Top Free Customer Data Platforms (CDP) - Page 2

Hull allows sales, marketing and customer success teams to make sense of the whole customer journey and use all customer data that’s otherwise locked up and siloed away in dozens of separate tools and databases. It puts everyone customer-facing in your organization on the same page by creating one common set of customer data across the whole customer journey.

Create anything from surveys to web apps and portals - all in one place. Formaloo comes with a set of powerful building blocks to collect, organize, and understand your data. Teams of all sizes use Formaloo to build engagement surveys, membership portals, bulletin boards, chatbots, and many more tools to engage their audience.

RudderStack is the leading warehouse native CDP designed to help organizations efficiently collect, unify, and activate customer data across various channels. This end-to-end solution empowers data teams to streamline their data management processes, enabling businesses to leverage insights for growth and improved customer engagement. By integrating seamlessly with existing systems, RudderStack facilitates a comprehensive view of customer interactions, which is crucial for informed decision-making. Targeted primarily at data teams, RudderStack serves a diverse range of industries, including retail, finance, healthcare, media and technology. Its user-friendly interface and robust capabilities make it suitable for organizations looking to enhance their data strategy without the need for extensive technical expertise. Key features of RudderStack include its ability to integrate with various data sources and destinations, ensuring that organizations can centralize their customer data effectively. The platform supports a wide array of integrations with popular tools and services, allowing users to connect their existing tech stack effortlessly. Additionally, RudderStack offers advanced data transformation capabilities, enabling teams to clean and enrich their data before utilizing it for analytics or marketing campaigns. One of the standout benefits of RudderStack is its warehouse-native architecture, which allows businesses to store their customer data directly in their data warehouse. This approach not only enhances data security but also provides organizations with greater control over their data. By eliminating the need for third-party data storage solutions, RudderStack helps businesses reduce costs and improve data accessibility. Furthermore, the platform's flexibility allows for real-time data updates, ensuring that teams are always working with the most current information. Overall, RudderStack is a powerful tool for organizations aiming to harness the full potential of their customer data. With its comprehensive features and focus on unifying data from various sources, it stands out in the competitive landscape of customer data platforms, making it a valuable asset for businesses looking to drive growth and enhance customer experiences. Over 30,000 sites and apps run RudderStack including Crate & Barrel, Foot Locker, Glassdoor, Stripe, Allbirds, and more. RudderStack acquired Blendo in 2020

Actito is a SaaS customer engagement platform designed to help marketing teams independently create and orchestrate personalized omnichannel experiences. This innovative solution empowers businesses to engage their customers effectively across various channels, ensuring that marketing efforts are not only cohesive but also tailored to individual preferences and behaviors. Targeted primarily at mid-sized to large companies, Actito serves organizations that require a comprehensive and unified approach to their marketing activities. By consolidating customer data into a single platform, Actito enables marketing teams to manage their campaigns more efficiently. The platform is particularly beneficial for businesses looking to enhance their customer engagement strategies through real-time, personalized messaging across multiple channels, including email, SMS, push notifications, WhatsApp, RCS, Wallet, ad audiences, call centers, and print. One of the standout features of Actito is its ability to centralize and activate customer data. This functionality allows users to design and target messages that resonate with their audience, enhancing the overall effectiveness of marketing campaigns. The integration of artificial intelligence further streamlines the marketing process, making it more agile and responsive to changing customer needs. By leveraging AI, Actito helps marketers analyze data trends and optimize their strategies, ultimately driving growth and improving customer relationships. Additionally, Actito's secure European infrastructure ensures that customer data is handled with the utmost care, adhering to strict privacy regulations. This focus on data security is particularly appealing to companies operating within the EU or those that prioritize compliance with data protection laws. With headquarters in Belgium and offices in France and Spain, Actito has established a strong presence in the European market and currently supports over 250 clients worldwide. In summary, Actito is more than just a marketing tool; it is a comprehensive platform that supports businesses in transforming their marketing efforts into significant growth drivers. By offering a unified solution for managing customer engagement across various channels, Actito enables organizations to create personalized experiences that foster customer loyalty and drive business success.

