# Top 10 SAS Customer Intelligence 360 Alternatives &amp; Competitors
**Average Rating:** 4.4/5
**Total Number of Reviews:** 144
SAS Customer Intelligence 360 is not the only option for Customer Journey Mapping Tools. Explore other competing options and alternatives. Customer Journey Mapping Tools is a widely used technology, and many people are seeking high quality, top rated software solutions with a/b testing, online behavior tracking, and budgeting. Other important factors to consider when researching alternatives to SAS Customer Intelligence 360 include integration and campaigns. The best overall SAS Customer Intelligence 360 alternative is Agentforce Marketing (formerly Salesforce Marketing Cloud). Other similar apps like SAS Customer Intelligence 360 are Insider One, SAP Engagement Cloud (formerly SAP Emarsys), Braze, and Bloomreach. SAS Customer Intelligence 360 alternatives can be found in [Customer Journey Mapping Tools](https://www.g2.com/categories/customer-journey-mapping) but may also be in [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing) or [Marketing Automation Software](https://www.g2.com/categories/marketing-automation).


## Best Paid &amp; Free Alternatives to SAS Customer Intelligence 360
  - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews)
  - [Insider One](https://www.g2.com/products/insider-one/reviews)
  - [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews)
  - [Braze](https://www.g2.com/products/braze/reviews)
  - [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews)
  - [MoEngage](https://www.g2.com/products/moengage/reviews)
  - [CleverTap](https://www.g2.com/products/clevertap/reviews)
  - [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews)
  - [Google Analytics](https://www.g2.com/products/google-analytics/reviews)
  - [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews)

## Top 10 Alternatives to SAS Customer Intelligence 360 Recently Reviewed By G2 Community
Browse options below. Based on reviewer data, you can see how SAS Customer Intelligence 360 stacks up to the competition, check reviews from current &amp; previous users in industries like Marketing and Advertising, Consulting, and Retail, and find the best product for your business.


  ### 1. [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews)
By Salesforce
**Average Rating:** 4.0/5
**Total Reviews:** 4,628
Salesforce Email Studio email marketing tool (formerly ExactTarget) is a targeted email marketing provider for Fortune 500 and Small Businesses alike.


Reviewers say compared to SAS Customer Intelligence 360, Agentforce Marketing (formerly Salesforce Marketing Cloud) is:
- Slower to reach roi
- Easier to admin
Categories in common with SAS Customer Intelligence 360: [Customer Journey Mapping](https://www.g2.com/categories/customer-journey-mapping), [Marketing Analytics](https://www.g2.com/categories/marketing-analytics), [Marketing Automation](https://www.g2.com/categories/marketing-automation), [Personalization](https://www.g2.com/categories/personalization), [Personalization Engines](https://www.g2.com/categories/personalization-engines)

**Compare:** [SAS Customer Intelligence 360 vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-sas-customer-intelligence-360-sas)
**Compare Agentforce Marketing (formerly Salesforce Marketing Cloud) with other alternatives:**
- [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Insider One](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-insider-one)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Braze](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-braze)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Bloomreach](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-bloomreach-bloomreach)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs MoEngage](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-moengage)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs CleverTap](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-clevertap)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-agentforce-marketing-formerly-salesforce-marketing-cloud)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Google Analytics](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-google-analytics)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-agentforce-marketing-formerly-salesforce-marketing-cloud)

  ### 2. [Insider One](https://www.g2.com/products/insider-one/reviews)
By Insider One
**Average Rating:** 4.8/5
**Total Reviews:** 1,409
Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One provides the ultimate vendor experience for 2,000+ customers, helping teams be first, be focused, and be progressive, redefining what it means to lead in customer engagement.


Reviewers say compared to SAS Customer Intelligence 360, Insider One is:
- Easier to admin
- Easier to do business with
- Easier to set up
Categories in common with SAS Customer Intelligence 360: [Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp), [Marketing Automation](https://www.g2.com/categories/marketing-automation), [Personalization](https://www.g2.com/categories/personalization), [Personalization Engines](https://www.g2.com/categories/personalization-engines)

**Compare:** [SAS Customer Intelligence 360 vs Insider One](https://www.g2.com/compare/insider-one-vs-sas-customer-intelligence-360-sas)
**Compare Insider One with other alternatives:**
- [Insider One vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-insider-one)
- [Insider One vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/insider-one-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [Insider One vs Braze](https://www.g2.com/compare/braze-vs-insider-one)
- [Insider One vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-insider-one)
- [Insider One vs MoEngage](https://www.g2.com/compare/insider-one-vs-moengage)
- [Insider One vs CleverTap](https://www.g2.com/compare/clevertap-vs-insider-one)
- [Insider One vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-insider-one)
- [Insider One vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-insider-one)
- [Insider One vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-insider-one)

