The Top 20 Customer Data Platform (CDP) Software

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The Top 20 Customer Data Platform (CDP) Software
G2 Satisfaction Score
Compare
Overall Satisfaction Score
91
Satisfaction
Ease of Use
Avg 87%
88%
Meets Requirements
Avg 90%
92%
Ease of Doing Business With
Avg 94%
93%
Setup and Support
Ease of Setup
Avg 85%
85%
Quality of Support
Avg 94%
96%
Ease of Admin
Avg 87%
91%
Top Industries Represented
Retail
20
Marketing and Advertising
12
Apparel & Fashion
12
Leisure, Travel & Tourism
11
Overall Satisfaction Score
89
Satisfaction
Ease of Use
Avg 87%
90%
Meets Requirements
Avg 90%
90%
Ease of Doing Business With
Avg 94%
92%
Setup and Support
Ease of Setup
Avg 85%
82%
Quality of Support
Avg 94%
91%
Ease of Admin
Avg 87%
88%
Top Industries Represented
Retail
23
Consumer Goods
10
Sporting Goods
8
Marketing and Advertising
5
Overall Satisfaction Score
87
Satisfaction
Ease of Use
Avg 87%
92%
Meets Requirements
Avg 90%
94%
Ease of Doing Business With
Avg 94%
100%
Setup and Support
Ease of Setup
Avg 85%
95%
Quality of Support
Avg 94%
98%
Ease of Admin
Avg 87%
86%
Top Industries Represented
Retail
12
Marketing and Advertising
4
Apparel & Fashion
4
Health, Wellness and Fitness
4
Overall Satisfaction Score
85
Satisfaction
Ease of Use
Avg 87%
90%
Meets Requirements
Avg 90%
93%
Ease of Doing Business With
Avg 94%
89%
Setup and Support
Ease of Setup
Avg 85%
88%
Quality of Support
Avg 94%
89%
Ease of Admin
Avg 87%
90%
Top Industries Represented
Computer Software
18
Information Technology and Services
13
Internet
8
Marketing and Advertising
7
Overall Satisfaction Score
78
Satisfaction
Ease of Use
Avg 87%
89%
Meets Requirements
Avg 90%
91%
Ease of Doing Business With
Avg 94%
90%
Setup and Support
Ease of Setup
Avg 85%
79%
Quality of Support
Avg 94%
94%
Ease of Admin
Avg 87%
92%
Top Industries Represented
Gambling & Casinos
34
Entertainment
3
Marketing and Advertising
3
Accounting
2
Overall Satisfaction Score
78
Satisfaction
Ease of Use
Avg 87%
86%
Meets Requirements
Avg 90%
98%
Ease of Doing Business With
Avg 94%
99%
Setup and Support
Ease of Setup
Avg 85%
90%
Quality of Support
Avg 94%
99%
Ease of Admin
Avg 87%
86%
Top Industries Represented
Computer Software
16
Information Technology and Services
10
Computer & Network Security
1
Automotive
1
Overall Satisfaction Score
76
Satisfaction
Ease of Use
Avg 87%
81%
Meets Requirements
Avg 90%
89%
Ease of Doing Business With
Avg 94%
93%
Setup and Support
Ease of Setup
Avg 85%
83%
Quality of Support
Avg 94%
93%
Ease of Admin
Avg 87%
90%
Top Industries Represented
Financial Services
11
Retail
7
E-Learning
7
Computer Software
6
Overall Satisfaction Score
75
Satisfaction
Ease of Use
Avg 87%
86%
Meets Requirements
Avg 90%
89%
Ease of Doing Business With
Avg 94%
90%
Setup and Support
Ease of Setup
Avg 85%
78%
Quality of Support
Avg 94%
96%
Ease of Admin
Avg 87%
86%
Top Industries Represented
Retail
31
Consumer Goods
11
Apparel & Fashion
6
Food & Beverages
3
Overall Satisfaction Score
70
Satisfaction
Ease of Use
Avg 87%
78%
Meets Requirements
Avg 90%
89%
Ease of Doing Business With
Avg 94%
93%
Setup and Support
Ease of Setup
Avg 85%
77%
Quality of Support
Avg 94%
93%
Ease of Admin
Avg 87%
77%
Top Industries Represented
Financial Services
8
Retail
6
Media Production
5
Leisure, Travel & Tourism
5
Overall Satisfaction Score
70
Satisfaction
Ease of Use
Avg 87%
89%
Meets Requirements
Avg 90%
86%
Ease of Doing Business With
Avg 94%
94%
Setup and Support
Ease of Setup
Avg 85%
82%
Quality of Support
Avg 94%
99%
Ease of Admin
Avg 87%
82%
Top Industries Represented
