G2 offers free advice on alternatives to Adobe Real-Time CDP.
Data 360 unlocks the full value of your data across the enterprise, powering your Customer 360 apps, Agentforce, and amplifying your existing data lake and warehouse investments to activate real-time insights and intelligent action.
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Tealium AudienceStream™ is the market-leading Customer Data Platform, combining robust audience management and data enrichment capabilities resulting in unified customer profiles and the ability to take immediate, relevant action.
Segment is a customer data platform that helps every team access clean and reliable customer data to make real-time decisions, accelerate growth, and personalize experiences. Today, over 20,000 companies across 70+ countries use Segment, from fast-growing businesses like Instacart, Peloton, and Bonobos to some of the world’s largest organizations like Levi’s, Intuit, and FOX. With Segment, companies can connect and activate reliable first-party data across 300+ marketing, analytics, and data warehousing tools.
Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One provides the ultimate vendor experience for 2,000+ customers, helping teams be first, be focused, and be progressive, redefining what it means to lead in customer engagement.
Hightouch is the easiest way to sync customer data into your tools like CRMs, email tools, and Ad networks. Sync data from any source (data warehouse, spreadsheets) to 70+ tools, using SQL or a point-and-click UI, without relying on favors from Engineering. For example, you can sync data on how leads are using your product to your CRM so that your sales reps can personalize messages and unlock product-led growth.
WebEngage is a user engagement and retention platform that helps you unify customer data, execute marketing campaigns, and track performance.
Bloomreach personalizes the e-commerce experience by unifying real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience continuously reflects a changing customer as they shop. With the scale of AI, this creates endless new paths to purchase.
Customer data platform and cross-channel marketing automation for SMEs, retailers, and big brands.
Manage and measure a data-driven PR program with hyper-targeted search, pitching, social media and journalist relations features.
Brandwatch is a platform for social media monitoring, allowing you to analyse and utilise conversations from across the social web.