  ### 3. [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews)
By SAP
**Average Rating:** 4.3/5
**Total Reviews:** 636
SAP Engagement Cloud (formerly SAP Emarsys) empowers digital marketing leaders and business owners with the only omnichannel customer engagement platform built to accelerate business outcomes. By rapidly aligning desired business results with proven omnichannel customer engagement strategies — crowdsourced from leading brands across your industry — our platform enables you to accelerate time to value, deliver superior 1:1 experiences and produce measurable results ... fast. Join more than 2,500 companies who trust Emarsys to deliver the predictable, profitable outcomes that their businesses demand and the highly personalized omnichannel experiences that their customers deserve.


Reviewers say compared to SAS Customer Intelligence 360, SAP Engagement Cloud (formerly SAP Emarsys) is:
- Easier to admin
- Slower to reach roi
- Easier to do business with
Categories in common with SAS Customer Intelligence 360: [Marketing Analytics](https://www.g2.com/categories/marketing-analytics), [Digital Analytics](https://www.g2.com/categories/digital-analytics), [Marketing Automation](https://www.g2.com/categories/marketing-automation), [Personalization Engines](https://www.g2.com/categories/personalization-engines)

**Compare:** [SAS Customer Intelligence 360 vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/sap-engagement-cloud-formerly-sap-emarsys-vs-sas-customer-intelligence-360-sas)
**Compare SAP Engagement Cloud (formerly SAP Emarsys) with other alternatives:**
- [SAP Engagement Cloud (formerly SAP Emarsys) vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [SAP Engagement Cloud (formerly SAP Emarsys) vs Insider One](https://www.g2.com/compare/insider-one-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [SAP Engagement Cloud (formerly SAP Emarsys) vs Braze](https://www.g2.com/compare/braze-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [SAP Engagement Cloud (formerly SAP Emarsys) vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [SAP Engagement Cloud (formerly SAP Emarsys) vs MoEngage](https://www.g2.com/compare/moengage-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [SAP Engagement Cloud (formerly SAP Emarsys) vs CleverTap](https://www.g2.com/compare/clevertap-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [SAP Engagement Cloud (formerly SAP Emarsys) vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [SAP Engagement Cloud (formerly SAP Emarsys) vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [SAP Engagement Cloud (formerly SAP Emarsys) vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-sap-engagement-cloud-formerly-sap-emarsys)

  ### 4. [Braze](https://www.g2.com/products/braze/reviews)
By Braze
**Average Rating:** 4.5/5
**Total Reviews:** 1,685
Create powerful customer engagement with ease, at any scale


Reviewers say compared to SAS Customer Intelligence 360, Braze is:
- Easier to admin
- Easier to do business with
Categories in common with SAS Customer Intelligence 360: [Marketing Automation](https://www.g2.com/categories/marketing-automation), [Personalization](https://www.g2.com/categories/personalization), [Personalization Engines](https://www.g2.com/categories/personalization-engines)

**Compare:** [SAS Customer Intelligence 360 vs Braze](https://www.g2.com/compare/braze-vs-sas-customer-intelligence-360-sas)
**Compare Braze with other alternatives:**
- [Braze vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-braze)
- [Braze vs Insider One](https://www.g2.com/compare/braze-vs-insider-one)
- [Braze vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/braze-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [Braze vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-braze)
- [Braze vs MoEngage](https://www.g2.com/compare/braze-vs-moengage)
- [Braze vs CleverTap](https://www.g2.com/compare/braze-vs-clevertap)
- [Braze vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-braze)
- [Braze vs Google Analytics](https://www.g2.com/compare/braze-vs-google-analytics)
- [Braze vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-braze)

  ### 5. [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews)
By Bloomreach
**Average Rating:** 4.6/5
**Total Reviews:** 772
Bloomreach personalizes the e-commerce experience by unifying real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience continuously reflects a changing customer as they shop. With the scale of AI, this creates endless new paths to purchase.


