comprehensive suite of composable content services that empowers your team to create and deliver the right across websites, mobile apps, and other touchpoints -- all at scale. Adobe Experience Manager includes content and asset management, digital forms and guides, and a learning management system. Essential products within Adobe Experience Manager include: • Experience Manager Sites: Empowers brands to design and deliver personalized digital experiences at scale — fast, seamless, and built to adapt to whatever comes next. • Experience Manager Assets: A customizable Digital Assets Management system that lets you easily discover, govern, and activate millions of assets so you can deliver and scale personalized experiences. Adobe’s native AI in AEM Assets is uniquely trained on your brand’s data, voice, and creative DNA—learning from your metadata, content patterns, and regional nuances across brands and geographies. • Experience Manager Forms: End-to-end digital enrollment solution to create, manage, publish and update digital forms and customer communications integrated with back-end processes and systems of record • Learning Manager: A learning management system (LMS) that makes it easy to integrate trainings into your brands’ websites and apps. • Experience Manager Guides: A component content management system for managing and scaling documentation, knowledge, and support content.


  **Average Rating:** 4.2/5.0
  **Total Reviews:** 640

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 7.9/10 (Category avg: 8.3/10)
- **API / Integrations:** 7.9/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Company Website:** https://adobe.com
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe (956,297 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1480/ (41,539 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Software Engineer, Consultant
  - **Top Industries:** Information Technology and Services, Marketing and Advertising
  - **Company Size:** 47% Enterprise, 26% Small-Business


#### Pros & Cons

**Pros:**

- Ease of Use (160 reviews)
- Content Management (141 reviews)
- Features (122 reviews)
- Customization (97 reviews)
- Integrations (85 reviews)

**Cons:**

- Learning Curve (119 reviews)
- Complex Usability (113 reviews)
- Difficult Learning (111 reviews)
- Expensive (81 reviews)
- Steep Learning Curve (77 reviews)

  ### 2. [Webflow](https://www.g2.com/products/webflow/reviews)
  Webflow is the AI-native Website Experience Platform that empowers teams to build, manage, and optimize visually stunning websites and web apps with the speed, security, and scalability today’s leading brands demand. With a visual, composable CMS at its core, Webflow unites marketers, designers, and developers on a single platform built for performance and precision. Built for the intelligent web era, Webflow combines AI-powered creation, automation, and optimization to help companies drive measurable growth and deliver high-performing digital experiences, anywhere their brand lives. Today, more than 300,000 of the world’s leading companies and over 2,000 Certified Webflow Partners trust Webflow to power exceptional, enterprise-grade web experiences at scale.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 966

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.6/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.5/10 (Category avg: 8.3/10)
- **API / Integrations:** 7.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Webflow](https://www.g2.com/sellers/webflow)
- **Company Website:** https://webflow.com
- **Year Founded:** 2012
- **HQ Location:** San Francisco, California
- **Twitter:** @webflowapp (1 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3502352/ (1,641 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Founder, Graphic Designer
  - **Top Industries:** Design, Marketing and Advertising
  - **Company Size:** 69% Small-Business, 22% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (278 reviews)
- Design Flexibility (180 reviews)
- Features (170 reviews)
- Intuitive (166 reviews)
- Flexibility (152 reviews)

**Cons:**

- Learning Curve (109 reviews)
- Limited Features (105 reviews)
- Missing Features (97 reviews)
- Expensive (82 reviews)
- Steep Learning Curve (80 reviews)

  ### 3. [Umbraco](https://www.g2.com/products/umbraco/reviews)
  Umbraco is a leading open-source .NET Core CMS with over 700,000 active installs worldwide and a vibrant community of over 220,000 members. Since its inception on February 16, 2005, Umbraco has remained an open-source project backed by a dedicated commercial company. At Umbraco, we pride ourselves on staying at the forefront of technology. Our alignment with Microsoft’s .NET release schedule ensures that Umbraco is always up-to-date with the latest .NET version. Umbraco CMS offers unparalleled flexibility, giving you full control over your website and its features. Beyond the core CMS, we provide two unique products to cater to your specific needs: Umbraco Cloud: The ideal environment for your Umbraco projects, featuring Azure Cloud hosting, automated upgrades, and streamlined workflows to maximize your productivity and project potential. Umbraco Heartcore: Our headless CMS option, equipped with fully managed APIs, GraphQL support, CDN capabilities, and more, providing a robust solution for omnichannel content delivery. Why choose Umbraco? Developers appreciate Umbraco for its flexibility and scalability. It integrates seamlessly with your code, allowing you to create a website that looks, feels, and operates exactly as you envision. With open-source code and APIs, Umbraco is easily extendable and adaptable to meet diverse requirements. For content editors and marketers, Umbraco delivers an exceptional editing experience. Our CMS includes intuitive features and workflows designed to enhance content creation and management. If you have specific needs, Umbraco’s backend can be customized by developers to fit perfectly. Our mission is to provide a platform that empowers you to manage your projects your way. By keeping our system open and adaptable, we ensure that Umbraco remains relevant and efficient for a wide range of project requirements.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 934

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.8/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.5/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.2/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Umbraco](https://www.g2.com/sellers/umbraco)
- **Company Website:** https://umbraco.com
- **Year Founded:** 2005
- **HQ Location:** Odense
- **Twitter:** @umbraco (3,524 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/804354/ (182 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Software Engineer, Developer
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 51% Small-Business, 34% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (109 reviews)
- Content Management (67 reviews)
- Intuitive (55 reviews)
- Features (51 reviews)
- Customizability (44 reviews)

**Cons:**

- Learning Curve (26 reviews)
- Limited Features (23 reviews)
- Poor Usability Design (22 reviews)
- Difficult Usability (19 reviews)
- Editor Limitations (19 reviews)

  ### 4. [WordPress.org](https://www.g2.com/products/wordpress-org/reviews)
  WordPress.org is the official platform offering the free, open-source WordPress software, enabling users to create and manage websites on their own web servers. This self-hosted solution provides complete control over website customization, functionality, and data management, making it ideal for individuals and businesses seeking flexibility and scalability. Key Features and Functionality: - Full Customization: Users can install custom themes and plugins to tailor their websites to specific needs and aesthetics. - Open-Source Software: WordPress.org operates under the General Public License (GPL), allowing users to modify and distribute the software freely. - Community Support: Access to extensive documentation, forums, and a global community of developers and users for assistance and collaboration. - SEO-Friendly: Built-in features and plugins to optimize websites for search engines, enhancing online visibility. - E-commerce Capabilities: Integration with plugins like WooCommerce to create and manage online stores efficiently. Primary Value and Solutions Provided: WordPress.org empowers users with complete ownership and control over their websites, eliminating restrictions imposed by third-party hosting services. This autonomy allows for extensive customization, scalability, and the ability to implement advanced features tailored to specific requirements. By leveraging the vast ecosystem of themes and plugins, users can create diverse websites ranging from personal blogs to complex e-commerce platforms. Additionally, the open-source nature fosters continuous improvement and innovation, ensuring that users benefit from the latest web technologies and security updates.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 9,312

