# Best Rewards and Incentives Software for Small Business

## How Many Rewards and Incentives Software Products Does G2 Track?

**Total Products under this Category:** 178

### Category Stats (Jul 2026)

- **Average Rating:** 4.59/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Incentivesmart Customer Loyalty (+1.25%) - Among all products in this category, Incentivesmart Customer Loyalty recorded the largest rating increase compared to last month

_Last updated: July 25, 2026_

## How Does G2 Rank Rewards and Incentives Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 60,600+ Authentic Reviews
- 178+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Rewards and Incentives Software
 ![G2 Grid® for Rewards and Incentives Software plotting products by satisfaction and market presence](https://www.g2.com/categories/rewards-and-incentives/grids.png?focus%5B%5D=118605&focus%5B%5D=40682&focus%5B%5D=121516&focus%5B%5D=122148&focus%5B%5D=102938&focus%5B%5D=21084&focus%5B%5D=141560&focus%5B%5D=2858)

Highlighted products: Tremendous, Awardco, Giftogram, Nectar, Guusto, Culture Cloud by O.C. Tanner, Stadium I Snackmagic I Swagmagic, and Tango.

Underlying data: [Grid® JSON](https://www.g2.com/categories/rewards-and-incentives/grids.json?focus%5B%5D=tremendous&focus%5B%5D=awardco&focus%5B%5D=giftogram&focus%5B%5D=nectar&focus%5B%5D=guusto&focus%5B%5D=culture-cloud-by-o-c-tanner&focus%5B%5D=stadium-i-snackmagic-i-swagmagic&focus%5B%5D=blackhawk-network-tango&segment=small-business)

**Sponsored**

### Giftogram

Giftogram is a free global platform that helps businesses send gift cards and prepaid cards with their chosen design, logo, and custom message in minutes. Founded on the idea of choice, recipients can decide where to redeem their Giftogram from thousands of today’s most popular retailers. We’re on a mission to help companies build better relationships with employees and customers by making gifts and incentives effortless to send and meaningful to receive. Learn more about how Giftogram is transforming corporate gifting, incentives, and payouts at giftogram.com.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=paid_promo&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=1114&secure%5Bchosen_at%5D=2026-07-28T10%3A05%3A31Z&secure%5Bmedium%5D=sponsored&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=121516&secure%5Bresource_id%5D=1114&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Frewards-and-incentives%2Fsmall-business&secure%5Btoken%5D=28afae9fcb6a333f4f69de977dc249e9c30b2c3248720109a3e8f02d7266ccea&secure%5Burl%5D=https%3A%2F%2Fwww.giftogram.com%2Fbenefits%2F&secure%5Burl_type%5D=paid_promos)

[
Tremendous
](https://www.g2.com/products/tremendous/reviews)

By [Tremendous](https://www.g2.com/sellers/tremendous)

[

4.8/5(1,234)

](https://www.g2.com/products/tremendous/reviews)

What do users say?

Users consistently praise the platform for its ease of use and flexibility in reward options, allowing recipients to choose from a wide variety of gift cards and payment methods. The intuitive interfa

Pros and Cons

[
Ease of Use (215)
](https://www.g2.com/products/tremendous/reviews?qs=pros-and-cons)[
Geographical Limitations (31)
](https://www.g2.com/products/tremendous/reviews?qs=pros-and-cons)

[
Awardco
](https://www.g2.com/products/awardco/reviews)

By [Awardco](https://www.g2.com/sellers/awardco)

[

4.9/5(6,323)

](https://www.g2.com/products/awardco/reviews)

What do users say?

Users consistently praise the product for its ease of use and wide variety of rewards, making it simple to recognize and appreciate colleagues. The platform's intuitive design and quick setup enhance

Pros and Cons

[
Ease of Use (1468)
](https://www.g2.com/products/awardco/reviews?qs=pros-and-cons)[
Limited Options (175)
](https://www.g2.com/products/awardco/reviews?qs=pros-and-cons)

[
Giftogram
](https://www.g2.com/products/giftogram/reviews)

By [Giftogram](https://www.g2.com/sellers/giftogram)

[

4.8/5(1,893)

](https://www.g2.com/products/giftogram/reviews)

What do users say?

Users consistently praise the product for its ease of use and flexibility in gift card options, allowing recipients to choose their preferred brands. The platform's ability to streamline bulk uploads

Pros and Cons

[
Ease of Use (417)
](https://www.g2.com/products/giftogram/reviews?qs=pros-and-cons)[
Gift Card Issues (50)
](https://www.g2.com/products/giftogram/reviews?qs=pros-and-cons)

[
Nectar
](https://www.g2.com/products/nectar/reviews)

By [Nectar HR](https://www.g2.com/sellers/nectar-hr)

[

4.7/5(8,571)

](https://www.g2.com/products/nectar/reviews)

What do users say?

