Lead retrieval software helps exhibitors scan attendee badges and retrieve contact information at events. These tools are provisioned by, or tightly integrated with, event organizers: They're configured for each event, tied to the organizer's registration system, and may require organizer-issued hardware, a dedicated mobile scanning app, or API access to function.
Unlike event lead capture software, which is purchased and controlled by the exhibiting company and works universally across any event or venue, lead retrieval tools are provisioned per event, limited to the data made available through that event's registration system, and available only to exhibitors, not to non-exhibiting attendees. These tools are commonly used at trade shows, conferences, and expos in trade shows and exhibition solutions, and often appear as secondary features within broader event management platforms, event registration and ticketing systems, and mobile event apps. Lead retrieval also overlaps with event networking and matchmaking software.
To qualify for inclusion in the Lead Retrieval category, a product must:
- Be deployed and administered by the event organizer (or their registration/technology partner), which provisions exhibitor access on a per-event basis and controls which registration fields exhibitors receive
- Retrieve attendee data by scanning an event-issued badge credential: barcode, QR, NFC, or RFID, from the event's own registration system
- Provide an exhibitor-facing capture interface for the booth or show floor, such as a rented scanner, dedicated exhibitor app, or browser-based scanner
- Store retrieved leads in an exhibitor-accessible record available after the event
- Export lead data via file export, API, or integration