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.9/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.3/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.4/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [WordPress Foundation](https://www.g2.com/sellers/wordpress-foundation)
- **Year Founded:** 2009
- **HQ Location:** San Francisco, CA
- **Twitter:** @WordPress (612,126 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/wordpress-foundation/about (1 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner, Founder
  - **Top Industries:** Marketing and Advertising, Information Technology and Services
  - **Company Size:** 73% Small-Business, 19% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (135 reviews)
- Customization (100 reviews)
- Plugins (94 reviews)
- Customizability (80 reviews)
- Flexibility (63 reviews)

**Cons:**

- Plugin Issues (67 reviews)
- Learning Curve (52 reviews)
- Security Issues (51 reviews)
- Inadequate Updates (36 reviews)
- Security Vulnerabilities (26 reviews)

  ### 5. [Duda](https://www.g2.com/products/duda/reviews)
  Duda is the leading website development platform empowering digital marketing agencies and SaaS companies to build and manage their customers&#39; digital presence. Duda’s award-winning low-code no-code platform enables agencies and SaaS companies to reach higher productivity and unprecedented growth with an extensive range of capabilities spanning ecommerce, client management, SEO, automation, and white labeling.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 745

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.9/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.5/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.1/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Duda](https://www.g2.com/sellers/duda)
- **Company Website:** https://www.duda.co/
- **Year Founded:** 2009
- **HQ Location:** Palo Alto, CA
- **Twitter:** @DudaPlatform (14,018 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/duda/ (422 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner, CEO
  - **Top Industries:** Marketing and Advertising, Design
  - **Company Size:** 87% Small-Business, 10% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (155 reviews)
- Customer Support (98 reviews)
- Easy Creation (81 reviews)
- Features (69 reviews)
- Intuitive (56 reviews)

**Cons:**

- Limited Customization (47 reviews)
- Limited Features (45 reviews)
- Missing Features (34 reviews)
- Lack of Customization (28 reviews)
- Learning Curve (24 reviews)

  ### 6. [Sitecore Digital Experience Platform](https://www.g2.com/products/sitecore-digital-experience-platform/reviews)
  Sitecore is a global leader in AI-enabled digital experience software. Its next-generation platform, SitecoreAI, helps brands plan, create, personalize, and deliver content across every channel — websites, apps, social, and beyond. By unifying content management, customer data, and personalization into one intelligent system, it makes marketing faster, smarter, and more connected. At its core are agentic tools and studios that let marketers and developers collaborate with AI responsibly and effectively. Trusted by thousands of global brands and supported by one of the world’s largest digital experience communities, Sitecore helps organizations design experiences for the world beyond the website, with the flexibility of customizable SaaS and the scale of a global ecosystem. Discover more at www.sitecore.com. Sitecore is a registered trademark of Sitecore Corporation A/S in the USA and other countries. All other brand names, product names, or trademarks belong to their respective holders.


  **Average Rating:** 4.1/5.0
  **Total Reviews:** 526

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 7.9/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.1/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.0/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.1/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Sitecore](https://www.g2.com/sellers/sitecore)
- **Company Website:** https://www.sitecore.com/
- **Year Founded:** 2001
- **HQ Location:** San Francisco, CA
- **Twitter:** @Sitecore (19,490 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/sitecore/ (1,764 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Web Developer, Digital Marketing Manager
  - **Top Industries:** Information Technology and Services, Hospital &amp; Health Care
  - **Company Size:** 52% Enterprise, 34% Mid-Market


#### Pros & Cons

**Pros:**

- Features (74 reviews)
- Ease of Use (65 reviews)
- Flexibility (52 reviews)
- Content Management (48 reviews)
- Customizability (46 reviews)

**Cons:**

- Learning Curve (46 reviews)
- Expensive (33 reviews)
- Complexity (26 reviews)
- Steep Learning Curve (22 reviews)
- Difficult Usability (19 reviews)

  ### 7. [Pantheon](https://www.g2.com/products/pantheon/reviews)
  Pantheon is the website operations (WebOps) platform top developers, marketers, and IT use to build, launch and run their Drupal, WordPress and NextJS websites. Pantheon includes all of the tools professional developers need to build mission-critical sites—like staging environments, version control, backups and workflow. Powering 700,000+ sites with over 17 billion page views, Pantheon’s container-based infrastructure allows you to launch websites faster, without worrying about traffic spikes, security, or performance. It’s free in development. You can scale in software on the same infrastructure from day one, and never touch a server again. Create your free account now!


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 586

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.1/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.9/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.9/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Pantheon](https://www.g2.com/sellers/pantheon)
- **Company Website:** https://pantheon.io
- **Year Founded:** 2010
- **HQ Location:** San Francisco, CA
- **Twitter:** @getpantheon (22,567 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2198587/ (406 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Web Developer, Senior Web Developer
  - **Top Industries:** Marketing and Advertising, Information Technology and Services
  - **Company Size:** 65% Small-Business, 26% Mid-Market


#### Pros & Cons

**Pros:**

- Customer Support (14 reviews)
- Ease of Use (12 reviews)
- Helpful (11 reviews)
- Reliability (9 reviews)
- Easy Setup (6 reviews)

**Cons:**

- Expensive (7 reviews)
- High Pricing (4 reviews)
- Learning Curve (4 reviews)
- Bug Issues (3 reviews)
- Dashboard Issues (3 reviews)

  ### 8. [Contentstack](https://www.g2.com/products/contentstack/reviews)
  Contentstack is redefining how modern digital experiences are built and managed. As the pioneer of the Agentic Experience Platform (AXP), Contentstack brings together structured content and brand governance (Content Cloud), real-time customer data, omnichannel personalization (Data Cloud) and autonomous AI orchestration (Agent OS) into one unified system. While many organizations adopted headless CMS or standalone AI tools expecting transformation, they often found themselves managing disconnected systems and manual workflows. Contentstack helps enterprises move beyond that complexity by connecting content, data and AI in a way that makes digital experiences faster to launch, easier to manage and more adaptive in real time. Leading brands including Steve Madden, LG Electronics, Subaru of America, Dolce &amp; Gabbana, 1-800-Flowers, Decathlon, and Caesars Entertainment rely on Contentstack to reduce operational friction and deliver personalized, scalable digital experiences with confidence. The company is known for its customer-first culture and commitment to the communities it serves through the Contentstack Cares program. Learn more at https://www.contentstack.com.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 300

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.8/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.2/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.3/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Contentstack](https://www.g2.com/sellers/contentstack-0aa0d25e-6949-4e56-897b-9403491128f0)
- **Company Website:** https://www.contentstack.com
- **Year Founded:** 2018
- **HQ Location:** Austin, TX
- **Twitter:** @Contentstack (2,401 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/18395537/ (683 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Product Manager, Software Engineer
  - **Top Industries:** Retail, Computer Software
  - **Company Size:** 43% Mid-Market, 37% Enterprise