Users consistently praise the platform for its ease of use and ability to facilitate meaningful recognition among colleagues. Many appreciate how it fosters a positive workplace culture by making it s

Pros and Cons

[
Recognition (1947)
](https://www.g2.com/products/nectar/reviews?qs=pros-and-cons)[
Limited Points (497)
](https://www.g2.com/products/nectar/reviews?qs=pros-and-cons)

[
Guusto
](https://www.g2.com/products/guusto/reviews)

By [Guusto](https://www.g2.com/sellers/guusto)

[

4.9/5(5,873)

](https://www.g2.com/products/guusto/reviews)

What do users say?

Users consistently praise the product for its ease of use and flexible gift options, making it simple to recognize and reward employees. The intuitive interface and quick redemption process enhance th

Pros and Cons

[
Ease of Use (475)
](https://www.g2.com/products/guusto/reviews?qs=pros-and-cons)[
Usage Difficulty (60)
](https://www.g2.com/products/guusto/reviews?qs=pros-and-cons)

[
Culture Cloud by O.C. Tanner
](https://www.g2.com/products/culture-cloud-by-o-c-tanner/reviews)

By [O.C. Tanner](https://www.g2.com/sellers/o-c-tanner)

[

4.8/5(1,812)

](https://www.g2.com/products/culture-cloud-by-o-c-tanner/reviews)

What do users say?

Users consistently highlight the platform's ease of use and intuitive interface, making it simple to recognize coworkers and redeem points. Reviewers also frequently praise the responsive customer sup

Pros and Cons

[
Customer Support (606)
](https://www.g2.com/products/culture-cloud-by-o-c-tanner/reviews?qs=pros-and-cons)[
Limited Options (87)
](https://www.g2.com/products/culture-cloud-by-o-c-tanner/reviews?qs=pros-and-cons)

[
Stadium I Snackmagic I...
](https://www.g2.com/products/stadium-i-snackmagic-i-swagmagic/reviews)

By [Stadium](https://www.g2.com/sellers/stadium-5f3e5e8b-7b5a-4aac-af46-a515653c1387)

[

4.8/5(2,261)

](https://www.g2.com/products/stadium-i-snackmagic-i-swagmagic/reviews)

What do users say?

Users consistently praise the platform for its easy navigation and wide variety of options, making the process of selecting and sending gifts straightforward and enjoyable. The ability for recipients

Pros and Cons

[
Ease of Use (352)
](https://www.g2.com/products/stadium-i-snackmagic-i-swagmagic/reviews?qs=pros-and-cons)[
Limited Options (54)
](https://www.g2.com/products/stadium-i-snackmagic-i-swagmagic/reviews?qs=pros-and-cons)

[
Tango
](https://www.g2.com/products/blackhawk-network-tango/reviews)

By [Blackhawk Network](https://www.g2.com/sellers/blackhawk-network)

[

4.7/5(525)

](https://www.g2.com/products/blackhawk-network-tango/reviews)

What do users say?

Users consistently praise Tango for its ease of use and the ability to send rewards quickly, making it a reliable choice for corporate gifting. The platform's wide variety of gift card options allows

Pros and Cons

[
Ease of Use (69)
](https://www.g2.com/products/blackhawk-network-tango/reviews?qs=pros-and-cons)[
Usage Difficulty (8)
](https://www.g2.com/products/blackhawk-network-tango/reviews?qs=pros-and-cons)

[
Xoxoday
](https://www.g2.com/products/xoxoday-xoxoday/reviews)

By [Xoxoday](https://www.g2.com/sellers/xoxoday-ee37ccd5-de71-4852-b9af-f858174a8d72)

[

4.6/5(1,577)

](https://www.g2.com/products/xoxoday-xoxoday/reviews)

What do users say?

Users consistently praise the platform for its extensive rewards catalog and responsive customer support, which enhance the overall experience of redeeming rewards. The ease of use and quick implement

Pros and Cons

[
Ease of Use (192)
](https://www.g2.com/products/xoxoday-xoxoday/reviews?qs=pros-and-cons)[
Redemption Issues (47)
](https://www.g2.com/products/xoxoday-xoxoday/reviews?qs=pros-and-cons)

[
Achievers
](https://www.g2.com/products/achievers/reviews)

By [Achievers](https://www.g2.com/sellers/achievers-d308f45b-8562-44a6-b216-71421eb35231)

[

4.6/5(9,595)

](https://www.g2.com/products/achievers/reviews)

What do users say?

Users consistently praise the platform for its ease of use and intuitive navigation, making it simple to recognize colleagues and celebrate achievements. The variety of rewards available enhances the

Pros and Cons

[
Recognition (2675)
](https://www.g2.com/products/achievers/reviews?qs=pros-and-cons)[
Limited Options (596)
](https://www.g2.com/products/achievers/reviews?qs=pros-and-cons)

[
Workhuman Social Recognition
](https://www.g2.com/products/workhuman-social-recognition/reviews)

By [Workhuman Cloud](https://www.g2.com/sellers/workhuman-cloud)

[

4.7/5(2,482)

](https://www.g2.com/products/workhuman-social-recognition/reviews)

What do users say?

