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Compare Perpetua and Serpstat 
Featured Products
At a Glance
Market Segments
Small-Business (75.6% of reviews)
Small-Business (80.3% of reviews)
Entry-Level Pricing
$695.00 Per Month
Free Trial
Perpetua
Star Rating
(78)4.5 out of 5
Market Segments
Small-Business (75.6% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$695.00 Per Month
Browse all 3 pricing plansSerpstat
Star Rating
(463)4.6 out of 5
Market Segments
Small-Business (80.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Browse all 5 pricing plansPerpetua vs Serpstat
When assessing the two solutions, reviewers found Serpstat easier to use and do business with overall. However, reviewers preferred the ease of set up with Perpetua, along with administration.
- Reviewers felt that Serpstat meets the needs of their business better than Perpetua.
- When comparing quality of ongoing product support, reviewers felt that Serpstat is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Serpstat over Perpetua.
Pricing
Entry-Level Pricing
Perpetua
Essentials
$695.00
Per Month
Up to 10k in monthly ad spend
- AI-powered bid optimization
- Automated keyword harvesting
- In-depth performance & profitability reporting
Serpstat
Free Trial
Free Trial
Trying out Serpstat with a free trial is an excellent way to experience it.
- Seats: 1
Free Trial
Perpetua
No trial information availableSerpstat
Free Trial is available
Ratings
Meets Requirements
8.4
50
9.1
414
Ease of Use
8.5
50
8.8
417
Ease of Setup
9.3
29
9.0
198
Ease of Admin
9.3
30
9.0
193
Quality of Support
9.0
52
9.4
377
Has the product been a good partner in doing business?
9.2
30
9.5
185
Product Direction (% positive)
8.3
41
9.1
401
Features by Category
Channel Functionality
8.3
21
Not enough data
Platform Interoperability
Feature Not Available
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.6
23
Not enough data
8.5
23
Not enough data
Feature Not Available
Not enough data
7.5
18
Not enough data
8.0
15
Not enough data
8.6
13
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
20
Not enough data
Feature Not Available
Not enough data
7.7
10
Not enough data
7.2
9
Not enough data
Feature Not Available
Not enough data
Targeting
8.4
20
Not enough data
8.3
17
Not enough data
7.2
10
Not enough data
7.9
19
Not enough data
Platform
7.0
10
Not enough data
7.1
16
Not enough data
Feature Not Available
Not enough data
7.8
21
Not enough data
7.9
16
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
8.1
14
Not enough data
8.0
16
Not enough data
7.4
13
Not enough data
Store Management
7.5
12
Not enough data
8.2
16
Not enough data
Agentic AI - Online Marketplace Optimization Tools
Not enough data
Not enough data
Not enough data
Not enough data
Local Search Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Feature Not Available
Agentic AI - Competitive Intelligence
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Content
Not enough data
Not enough data
Platform Reporting
Not enough data
Not enough data
Not enough data
9.3
5
SEO Auditing & Monitoring
Not enough data
9.0
33
Not enough data
9.0
27
Not enough data
8.8
26
Not enough data
9.1
27
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
Not enough data
8.5
320
Not enough data
9.0
338
Not enough data
8.9
325
Not enough data
8.6
32
Not enough data
8.6
22
SEO Reporting
Not enough data
8.9
321
Not enough data
9.1
35
Not enough data
8.8
32
Not enough data
9.0
23
Generative AI
Not enough data
Not enough data
Not enough data
Feature Not Available
Data collection
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
9.7
5
Not enough data
10.0
6
Segment Trending
Not enough data
10.0
7
Not enough data
9.7
5
Not enough data
10.0
6
Not enough data
10.0
5
Analysis
Not enough data
10.0
6
Not enough data
9.8
7
Not enough data
9.7
6
Platform
Not enough data
10.0
7
Not enough data
9.2
6
Not enough data
9.3
5
Not enough data
10.0
6
Not enough data
9.3
5
Not enough data
Not enough data
Agentic AI - Market Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.3
7
Not enough data
8.8
10
Not enough data
7.8
9
Not enough data
8.0
11
Not enough data
Platform Data
8.0
11
Not enough data
7.7
10
Not enough data
7.9
11
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
7.8
9
Not enough data
8.3
9
Not enough data
7.2
6
Not enough data
Agentic AI - Retail Media Advertising Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Operational Risk Management
Not enough data
Not enough data
Demand Side Platforms
Not enough data
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.6
23
Not enough data
8.5
23
Not enough data
Feature Not Available
Not enough data
7.5
18
Not enough data
8.0
15
Not enough data
8.6
13
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
20
Not enough data
Feature Not Available
Not enough data
7.7
10
Not enough data
7.2
9
Not enough data
Feature Not Available
Not enough data
Targeting
8.4
20
Not enough data
8.3
17
Not enough data
7.2
10
Not enough data
7.9
19
Not enough data
Demand Side Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
7.0
10
Not enough data
7.1
16
Not enough data
Feature Not Available
Not enough data
7.8
21
Not enough data
7.9
16
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Influencer Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Influencer Marketing Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Planning
Not enough data
Not enough data
Publishing
Not enough data
Not enough data
Social Media
Not enough data
Not enough data
Planning
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
5
Metrics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Perpetua and Serpstat share no categories
Unique Categories
Perpetua is categorized as Retail Media Advertising Platforms, Online Marketplace Optimization Tools, Demand Side Platform (DSP), Display Advertising, and Influencer Marketing Platforms
Serpstat is categorized as Competitive Intelligence, Content Creation, Market Intelligence, Content Analytics, SEO Tools, Local SEO, and Paid Search Intelligence
Reviews
Reviewers' Company Size
Perpetua
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Serpstat
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
34.6%
Health, Wellness and Fitness
14.1%
Consumer Goods
12.8%
Retail
7.7%
Food & Beverages
6.4%
Other
24.4%
Marketing and Advertising
26.8%
Internet
13.9%
Information Technology and Services
6.6%
Computer Software
6.2%
Consumer Goods
2.7%
Other
43.8%
Discussions
Is it planned to add more retailers for Advertising?
1 Comment
Official Response from Perpetua
Hi Guillaume, in addition to Amazon and Walmart we currently support Instacart and are actively integrating with Criteo (ask someone on our team if you'd...Read more
Perpetua has no more discussions with answers
What is Serpstat used for?
3 Comments
SS
helps us analyze our competitor ads and perform long-tail keyword research,Read more
Will you have any sales in future?
1 Comment
Official Response from Serpstat
Hi Alex,
We will be happy to have you back and provide you with a personal offer as our recent customer. Please, get in touch via email v.alokhin@serpstat.comRead more
Serpstat has no more discussions with answers
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