#### Pros & Cons

**Pros:**

- Ease of Use (59 reviews)
- Content Management (48 reviews)
- Intuitive (39 reviews)
- Flexibility (31 reviews)
- Features (28 reviews)

**Cons:**

- Content Management (29 reviews)
- Limited Features (17 reviews)
- Missing Features (16 reviews)
- Limited Customization (15 reviews)
- Learning Curve (14 reviews)

  ### 9. [Liferay Digital Experience Platform](https://www.g2.com/products/liferay-liferay-digital-experience-platform/reviews)
  Liferay DXP helps companies deliver personalized and connected digital experiences across a broad range of channels, including customer portals, websites, intranets, mobile apps, and connected devices. We offer a flexible platform that’s designed to integrate seamlessly into your existing enterprise applications (ex. CRM, ERP, MAP), so you can create a unified experience for your users, while also preserving your investment in existing technologies. And we provide your business users with the intuitive CMS, user analytics, and site management tools they need to launch, test and optimize digital experiences quickly for faster go-to-market.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 72

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.1/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.8/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.2/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Liferay](https://www.g2.com/sellers/liferay)
- **Company Website:** https://www.liferay.com
- **Year Founded:** 2004
- **HQ Location:** Diamond Bar, CA
- **Twitter:** @Liferay (9,196 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/83609/ (1,146 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Software Engineer
  - **Top Industries:** Information Technology and Services, Computer Software
  - **Company Size:** 38% Mid-Market, 33% Enterprise


#### Pros & Cons

**Pros:**

- Customizability (1 reviews)
- Customization (1 reviews)
- Customization Options (1 reviews)
- Flexibility (1 reviews)
- Scalability (1 reviews)

**Cons:**

- Error Issues (1 reviews)
- Outdated Documentation (1 reviews)
- Poor Customer Support (1 reviews)
- Poor Documentation (1 reviews)
- Tagging Issues (1 reviews)

  ### 10. [Optimizely Content Management System](https://www.g2.com/products/optimizely-content-management-system/reviews)
  Optimizely&#39;s Content Management System (CMS) is purpose-built for marketers, and fully composable for developers. It’s the only CMS that supports the end-to-end content lifecycle, making it easy to deliver on-brand, high-impact digital experiences that &#39;wow&#39; audiences. User-friendly tools let marketers build channel-specific experiences in a few clicks (no coding needed), creating, previewing and publishing directly from the Visual Builder while Optimizely&#39;s modern GraphQL service enables content delivery from anywhere, to anywhere, so you can meet customers where they are. Store and organize brand-approved content for easy reuse with Optimizely&#39;s fully-integrated DAM, and apply data-driven personalization with AI-guided insights to deliver consistent, on-brand content that&#39;s optimized for individuals, in real-time.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 181

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 7.8/10 (Category avg: 8.3/10)
- **API / Integrations:** 7.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Optimizely](https://www.g2.com/sellers/optimizely-a5a01825-75d4-4ab9-84c1-3a421d75af81)
- **Company Website:** https://www.optimizely.com/
- **Year Founded:** 1994
- **HQ Location:** New York
- **Twitter:** @Optimizely (28,826 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/optimizely/ (1,613 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Information Technology and Services, Computer Software
  - **Company Size:** 49% Mid-Market, 33% Enterprise


#### Pros & Cons

**Pros:**

- Flexibility (17 reviews)
- Ease of Use (16 reviews)
- Features (16 reviews)
- Content Management (15 reviews)
- Customizability (15 reviews)

**Cons:**

- Learning Curve (11 reviews)
- Expensive (9 reviews)
- Learning Difficulty (9 reviews)
- Complexity (6 reviews)
- Developer Challenges (5 reviews)

  ### 11. [CoreMedia](https://www.g2.com/products/coremedia/reviews)
  CoreMedia is a composable Digital Experience Platform (DXP) designed to help enterprises create and manage personalized, omnichannel customer experiences across various platforms. This includes websites, mobile applications, chatbots, messaging services, and even human-assisted interactions through video or phone. By offering a comprehensive solution, CoreMedia enables businesses to engage their customers effectively at every touchpoint, ensuring a seamless experience regardless of the channel used. The CoreMedia Experience Platform is anchored by a hybrid headless Content Management System (CMS) that integrates content management with real-time data and brand-aware artificial intelligence. This innovative architecture allows organizations to leverage intelligent automation and user-level personalization, facilitating marketing efforts at scale while ensuring global content delivery. The platform&#39;s flexibility also supports localization to meet regional needs, all managed through a single, user-friendly interface. This capability is particularly beneficial for enterprises looking to maintain a consistent brand voice while catering to diverse customer preferences. CoreMedia is trusted by notable brands such as Henkel, Deutsche Telekom, and MASORANGE, demonstrating its effectiveness in bridging online and offline experiences. The platform combines AI-driven tools with human interaction to support customers throughout their journey, enhancing engagement and satisfaction. By automating routine tasks and optimizing content operations, CoreMedia allows teams to manage their digital experiences more efficiently while retaining control over their content strategies. One of the key features of CoreMedia is its built-in AI capabilities, which adapt interactions in real time based on user behavior and preferences. This not only streamlines content management processes but also enhances the overall customer experience by providing timely and relevant information. Additionally, the platform&#39;s ability to integrate seamlessly into existing technology stacks offers organizations full flexibility in deployment options, whether on-premise, in a private or public cloud, or through a Software as a Service (SaaS) model. This adaptability makes CoreMedia a valuable asset for enterprises aiming to enhance their digital presence and drive customer engagement across multiple channels.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 77

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.5/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.1/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.5/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [CoreMedia](https://www.g2.com/sellers/coremedia)
- **Company Website:** https://www.coremedia.com/
- **Year Founded:** 1996
- **HQ Location:** Hamburg, Germany
- **Twitter:** @CoreMedia (1,758 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/coremedia-ag/ (175 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Apparel &amp; Fashion, Marketing and Advertising
  - **Company Size:** 45% Enterprise, 29% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (26 reviews)
- Integrations (23 reviews)
- Content Management (22 reviews)
- Customizability (21 reviews)
- Customization (21 reviews)

**Cons:**

- Learning Curve (20 reviews)
- Complexity (14 reviews)
- Complex Features (12 reviews)
- Steep Learning Curve (12 reviews)
- Difficult Usability (11 reviews)