Users consistently praise the platform for its ease of use and ability to foster a culture of peer recognition. Many appreciate how it makes recognition visible and meaningful, enhancing workplace mor

Pros and Cons

[
User Recognition (977)
](https://www.g2.com/products/workhuman-social-recognition/reviews?qs=pros-and-cons)[
Reward Limitations (252)
](https://www.g2.com/products/workhuman-social-recognition/reviews?qs=pros-and-cons)

[
Kudos
](https://www.g2.com/products/kudos/reviews)

By [Kudos](https://www.g2.com/sellers/kudos)

[

4.8/5(2,982)

](https://www.g2.com/products/kudos/reviews)

What do users say?

Users consistently praise the software for its ease of use and ability to foster team appreciation. Many appreciate how it allows for meaningful recognition of colleagues, enhancing workplace morale a

Pros and Cons

[
Recognition (491)
](https://www.g2.com/products/kudos/reviews?qs=pros-and-cons)[
Points Redemption (131)
](https://www.g2.com/products/kudos/reviews?qs=pros-and-cons)

[
Wellable
](https://www.g2.com/products/wellable/reviews)

By [Wellable](https://www.g2.com/sellers/wellable)

[

4.7/5(1,254)

](https://www.g2.com/products/wellable/reviews)

What do users say?

Users consistently praise the ease of use and motivating features of Wellable, highlighting how it effectively encourages healthy habits and activity tracking. The platform's engaging wellness challen

Pros and Cons

[
Ease of Use (272)
](https://www.g2.com/products/wellable/reviews?qs=pros-and-cons)[
Technical Issues (67)
](https://www.g2.com/products/wellable/reviews?qs=pros-and-cons)

[
Goody
](https://www.g2.com/products/goody-goody/reviews)

By [Goody](https://www.g2.com/sellers/goody)

[

4.8/5(234)

](https://www.g2.com/products/goody-goody/reviews)

What do users say?

Users consistently praise Goody for its wide variety of gifts and the ability for recipients to choose their own gifts, which enhances the gifting experience. The platform is noted for its ease of use

Pros and Cons

[
Ease of Use (107)
](https://www.g2.com/products/goody-goody/reviews?qs=pros-and-cons)[
Expensive (33)
](https://www.g2.com/products/goody-goody/reviews?qs=pros-and-cons)

[
Tillo
](https://www.g2.com/products/tillo/reviews)

By [Tillo](https://www.g2.com/sellers/tillo)

[

4.7/5(68)

](https://www.g2.com/products/tillo/reviews)

What do users say?

Users consistently praise the responsive customer support and user-friendly interface of Tillo, highlighting how these features enhance their overall experience. The platform's ability to provide a wi

Pros and Cons

[
Ease of Use (2)
](https://www.g2.com/products/tillo/reviews?qs=pros-and-cons)[
Limited Customization (1)
](https://www.g2.com/products/tillo/reviews?qs=pros-and-cons)

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[Browse Rewards and Incentives Themes](/categories/rewards-and-incentives/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna&nbsp;Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated 

Products classified in the overall Rewards and Incentives category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Rewards and Incentives to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Rewards and Incentives category.

In addition to qualifying for inclusion in the Rewards and Incentives Software category, to qualify for inclusion in the Small Business Rewards and Incentives Software category, a product must have at least 10 reviews left by a reviewer from a small business.

Top Tools at a Glance

| 

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Structured recognition programs with flexible redemption

 | 

User Review

"Motivating, Easy-to-Use Rewards That Keep Me Chasing My Goals"

 |
| 

 | 

Milestone and service award recognition with curated rewards

 | 

User Review

"Simple to Use, Great Rewards and Smooth Support Experience"

 |
| 

 | 

Company-wide peer recognition tied to values and rewards

 | 

User Review

"A Great Recognition Tool"

 |
| 

 | 

Lightweight peer recognition with redeemable points for remote teams

 | 

User Review

"Natural, Fun Recognition That Builds a Positive Workplace Culture"

 |
| 

 | 

Enterprise peer recognition with structured program administration

 | 

User Review

"Workhuman Social Recognition: Easy, Personalized Peer Recognition with Helpful AI"

 |
| 

 | 

Fast digital gifting with multi-retailer redemption and HRIS triggers

 | 

User Review

"Easy, Friendly Gift Card Redemption Experience"

 |
| 

 | 

Multi-brand digital gift card distribution at scale

 | 

User Review

"Giftogram makes gifting easy"

 |
| 

 | 

Bulk digital incentive distribution for research and referral programs

 | 

User Review

"Easy and Thorough Rewards Worldwide"

 |
| 

 | 

Values-aligned peer recognition with a social feed and rewards

 | 

User Review

"Transforming Workplace Appreciation with Kudos"

 |
| 

 | 

Personalized snack and swag delivery for distributed teams

 | 

User Review

"Stadium Makes Real-Time Recognition Easy and Boosts Employee Morale"

 |

* * *

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