2026 Best Software Awards are here!See the list

Best Smart Link Software for Medium-Sized Businesses

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Products classified in the overall Smart Link category are similar in many regards and help companies of all sizes solve their business problems. However, medium-sized business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Medium-Sized Business Smart Link to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Medium-Sized Business Smart Link category.

In addition to qualifying for inclusion in the Smart Link Software category, to qualify for inclusion in the Medium-Sized Business Smart Link Software category, a product must have at least 10 reviews left by a reviewer from a medium-sized business.

Show More
Show Less

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

1 filter applied
Clear All
Clear Filter
More Filters
Market Segments
All Segments
Small Business
Mid Market
Enterprise
Avg. Customer Review
Language
Pricing
Sort by
Clear All
6 Listings in Smart Link Available
  • Sort By:
    G2 Score
Bitly
(907)4.5 out of 5
1st Easiest To Use in Smart Link software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Bitly is a leading global SaaS company offering a comprehensive platform designed to enable every piece of information shared online to connect with key audiences and ignite action. Bitly's all-in

    Users
    • Marketing Manager
    • Owner
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 60% Small-Business
    • 29% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Bitly is a tool that shortens links, generates QR codes, and provides analytical insights about link clicks and geolocation.
    • Reviewers frequently mention the ease of use, the ability to track clicks and traffic, the customizability of links, and the valuable analytical insights provided by Bitly.
    • Reviewers experienced issues with Bitly's limited analytical capabilities in the free version, high pricing, security concerns, poor customer service, and the retention of historical data.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Bitly Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    80
    Link Shortening
    55
    URL Shortening
    55
    QR Code
    51
    Analytics
    48
    Cons
    Expensive
    22
    Limited Analytics
    17
    Link Management
    16
    Limited Features
    15
    QR Code Issues
    11
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Bitly features and usability ratings that predict user satisfaction
    9.4
    Ease of Use
    Average: 9.2
    8.6
    Digital Analytics
    Average: 8.9
    8.1
    Data Sharing and Exporting
    Average: 8.6
    7.1
    Geographic Targeting
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Bitly, Inc.
    Company Website
    Year Founded
    2008
    HQ Location
    New York
    Twitter
    @Bitly
    62,931 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    339 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Bitly is a leading global SaaS company offering a comprehensive platform designed to enable every piece of information shared online to connect with key audiences and ignite action. Bitly's all-in

Users
  • Marketing Manager
  • Owner
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 60% Small-Business
  • 29% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Bitly is a tool that shortens links, generates QR codes, and provides analytical insights about link clicks and geolocation.
  • Reviewers frequently mention the ease of use, the ability to track clicks and traffic, the customizability of links, and the valuable analytical insights provided by Bitly.
  • Reviewers experienced issues with Bitly's limited analytical capabilities in the free version, high pricing, security concerns, poor customer service, and the retention of historical data.
Bitly Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
80
Link Shortening
55
URL Shortening
55
QR Code
51
Analytics
48
Cons
Expensive
22
Limited Analytics
17
Link Management
16
Limited Features
15
QR Code Issues
11
View All Pros and Cons
Bitly features and usability ratings that predict user satisfaction
9.4
Ease of Use
Average: 9.2
8.6
Digital Analytics
Average: 8.9
8.1
Data Sharing and Exporting
Average: 8.6
7.1
Geographic Targeting
Average: 8.6
Seller Details
Seller
Bitly, Inc.
Company Website
Year Founded
2008
HQ Location
New York
Twitter
@Bitly
62,931 Twitter followers
LinkedIn® Page
www.linkedin.com
339 employees on LinkedIn®
AppsFlyer
(688)4.5 out of 5
Optimized for quick response
5th Easiest To Use in Smart Link software
View top Consulting Services for AppsFlyer
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy p

    Users
    • Product Manager
    • Marketing Manager
    Industries
    • Marketing and Advertising
    • Financial Services
    Market Segment
    • 44% Mid-Market
    • 30% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • AppsFlyer Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Features
    26
    Analytics
    25
    Ease of Use
    21
    Insights
    19
    User Interface
    15
    Cons
    Expensive
    16
    Data Inaccuracy
    14
    Pricing Issues
    9
    Expensive Pricing
    7
    Complexity
    6
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • AppsFlyer features and usability ratings that predict user satisfaction
    8.4
    Ease of Use
    Average: 9.2
    9.4
    Digital Analytics
    Average: 8.9
    9.3
    Data Sharing and Exporting
    Average: 8.6
    8.7
    Geographic Targeting
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    AppsFlyer
    Company Website
    Year Founded
    2011
    HQ Location
    San Francisco, CA
    Twitter
    @AppsFlyer
    12,615 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,510 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy p