  ### 12. [Terminalfour](https://www.g2.com/products/terminalfour/reviews)
  Terminalfour is a comprehensive digital engagement and web content management platform specifically designed for higher education institutions. It empowers universities and colleges to enhance their online presence, streamline content management, and implement effective digital marketing strategies to recruit, retain, and engage students and staff. Key Features and Functionality: - Content Management: Allows institutions to manage multiple websites efficiently, ensuring brand consistency and accessibility. - Design Flexibility: Offers customizable templates and design options to create responsive and engaging websites. - Quality Control: Provides tools to maintain content accuracy and adherence to web governance standards. - Dashboards and Analytics: Delivers powerful dashboards and reports to monitor website performance and user engagement. - Governance and Workflow: Enables the enforcement of web governance rules and workflows, allowing editors to manage their content within set guidelines. - Forms and Transactions: Facilitates the creation of forms and transactional processes to enhance user interaction. - Content Optimization: Supports content targeting and personalization to improve user experience and engagement. - Marketing and Social Integration: Integrates with various marketing tools and social media platforms to extend reach and impact. - System Integration: Seamlessly integrates with existing university systems such as CRM, student portals, and learning management systems (LMS). - Security and Scalability: Hosted on AWS, ensuring high availability, performance, and robust security measures. Primary Value and Solutions Provided: Terminalfour addresses the unique challenges faced by higher education institutions in managing their digital presence. By offering a user-friendly platform, it simplifies content management across multiple channels, ensuring consistency and accessibility. The platform&#39;s advanced analytics and personalization capabilities enable institutions to craft targeted digital marketing campaigns, enhancing student recruitment and retention efforts. Furthermore, its integration with existing university systems streamlines operations, while robust security and scalability features ensure reliable performance during peak periods. Overall, Terminalfour empowers educational institutions to create engaging digital experiences that drive student engagement and institutional success.


  **Average Rating:** 3.9/5.0
  **Total Reviews:** 20

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 7.9/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.2/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 6.8/10 (Category avg: 8.3/10)
- **API / Integrations:** 6.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Terminalfour](https://www.g2.com/sellers/terminalfour)
- **Year Founded:** 1996
- **HQ Location:** Dublin,Dublin
- **Twitter:** @TERMINALFOUR (2,003 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/108396/ (96 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Higher Education
  - **Company Size:** 60% Mid-Market, 45% Enterprise


#### Pros & Cons

**Pros:**

- Customer Support (1 reviews)
- Helpful (1 reviews)


  ### 13. [Progress Sitefinity](https://www.g2.com/products/progress-sitefinity/reviews)
  Progress Sitefinity is a cloud-first content management system (CMS) and digital experience platform (DXP) used to build, manage and personalize websites, portals and other digital properties. It is adopted by mid-market and enterprise organisations that operate multi-site, multilingual or regulated digital estates and need to balance marketing autonomy with IT governance and developer flexibility. Primary use cases include corporate websites, member and customer portals, authenticated experiences, integration-heavy workflows and consolidation of fragmented CMS deployments. Sitefinity supports marketing, development and IT teams through a shared platform model with role-appropriate tools and permissions. Key capabilities include: - Multisite, multilingual and multi-brand management with governance controls and workflows - Native customer data platform (Sitefinity Insight) for segmentation, analytics and personalization - 1,000+ prebuilt connectors and open APIs, Sitefinity Cloud platform integrates with your MarTech stack, CRM and enterprise systems in hours—not weeks - Extensibility using .NET and ASP.NET Core for custom development and composable architectures Sitefinity also incorporates generative and retrieval-augmented capabilities through Progress® Agentic RAG, enabling dynamic assembly of experiences from approved content to reduce manual production work while maintaining accuracy, compliance and brand standards. Additional operational benefits and deployment considerations: - Standardization and consolidation of CMS estates across business units or regions - Support for marketing, development and IT workflows without requiring a headless-only approach - Structured content for regulated or high-volume publishing environments - Deployment on-premises or as a managed cloud service on Microsoft Azure, reducing maintenance and providing security, scaling and compliance


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 468

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.0/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.5/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 7.5/10 (Category avg: 8.3/10)
- **API / Integrations:** 7.4/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Progress Software](https://www.g2.com/sellers/progress-software)
- **Company Website:** https://www.progress.com/
- **Year Founded:** 1981
- **HQ Location:** Burlington, MA.
- **Twitter:** @ProgressSW (48,853 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/progress-software/ (4,205 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Web Developer, Marketing Manager
  - **Top Industries:** Information Technology and Services, Non-Profit Organization Management
  - **Company Size:** 48% Mid-Market, 28% Small-Business


#### Pros & Cons

**Pros:**

- Content Management (10 reviews)
- Ease of Use (10 reviews)
- Customizability (7 reviews)
- Features (5 reviews)
- Customer Support (4 reviews)

**Cons:**

- Expensive (5 reviews)
- Pricing Issues (5 reviews)
- Limited Features (4 reviews)
- Content Management (3 reviews)
- Data Migration (3 reviews)

  ### 14. [Bold](https://www.g2.com/products/quintype-bold/reviews)
  Bold is the CMS that understands your content. Unlike a traditional CMS, Bold separates the presentation of the content from the content itself. This makes it effortless to create, curate and distribute content for modern consumption across different screens and screen-less voice devices. With a content workflow that is modelled after an effective newsroom, Bold makes it easy for authors to tell stories better with built-in support for reusable content cards, story elements and story types. All content added on Bold is optimized for distribution across channels such as SEO, Social and Mobile. Third-party integrations include Apple News, Google News, Facebook Instant Articles, AMP, PWA, Push notifications, email marketing, RSS feeds and others. As a hosted SaaS CMS, Bold manages server management, performance, security and upgrades for its clients so that digital publishers can focus on creating great content for their audience. Bold offers developers well-documented APIs, starter kits and design consulting services to jumpstart their own front-end development. Bold offers free onboarding, migration services, 24/7 chat/email support, auto-scaling infrastructure, 95.95% uptime guarantee and regular backups. Pricing for bold begins at $99/mo.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 36

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.2/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 9.6/10 (Category avg: 8.3/10)
- **API / Integrations:** 10.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Quintype](https://www.g2.com/sellers/quintype)
- **Year Founded:** 2014
- **HQ Location:** Bengaluru, India
- **Twitter:** @quintype_inc (1,009 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/4788674/ (107 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Media Production, Online Media
  - **Company Size:** 62% Mid-Market, 33% Small-Business


  ### 15. [TYPO3](https://www.g2.com/products/typo3/reviews)
  TYPO3 Enterprise CMS Help your IT and marketing teams deliver the features and content to connect with your customers. Get the flexibility and ROI-advantages of open source software. Used by 322.220 websites worldwide, driven by an active and vibrant community. Smart Content Management Create and deliver content across all digital channels, from content planning and modeling to smart authoring workflows, DAM, and SEO. Massively Multisite and Multilingual Superior language and site management support an unlimited number of websites and content languages in just one installation. Digital Marketing Enabled Integrate all the digital marketing tools you know and love directly into your CMS to help deliver a clear and consistent brand message. Open, Extensible, Customizable The freedom and flexibility of open source: Build the exact project you need without sacrificing flexibility and enhancement in the future. Professional Open Source The best of both worlds: open source technology, enterprise-level vendor support, a vibrant professional community, and commercial ecosystem. Universal Frontend User Experience Beautiful, engaging, accessible user experiences for all devices, channels, and users—websites, headless web services, and native apps. Secure, Performant, Scalable Create information-rich digital properties with TYPO3 that load fast and perform well at any scale.