Reviewers say compared to SAS Customer Intelligence 360, Bloomreach is:
- Easier to do business with
- Easier to admin
- Better at support
Categories in common with SAS Customer Intelligence 360: [Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp), [Marketing Automation](https://www.g2.com/categories/marketing-automation), [Personalization](https://www.g2.com/categories/personalization), [Personalization Engines](https://www.g2.com/categories/personalization-engines)

**Compare:** [SAS Customer Intelligence 360 vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-sas-customer-intelligence-360-sas)
**Compare Bloomreach with other alternatives:**
- [Bloomreach vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-bloomreach-bloomreach)
- [Bloomreach vs Insider One](https://www.g2.com/compare/bloomreach-bloomreach-vs-insider-one)
- [Bloomreach vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/bloomreach-bloomreach-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [Bloomreach vs Braze](https://www.g2.com/compare/bloomreach-bloomreach-vs-braze)
- [Bloomreach vs MoEngage](https://www.g2.com/compare/bloomreach-bloomreach-vs-moengage)
- [Bloomreach vs CleverTap](https://www.g2.com/compare/bloomreach-bloomreach-vs-clevertap)
- [Bloomreach vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-bloomreach-bloomreach)
- [Bloomreach vs Google Analytics](https://www.g2.com/compare/bloomreach-bloomreach-vs-google-analytics)
- [Bloomreach vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-bloomreach-bloomreach)

  ### 6. [MoEngage](https://www.g2.com/products/moengage/reviews)
By MoEngage
**Average Rating:** 4.5/5
**Total Reviews:** 524
With MoEngage, companies can orchestrate campaigns across channels like push, email, in-app messaging, web push and sms, with auto-optimization towards higher conversions powered by machine learning.


Reviewers say compared to SAS Customer Intelligence 360, MoEngage is:
- Easier to admin
- Easier to set up
- Easier to do business with
Categories in common with SAS Customer Intelligence 360: [Customer Journey Mapping](https://www.g2.com/categories/customer-journey-mapping), [Marketing Analytics](https://www.g2.com/categories/marketing-analytics), [Marketing Automation](https://www.g2.com/categories/marketing-automation), [Personalization](https://www.g2.com/categories/personalization), [Personalization Engines](https://www.g2.com/categories/personalization-engines)

**Compare:** [SAS Customer Intelligence 360 vs MoEngage](https://www.g2.com/compare/moengage-vs-sas-customer-intelligence-360-sas)
**Compare MoEngage with other alternatives:**
- [MoEngage vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-moengage)
- [MoEngage vs Insider One](https://www.g2.com/compare/insider-one-vs-moengage)
- [MoEngage vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/moengage-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [MoEngage vs Braze](https://www.g2.com/compare/braze-vs-moengage)
- [MoEngage vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-moengage)
- [MoEngage vs CleverTap](https://www.g2.com/compare/clevertap-vs-moengage)
- [MoEngage vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-moengage)
- [MoEngage vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-moengage)
- [MoEngage vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-moengage)

  ### 7. [CleverTap](https://www.g2.com/products/clevertap/reviews)
By CleverTap
**Average Rating:** 4.6/5
**Total Reviews:** 664
CleverTap is the leading mobile marketing platform that helps marketers and growth teams understand, segment and engage their users for increased retention, customer lifetime value, and campaign ROI.


Reviewers say compared to SAS Customer Intelligence 360, CleverTap is:
- Easier to admin
- Easier to do business with
- Easier to set up
Categories in common with SAS Customer Intelligence 360: [Customer Journey Mapping](https://www.g2.com/categories/customer-journey-mapping), [Marketing Analytics](https://www.g2.com/categories/marketing-analytics), [Marketing Automation](https://www.g2.com/categories/marketing-automation), [Personalization Engines](https://www.g2.com/categories/personalization-engines)

**Compare:** [SAS Customer Intelligence 360 vs CleverTap](https://www.g2.com/compare/clevertap-vs-sas-customer-intelligence-360-sas)
**Compare CleverTap with other alternatives:**
- [CleverTap vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-clevertap)
- [CleverTap vs Insider One](https://www.g2.com/compare/clevertap-vs-insider-one)
- [CleverTap vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/clevertap-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [CleverTap vs Braze](https://www.g2.com/compare/braze-vs-clevertap)
- [CleverTap vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-clevertap)
- [CleverTap vs MoEngage](https://www.g2.com/compare/clevertap-vs-moengage)
- [CleverTap vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-clevertap)
- [CleverTap vs Google Analytics](https://www.g2.com/compare/clevertap-vs-google-analytics)
- [CleverTap vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-clevertap)

  ### 8. [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews)
By Adobe
**Average Rating:** 4.2/5
**Total Reviews:** 1,243
Adobe Analytics helps you create a holistic view of your business by turning customer interactions into actionable insights. With intuitive and interactive dashboards and reports, you can sift, sort, and share real-time information to provide insights you can use to identify problems and opportunities.