Users
  • Product Manager
  • Marketing Manager
Industries
  • Marketing and Advertising
  • Financial Services
Market Segment
  • 44% Mid-Market
  • 30% Enterprise
AppsFlyer Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Features
26
Analytics
25
Ease of Use
21
Insights
19
User Interface
15
Cons
Expensive
16
Data Inaccuracy
14
Pricing Issues
9
Expensive Pricing
7
Complexity
6
View All Pros and Cons
AppsFlyer features and usability ratings that predict user satisfaction
8.4
Ease of Use
Average: 9.2
9.4
Digital Analytics
Average: 8.9
9.3
Data Sharing and Exporting
Average: 8.6
8.7
Geographic Targeting
Average: 8.6
Seller Details
Seller
AppsFlyer
Company Website
Year Founded
2011
HQ Location
San Francisco, CA
Twitter
@AppsFlyer
12,615 Twitter followers
LinkedIn® Page
www.linkedin.com
1,510 employees on LinkedIn®
G2 Advertising
Sponsored
G2 Advertising
Get 2x conversion than Google Ads with G2 Advertising!
G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.
Learn More
HiHello
(822)4.6 out of 5
2nd Easiest To Use in Smart Link software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    HiHello is the Professional Presence Platform. We help everyone—from entrepreneurs to global enterprises—show up professionally, connect authentically, and grow their networks with confidence. It s

    Users
    • Owner
    • Founder
    Industries
    • Consulting
    • Non-Profit Organization Management
    Market Segment
    • 49% Small-Business
    • 18% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • HiHello Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    465
    Convenience
    248
    Sharing
    216
    Easy Sharing
    215
    Sharing Ease
    180
    Cons
    Limited Customization
    55
    Missing Features
    50
    QR Code Issues
    41
    Expensive
    40
    Limited Options
    33
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • HiHello features and usability ratings that predict user satisfaction
    9.3
    Ease of Use
    Average: 9.2
    8.3
    Digital Analytics
    Average: 8.9
    8.9
    Data Sharing and Exporting
    Average: 8.6
    0.0
    No information available
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    HiHello, Inc.
    Company Website
    Year Founded
    2018
    HQ Location
    Palo Alto, California
    LinkedIn® Page
    www.linkedin.com
    88 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

HiHello is the Professional Presence Platform. We help everyone—from entrepreneurs to global enterprises—show up professionally, connect authentically, and grow their networks with confidence. It s

Users
  • Owner
  • Founder
Industries
  • Consulting
  • Non-Profit Organization Management
Market Segment
  • 49% Small-Business
  • 18% Mid-Market
HiHello Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
465
Convenience
248
Sharing
216
Easy Sharing
215
Sharing Ease
180
Cons
Limited Customization
55
Missing Features
50
QR Code Issues
41
Expensive
40
Limited Options
33
View All Pros and Cons
HiHello features and usability ratings that predict user satisfaction
9.3
Ease of Use
Average: 9.2
8.3
Digital Analytics
Average: 8.9
8.9
Data Sharing and Exporting
Average: 8.6
0.0
No information available
Seller Details
Seller
HiHello, Inc.
Company Website
Year Founded
2018
HQ Location
Palo Alto, California
LinkedIn® Page
www.linkedin.com
88 employees on LinkedIn®
Flowcode
(85)4.6 out of 5
6th Easiest To Use in Smart Link software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Flowcode is a technology platform designed to bridge the gap between the physical and digital realms, enabling brands to connect more effectively with their customers. By facilitating the capture of v

    Users
    No information available
    Industries
    • Marketing and Advertising
    Market Segment
    • 55% Small-Business
    • 26% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Flowcode Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    15
    QR Code
    13
    Customization
    9
    Ease of Creation
    7
    Easy Creation
    6
    Cons
    Expensive
    5
    Pricing Issues
    5
    Limited Customization
    4
    Limited Options
    4
    Subscription Costs
    4
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Flowcode features and usability ratings that predict user satisfaction
    9.0
    Ease of Use
    Average: 9.2
    8.1
    Digital Analytics
    Average: 8.9
    8.1
    Data Sharing and Exporting
    Average: 8.6
    8.6
    Geographic Targeting
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Flowcode
    Company Website
    Year Founded
    2019
    HQ Location
    New York, US
    Twitter
    @Flowcode
    1,523 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    130 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Flowcode is a technology platform designed to bridge the gap between the physical and digital realms, enabling brands to connect more effectively with their customers. By facilitating the capture of v

Users
No information available
Industries
  • Marketing and Advertising
Market Segment
  • 55% Small-Business
  • 26% Mid-Market
Flowcode Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
15
QR Code
13
Customization
9
Ease of Creation
7
Easy Creation
6
Cons
Expensive
5
Pricing Issues
5
Limited Customization
4
Limited Options
4
Subscription Costs
4
View All Pros and Cons
Flowcode features and usability ratings that predict user satisfaction
9.0
Ease of Use
Average: 9.2
8.1
Digital Analytics
Average: 8.9
8.1
Data Sharing and Exporting
Average: 8.6
8.6
Geographic Targeting
Average: 8.6
Seller Details
Seller
Flowcode
Company Website
Year Founded
2019
HQ Location
New York, US
Twitter
@Flowcode
1,523 Twitter followers
LinkedIn® Page
www.linkedin.com
130 employees on LinkedIn®
Uniqode
(470)4.8 out of 5
3rd Easiest To Use in Smart Link software
Save to My Lists
Entry Level Price:$5.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Uniqode (formerly Beaconstac) helps businesses connect the physical and digital world through QR Codes and digital business cards. With Uniqode, get the real-time data and dynamic control you need (t