  **Average Rating:** 3.9/5.0
  **Total Reviews:** 29

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 7.4/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.1/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [TYPO3](https://www.g2.com/sellers/typo3)
- **Year Founded:** 2004
- **HQ Location:** Sissach, CH
- **Twitter:** @typo3 (6,964 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/847543/ (24 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Computer Software
  - **Company Size:** 49% Small-Business, 46% Mid-Market


#### Pros & Cons

**Pros:**

- CMS Flexibility (1 reviews)
- Content Management (1 reviews)
- Integrations (1 reviews)
- Open Source (1 reviews)

**Cons:**

- Complexity (1 reviews)
- Learning Difficulty (1 reviews)

  ### 16. [RebelMouse](https://www.g2.com/products/rebelmouse/reviews)
  The world&#39;s most exciting publishers trust RebelMouse’s enterprise-grade CMS to power their multiplatform content experience. Launched in 2012 by Andrea Breanna, the former CTO of The Huffington Post, we partner with leading new media companies and brands to reach more than 120M people a month through an always-modern solution that combines cutting-edge technology with decades of media savvy. RebelMouse is a cloud-based platform that provides content creators with the data-driven tools and creative strategy they need to unlock sustainable growth that’s backed by sticky monetization methods. We blend product and strategy together to move the needle where it matters most — site performance, search engine optimization, social audience growth, and intuitive customer journeys primed to transform conversion into loyalty. Our publishing solution arms content creators with a powerful editorial suite that seamlessly adapts to every industry. We&#39;re responsible for the launch of some of the biggest new media companies to date — such as Axios, Protocol, and The Dodo — and we’ve propelled brands like United Airlines, Penske Trucks, PAPER Magazine, and Raw Story to digital success.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 61

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.4/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 9.6/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.8/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [RebelMouse](https://www.g2.com/sellers/rebelmouse)
- **Year Founded:** 2012
- **HQ Location:** New York, NY
- **Twitter:** @RebelMouse (78,536 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3272856/ (80 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Online Media, Publishing
  - **Company Size:** 66% Small-Business, 23% Mid-Market


  ### 17. [Concrete CMS](https://www.g2.com/products/concrete-cms/reviews)
  Your team will enjoy using a site built with Concrete CMS. You&#39;ll spend less time training people, and less time having to fix things yourself. As an open source framework you can build complex applications as features like permissions, workflow, file management, calendar, forms, SEO and so much more are built right in. A marketplace of add-ons &amp; themes and active community can help you finish building an amazing product using Concrete.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 60

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.6/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.8/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.2/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [concrete5](https://www.g2.com/sellers/concrete5)
- **Year Founded:** 2003
- **HQ Location:** Porland, OR
- **Twitter:** @concrete_cms (4,787 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/10626170/ (2 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner
  - **Top Industries:** Computer Software, Marketing and Advertising
  - **Company Size:** 82% Small-Business, 11% Mid-Market


  ### 18. [Ibexa DXP](https://www.g2.com/products/ibexa-dxp/reviews)
  Ibexa Digital Experience Platform (DXP) is a comprehensive software solution designed to assist organizations in transforming their traditional sales strategies into seamless and engaging buying experiences. This platform serves as a single technology stack that enables businesses to design, manage, and optimize all critical touchpoints throughout the customer journey. By leveraging an API-first approach, Ibexa DXP offers extensive flexibility and modularity, allowing companies to tailor the platform to meet their unique operational requirements. Targeted primarily at medium to large enterprises, Ibexa DXP is particularly beneficial for organizations seeking to enhance their digital presence and improve customer interactions. The platform is ideal for businesses that require a robust solution for content management, customer engagement, and e-commerce capabilities. With its modular architecture, companies can select the components that best fit their needs, ensuring a customized experience that aligns with their strategic goals. Ibexa DXP offers three distinct products: Ibexa Headless, Ibexa Experience, and Ibexa Commerce. Each product is designed to address specific business needs, providing organizations with the tools necessary to create personalized and dynamic digital experiences. Ibexa Headless allows for the separation of the front-end and back-end, enabling developers to build highly responsive applications that can be easily integrated with various content sources. Ibexa Experience focuses on delivering rich content management features, empowering marketers to create engaging and relevant content for their audiences. Ibexa Commerce, on the other hand, equips businesses with the e-commerce functionalities required to manage online sales effectively. Key features of Ibexa DXP include advanced content management capabilities, customizable workflows, and robust analytics tools. These features enable organizations to streamline their operations, enhance collaboration among teams, and gain valuable insights into customer behavior. The platform&#39;s modularity ensures that businesses can scale their digital solutions as needed, adapting to changing market conditions and customer expectations. By providing a unified approach to managing customer interactions, Ibexa DXP stands out as a versatile solution that supports organizations in their digital transformation journey, ultimately driving improved customer satisfaction and loyalty.


  **Average Rating:** 4.2/5.0
  **Total Reviews:** 87

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.4/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.6/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.6/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Ibexa](https://www.g2.com/sellers/ibexa)
- **Company Website:** https://www.ibexa.co/
- **Year Founded:** 1999
- **HQ Location:** Oslo, Norway
- **Twitter:** @IBEXA (2 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/ibexa (83 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Internet, Information Technology and Services
  - **Company Size:** 31% Mid-Market, 28% Small-Business


#### Pros & Cons

**Pros:**

- Flexibility (19 reviews)
- Integrations (16 reviews)
- Content Management (15 reviews)
- Customizability (13 reviews)
- Ease of Use (12 reviews)

**Cons:**

- Expensive (9 reviews)
- Pricing Issues (6 reviews)
- Content Management (5 reviews)
- Editor Issues (5 reviews)
- Missing Features (5 reviews)

  ### 19. [Squiz DXP](https://www.g2.com/products/squiz-dxp/reviews)
  Websites of the future are intelligent. Users no longer want high-effort browsing, they want predictive experiences that deliver tailored information and enable instant action. Squiz Digital Experience Platform (DXP) empowers organizations to rapidly build, test and optimize websites – transforming static sites into intelligent experiences that meet user expectations and drive results. Here&#39;s how: 1. Give users accurate answers, wherever they’re searching. Get your content and website AI-ready so users get the answers they need, whether they’re asking AI search platforms or using your on-site conversational search. 2. Deepen engagement by personalizing every user journey. Create and update content quickly to deliver engaging, personalized journeys. 3. Drive conversions by moving from browsing to action. Leverage data to optimize experiences that encourage self-service and successful task completion. 4. Manage scale to maximize your site&#39;s ROI. Do more with less through intelligent automation, streamlined processes, and reusable assets. Explore the Squiz website to discover the core capabilities and included products that make it possible: • Squiz Content Intelligence • Squiz Funnelback Search • Content Management • Digital Asset Management • Data Management • Integrations • Component Service • API Suite • Visual Page Builder • Forms • Personalization • Behavioral Analytics • Optimization • Delivery • Platform