Marketing and Advertising
5
Internet
4
Apparel & Fashion
4
Retail
3
69
Overall Satisfaction Score
69
Satisfaction
Ease of Use
Avg 87%
90%
Meets Requirements
Avg 90%
88%
Ease of Doing Business With
Avg 94%
88%
Setup and Support
Ease of Setup
Avg 85%
82%
Quality of Support
Avg 94%
90%
Ease of Admin
Avg 87%
79%
Top Industries Represented
Computer Software
19
Information Technology and Services
6
Financial Services
2
Hospital & Health Care
2
67
Overall Satisfaction Score
67
Satisfaction
Ease of Use
Avg 87%
88%
Meets Requirements
Avg 90%
88%
Ease of Doing Business With
Avg 94%
93%
Setup and Support
Ease of Setup
Avg 85%
93%
Quality of Support
Avg 94%
96%
Ease of Admin
Avg 87%
96%
Top Industries Represented
Marketing and Advertising
4
Consumer Goods
3
Apparel & Fashion
2
Internet
2
Overall Satisfaction Score
67
Satisfaction
Ease of Use
Avg 87%
87%
Meets Requirements
Avg 90%
87%
Ease of Doing Business With
Avg 94%
100%
Setup and Support
Ease of Setup
Avg 85%
93%
Quality of Support
Avg 94%
94%
Ease of Admin
Avg 87%
98%
Top Industries Represented
Information Technology and Services
3
Health, Wellness and Fitness
2
Cosmetics
2
Telecommunications
2
Overall Satisfaction Score
66
Satisfaction
Ease of Use
Avg 87%
85%
Meets Requirements
Avg 90%
88%
Ease of Doing Business With
Avg 94%
97%
Setup and Support
Ease of Setup
Avg 85%
87%
Quality of Support
Avg 94%
95%
Ease of Admin
Avg 87%
87%
Top Industries Represented
Internet
6
Computer Software
4
Marketing and Advertising
4
Retail
4
#15
Hull
65
Overall Satisfaction Score
65
Satisfaction
Ease of Use
Avg 87%
82%
Meets Requirements
Avg 90%
93%
Ease of Doing Business With
Avg 94%
96%
Setup and Support
Ease of Setup
Avg 85%
81%
Quality of Support
Avg 94%
97%
Ease of Admin
Avg 87%
81%
Top Industries Represented
Computer Software
11
Financial Services
5
Information Technology and Services
5
Internet
4
Overall Satisfaction Score
60
Satisfaction
Ease of Use
Avg 87%
82%
Meets Requirements
Avg 90%
91%
Ease of Doing Business With
Avg 94%
96%
Setup and Support
Ease of Setup
Avg 85%
82%
Quality of Support
Avg 94%
93%
Ease of Admin
Avg 87%
85%
Top Industries Represented
Marketing and Advertising
7
Internet
5
Computer Software
5
Education Management
5
59
Overall Satisfaction Score
59
Satisfaction
Ease of Use
Avg 87%
86%
Meets Requirements
Avg 90%
89%
Ease of Doing Business With
Avg 94%
94%
Setup and Support
Ease of Setup
Avg 85%
81%
Quality of Support
Avg 94%
93%
Ease of Admin
Avg 87%
79%
Top Industries Represented
Retail
10
Marketing and Advertising
3
Consumer Services
2
Consumer Goods
2
Overall Satisfaction Score
55
Satisfaction
Ease of Use
Avg 87%
86%
Meets Requirements
Avg 90%
86%
Ease of Doing Business With
Avg 94%
100%
Setup and Support
Ease of Setup
Avg 85%
76%
Quality of Support
Avg 94%
96%
Ease of Admin
Avg 87%
91%
Top Industries Represented
Retail
4
Computer Software
2
Apparel & Fashion
2
Consumer Goods
1
52
Overall Satisfaction Score
52
Satisfaction
Ease of Use
Avg 87%
89%
Meets Requirements
Avg 90%
93%
Ease of Doing Business With
Avg 94%
91%
Setup and Support
Ease of Setup
Avg 85%
94%
Quality of Support
Avg 94%
94%
Ease of Admin
Avg 87%
92%
Top Industries Represented
Marketing and Advertising
3
Biotechnology
1
Computer Hardware
1
E-Learning
1
Overall Satisfaction Score
43
Satisfaction
Ease of Use
Avg 87%
90%
Meets Requirements
Avg 90%
89%
Ease of Doing Business With
Avg 94%
85%
Setup and Support
Ease of Setup
Avg 85%
85%
Quality of Support
Avg 94%
90%
Ease of Admin
Avg 87%
93%
Top Industries Represented
Computer Software
8
Information Technology and Services
2
Marketing and Advertising
2
Computer Networking
1