    Users
    • Owner
    • Director
    Industries
    • Food & Beverages
    • Marketing and Advertising
    Market Segment
    • 75% Small-Business
    • 20% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Uniqode is a platform that allows users to create and customize QR codes for sharing contact information and tracking data.
    • Reviewers appreciate the ease of use, customization options, and the ability to quickly exchange contact information, with many noting the platform's efficiency in capturing prospect information and converting them into sales.
    • Users reported issues with the color selection affecting scanability of the QR codes, difficulties with the editing process, and concerns about removed QR codes still appearing against their account totals.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Uniqode Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    39
    QR Code
    24
    Customer Support
    11
    Customization
    11
    Simple
    11
    Cons
    QR Code Issues
    4
    Complexity
    3
    Expensive
    3
    Poor Customer Support
    3
    Pricing Issues
    3
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Uniqode features and usability ratings that predict user satisfaction
    9.7
    Ease of Use
    Average: 9.2
    9.1
    Digital Analytics
    Average: 8.9
    8.6
    Data Sharing and Exporting
    Average: 8.6
    8.8
    Geographic Targeting
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Uniqode
    Year Founded
    2019
    HQ Location
    New York
    LinkedIn® Page
    www.linkedin.com
    131 employees on LinkedIn®
    Phone
    +1 (646) 968 0378
Product Description
How are these determined?Information
This description is provided by the seller.

Uniqode (formerly Beaconstac) helps businesses connect the physical and digital world through QR Codes and digital business cards. With Uniqode, get the real-time data and dynamic control you need (t

Users
  • Owner
  • Director
Industries
  • Food & Beverages
  • Marketing and Advertising
Market Segment
  • 75% Small-Business
  • 20% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Uniqode is a platform that allows users to create and customize QR codes for sharing contact information and tracking data.
  • Reviewers appreciate the ease of use, customization options, and the ability to quickly exchange contact information, with many noting the platform's efficiency in capturing prospect information and converting them into sales.
  • Users reported issues with the color selection affecting scanability of the QR codes, difficulties with the editing process, and concerns about removed QR codes still appearing against their account totals.
Uniqode Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
39
QR Code
24
Customer Support
11
Customization
11
Simple
11
Cons
QR Code Issues
4
Complexity
3
Expensive
3
Poor Customer Support
3
Pricing Issues
3
View All Pros and Cons
Uniqode features and usability ratings that predict user satisfaction
9.7
Ease of Use
Average: 9.2
9.1
Digital Analytics
Average: 8.9
8.6
Data Sharing and Exporting
Average: 8.6
8.8
Geographic Targeting
Average: 8.6
Seller Details
Seller
Uniqode
Year Founded
2019
HQ Location
New York
LinkedIn® Page
www.linkedin.com
131 employees on LinkedIn®
Phone
+1 (646) 968 0378
BL.INK
(346)4.5 out of 5
7th Easiest To Use in Smart Link software
Save to My Lists
DealsSpecial offer!
25% Off: $74.25 to $449.25
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    BL.INK powers shortened URLs and QR codes with unlimited data and flexibility, plus a no-code CMS that turns millions of data into dynamic mobile microsites for every single product or experience at s

    Users
    • CEO
    • Founder
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 63% Small-Business
    • 19% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • BL.INK features and usability ratings that predict user satisfaction
    9.2
    Ease of Use
    Average: 9.2
    8.8
    Digital Analytics
    Average: 8.9
    8.9
    Data Sharing and Exporting
    Average: 8.6
    8.5
    Geographic Targeting
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Bl.Ink
    Year Founded
    2008
    HQ Location
    Austin, Texas
    LinkedIn® Page
    www.linkedin.com
    14 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

BL.INK powers shortened URLs and QR codes with unlimited data and flexibility, plus a no-code CMS that turns millions of data into dynamic mobile microsites for every single product or experience at s

Users
  • CEO
  • Founder
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 63% Small-Business
  • 19% Mid-Market
BL.INK features and usability ratings that predict user satisfaction
9.2
Ease of Use
Average: 9.2
8.8
Digital Analytics
Average: 8.9
8.9
Data Sharing and Exporting
Average: 8.6
8.5
Geographic Targeting
Average: 8.6
Seller Details
Seller
Bl.Ink
Year Founded
2008
HQ Location
Austin, Texas
LinkedIn® Page
www.linkedin.com
14 employees on LinkedIn®
Filters
Filter
Clear Filter
More Filters
Market Segments
All Segments
Small Business
Mid Market
Enterprise
Avg. Customer Review
Language
Pricing
Sort by
Clear All
Clear Filter
More Filters
Market Segments
All Segments
Small Business
Mid Market
Enterprise
Avg. Customer Review
Language
Pricing
Sort by
Clear All
6 Listings in Smart Link Available
  • Sort By:
    G2 Score

Recommended For You

Okta
Salesforce Platform
JumpCloud
1Password
Rippling IT