  **Average Rating:** 4.2/5.0
  **Total Reviews:** 27

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.5/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.5/10 (Category avg: 8.3/10)
- **API / Integrations:** 9.3/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Squiz](https://www.g2.com/sellers/squiz)
- **Year Founded:** 1998
- **HQ Location:** Sydney, New South Wales
- **Twitter:** @SquizGlobal (989 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/24580/ (396 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Higher Education, Education Management
  - **Company Size:** 44% Mid-Market, 30% Enterprise


  ### 20. [Content.One](https://www.g2.com/products/content-one/reviews)
  Content.one is an enterprise-grade composable content and digital experience platform designed to empower organizations to scale content with confidence. It brings together automation, structured workflows, governance, visual editing, AI-driven capabilities and security — so content teams, IT, marketing and enterprise functions can collaborate seamlessly. With Content.one, you can publish across channels, maintain strong governance, accelerate production, and ensure your content infrastructure supports both global scale and mission-driven agility. Key Features &amp; Benefits: Visual editing tools plus generative AI for faster authoring Structured workflows and governance to manage teams, languages, versions Enterprise-grade security, encryption, hosting, and compliance readiness Scalable architecture for growing content volumes and multi-channel needs


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 37

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.6/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 9.1/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.8/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Content.One](https://www.g2.com/sellers/content-one)
- **Company Website:** https://www.content.one/
- **Year Founded:** 2010
- **HQ Location:** San Diego, CA
- **LinkedIn® Page:** https://www.linkedin.com/company/contentdotone/ (10 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Information Technology and Services
  - **Company Size:** 50% Mid-Market, 34% Small-Business


  ### 21. [ExpressionEngine](https://www.g2.com/products/expressionengine/reviews)
  ExpressionEngine is a and secure open-source content management system (CMS) designed to empower developers and content creators to build and manage dynamic websites with ease. Its flexible architecture allows users to organize content into customizable channels, facilitating the creation of diverse content types such as blogs, news articles, product descriptions, and more. With a user-friendly interface, ExpressionEngine enables seamless content editing directly from the front end, eliminating the need to navigate complex control panels. The platform&#39;s robust templating system supports the integration of HTML, JavaScript, PHP, and ExpressionEngine tags, providing developers with the tools to craft unique and engaging web experiences. Key Features and Functionality: - Flexible Content Channels: Organize and manage various content types through customizable channels, allowing for tailored content structures. - Front-End Editing: Edit content directly on the live site, streamlining the content management process without accessing the backend. - Comprehensive Templating System: Utilize a powerful templating engine that supports multiple programming languages and ExpressionEngine tags for dynamic content rendering. - Custom Fieldtypes: Choose from over 20 different field types to capture and display content in ways that best suit your website&#39;s needs. - Entry Cloning: Duplicate existing entries with a single click to expedite content creation and maintain consistency. - User Management: Efficiently manage different types of members and user roles to control access and permissions. - Multi-Site Management: Administer multiple websites from a single control panel, with the option to share design elements, content, and user data across sites. - Live Preview: Preview content changes in real-time within the site&#39;s design before publishing, ensuring accuracy and visual appeal. - Add-On Prolets: Extend site functionality by integrating add-ons that can be accessed directly from the front end. - Robust Security: Benefit from a proven track record of rock-solid security, with no serious security issues reported in its 15-year history. Primary Value and Solutions Provided: ExpressionEngine offers a comprehensive solution for building and managing websites that require flexibility, security, and ease of use. Its customizable content channels and templating system allow developers to create unique web experiences without being constrained by rigid structures. The front-end editing capabilities and live preview features enhance the efficiency of content management, enabling users to make real-time updates with confidence. Additionally, the platform&#39;s strong security measures and active community support provide peace of mind for users, ensuring that their websites remain secure and up-to-date. Whether for small personal blogs or large-scale enterprise sites, ExpressionEngine delivers the tools and flexibility needed to bring any web project to life.


  **Average Rating:** 3.7/5.0
  **Total Reviews:** 51

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.2/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 7.6/10 (Category avg: 8.3/10)
- **API / Integrations:** 7.6/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [EllisLab](https://www.g2.com/sellers/ellislab)
- **Year Founded:** 2001
- **HQ Location:** Los Angeles, CA
- **Twitter:** @EllisLab (8,680 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/351078/ (2 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Information Technology and Services, Marketing and Advertising
  - **Company Size:** 71% Small-Business, 20% Mid-Market


  ### 22. [idev CMS](https://www.g2.com/products/idev-cms/reviews)
  Americaneagle.com empowers our clients with an easy to use Content Management System (CMS). The Americaneagle.com idev® Content Management System(CMS) has evolved over the past 20 years to be a highly robust, highly flexible solution. idev CMS is constantly evolving and can be fully customized, yet the core platform can easily handle everything from a small consulting firm site to a large multi-site enterprise organization. Small or big, B2C or B2B - your business is constantly evolving. Shouldn’t your website have the same flexibility and allow for future growth? Enter idev® CMS, the platform that has the usability you need now with the scalability you’ll need later. With a vast suite of tools for small to enterprise-sized businesses, your idev® CMS-powered website will keep both employees and customers happy. From Fortune 500 companies to start-ups, businesses and organizations of all sizes have found success with the idev® CMS. It’s scalable enough to handle the needs of small and large organizations, yet powerful enough to easily handle multi-site, multilingual, and ecommerce platforms with thousands of pages and rich functionality. Unlike other content management platforms, idev® CMS is created, updated, and implemented by the same company. You’ll never have to wonder who to call if something goes wrong or wait months for an “official” release to upgrade to the latest tools. As a true end-to-end online solutions provider, we design, develop, maintain, host, customize, market, consult, and more, ensuring you’ll get a CMS deliverable that meets your online goals. There’s no hitting the wall with what the idev® CMS can do. If you have a specific business need, our team can develop custom modules, functionalities, and third party integrations as needed. Your CMS also comes with perpetually licensed source code, allowing for your developers to update the framework. While the idev® CMS offers a wealth of intuitive tools, it’s also a completely developer-friendly platform. Developers and designers alike can add modules, edit templates, and access the framework as needed. Scalable From Fortune 500 companies to start-ups, businesses and organizations of all sizes have found success with the idev® CMS. It’s scalable enough to handle the needs of small and large organizations, yet powerful enough to handle multi-site, multilingual, and ecommerce platforms with thousands of pages and rich functionality with ease. User-Friendly Your website is a crucial aspect of your business. It has to be up to date and fresh. Tools like the drag-and-drop page builder, asset manager, form builder, and more make it easy to add new pages and content to your site. Built-in style sheets and templates and rich formatting ensure a consistent look and feel, no matter how often your site is updated. Dependable Unlike other CMS platforms, idev® CMS is created, updated, and implemented by the same company. You’ll never have to wonder who to call if something goes wrong or wait months for an “official” release to upgrade to the latest tools. As a true end-to-end digital solutions provider, we design, develop, maintain, host, customize, market, consult, and more, ensuring you’ll get a CMS deliverable that meets your online goals. Extensible There’s no hitting the wall with what the idev® CMS can do. If you have a specific business need, our team can develop custom modules, functionalities, and third party integrations as needed. Your CMS also comes with perpetually licensed source code, allowing for your developers to update the framework. Adjustable While the idev® CMS offers a wealth of intuitive tools, it’s also a completely developer-friendly platform. Developers and designers alike can add modules, edit templates, and access the framework as needed.