The CustomerLabs 1PD Ops Platform is a no-code tool designed to empower marketers by collecting, unifying, and activating first-party data from multiple sources. This platform enhances customer data management and enables personalized marketing campaigns across channels, without technical dependencies. Key Features: Data Collection & Identity Resolution: The platform collects data from websites, CRMs, point-of-sale systems, and other offline sources, unifying them into a comprehensive customer profile. Identity resolution maps anonymous users across multiple touchpoints for a complete 360° view of customer behavior. Advanced Segmentation & Personalization: Create custom audience segments based on user activity (e.g., high-value customers or repeat buyers). These segments help marketers design personalized campaigns across multiple channels like Google Ads, Facebook, and email. Server-Side Tracking & First-Party Server Cookies: The platform offers robust server-side tracking, ensuring that key audience signals are accurately captured and synced with ad platforms, even with modern privacy restrictions. Additionally, it employs lifelong first-party server cookies, which prevent cookie expiration (e.g., fbclid, gclid) and improve attribution and reporting by storing cookies indefinitely​. Offline & Enhanced Conversions: Sync and analyze offline purchase data with online campaigns to enhance Google Offline Conversions and LinkedIn CAPI, optimizing full-funnel performance and reducing acquisition costs. Improved ROAS & Attribution: By maintaining persistent server-side cookies and real-time data syncing, the platform helps achieve higher audience match rates, improving ROAS and ensuring that campaigns are optimized for high-intent, high-value users

Endear helps retail brands turn customer relationships into revenue. Our retail CRM and clienteling platform gives your team the tools they need to sell more effectively, whether they're on the sales floor or reaching out to customers across email and text. We believe retail success comes from authentic connections. That's why we've built a platform that helps your sales team create personalized experiences at scale. Store associates and marketing teams use Endear to understand their customers better, reach out with targeted campaigns, and track the impact of every interaction. Our signature Shoppable Stories feature lets your team curate personalized product recommendations that feel like getting style advice from a friend. Plus, with integrated live chat, your online shoppers get the same high-touch service they'd experience in store. The result? Bigger cart sizes, higher conversion rates, and customers who keep coming back. What sets us apart is our laser focus on retail. We're not just another CRM – we're built specifically for brands who understand that genuine customer relationships are the key to growth. By combining customer data, communication tools, and performance tracking in one platform, we help your team deliver the kind of personalized shopping experience that drives real results.

B2Metric is an AI/ML-powered data analytics platform that enables marketing, data analytics, and CRM teams to better understand customer trends and behaviors. B2Metric uses machine learning to automate data analysis and generate predictive insights, which can be used to improve customer engagement, retention, and growth.

Dynamics 365 Customer Insights is a powerful, real-time customer data platform (CDP) brings together transactional, behavioral, and demographic data to create multi‑dimensional profiles. Activate real‑time insights across the customer journey and on destinations including analytics, marketing, advertising, and customer engagement platforms through turnkey integrations with Microsoft and third‑party applications.

BlueConic, the leading pure-play customer data platform, liberates companies’ first-party data from disparate systems and makes it accessible wherever and whenever it is required to transform customer relationships and drive business growth. Over 350 companies worldwide, including Forbes, Heineken, Michelin, Telia Company, and VF Corp, use BlueConic to unify data into persistent, individual-level profiles and then activate it across customer touchpoints and systems in support of a wide range of growth-focused initiatives, including customer lifecycle orchestration, modeling and analytics, digital products and experiences, audience-based monetization, and more. BlueConic is a global company with offices in the US and Europe.