Reviewers say compared to SAS Customer Intelligence 360, Adobe Analytics is:
- Easier to admin
Categories in common with SAS Customer Intelligence 360: [Digital Analytics](https://www.g2.com/categories/digital-analytics)

**Compare:** [SAS Customer Intelligence 360 vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-sas-customer-intelligence-360-sas)
**Compare Adobe Analytics with other alternatives:**
- [Adobe Analytics vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/adobe-analytics-vs-agentforce-marketing-formerly-salesforce-marketing-cloud)
- [Adobe Analytics vs Insider One](https://www.g2.com/compare/adobe-analytics-vs-insider-one)
- [Adobe Analytics vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/adobe-analytics-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [Adobe Analytics vs Braze](https://www.g2.com/compare/adobe-analytics-vs-braze)
- [Adobe Analytics vs Bloomreach](https://www.g2.com/compare/adobe-analytics-vs-bloomreach-bloomreach)
- [Adobe Analytics vs MoEngage](https://www.g2.com/compare/adobe-analytics-vs-moengage)
- [Adobe Analytics vs CleverTap](https://www.g2.com/compare/adobe-analytics-vs-clevertap)
- [Adobe Analytics vs Google Analytics](https://www.g2.com/compare/adobe-analytics-vs-google-analytics)
- [Adobe Analytics vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-analytics-vs-adobe-marketo-engage)

  ### 9. [Google Analytics](https://www.g2.com/products/google-analytics/reviews)
By Google
**Average Rating:** 4.5/5
**Total Reviews:** 6,854
Google Analytics not only lets you measure sales and conversions, but also gives you fresh insights into how visitors use your site, how they arrived on your site, and how you can keep them coming back. Delivered on Google&#39;s world-class platform.


Reviewers say compared to SAS Customer Intelligence 360, Google Analytics is:
- Easier to admin
- Better at meeting requirements
- Easier to do business with
Categories in common with SAS Customer Intelligence 360: [Digital Analytics](https://www.g2.com/categories/digital-analytics)

**Compare:** [SAS Customer Intelligence 360 vs Google Analytics](https://www.g2.com/compare/google-analytics-vs-sas-customer-intelligence-360-sas)
**Compare Google Analytics with other alternatives:**
- [Google Analytics vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-google-analytics)
- [Google Analytics vs Insider One](https://www.g2.com/compare/google-analytics-vs-insider-one)
- [Google Analytics vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/google-analytics-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [Google Analytics vs Braze](https://www.g2.com/compare/braze-vs-google-analytics)
- [Google Analytics vs Bloomreach](https://www.g2.com/compare/bloomreach-bloomreach-vs-google-analytics)
- [Google Analytics vs MoEngage](https://www.g2.com/compare/google-analytics-vs-moengage)
- [Google Analytics vs CleverTap](https://www.g2.com/compare/clevertap-vs-google-analytics)
- [Google Analytics vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-google-analytics)
- [Google Analytics vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-google-analytics)

  ### 10. [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews)
By Adobe
**Average Rating:** 4.1/5
**Total Reviews:** 3,148
Leading Engagement Platform that empowers marketers to build brand value, grow revenue, and prove impact.


Reviewers say compared to SAS Customer Intelligence 360, Adobe Marketo Engage is:
- Slower to reach roi
- Easier to admin
Categories in common with SAS Customer Intelligence 360: [Marketing Automation](https://www.g2.com/categories/marketing-automation)

**Compare:** [SAS Customer Intelligence 360 vs Adobe Marketo Engage](https://www.g2.com/compare/adobe-marketo-engage-vs-sas-customer-intelligence-360-sas)
**Compare Adobe Marketo Engage with other alternatives:**
- [Adobe Marketo Engage vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/adobe-marketo-engage-vs-agentforce-marketing-formerly-salesforce-marketing-cloud)
- [Adobe Marketo Engage vs Insider One](https://www.g2.com/compare/adobe-marketo-engage-vs-insider-one)
- [Adobe Marketo Engage vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/adobe-marketo-engage-vs-sap-engagement-cloud-formerly-sap-emarsys)
- [Adobe Marketo Engage vs Braze](https://www.g2.com/compare/adobe-marketo-engage-vs-braze)
- [Adobe Marketo Engage vs Bloomreach](https://www.g2.com/compare/adobe-marketo-engage-vs-bloomreach-bloomreach)
- [Adobe Marketo Engage vs MoEngage](https://www.g2.com/compare/adobe-marketo-engage-vs-moengage)
- [Adobe Marketo Engage vs CleverTap](https://www.g2.com/compare/adobe-marketo-engage-vs-clevertap)
- [Adobe Marketo Engage vs Adobe Analytics](https://www.g2.com/compare/adobe-analytics-vs-adobe-marketo-engage)
- [Adobe Marketo Engage vs Google Analytics](https://www.g2.com/compare/adobe-marketo-engage-vs-google-analytics)