  **Average Rating:** 3.6/5.0
  **Total Reviews:** 17

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.1/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 7.7/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.5/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Americaneagle.com](https://www.g2.com/sellers/americaneagle-com)
- **Year Founded:** 1978
- **HQ Location:** Des Plaines, IL
- **Twitter:** @_americaneagle (3,301 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/26233/ (687 employees on LinkedIn®)
- **Phone:** (877) 932-6691

**Reviewer Demographics:**
  - **Company Size:** 53% Small-Business, 29% Mid-Market


  ### 23. [Typepad](https://www.g2.com/products/typepad/reviews)
  Blogging and Simple Web Site Management


  **Average Rating:** 3.8/5.0
  **Total Reviews:** 13

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.0/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.8/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 7.1/10 (Category avg: 8.3/10)
- **API / Integrations:** 7.6/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [SayMedia](https://www.g2.com/sellers/saymedia)
- **Year Founded:** 2005
- **HQ Location:** San Francisco, CA
- **Twitter:** @SayMedia (4,874 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1249301/ (56 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 73% Small-Business, 13% Mid-Market


  ### 24. [Drupal](https://www.g2.com/products/drupal/reviews)
  Decoupled Drupal, also known as headless Drupal, is an architectural approach that separates Drupal&#39;s backend content management system from its frontend presentation layer. This separation allows developers to use Drupal as a robust content repository while building dynamic, interactive frontends with modern JavaScript frameworks like React, Vue.js, or Angular. By decoupling, organizations can deliver content seamlessly across multiple channels, including websites, mobile applications, and IoT devices. Key Features and Functionality: - Content API: Drupal provides APIs such as JSON:API and GraphQL, enabling efficient content retrieval and manipulation for frontend applications. - Frontend Flexibility: Developers can choose any frontend technology, allowing for the creation of highly interactive and customized user interfaces. - Omnichannel Delivery: Content can be distributed across various platforms, ensuring a consistent user experience on web, mobile, and other digital channels. - Performance Optimization: Decoupled architectures can enhance performance by leveraging client-side rendering and integrating with content delivery networks (CDNs) for faster content delivery. - Scalability: The separation of concerns allows for independent scaling of the backend and frontend, accommodating growing user demands and traffic. Primary Value and Solutions Provided: Decoupled Drupal empowers organizations to future-proof their digital presence by enabling design refreshes without overhauling the entire CMS. It facilitates the delivery of content across multiple devices and platforms, ensuring a cohesive and engaging user experience. By leveraging Drupal&#39;s built-in caching and rendering technologies, decoupled architectures can achieve faster content delivery, enhancing overall site performance. This approach also allows development teams to work in parallel, with frontend and backend developers focusing on their respective areas, leading to more efficient development cycles and quicker time-to-market for new features.


  **Average Rating:** 3.9/5.0
  **Total Reviews:** 404

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 7.6/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.1/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.1/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Drupal](https://www.g2.com/sellers/drupal)
- **Year Founded:** 2007
- **HQ Location:** Portland, OR
- **Twitter:** @drupal (63,255 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1038487/ (84 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Software Engineer, Web Developer
  - **Top Industries:** Information Technology and Services, Marketing and Advertising
  - **Company Size:** 45% Small-Business, 36% Mid-Market


#### Pros & Cons

**Pros:**

- Customer Support (2 reviews)
- Customizability (2 reviews)
- Customization (2 reviews)
- Easy Setup (2 reviews)
- Flexibility (2 reviews)

**Cons:**

- Learning Difficulty (2 reviews)
- Upgrade Difficulties (2 reviews)
- Complex Coding (1 reviews)
- Complexity (1 reviews)
- Expensive (1 reviews)

  ### 25. [Craft CMS](https://www.g2.com/products/craft-cms/reviews)
  Craft CMS is a focused content management system for developers, designers, and web professionals that blends flexibility, power, and ease of use for clients.


  **Average Rating:** 4.2/5.0
  **Total Reviews:** 46

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.7/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 7.7/10 (Category avg: 8.3/10)
- **API / Integrations:** 7.5/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Pixel &amp; Tonic](https://www.g2.com/sellers/pixel-tonic-1549c114-8e5f-411b-8c5e-cbccb53508e0)
- **HQ Location:** Bend, OR
- **LinkedIn® Page:** https://www.linkedin.com/company/712975/ (7 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Marketing and Advertising, Internet
  - **Company Size:** 52% Small-Business, 38% Mid-Market




## Parent Category

[Content Management Systems](https://www.g2.com/categories/content-management)



## Related Categories

- [Headless CMS Software](https://www.g2.com/categories/headless-cms)
- [Digital Experience Platforms (DXP)](https://www.g2.com/categories/digital-experience-platforms-dxp)
- [WebOps Platforms](https://www.g2.com/categories/webops-platforms)



---

## Buyer Guide

### What You Should Know About Web Content Management Software

### What is Web Content Management Software?

Web content management tools exist to organize, store, distribute, and protect content that users intend to publish on the web. Types of content include, but are not limited to, text documents, photos, videos, web graphics and animations, and more.

The platforms provide users a repository that can assist in brand development and content curation for diverse organizations. Whether it’s a blog, an online store, personal portfolio, or website for a political campaign, WCM tools can help prepare and organize content for exposure.

In many cases, WCM tools offer an assortment of templated web pages, from which site administrators can browse and choose. This assists organizations that wish to have a respectable web presence but lack the ability to create code in a professional capacity. Some WCM solutions offer drag-and-drop features that make websites more customizable, while others have more limitations. Some even make room for HTML-savvy employees to input their knowledge to customize websites that match their unique vision.

Web content management tools provide both a back end and a front end to operations. The back end is where administrators log in to edit pages, update content, and access communications that may have been submitted through comment boxes or other forms. This is where settings and features can be adjusted, depending on an organization’s subscription level. The front end of a WCM tool is the website itself. It’s the homepage that users land on, the contact page where visitors get in touch with the organization, or the team page where users learn who is behind the magic.

Many web content management tools are geared toward users with a marketing mind. The goal of most any website or organization is to grow a large, loyal usership or customer base. WCM tools can help with these efforts by providing tools for A/B testing, lead generation, and automation of content release.

A key difference between web content management tools and other CMS platforms (business content management, enterprise content management) is that WCM tools can both prepare and publish content. Business and enterprise content management tools assist with content creation, distribution, and storage, but provide no option to publish. Their usage is more limited to internal efforts. An organization might use an ECM tool to store company reports and HR paperwork, but utilize a WCM tool to update its public blog.

