It is a truly powerful program that has allowed us to harmonize our databases and make them communicate. Review collected by and hosted on G2.com.
Not user-friendly enough, without a minimum of technical background, not easy to use Review collected by and hosted on G2.com.
The catalog of available integrations in the platform is quite interesting and useful for all the differents teams and platforms involved in our activity Review collected by and hosted on G2.com.
We try the tracking and we didn't have always great results and sometimes has been hard at work. Review collected by and hosted on G2.com.
With Hull, we can connect our product Database with Salesforce, Intercom, Salesloft without any effort. You just have to map your field and plan your synchronisation. It's almost real time so you can enjoy instant data changes in all tools. It saved us a lot of internal dev time and helped us to scale faster. Review collected by and hosted on G2.com.
Reliability. You don't always understand synchronisation failed. Hull is often down and it's a huge pain for that kind of SaaS. Review collected by and hosted on G2.com.
Hull enables to keep all of our data in sync without worrying about time-consuming api integrations and tools that don't work with each other. We can send and receive web-hooks, we can add custom code through the data processor and we can enrich all of our users profiles through Clearbit. Amazing!Also, through Clearbit we get access to the first, sign-up and last touch attribution data for any user so we can see exactly what is their path to conversion and through utm parameters we can attribute ROI to our marketing campaigns. This enables us to do a much better job in attribution. Review collected by and hosted on G2.com.
Having a direct relationship with their product manager helps us because if they don't have a feature or if there is something to add, we can make sure it's on their roadmap! so nothing really to say here. I think there is a lot that can be added in terms of "codeless manipulation" and I believe the team at Hull is working very hard to make this happen! Review collected by and hosted on G2.com.
They give you a unified view of your users. They remove the need to have to develop and maintain custom integrations with 3rd party providers. Review collected by and hosted on G2.com.
The catalog of available integrations is slim. This is because they go for depth before breadth, but if critical integrations are missing it may not work for you. Review collected by and hosted on G2.com.
2-ways connectors: it enables us to properly sync any changes on our customer data across 10+ SaaS solutions and have a consistent representation of our user journey at any given time.
Segmentation engine: best I ever encountered enable us to precisely target from macro to micro elements our customer base. Event attributes-based segmentation just kill all alternatives during our benchmark.
Last but not least: our CSM, amazing reactivity, always in a diligent and problem solving mind-set Review collected by and hosted on G2.com.
Adding retroactive events attributes: can be a pain to add new attributes to our "legacy" Events
Documentations not always up to date Review collected by and hosted on G2.com.
Easy to setup and sync data between Hubspot, Mailchimp and other tools we have used it with. Review collected by and hosted on G2.com.
We tried using some of their more advanced website customer tracking and then doing ads to those but didn't have great results. I think Hull worked properly, we just didn't have the right criteria and ad strategies. Hopefully we will try it again, the ABM capabilities it could enable seemed really powerful. Review collected by and hosted on G2.com.
- Gives a well-rounded view of your contacts. One source of truth.
- The segmentation capabilities are unmatched.
- Awesome support team. Review collected by and hosted on G2.com.
In the beginning we were a little disappointed in the available, out-of-the box integrations but the team has been hard at work. That situation is no longer an issue. Review collected by and hosted on G2.com.
Hull has given us the ability to manage all of our analytics, data warehouses and 3rd party tools all in one place. This makes it so easy to complete any marketing automation and keep all of the data in one place. Review collected by and hosted on G2.com.
The UX isn't the most intuitive and it is a bit slow at times, but it is a work in progress. Their amazing team has always responded to any queries I have in under 24 hours. Review collected by and hosted on G2.com.
- Cut our implementation time for a big project in half
- Smartly architected - simple enough to be easy to implement, flexible enough to fit a variety of use cases.
- Very strong customer service - the team were always there to assist with questions. Review collected by and hosted on G2.com.
- Onboarding & UX - the user interface could do a better job at communicating what the different parts of the product do, perhaps by incorporating inline tip cards or training videos. I found that we leaned on asking the team for advice at times when we could have self-served. I much prefer being able to self-serve as much as posisble. Review collected by and hosted on G2.com.
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