---
## SAS Customer Intelligence 360 Alternatives FAQs

### What are the best alternatives to SAS Customer Intelligence 360?

The best alternatives to SAS Customer Intelligence 360 include [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) with a 4.0-star rating from 4,623 reviews, [Insider One](https://www.g2.com/products/insider-one/reviews) rated 4.8 stars from 1,367 reviews, [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) with 4.2 stars from 625 reviews, and [Braze](https://www.g2.com/products/braze/reviews) rated 4.5 stars from 1,683 reviews. These platforms are recognized for their ease of use, automation, personalization, and strong integration capabilities, offering robust customer journey mapping and engagement features.



### Which Customer Journey Mapping tools do reviewers recommend instead of SAS Customer Intelligence 360?

Reviewers recommend [Insider One](https://www.g2.com/products/insider-one/reviews) as a top choice for Customer Journey Mapping tools, highlighting its unified platform that integrates customer data, personalization, and journey orchestration across multiple channels including WhatsApp, SMS, Email, Web, and App. Insider One’s intuitive UI, AI-powered personalization, and strong support make it highly favored. Additionally, [Agentforce Marketing](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) is praised for its powerful journey builder, AI integration, and seamless CRM connectivity, while [Braze](https://www.g2.com/products/braze/reviews) is noted for its intuitive canvas journey builder, real-time data use, and AI features that simplify complex multi-channel campaigns. [SAP Engagement Cloud](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) is also recommended for its strong automation, personalization, and omnichannel campaign capabilities with an easy-to-use interface and AI-driven insights.



### How does SAS Customer Intelligence 360 compare to Agentforce Marketing...?

According to G2 data, [SAS Customer Intelligence 360](https://www.g2.com/products/sas-customer-intelligence-360-sas/reviews) holds a higher overall average rating of 4.4/5 from 144 reviews compared to [Agentforce Marketing](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews)&#39;s 4.0/5 from 4,623 reviews. SAS excels in meeting requirements (8.8 vs 8.2, a 0.6-point lead), usability (8.5 vs 7.6, a 0.9-point lead), ease of setup (7.9 vs 7.3, a 0.6-point lead), support (8.8 vs 7.7, a 1.1-point lead), and ease of doing business with (8.2 vs 8.0, a 0.2-point lead). Agentforce Marketing leads slightly in ease of administration (7.8 vs 7.6, a 0.2-point lead). User feedback highlights SAS Customer Intelligence 360&#39;s strengths in advanced analytics, real-time insights, comprehensive customer journey mapping, and flexibility in data integration, with 16 mentions of insights and ease of use, and 12 mentions of analytics. Agentforce Marketing is praised for ease of use (341 mentions), automation (197 mentions), integrations (183 mentions), and personalization (152 mentions), but users report a steep learning curve (218 mentions), complexity (140 mentions), and high cost (138 mentions). Both platforms require technical expertise for advanced features, but SAS is favored for analytical depth and data-driven marketing, while Agentforce Marketing is recognized for its automation and CRM integration within the Salesforce ecosystem. Pricing and learning curve are significant considerations for both, with SAS generally seen as more complex and costly but offering deeper analytics, and Agentforce Marketing offering broader user adoption and automation capabilities.



### Why do users choose Agentforce Marketing... over SAS Customer Intelligence 360?

Users choose [Agentforce Marketing](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) over SAS Customer Intelligence 360 primarily for its superior ease of use, automation capabilities, and seamless integration with the Salesforce ecosystem. Agentforce Marketing boasts 341 mentions of ease of use and 197 mentions of automation in user reviews, reflecting its strength in simplifying campaign creation and execution. Its native connection to Salesforce CRM enables efficient data synchronization, reducing manual data handling and enhancing personalization, which is a key advantage cited by users. Additionally, Agentforce Marketing&#39;s Journey Builder and Automation Studio facilitate the creation of complex, multi-channel customer journeys with real-time responsiveness, which users find valuable for driving engagement and marketing efficiency. The platform&#39;s AI-driven features and agentic capabilities help reduce campaign setup time significantly, with users noting faster campaign launches and improved marketing agility. Despite a steep learning curve and some interface complexity, users appreciate Agentforce Marketing&#39;s ability to empower marketers with less reliance on technical teams, enabling smaller marketing departments to operate effectively. The platform&#39;s extensive integrations, personalization options, and centralized data management make it a preferred choice for organizations seeking robust marketing automation tightly coupled with CRM data, even if it comes with higher costs and setup complexity.




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