### Why Use Web Content Management Software?

Web content management tools are unique in their ability to create front-facing websites for an organization to attract current or potential clientele. Some need no code with their templates and drag-and-drop features, or they can allow for the input of HTML. The features that define the difference between WCM tools and website builders are the back-end, admin-facing capabilities. WCM tools can be helpful for marketing teams, lead generation for sales, data storage, and file organization by putting all of these functionalities in one place.

Web content management systems can be used to solve a variety of problems frequently encountered by digital marketers. In their reviews, users reported establishing a blog presence, increasing web traffic, and designing and administering digital content without coding knowledge as three of the most significant business problems solved with web content management solutions.

WCM tools can be used to increase impact within a company’s marketing efforts. Web content management software can allow for the creation of landing pages and analyze visitor traffic and data for specific marketing campaigns. Administrators can automate content publication and integrate the WCM tool with existing emails to simplify email marketing campaigns.

Blogs have become an increasingly popular way to share content. Free from the confines of a main web page, blogs allow for a greater level of creativity and provide a new platform to connect with a target audience.

Web content management tools greatly assist in the creation of a quality blog––this is mainly due to ease of content customization and the scalability features these solutions provide. Working alongside CMS tools, web content management software allows users to easily edit and manipulate digital aspects of a blog, giving multiple admins complete control over content and overall appearance. With autonomous blog power, fresh content with strategic SEO practices helps establish a credible platform, leading to higher-quality material and more page visits.

Increasing web traffic is a top priority for many businesses. Web content management systems, coupled with CMS tools and specialized plugins, offer features that help boost SEO and create a stronger community around content using social media.

Social media plugins help weave all forms of content together. Websites or blogs managed by a web content management system can be automatically generated into RSS feeds that not only allow for greater content cohesion, but can increase the number of subscribers and readers to a site.

A common limiting factor for website and blog designers is lack of HTML or basic coding knowledge. Web content management systems help mitigate this problem with WYSIWYG editors and other tools specifically designed for non-coders.

WCM tools with drag-and-drop functionality enable better ease of use and allow for greater customization with fewer pain points. Automated templates provided by WCM software provide users with a central hub for all types of content, allowing for consistency and brand establishment across all channels.

### Who Uses Web Content Management Software?

Web content management (WCM) systems allow users with limited knowledge of web programming languages to create, edit, and publish digital content such as text, embedded audio and video files, and interactive graphics for websites.

Web content management software can be useful for any individual or company looking to create a website or blog painlessly. The goal of any web content management tool is to ensure users can easily create and publish content, even users without design or coding experience. Part of what makes web content management solutions so popular is their incredible ease of use.

These systems are typically utilized by creative teams, digital marketers, and web developers, making the process of uploading and writing content simple. However, companies with content creators in multiple departments will often have access to a WCM to guarantee an efficient workflow.

### Web Content Management Software Features

Web content management products can vary widely, but all of them have approximately the same base features at their core. These are features you can expect in most, if not all, web content management systems.

**Content Authoring –** Drafting and publishing content is intuitive and non-technical.

**Rich Text Editor –** Formatting content is straightforward and painless.

**Versioning –** Keep track of incrementally changing versions of the same content.

[**Plugins/Widgets/Apps**](https://www.g2.com/categories/web-content-management/f/plug-ins-widgets-apps) **–** Available gadgets and modules suit the needs of your site and are easily incorporated onto the page.

[**Approval Process**](https://www.g2.com/categories/web-content-management/f/approval-process) **–** Can easily institute an approval routing process between authors and editors.

[**Content Scheduling**](https://www.g2.com/categories/web-content-management/f/content-scheduling) **–** Easily schedule content to be published at a certain time and in a certain order.

**Asset Management –** System allows the storage and management of rich media files.

**Internal Search –** Able to search your content based on keyword, metadata, tags, etc.

**Content Repository –** Content—both published and yet-to-be published—can be intuitively managed, edited, tagged, approved, and stored.

#### Additional Web Content Management Software Features

Plenty of web content management products have started offering additional features aside from the typical functionality expected. There is plenty of variation within WCM products, and these are examples of a few of the features we have seen offered by some.

[**Prebuilt Templates**](https://www.g2.com/categories/web-content-management/f/breadth-of-pre-built-templates) **–** The software provides a wide breadth of free or purchasable site templates that are attractive and suited to your web pages&#39; needs.

[**Mobile Templates**](https://www.g2.com/categories/web-content-management/f/mobile) **–** Effective mobile templates are available and easily customizable.

[**Branding/Themes**](https://www.g2.com/categories/web-content-management/f/branding-themes) **–** Consistent design elements across sites (including personalized brand components) unites web pages into a coherent online presence.

[**Customization**](https://www.g2.com/categories/web-content-management/f/customization) **–** The visual appearance of web pages can be easily customized to fit your site’s needs.

[**User Community**](https://www.g2.com/categories/web-content-management/f/user-community) **–** The system has a large and interactive community of users.

[**SEO**](https://www.g2.com/categories/web-content-management/f/seo) **–** Pagination, page headers and titles, meta tags, and URL structure all contribute to site SEO.

**Flexible Navigation Structures –** Users are able to build out different and multiple taxonomies to store and index content.

**User Access and Permissions –** The ability to grant access to select data, features, objects, etc., is based on the users, user role, groups, etc.

[**Internationalization**](https://www.g2.com/categories/web-content-management/f/internationalization) **–** Enables users to view and interact with the same content in multiple languages.

**Dashboard and Reports –** Access pre-built and custom reports and dashboards.

**Application Programming Interface (API)/Integrations –** This specifies how the application communicates with other software. APIs typically enable integration of data, logic, objects, etc., with other software applications.

[**Enterprise Scalability**](https://www.g2.com/categories/web-content-management/f/enterprise-scalability) **–** Provides features to allow scaling for large organizations or an expansive web presence.

### Potential Issues with Web Content Management Software

The resources required to effectively maintain a digital brand aren’t cheap. Open-source implementations have the added cost of developer resources, which can be fulfilled in house or through contracted services. Even proprietary vendors with customer support often still require substantial resources to configure and troubleshoot the system. This cost persists for sites that need continual customization or recur when a firm decides to upgrade software versions.

### Software and Services Related to Web Content Management Software

[**Digital asset management software**](https://www.g2.com/categories/digital-asset-management) typically integrates with web content management systems so marketers ensure a smooth lifecycle for assets from creation to publication.

[**Website builder software**](https://www.g2.com/categories/website-builder) provides the same website templating, design, and publishing features as a web content management system. However, web content management systems tend to be better for web pages expecting lots of updates or uploaded content.

[**Digital experience platforms (DXP)**](https://www.g2.com/categories/digital-experience-platforms-dxp) have been adopted by companies looking for more functionality than typically provided by a traditional web content management system. DXPs combine the functionality of a web content management system, a digital asset management system, a website builder, and an analytics tool.