BambooBox helps growth marketing teams drive revenue across the GTM motions viz. aquisition, cross-sell and upsell. The platform has 4 building blocks: 1. A powerful CDP Engine Ingest, cleanse, organize, visualize and analyze data across customer touch points. 2. AI-driven 6-D scoring Determine journey stages and prioritize key accounts. 3. Next-best-action insights Receive actionable recommendations across the buyer journey to increase funnel velocity. 4. Robust segmentation & orchestration Intelligent segmentation for multi-channel campaign execution. Fast-growing B2B companies like airtel Business, Algonomy, Capillary, DarwinBox, Exotel, Rootstock, Qwickcilver, Mobisy, SupportLogic and Arrowstream have chosen BambooBox to drive revenue faster. Want to experience the difference for yourself? Hit us up and find out. www.bamboobox.ai

SeekWell is the easiest way to sync your customer data between your data warehouse and the operational apps you use every day in customer success, sales, and marketing, with the SQL you already know. Sign up for your 14-day free trial here: https://bit.ly/3aSMxs3

eSputnik is an omnichhannel customer data platform (CDP) that allows to manage cross-channel messaging campaigns via Email, web and mobile push, in-app, app inbox, widgets in a single system, segment audience according to the customer's interestes, create product recommendations based on client's behaviour and easily automate all your marketing activities. Features for advanced eCommerce projects: - Dynamic content depending on stock availability, geo, browsing history or by feed. - AI-based personalized product recommendations: 198 ready and tested algorithms for recommendation generation are included in the system, custom development is possible. - Advanced segmentation: by user behavior, events, parameters, RFM analysis, cohort analysis, predictive segmentation, value-based customer segmentation. - 15 pro-triggers for ecommerce - created segments and events, campaign timeframes. - Multilanguage allows to automate work with scripts, templates, scheduling of mailings. - Conditional dynamic blocks targeted on additional data enrichment. - Dynamic message content queue prioritization based on previous behavior. - Messaging frequency control. - High server/ip reputation for inbox deliverability. - ​​High delivery speed for flash sales.

Kizen helps enterprise leaders empower their teams with unprecedented autonomy, efficiency, and agility. Integrate with your current tech stack or power all of your data, sales, marketing, HR, and operations initiatives using Kizen as the heart of your enterprise. SKYROCKET SALES PRODUCTIVITY & PREDICTABILITY. Close more deals faster with suggested next best actions, predictive forecasts, and low performance alerts. AI-DRIVEN, AUTO-DEPLOYED 1-TO-1 JOURNEYS. Hyper-automated customer journeys that learn from every data point in your business. IDENTIFY & HIRE STAR TALENT AT WARP SPEED. AI-assisted HR administration to hire quickly, automate & adapt workflows, and retain your MVPs. AI-ACCELERATED IT SUPPORT, DATA OPS, & APP CREATION. Unified, centralized data plus a no-code interface allow you to launch in hours what used to take weeks. MAXIMIZE EXPERIENCES & EFFICIENCY USING AUTOMATION. Streamline workflows and manage, automate, & support initiatives in real-time using a single, no-code application.

Lemnisk's Customer Data Platform-led personalization and real-time marketing automation solution delivers superior customer experiences that result in increased conversions, retention, and growth for enterprises. The key capabilities include: ● No code connectors to bring together silo-ed marketing data sources and create a real-time one view of every customer ● Orchestrate individual customer journeys across the marketing tool ecosystem on the right channels at the right time using a proprietary in-built machine learning engine ● Create 1:1 personalized experiences for each user across multiple marketing channels Lemnisk has offices in Boston, Singapore, Dubai, and Bangalore. Lemnisk is ISO 27001 and ISO 27018 certified. For more information, please visit: www.lemnisk.co

Sweet Analytics, at the centre of all your data. Sweet connects with all the marketing platforms that you know and love and brings it all under one roof. Helping you understand customer retention and acquisition to drive your business forward. What we do... Customer Data To understand your customers you first need to understand all their interactions. Armed with a deep understanding of each of our customers, Sweet Analytics can help you to reach them more effectively with our unique personalisation tools. Single Customer View At the heart of Sweet Analytics is one of the most advanced Single Customer Views in the market. Using all available integrations we build a complete customer profile for all interactions with your brand, which are made readily available through our dashboards. Sweet Tracker™ Our proprietary technology allows us to unify browsing behaviour with Single Customer View, providing impartial attribution and linking sales to web interactions. With the ability of real-time interventions and cross-device tracking we can deliver personalised customer journeys. Attribution Tackling the Holy Grail of marketing Sweet provides the single point of truth between the reality of sales and the mendacity of marketing platforms. Helping you more accurately judge the ROI of your marketing investment.